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Retailers lead brand health ranking We have become all too used to headlines lamenting the death of the high street in recent years, and ..read more
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GoCompare is overhauling its brand, introducing a new look and feel, new marketing campaign and new positioning as it looks to make its ..read more
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Marketers are optimistic about automation and the benefits it can bring to the workplace, and are often further ahead in their automation ..read more
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A list of my failures: The alternative leaving email By Mel Arrow When we leave a job we have a tendency to gloat about all the great ..read more
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Avon True Lash Genius | 5 benefits in 1 Mascara | Avon - YouTube Avon has overhauled its approach to innovation by using ..read more
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The football season has just started and, typically, many pundits are already predicting who’s going to win the league. I might know ..read more
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What if the role of a marketer is about not having the right answers, but asking the right questions? Much of what a marketer does is ask ..read more
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Developing an internal carbon offsetting strategy likely isn’t on most marketing teams’ agenda, but at Ovo Energy it’s a top ..read more
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Direct-to-consumer (DTC) brands sell their product directly to consumers, taking away the need for third-party retailers, wholesalers, and ..read more
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Are you due a privacy check up? If so, help is at hand. Facebook is launching ‘privacy cafés’ across the UK where users can get “ ..read more

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