we present brand identity design as the best mode for the budding agencies to come forward and establish them with an identity and also helps in making the effective presence of the time. The brand identity design essentials include various important aspects of taking care of the campaigns, establishing your presence in fairs and festivals or conferences, doing word of mouth publicity, etc.
TLDR: Unify pursuits under one brand and accept the challenge of different target audiences, or keep them distinct and accept the challenge of disparity?
I'm in the entertainment industry, and I'm taking a few months to look at my personal branding. I've done some work on it, establishing a loose umbrella brand for my primary pursuits; screenwriting, acting, and nerdculture (livestreaming and webcontent related to TTRPGs, books, etc). At the moment, I keep these things separate - different social media accounts, different branding (colors, logos, etc; I only have time for basics). The only place they're unified is on my website and in occasional social media cross-promotion.
The question is whether I should unify under one brand or keep them distinct. Put out all my content in the same social media, etc...
Challenges: I'm looking for different audiences for each. With screenwriting I want to target professionals and their support staff, with acting I want to reach representatives and Indy filmmakers, and with the nerdculture side of things I want to target a wide, young crowd.