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The world of athletics, specifically college football, has drastically evolved with the development of social media. The second screen phenomenon has transformed the way we watch and interact with live sporting events. For example, when was the last time you watched a game without checking your social feed at least once? I recently heard an […]

The post Talking Social Media and College Football on ESPN Radio. appeared first on NUVI.

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I asked our fabulous social media intern to do some research on how the restaurant industry is using social media in new and interesting ways and among the 8 million stories(seriously, she’s amazing. Overwhelming, but amazing) she came back with a tasty McNugget she found on Medium about how McDonald’s is serving up tasty content with […]

The post Use Social Listening to do Influencer Marketing Like McDonald’s appeared first on NUVI.

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There are very few industries that can match fast food’s creativity in marketing and advertising campaigns. Wendy’s, for example, has achieved an unparalleled notoriety for its sarcastic and often mean Twitter account. It seems that the brand has become more known for its Twitter game than for its food.   Not really afraid of the burgers […]

The post Will the Real Colonel Sanders Please Stand Up? appeared first on NUVI.

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In today’s episode, we prepare for the upcoming National Restaurant Association Conference in Chicago by talking about the crazy growth of food delivery services and the potential impact (both positive and negative) these courier services will have on traditional dining. We look at some of the amazing insight provided by our sponsor, NUVI and the […]

The post Episode 3: The National Restaurant Association Conference and the Future of Food Delivery appeared first on NUVI.

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In this episode of The Social Show, Porter talks about the importance of providing epic customer service and how social media can help with that. Scott provides some very interesting insights from his monitor of The Kentucky Derby and shares a surprising influencer who was tweeting about the event. As always, please subscribe, leave us some […]

The post Episode 2: The importance of amazing customer service and social insights from the Kentucky Derby appeared first on NUVI.

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In this first episode of The Social Show, we talk about the Starbucks crisis and the impact social media had on bringing about a change in company policy. We also look at how the Utah Jazz players use social media to interact with fans following a big win.

The post The Social Show Episode 1 appeared first on NUVI.

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If you’re anything like me, you love having food delivered. It isn’t that I don’t enjoy the experience of going out to eat. I do enjoy it; it is a great time to catch up with friends, take a night off from cooking, and take a break from the regular routine. But, there also comes […]

The post Does the rise of delivery signal the demise of the traditional restaurant? appeared first on NUVI.

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Guest post by Sara, The Digital Diva. Sara is an experienced tech expert who established her first blog, Ms. Digital Diva last year to share her passion with others around the web. After 15 years in the industry, her goal is to bring information on all technology to the masses. Her philosophy is to create each […]

The post Top Tech Tools for Optimizing Customer Engagement appeared first on NUVI.

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Today, we are continuing our series on the effect of social media on the restaurant industry by looking at the recent PR crisis affecting Starbucks and what they are doing about it. It is definitely an interesting case study in the power of social media. Here’s what happened In case this story is new to you, […]

The post The Starbucks Crisis and the Power of Social appeared first on NUVI.

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Last week we looked at how social media helped turn Chipotle’s E. coli outbreak into a national PR crisis, which not only cost them millions in lost sales but also led to their stock plummeting. Today, as part of our ongoing series on the impacts of social media on the restaurant industry, I wanted to dive into some […]
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