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Spend more on menu boards? QSR operators might like to do that, but doubt that it will pay off enough in this super-competitive, squeaky tight margin market. But think again, because experience is proving menu board makeovers can be like money in the bank.
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Convenience Stores (C-Stores) are increasingly using self-service kiosks as a tool to help them gain a competitive edge, and are reporting increased revenue because of it.
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This week, the presidents of Chicken Salad Chick and Steritech take the microphone to relay the components of everything from a great scoop of chicken salad to a topnotch restaurant food safety program.
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