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Time-consuming.

If we had to describe the trademark search and registration process in one word, that would be it.

Like other bureaucratic processes, trademarking involves many hairsplitting steps to approval: Filling out paperwork, waiting on rounds of evaluations, and potentially dealing with cumbersome oppositions. It's enough to make any applicant's head spin.

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There was an excellent profile of TrademarkNow and the work we do on the FastCoLabs section of the Fast Company magazine web site, titled How Do I (Really) Know If My Startup Is Infringing On Trademarks? 

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Redefining trademark clearance with intelligent legal technology. Intelligent technologies have the potential to profoundly transform the market for legal services. The intelligent trademark analysis solutions from the Finnish startup TrademarkNow are one example of this -(Published in IPRinfo 1/2013 ). 

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The advance of technology in the legal world is no longer news. More and more law firms and legal departments are leveraging intelligent assistance to fulfill requirements to achieve more with less.

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We were flattered when a 2016 BBC News article about legal technology included our company TrademarkNow. However, we were somewhat surprised that it questioned the use of AI for legal technology.

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Everywhere you go people are talking about going green and how it impacts the environment. From chemicals to plastic bags, people are trying to come up with new and innovative ways to make our planet more environmentally sustainable.  

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We recently hosted a webinar with Richard Tromans, Founder of Tromans Consulting, which advises lawyers on the adoption of Legal AI. We explored the relationship between machine and lawyers and what that burgeoning relationship might mean for us all.

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The line between regular sports and eSports is not always immediately clear to those outside the world of competitive gaming. The basis of eSports is founded on the supply of games by developers and played to a professional and competitive level with a number of tournaments around the world.

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Somedays it feels as though our entire lives are online - social media interactions and events, online learning, work, leisure pursuits of all kinds - dating and romance, shopping, music, fashion and even politics. And many, many pictures of cats.

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Nothing evokes fierce national pride or passionate support quite like sports. While there is little in the way of study of the evolution of sports as it relates to our evolutionary biology, it has been suggested that sports evolved as a ‘replacement’ for the hunting and survival skills and activities necessary for early human existence.

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