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Let’s be honest, business meetings are boring. Today, we review how to conduct a business meeting in a manner that keeps employees engaged and motivated.

The post How to Conduct a Business Meeting Your Employees Won’t Hate appeared first on Lighter Capital.

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If you want to make your business stand out from the crowd, you need to think about your point of difference - what you do better than the competition.

The post How to Make Your Business Stand out From the Crowd by Leveraging Your Point of Difference appeared first on Lighter Capital.

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Personal productivity methods can be complex and challenging, making them difficult to follow. Bullet journal makes productivity simple, flexible and effective.

The post Bullet Journal: Redefining Personal Productivity Methods appeared first on Lighter Capital.

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If you’ve decided that free trials are the right move for your business, it’s important to strategize how to best improve your SaaS free trial conversion rates.

The post How to Improve SaaS Free Trial Conversion Rates appeared first on Lighter Capital.

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These 6 tips for creating a style guide for your brand will ensure brand consistency across all collateral your clients and customers see from your business.

The post 6 Tips for Creating a Style Guide for Your Brand appeared first on Lighter Capital.

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Startups have limited access to entrepreneur-friendly debt capital, so we’ve developed more flexible financing solutions to help you reach your next growth milestone – from revenue-based financing to term loans and lines of credit.

The post Introducing New Entrepreneur-Friendly Startup Financing Solutions appeared first on Lighter Capital.

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Are you looking to optimize your SaaS website? You need to have a good foundation in place before you start analyzing and testing for higher conversions.

The post SaaS Website Best Practices to Increase Customer Conversions appeared first on Lighter Capital.

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Many high-concept business books present amorphous ideas about how to succeed in business, but Growth IQ by Tiffani Bova is extremely concrete.

The post Book Review – Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business appeared first on Lighter Capital.

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Understanding how to calculate the value of a startup and the different startup valuation methods is essential for entrepreneurs to learn.

The post Startup Valuation Methods: How to Calculate the Value of a Startup appeared first on Lighter Capital.

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Dictaphones were once a big deal, especially in business. These days, the best voice memo apps for iPhone and Android have replaced the old handheld dictaphone.

The post Ditch Your Old Dictaphone: These Are the Best Voice Memo Apps appeared first on Lighter Capital.

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