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The best way to transform non buyers to buyers, and also retain existing buyers, is to ensure that the service is prompt, effective and memorable for the right reasons.
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As we have evolved, in our pursuit for safety, security and happiness, we have evolved machines around us to pursue our goals more efficiently and effectively. Our ancestors worked with simple machines like lever, pulley, wedge etc that helped them direct their energy to perform work.
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A crucial component of the success mantra of businesses is stakeholder experience. The importance of internal and external stakeholders, mainly employees and customers, and the link between these two key stakeholders to profitability and growth forms the basis of the service-profit chain theory. From employee experience to the overall revenue and growth – the correlation is pretty straightforward.
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We are honoured to be recognised as a leading customer experience management provider in the country by CIOReview India.
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We're proud and excited to announce that LitmusWorld was ranked first at the ReTech Startup Awards 2018 held on 12th June, 2018. The leading enterprises SaaS platform was shortlisted by the esteemed jury amongst several other leading startups providing superior technology to the retail industry.
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In association with Retailers Association of India (RAI), we have initiated structured conversations with Indian consumers backed by a LIVE analytical dashboard to provide comprehensive knowledge and insight on what shoppers are looking forward to, this festive season.
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Customer service teams handle complaints every day. Even so, consumer studies indicate that most unhappy customers don't take their concerns to companies that disappoint them. A popular metric in the customer experience (CX) community suggests that for every one complaint companies receive, 25 go unvoiced by customers.
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There is a fascinating story that Jeff Bezos always keeps a chair empty in meetings, to remind fellow managers about the most important person in the room - the customer. The ability to empathise and take the customers' perspective is one of the key traits for a customer experience leader.
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Conversations ease the path to building and strengthening relationships. Hence the need for contextual conversations - a potent instrument which can develop and reinforce associations around shared purposes.
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Engaging with what your customer is saying, listening to their feedback and most importantly asking them what you can do differently ultimately leads to improving business processes based on insights.
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