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I just gave this presentation at UtahDMC’s 2019 Digital Marketing Conference. It’s nerdy. It’s full of marketing stuff. It’s hard ..read more
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Updated on August 22nd, 2019, to include new examples and insights. I’ve been seeing a lot of e-commerce brands moving to Salesforce ..read more
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Updated on August 20th, 2019, to include current data and insights. It’s common knowledge that site speed impacts the user experience on ..read more
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Portent by Kat Shereko - 1w ago
If you’re asking this question, there’s a good chance you may be missing some very valuable insights about the current stance of your ..read more
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Updated on August 13, 2019, to reflect more current information. As marketers, we can put so much effort into getting our sites into ..read more
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A question that comes up a lot at Portent and in agency circles is, “What defines a good quarterly business review?” To be sure, it’ ..read more
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At this point, nobody will disagree that page speed matters; it’s a key component of optimizing a user’s experience on your site. ..read more
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Updated on August 1, 2019, to reflect current trends and data. When Ian Lurie originally wrote on this subject in 2008, he argued that “ ..read more
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Portent by Ian Lurie - 3w ago

TL;DR: September 1 will be my last day working at Portent. I am not retiring. Now for the soulful post. It’s been a great ride. Keep ..read more
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Content marketing is a never-ending quest for meaningful user engagement. First, you equip your website with high-quality resource pages ..read more

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