Ever since then, many bloggers/marketers have been using the same technique to drive even more traffic to their sites regardless of the size of their company. Some replicated the strategy with great success, While others achieved less‐than‐desirable results.
Does this technique really work?
Well, it does, and it does not. Depending on your approach.
Today I’ll explain how to use the Skyscraper Technique to skyrocket your website traffic by build links and improving your Ranking. I’ll also share some tips on how you can improve your chances of success.
What is the Skyscraper Technique?
The Skyscraper technique is all about finding the most popular contents within your niche, creating a better version of it, and therefore getting backlinks both naturally and after reaching out to the right people.
Fortunately, it is something you can do on your own, or with your team, without hiring an engineer.
Here is how it works…
Find a popular piece of content with lots of backlinks but related to your niche ;
Write a Content that will be way better than that;
Ask those linking to the original piece to link to your superior content instead.
Good, let’s see how we can execute the Skyscraper Technique.
In 2017, I tested the Skyscraper Technique on a brand new site, campuxtra.com (now defunct). This was a site dedicated to helping students throughout their stay in high-school.
I sent 200 emails and obtained 19 links (Pretty good!).
In addition, I picked up a few links from Reddit and other local blogs I did not reach out to.
Here is how I did it…
#1. Find Link Worthy contents related to your niche.
When I started, the first thing I did was to conduct research using buzzsumo. I used this tool because I was so familiar with it.
So, I came across a post at mycollegeadvice.org and decided to start with it. Because according to Site Explorer, this post has generated a total of 519 links from 186 domains. That was a huge number of backlinks!
I started to ask myself how I can get such links genuinely?
Then I remembered what my mentor has thought me!
“you need to do what your higher competitors are doing, even better!” So I had to get more serious.
Other tools I used together with Buzzsumo to Find Link Worthy contents
semrush – Analyse what content performs better for any topic.
Moz’s Link Explorer – Conduct link analysis, competitive research and use link building tools to see what’s performing well.
Google News – You can search using keywords to find out what stories are performing best.
Visual.ly – A great tool for finding well performing visual content.
#2. Write better and more valuable content.
Remember what they say; Content is the Key!
When I came across the content I wanted to beat, I had to revamp it. Already, I had a list of ideas. I just have to rework them into something new, better and more thorough.
I wrote my own version of the same content focusing on the following:
Length: If the post lists 20 tips, beat it by listing more (for example, 70 tips).
Freshness: Check to see if the article is outdated. Update it with newer images, screenshots, information, etc.;
Design: Content isn’t just about the words; its visual appeal matters too. Make sure the design stands out;
Depth: Don’t just list things out. Fill in the details and make it actionable
Advance tip: you need to make it clear to Google that your piece is better. That means focusing on the things Google will look for. Page speed and content length can be measured.
#3. Reach out to the Right people
Find out who is interested in linking or promoting your stuff to get more rewards from your content. How can you find someone who is interested in sharing your blog posts?
You can just head over to Buzzsumo and enter the keywords you used on your blog posts to find out who shared the similar contents in your niche.
You can also use Ahrefs to find out the contact details of the people who linked to the content you are inspired from Buzzsumo or Open Site Explorer.
By using Ahrefs, you can easily download the contact details in either CSV or PDF form and copy them into a spreadsheet and remove all the unwanted pages like forums, directories etc.
Once you have the “list of targeted people email addresses”, you can then start pitching them about your piece of content.
Here is Brian’s email template:
I was searching for some articles about [Your topic] today and I came across this page: [URL]
I noticed that you linked to one of my favourite articles — [Article Title] Just wanted to give you a heads up that I created a similar. It’s like [Name of the article], but more thorough and up to date: [URL] Might be worth a mention on your page.
Either way, keep up the awesome work!
Cheers, [Your name]
And that’s it! After you get the replies, don’t forget to send a “thank you” note and update your backlinks and traffic to check the results in a month or two.
Now it’s over to you! Have you tried the Skyscraper method or are you planning to implement it? Please share your thoughts and views in the comments box below.
Before your contents could be ranked on Google, Links are needed. so, when writing a blog post, one needs to careful on on-page SEO. most especially, Internal Links.
Why does it matter?
Internal links helps search engines understand the structure of your website by connecting all important pages, giving them more link value than other pages of your website.
In that case, A good internal linking practice will not only boost SEO, it will also help your readers navigate freely from one page to another related page on same topic, thereby reducing bounce rate.
In this post, you are going to learn the importance of internal links, and the best way to set up a perfect Internal Linking Strategy on your website.
According to Wikipedia, Internal links are kind of hyperlinks on a page that points (targets) to another page of the same domain.
In a layman understanding, when a hyperlink on a page of your website, "your-site.com/about" points to "your-site.com/contact", an internal link is created.
Internal links could either be relative or absolute.
An absolute link specifies a full URL, including the protocol and the domain. while a relative link does not specify the protocol or domain, which forces the browser to assume it refers to the same domain.
Relative link <href ="/relative-link.html">relative link Example</a>
Absolute link <href ="https://www.domain.com/relative-link.html"> example of absolute link</a>
Setting up a perfect Internal Linking Strategy
Correctly linking your pages together helps search engines understand the relevance of pages and the relationship between them. So, while trying to build our own internal linking strategy, it is important that you focus on the site structure.
#1 Create more links to your most important contents.
Here is the thing, if you want to tell Google about the most important contents of your website, you need to add more links pointing to them.
Search engines do not only rely on sitemaps to discover all your pages, links are also very useful!
When crawling a page, crawlers are programmed to follow any link found on a page as long as they are accessible!
#2 All image link should have "alt" attribute
In images, Alt attributes acts like anchor text for text links — so it's another opportunity to send a ranking signal to search engines.
#3 Use Keywords in Anchor text
The use of keywords in anchor text is yet another measure you can implement to improve keyword rankings. Internal links act like backlinks, so using relevant terms in their anchors is a free and simple way to boost topical relevance.
#4 Add a related post section
There are many plugins and modules that add complete related posts sections to your posts. If you use one, we recommend testing whether the related posts actually are related posts. If you’re not sure, linking to posts manually is probably best.
#5 Add navigational links
Make your cornerstone content more authoritative by placing links that points to them from the homepage or the top navigation menu.
You should do this with the posts and pages that are most important to your business. This will give these posts or pages a lot of link value and makes them stronger before search engines.
Without links, your content will not obtain a high rank! But With a good internal linking strategy, you can show which content is related and which of your articles are most informative and valuable.
If you follow the guidelines in this post both Search engines and your users will understand your site better, which will, in turn, increase your chance of high ranking.
Well, let's begin with answering a basic Question; What Is SEMrush?
SEMrush is one of the most powerful All-In-One marketing and SEO Tool that let you monitor a domain’s position in search, as well as the keywords which it’s ranking for, and other related keywords that might generate more traffic.
This great tool will give you a powerful behind-the-scenes look at what is and is not working for your top competitors so you can know what strategies to use grow your website.
How much does it cost?
If you’d prefer to dominate search rankings in your niche and tap into what your competitors are up to, you’ve should be willing to invest a good amount of cash on an honest, reliable SEO tool.
Despite increasing the value of all the plans in january 2017, SEMrush remains competitively priced, with the essential plan costing almost the same as the ones provided by Ahrefs, Moz, and Raven Tools (maybe even a little bit cheaper).
Pro – $99.95/Month (Ideal for beginners and bloggers) Guru – $199.95/Month (Ideal for small business owners and solopreneurs) Business – $399.95/Month (Ideal for promoting agencies and promoting teams in big companies)
Overview: Little from what SEMrush can do for you.
1. quick overview of your site’s performance:
You need to know your site's performance first before you peep on your competitors analysis.
SEMrush SEO tool will give you an overview screen where you will monitor your traffic growth, keywords rankings, even the locations where your keywords are performing well.
2. analyze your competitors:
Actually, I've used so many tools to spy on competitors analysis, but the truth about it is that SEMrush pose to be more accurate than every other tool I've used in the past.
So accurate and easy to understand!
While spying on your competitors, SEMrush will help you have a look at their;
Keywords – the keywords / keyphrase that your competitors are ranking for.
Position – the ranking of your competitor's keywords in SERP (Search Engine Result Page)
Search Volume – estimated monthly traffic of those keywords
CPC – the average price of a click if advertised based on those keywords
URL – web page generating traffic
Traffic – average percentage
Costs % – the estimated price of the given keyword in Google AdWords for the specified period
Competitive density – the density of advertisers using the given term for their ads. One means the highest competition
Results – the number of URLs displayed in organic search results for the given keyword
Trend – the interest of searchers in the given keyword during the last 12 months
SERPsource – a snapshot of the search engine results page for the given keyword
3. Real-time reports:
SEMrush gives you a real-time report regarding how your keywords are performing on search results, and also let you compare with that of your competitors.
Overall, SEMrush is a perfect tool for SEO specialists, and website owners, but just like any other tools out there, it only acts as a guide for you to better analyze your website.
4. Domain/ website’s performance:
Here’s what i prefer concerning this tool. unlike with Other seo tools where you've got to create campaign before you'll see an overview of a website statistics, in here you'll simply place any domains that you need and find results in a blink of an eye.
This feature will assist you study your competitors, your competitor’s competitors, and your clients’ websites without the necessity to create campaign.
5. On Page SEO Checker
On Page SEO Checker is one of the newest tools to be added on SEMrush and it’s quickly become one of my favorite options.
With On Page SEO Checker, you'll be able to promptly check to see if your content complies with all of the on-page and off-page SEO components, like your content’s relevancy and quality, backlinks’ trait and reputation, page title, H1, H2 tags, and meta description.
Each page on your web site is analyzed and you’re given instant actionable SEO tips to optimize these pages.
Would you like to see your contents rank number one for all your keywords? I'm sure you would, but do you really think it's that easy? Well, seven to eight years ago, it was really so easy.
In fact it was as easy as placing keywords multiple times on you content and see the results almost immediately! I wish is it that easy these days.
These days, SEO is becoming more difficult that it takes months or sometimes years to kick in. That's if at all you know what you are doing. But with these tips I am going to share with you here, you will be able to rank number one in Google for your keyword within a short period of time.
Google Ranking Tips to snatch the first spot on Google
Here we go! Put your reading glasses on.
Tip number 1: Write to beat your competitors!
There is competition in all space. your niche is probably more competitive, but how do you survive the pressure?
There are websites on the internet who are already ranking for the same keyword you are trying to rank for, the real truth? They are far higher than you on SERP. So, for you to push your site up to take over their spot on search result, your contents should be better than theirs.
Anytime you want to write a blog post, write more detailed content, Make your blog post longer (not shorter than 1000 words) while you focus on your points.
If you are writing on a similar topic with your competitor, try and hit more point but be sure you don't move out of the topic.
Another writing secret you should learn is making use of the words 'you', 'me', 'how', 'why' and 'i' as they make your post more conversational.
The more people find your post interactive, the more likely they will remain on your site. Like we all know, Time on page contribute to page ranking! So, the more time people spend on your post, the more higher your chance for ranking.
How you can find the right topic to write on?
Something, coming up with a topic would be challenging, it happens to me most times. But what do I do? I spy on my competitors!
I use tools like SEMrush and buzsumo to spy on my competitors and find out what post that drive them the most organic traffic, and them I write a better version of those posts.
If my competitor wrote a post on "10 rules of digital marketing", I will sit down and write a more improved version of that blog post. I would write "35 rules of online marketing"
After that what do I do? Use tools like a href to find out who is linking to their post, hit them up on email one after the other, telling them about my blog post. But in doing that, I don't make it look like I am begging for backlinks.
Example of email to send:
I noticed you are linked to an article which is titled <title of article> on <link of content> which is awesome!
I have a similar post on my blog <link> which covers xyz that theirs doesn't cover. Feel free to check it out, <your blog link>
Cheers, <your name>"
Though people will ignore your email, but if 5 out of 100 people links to your blog post, it's a big win!
Tip number 2: Keyword research is very important
Search Engines uses keywords to understand what your content is all about.
Before you define any focus keyword, make sure you understand the search volume and competitive value of that keyword.
If a keyword search traffic is high and yet less competitive, it will be very easy to rank. Why? Because so many people aint targeting it yet!
But the more people target a particular keyword, it becomes more competitive and of course very hard to rank.
Which should I target? regular keywords or Long-tail keywords?
Long-tail keywords are much more specific than regular keywords, and they are very easy to rank for. Since there are not much people optimizing their website for such keywords.
If a customer type "Samsung smartphone" they probably want to explore different types of of smartphone from Samsung. No particular one in mind! But if they type "Cheep Samsung Galaxy Note 9 for sale" chances are high that they actually want to buy.
Tip number 3: Get Used To SEMrush
Semrush.com is a web based SEO software which I would recommend a hundred times. It analyses your website and show you what keywords you are already ranking for, monitor your site's and keywords performance etc.
Once you are done doing your keyword research, you can add in keywords and track their positions in all major search engines based on geographical location.
SEMrush is not only known for its SEO features, it extends it's capability to cover other prominent internet marketing channels which include:
A service which provides a range of features to help site owners strategize and manage their paid ad structures effectually.
which is also part of SEMrush’s full marketing stack. In addition to being the most critical search engine ranking factor, web content is also considered effective at lead generation and conversion.
SEMrush also goes social by integrating social media marketing. You can schedule post, monitor social shares etc.
All four of those are directly related to the experience your website is providing your users.
It’s pretty simple: If your website is easy and enjoyable to use and offers valuable information, you’ll get more visitors, who will stay longer on your site and visit more pages, and that will improve your search rank.
In 2017, Google announced this switch to a “mobile-first index” which is geared towards the increasing number of searches on smartphones.
So you have to design SEO-friendly mobile websites with searches optimized for mobile first in order to maximize a healthy Google ranking and minimize bounce rates
Tip number 5: Choose a niche and focus on it!
Not just about the ranking this time! If you want to succeed in SEO, you must understand the competitive landscape. as a beginner or a small business, you don't have to keep competing with large companies who have a large marketing budget. because you can't beet them. instead choose a narrow niche and maintain it.
What i mean here is shifting the focus of your business from more general to more specific products or services. for example, instead of writing on every topic that interests you, choose a particular topic and get known with that topic.
If you are an affiliate marketer, choose one particular kind of product you would promote.
Marketing would not be complete without involving social media. That is why most brands are represented by one social media account or the other -Not excluding your brand, right?
But, most times, people often have this thought that social media marketing does not work. That is not true! it does not work for you because you failed to create a good social media marketing strategy. Yes! a good social media marketing requires a thoughtful strategy and of course a lot of time investment.
This post will be focused on Common mistakes most people make while marketing through the social media
If you are taking social media marketing so serious, you need to know that it does not end in just creating an account on every social network you come across. A lot need to be put in place! While you are at it, avoiding these common mistakes will help increase you ROI (Return On Investment).
You want to be on Facebook, Twitter, LinkedIn, pinterest, tencent, etc. That's not the problem right? but how do you intend to manage all these account at the same time? Are you not biting more than you can chew?
As a social media marketer, you need not have more than 2 - 4 accounts depending how how wide your audience spread.
Do not waste all your time trying to keep up with too many accounts you have on the social network, instead, monitor your audience to know where they participate most often and get in touch with them on that platform. if you are marketing ladies wear or shoes, you should know pinterest and LinkedIn is the right place to be.
Not Targeting the right audience
Before you come on social media to market any product, ask this question; Do i have any idea who will likely buy my products/services? well, you should be able to answer that.
One of the biggest mistakes most marketers make on social media is trying to appeal to everyone. Hey, Common! Not everyone need your service. there are people who need them and they are the people you need to target. Knowing your target audience will help to tailor your products, services and your marketing effort to reach their need.
If you don't know the audience to target, them you should do some market research. Spy other marketers within your space and see who they are targeting, but don't go so deep into a fight of collecting peoples customers.
Copy-Paste on all social networks
Every social network should be treated separately! Don't copy the same text you posted on Facebook to twitter and then to LinkedIn. It is like speaking Chinese in Nigeria!
Do not forget that every social network has it's own custom, audience, type of content and language. LinkedIn for example has slightly more men than women while Pinterest on the other hand has more women than men. Facebook can tolerate more than 300 characters while twitter on the other hand cannot tolerate more than 140.
It is important that you post a fresh and unique content on every social media account your brand has and engaging with your followers on each platform. But instead of repeating messages word-for-word, you should be writing a new post each time.
Neglecting Negative feedback
When customers give a negative feedback, it means they are not satisfied with your service. So, why neglect that? You should see it as an opportunity to improve your brand.
Negative feedback is a customer's Honest opinion about his/her experience with your products / services. the more detailed the feedback, the easier for the brand to understand their product shortcomings. Customers who left a negative comment expect you to take it so serious.
Try and communicate with the person who left the negative feedback, asking him/her where they find fault with your services and then, improve from there!
Relying too much on Automation
Social media is about people getting in contact with people! so, social account without human representation is not going anywhere around success. Do not always rely on Automation. When replying a comment, reply with with a message that personally addresses the person in question, and keep your emotions in check if any negative comment should come up.
If you're just automating a few curated posts during the week, then you should be fine. However, if you're automating every single post on your social media profile, using automated direct messaging, and relying on autoresponders, then you have a big problem.
Not investing in video adverts
In Social media marketing, videos plays a significant role in the purchasing decisions of consumers. There lies a big opportunity in this area and neglecting it is not a good idea. And one needn’t have to shell out huge cash to make compelling videos on social media! Most smartphones have great camera abilities, and creating candid videos are gaining in popularity.
Up to 10 billion people watch videos on Snapchat alone and about 500 million Facebook users watch videos on Facebook on daily basis. So, if you are mission on video advertising, you should have yourself to blame!
Promotional videos can boost trust! Do you know that many customers are scared of loosing their money to fraudsters on the internet? but making a marketing video for your products/services will create a sense of individual approach which is why 60% of customers find more confidence to purchase online.
Social Media Marketing (SMM) works very well when it is done the right way! figure out where your audience is and focus on that platform.
make yourself available for customers if they have a question to ask you, and make sure you provide them with the right information they need to have.
Now that you have figure out what makes social media marketing fail, Nothing is holding you back! Goodluck!
Do you have a website with some amazing contents on it? But no one is coming to read them? I have a good news for you. Now you can easily grow your website traffic with these simple traffic growth hack i am going to share with you.
Growing a website traffic is not very easy these days, you can testify that. unless you have enough money to spend on adverts, practically no one will know about your site, escept for the few people you told about it -maybe family and friends.
So then, what should you do in other to drive even more traffic to your website without spending money? it's simple! Just follow my hack!
Traffic growth hack to drive more visitors to your website.
Traffic Growth Hack #1. Blog consistently.
If you really want more and more traffic to your website, Publish more reasonably and informative blog posts so often. If your content is good enough, your readers are going to look forward to newly published content on your blog.
Provide your readers what they want by publishing as often as you can. Posting at least twice a week is usually Okay to establish a regular core of readers, and these readers are typically the ones who will form the core of your brand community. Without consistency, it’s difficult to build brand loyalty.
And again, Google likes fresh content! the consistent updates mean your site will be crawled on a regular basis, and visitors who become regular readers will spend a lot more time reading the content and staying on page.
Traffic Growth Hack #2. Guest Post On Authority websites.
People think Guest post is dead, but it's not! Writing guest posts on blogs with higher readership than yours will help readers to your website.
Here is now it works,
You write a guest post on "how to train a Dog" and you would like to discuss how Dogs likes human. if you have a blog post on Dog-man relationship on your website, you can quickly link to it.
When it comes to guest blogging, don’t let the fact that you are talking to a new audience deter you from the 'educational purpose' of business blogging.
The goal is to establish yourself as an authority figure in your field, introduce your name to a new audience and build a relationship with other bloggers or businesses.
How to write a perfect Guest post?
In case you have not done this before, there is a quick guide to write a guest post that will attract people to your blog
Write a post, just as you normally would
Add "Helpful Resources" section to your post (normally 2 - 3 resources) and make your blog the number one source.
Submit your guest post.
Traffic Growth Hack #3. Use Video and Podcasts to express yourself
People are lazy! No one want to read long and boring message even if they contain a lot of information. They just want to watch you show them, or hear you teach them.
Eight out of them searchers will rather click on Videos when they seek for information on how to solve a particular problem.
so, If you write a blog post on how to do anything, you should also make a demonstrative video on that, upload to YouTube and embed it on your blog post. With that you will get a lot of traffic from YouTube, and people will like to stick around.
Podcasts are also great tools for sharing thoughts ad ideas. Do you ever wonder why Neil uses podcast more often on his blog (neilpatel.com)? that is because, Podcasts are highly engaging!
With the internet being filled with a huge number of written articles, Audio information that attempt to engage visitors would receive even more attention.
Traffic Growth Hack #4. Rewrite Other Peoples Content
What do I mean by rewriting other people's content? Steal content from other people's blog and twist word by word?
You will have to write a brand new content from the idea they already have.
This works like Magic! Use tools like ahref to Spy on your main competitors and see which post that drive them the most traffic, Write a better version of those posts and publish.
For example, If the post that drive them the most traffic is "10 ways to kill a cat" then you should write your own "25 ways to kill a cat quick"
After that, what next?
Reach out to other sites who's already linking to them and tell them about your new post. But don't make it look like you are asking for backlinks.
If 5 out of 10 of them decide to link to your site, you will get a lot of traffic from them.
Traffic Growth Hack #5. Use Quara to Drive Traffic
It’s the Q&A platform where anyone can post a question and get answers from experts in the community.
So, how can quora help drive you traffic?
You are a blogger and you have areas where you are professional. If you are good enough in helping people in your area of professionalism, you can get a lot of referral traffic from quora.
People ask a lot of question and expect peopel like you to answer, so why not answer their questions and refare them to your website?
It's easy right?
Quora currently has upto 219 million unique monthly visitors so, if your answers go viral, you can expect a lot of users to visit your website.
Getting considerable amount of traffic to your website can be a bit challenging, expecially when it is a new website. But following the tips above will help you drive that traffic you already dream of.
The most effective strategy for me is the 4th. Though guest blogging and Quora worked very fine for me and my friends.
Do you have other ways to frive traffic? Please share with us here! On the comment section.
Do you want to own the next multi-million dollar company but do not have enough capital? Do not worry, you can still start from setting up a home based business that will soon turn your dreams to reality.
Seven out of Ten well-known companies of today started with a spare room or or even something smaller than a bathroom in the past, Now, they have something to boost of.
In Nigeria for instance, SLOT.NG is the largest Gadgets retailer and the third biggest online shop in the country, But the history of how they made it to that position will shock you!
Yes! From a small computer repair center to the largest gadgets retailer. success as such should get you motivated!
Why Start A Home Based Business?
Whether you are planning to give up the daily grind, or you want to try other means to make extra cash as a way to get out of debt, Starting a home based business is the ideal way to meet your goals.
When you begin a business out of your home, you’ll have less start-up expenses. this is often because you may not be footing the bill to rent and/or get another house and purchase utilities in that house.
Instead, you may merely be counting on the house and utilities you already purchase, which implies you'll pay more cash on things like software package, materials, or no matter else you will need to get your business operating.
How to start a successful home based business: The Simple Guide
Setting up a home based business is as easy as starting anything! it only require determination and target. Here, i am going to show how you can start up a successful home based business.
1. Plan your business
At first, any business without proper planning is a failure. so, you should be able to plan and come up with a good business idea. that alone is half of the journey!
Tap into your skills and talents and find out what you really can do as a business.
For instance, a creative person may have excellent skills for drawing or writing or design.
A person who has a talent for attending to detail may have strong accounting or organizational skills. You'll need to call on both your talents and skills to start a successful home-based business.
2. Test your business idea
When beginning a home business, you need to have in mind that not all businesses are going to work well as home-based businesses, and a few will not work at all.
You are not planning to be able to begin a producing business in a residential neighborhood, as an example, and any business that involves a great deal of shoppers coming and going is bound to upset the neighbors.
As a business owner, you need to check your business plan before wasting resources. the matter is many business owners get excited concerning one thing and fail to try and do the groundwork. a couple of weeks or months go by and then they notice they’ve wasted time and cash on a concept that was never about to get off the bottom.
While i may sound informative, I’m not making an attempt to be. the reality is i used to be one of those business owners a couple of years ago. Back then, I had no idea what i was doing, thus I did not take a look at my business concepts before putting them out there.
This leading to a lot of wasted time where I felt like i was throwing pasta against the wall. quick forward a few years and currently I won’t place something out there before testing it first. I additionally teach my students to try and do the same. Here are some ways to check your business plan before wasting time and cash.
3. Define Your Target Market
Once you've got an idea that contains a potential to make cash, the next step is to spot your target market. Your target market is a specific group or phase of the population that's possibly to buy your product or service. identifying this group early on may assist you to determine whether or not there’s enough demand for your business.
In order to outline the marketplace for your home business plan, think about taking a funnel approach wherever you apply filters to slim down your market. for example, somebody with visual inventive skills and icon writing skills will work as a graphic designer. By taking a funnel approach, the graphic designer’s market takes shape:
Who can presumably need your services? small businesses that require pictures for advertising
What is their age range? small business owners between twenty five and fifty five years old
What is their income? Ideally, somebody generating the country’s median financial gain of $56,156 annually for long-term business
Is your business gender or culturally specific? No
4. Choose a Niche
After conducting your analysis, you'll know how several competitors are competing for a similar market. it'll be very troublesome for you to persuade their customers if you supply more or less the same products or services.
you've got to stand out and provide more value or address a particular need if you would like to achieve success.
Using the information gathered from your analysis, you'll be able to come up with a unique value proposition. Examine what everybody else is doing and the current market situation. Then, verify however you'll be able to give a higher solution, provide a higher price point, or both.
For example, somebody wanting to start out a computer repair home business discovers that each one companies providing identical service within the area are all retail shops.
It is common practice for retail stores to powerfully recommend item replacements so as to extend sales.
5. Set a a Budget
With a viable business plan, your next step is to estimate how much you would like to get started. the small} Business Administration estimates that you just can begin a small business for as little as $3,000, or presumably even less.
Of course, costs vary counting on the nature of your business. Since you're not paying for associate workplace or a store, your main considerations are equipment and marketing.
6. Market Your Business
Since your home business is new, you need to market it to let your potential customers know that you exist.
In addition, your marketing efforts should help your customers understand how your product or service is different from or better than your competitors.
Create a Website
70 percent of small businesses in the Nigeria don’t have a website. This means that almost half of your competitors are losing potential business because they don’t own an online presence.
Fortunately, there are many services available to help you launch your own website quickly and easily. Qservers.net is a reputable web hosting in Nigeria where you can get a cheap web host and a .ng domain name.
Many popular businesses like Microsoft and Apple started their journey in a garage. If you’re thinking of taking a similar route, you want to 1st verify what your home business are going to be before you build its foundation, launch your business, and grow your client base.
By following the information in this guide, you’ll be well-positioned for success.
If you are new to blogging, and you are looking for the best seo optimized blogger template to use on your blogspot blog, then read further. We are going to uncover both free and premium templates that where created with SEO in mind.
Blogger.com is a perfect start for bloggers who want to set up a blog on a free blogging platform.
It is totally free and gives you access to all free templates as well, but if you are concerned about professionalism, you may consider using a custom template.
Free right? I should start from here. If you don’t have enough money to spend on custom templates, these free options are good for you.
10SEO AMP Blogger Template:
SEO AMP blogger template is specially designed for those, who are looking for a clean design for their website. As you know that Google would love to rank those sites that comes with the responsive and AMP enabled design. So if you really want to rank your site higher in search results then. This template will help you Optimize your site better for search engines.
One of the biggest advantage of using seo amp blogger template that it will make your blog much faster. You can easily take your blog to next level by using this template. It has a responsive design that helps your site readers to browse your site from different devices around the world. It also comes with ads ready design, so you can easily place advertisements on your desired places and increase your ad revenue.
The infiniteamp blogger template was created by Arlina, It is one of the best SEO Optimized blogger templates. And it is a widely distributed premium template.
Infinite Accelerated Mobile Pages Blogspot template is proudly featuring some great features such as SEO Friendly | Ultra Responsive | Dynamic Heading | Footer Menu…for more the following premium features are mentioned for the Infinite AMP theme below!
SuperSEO is a professional looking and ideally SEO optimized blogspot theme. Built with keeping one thin in mind that is clean and minimal design.
Made with latest trends and techniques, this is a 100% responsive theme, that will fit any screen, device with ease. It includes various types of premium features, that makes it one of the best choice to start a stylsih but easy to navigate blog for any topic.
Best Result Blogger Template is a magazine styled multi niche blogger specially designed for blogs which publishes exam and result related content.
This theme is fully responsive and fits any scree size or device, Also it is based on blogger’s latest design structure, which gives you freedom to edit and customize stuffs directly from layout or customizer.
This theme is best suitable to make blog for exam blogs, result blogs, admit cards, exam schedule, answers keys, model papers etc. Also can be used for job site, job portal,
Noname AMP blogger template is developed by Bung Frangki. This template is built and configured for SEO and mobile friendly as well. It covers features like Auto resize thumbnail image, cross-browser compatibility, build with CSS3, responsive ads slot, support SSL/HTTPS etc.
Sora Seo Blogger Template is a smart and clean Blogger theme, fully responsive, suitable for any personal blog. Packed with customization options, your blogging experience will be as simple and pleasant as possible.
Your readers will be attracted by an elegant and modern presentation and well-structured posts.
Anartisis is a perfect tool for publishers, magazines, newspapers, bloggers and other news websites, for everyone who wants to work in blogspot. Use Anartisis for many niches, such as politics, fashion, gaming, videos, music, business and world news.
This Blogger Theme is based on the latest Bootstrap 4 framework and it’s fully responsive
Betapress AMP blogger template is one of our most fastest template till date. The best feature of betapress is that the loading time of this theme is less than a second. It’s a completely SEO optimized theme with prefect structured data.
FirstLight blogger template is clean and fast loading template for magazine and news blogs. The post thumbnails was shown on mega menu with category basis.
This template support with font awesome icon and google fonts. FirstLight has RTL support so you can reach variety of audience. As a blogger, you can get best experience with the feature of this template typography. As a user, you can get best reading experience with this blog layout and design.
websites with good optimization keep getting tons of traffic from Search Engines on daily basics, That means more leads and more sales. so, if you neglet SEO, there would be no organic traffic and no one will know about your website except you have money to spend on adverts. see How to Run a successful facebook ads campaign
15 SEO Factors to consider this year
While there are so many ranking factors, we have crafted these 15 franking factors that we think is more relevant for your website ranking.
1. Quality of Content
If you want to obtain a reasonable rank on serp, you should satisfy your readers. Everything you want to write about should be for your readers satisfaction.
Write a blog post people want to read, and watch them hang around th walls of your website. The more reasonable your contents are, the longer people stay on your blog, and the more trust you gain from search engines.
Quality of content does not actually mean the length of the page or the number of words a page contains as most people think. you can write up to 3,000 words if you wish, if you are not making any valuable point, the quality of your content is “ZERO”.
2. Mobile-First User Experience
You don’t need to be told that majority of the Internet users access the web using their phone. That’s why you should have mobile phone users in mind when creating your design.
Search Engines recognizes ‘time on page’ as a fundamental indicator of a site’s value for any given query. Responsive web design makes your website much easier for visitors to read and navigate.
Using a mobile first responsive design condenses the pages, making them smaller and, therefore, easier to load.
BOnus: Use AMP to increase load speed
Do you know that page load time affects SEO? sure, it does! the faster your page load, the more chances you have for high ranking.
Google gives publishers an easy way to distribute content on the open web without going through an app, and this is called AMP. The AMP project is designed for publishers to be able to load their sites quickly on mobile.
3. Social signal
When people share your content on social networks, that’s another sign that it’s valuable.
Social signals refer to a website’s collective shares, likes and overall social media visibility as perceived by search engines. These activities contribute to a page’s organic search ranking and are seen as another form of citation, similar to backlinks.
Social signals is another metric within the already advanced and mysterious field of SEO. White the key search engines are black boxes, it’s inevitable that social media chatter has an impression on a website’s quality. Increase social media engagement and your website might rise to the highest of the ranks.
4. High-Quality Backlinks
have you heard that all backlinks are not equal? yes we wrote about it earlier! High quality backlinks from authority websites helps to improve your website rank. Google will trust you if websites they trust are linking to you.
Make sure it’s easy for your users to share your webpages on social media. Including click-to-tweets, or buttons to share your website content on social media will encourage more social sharing amongst your readers.
5. Anchor text
Speaking of linking, pay close attention to the anchor text of your website. It’s another mainstay of Google’s SEO starter guide and that’s enough of a clue as to its importance to be mentioned in this list.
Anchor text is the visible text that hyperlinks display when linking to another page or a document on the internet. Those ingenious web crawlers use this text to interpret how people use your page and what your page is all about.
Anchor text gives context and a basic framework. Make your anchor text useful, descriptive and relevant.
If you want to learn how to write a blog post that will attract more readers to your blog, then you should read till end.
Blogging is fun, until you notice no one stays upto five minuites when they land on your pages and then bounce.
Readers tend to leave your site once they don’t find solution to there problem. Even if you provide the solution they need, if your write-up is not clear enough, they will still bounce!
Just like writing an essay, blog posts requires some guidelines which I am going to share with you right now.
Why this guideline?
If you notice increase in bounce rate, that means people are not finding your articles helpful, or maybe, they fail to get the points you are trying to make. if that is the case, this guideline will put you through all DOs and DON’Ts of writing a blog post.
#1. Getting ready
Before you even think of writing a blog post, you should prepare for it right? Preparation is the first step of getting anything done. at this point, you should read more books and online articles related to the idea you want to share.
Join diffrent forums related to your niche and see what people are asking, see if you can help answer any question. If you will be able to answer upto 5 questions, then you are prepared and ready.
#2. Have your readers in mind
You are writing what the people will read, not robots! so, write something a student in secondary school can read and understand, except you are writing specifically for adults.
Don’t make your page too stuffy for readers, use not more than 5 lines in a paragraph, make your English simple and plain and hit the point at the right time!
#3. Use the words “U” and “I”
Let your readers feel like it’s a conversation between you and them. with that, they will like to wait and listen to you.
Tell them what worked for you and what they should do also, but in doing that, use a more conversational approach.
#4. Use Videos
Most people don’t like reading blog posts, they prefare to watch a video version of it. If you can, create a video tutorial on what your article is talking about and embed it on your post.
Videos engage readers a lot. with that, bounce rate will be reduced. even if they are not reading your articles, they are watching your videos.
#5. Use Adjectives and numbers in Title tag
Adjectives and numbers are very important in capturing eyeballs and getting readers to click on your blog title.
Blogging is not an essay you wrote for your GNS101 class in first year.
If readers wanted a kind of essay they can just as easily find a journal article on Google Scholar. adjectives significantly increase your click through rate.
GOOD BLOG TITLE IS AS SUCH: 9 effective ways to increase Click-through rate
#6. Use Images
Content without image is boring! populate your content with descriptive images of every idea you share.
Images are very effective way to share thoughts, if you are sharing a tutorial post, use image screen shot on very step. so many people are only interested on the images, for they drive there satisfaction from them.
Having an image makes your content look visually appealing, but this is true only when you are using the right image to convey your message. Your image should be relevant to the context of the article and should be somehow related.
#7. Add links
If you are sourcing an article outside your blog, link to it in a proper anchor-text and add target=”_blank“ attribute to enable open in a new tab.
It is also important to link across related articles within your blog. this will help keep your readers around your contents.
#8. Add a Conclusion
Many people will rather scroll down to read our conclusion before they decide if they will read your article or not. Conclusions are very important but most people often ignore that.
Write an encouraging summary that should encourage readers to take action almost immediately. The most use summary for most blogs is to encourage readers to share them.
While Some people can get away with ignoring these tips for writing a blog post. These are the tips that i feel will encourage your readers to read more of you post if you will be able to solve there problem.
If you enjoyed this post, I’d be very grateful if you’d help it spread by emailing it to a friend, or sharing it on Twitter or Facebook. Thank you!
If you have a question, your want to make a suggestion, please make use of the comment section.