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Is your marketing working as well as it used to? Have you noticed that consumers and customers are behaving differently online? To explore how marketing has shifted recently, I interview social media strategist Mark Schaefer. Mark co-hosts the Marketing Companion podcast, and is the author of multiple books, including Known, The Tao of Twitter, and […]

The post Marketing Reimagined: Why Marketers Must Change Now appeared first on Social Media Marketing | Social Media Examiner.

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Want to lower the cost of your Facebook ads? Curious how connecting with your customers can help? To explore Facebook ad sequences that cost less and improve results, I interview Amanda Bond, a leading Facebook ads expert. Her course is The StrADegy System. She’s a regular speaker at Social Media Marketing World and a HubSpot […]

The post Facebook Ad Sequences: A Better Way to Acquire Customers appeared first on Social Media Marketing | Social Media Examiner.

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Want an easy way to interpret your analytics? Wondering how to create dashboards? To explore how to create dashboards with Google Data Studio, I interview Chris Mercer, a measurement marketing expert. He’s the founder of MeasurementMarketing.io and the Measurement Marketing Academy. Mercer explains how dashboards and analytics reports differ and when to use each one. […]

The post Google Data Studio: How Marketers Can Build Powerful Dashboards appeared first on Social Media Marketing | Social Media Examiner.

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Want to write marketing copy that moves people to take action? Looking for tips from an expert copywriter? To explore how to create phrases that sell, I interview Ray Edwards, one of the world’s leading copywriters. He’s the author of How to Write Copy That Sells and hosts a podcast called The Ray Edwards Show. […]

The post Phrases That Sell: 8 Copywriting Tips appeared first on Social Media Marketing | Social Media Examiner.

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Wondering how storytelling can help you better connect with your fans and customers? Looking for ways to tell more interesting marketing stories? To explore how to weave narrative stories into your marketing, I interview Melissa Cassera. More About This Show The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators […]

The post Narrative Storytelling: How to Weave Stories Into Your Marketing appeared first on Social Media Marketing | Social Media Examiner.

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Do you want to reach more customers on YouTube? Wondering how YouTube Live can help you grow your audience and business? To explore how marketers can benefit from YouTube Live, I interview Nick Nimmin. More About This Show The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what […]

The post YouTube Live: What Marketers Need to Know appeared first on Social Media Marketing | Social Media Examiner.

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Wondering how social customer care improves your marketing results? Want tips for acquiring and retaining customers? To explore why marketers should care about taking care of customers, I interview Shep Hyken. More About This Show The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social […]

The post Social Customer Care: Why Marketers Should Care appeared first on Social Media Marketing | Social Media Examiner.

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Do you need to make better strategic decisions? Wondering how to change your decision-making process? To explore how to make better marketing decisions, I interview Jay Acunzo. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, business owners, and […]

The post How to Make Better Marketing Decisions: Unthinkable Wisdom appeared first on Social Media Marketing | Social Media Examiner.

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Do you want to diversify your social media advertising? Wondering how to make YouTube ads work for your business? To explore how to reach more customers with YouTube ads, I interview Tom Breeze. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to […]

The post YouTube Ads: What Marketers Need to Know appeared first on Social Media Marketing | Social Media Examiner.

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Wondering how Twitter engagement can help your business? Looking for tips on sharing authentic tweets and conversations with prospects? To explore creative ways to interact with your Twitter fans, I interview Dan Knowlton. More About This Show The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works […]

The post Twitter Marketing: Creative Ways to Connect With Your Audience appeared first on Social Media Marketing | Social Media Examiner.

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