We are excited to share some of our favorite photos from this shoot. The whole week it was showing it would be sunny on a Sunday and that's when we were planning to shoot this property. Of course, you can't trust the weather forecast in Vancouver. We still had to shoot the property as the owners wanted to list it on Monday. It was raining at the beginning of the day as we were shooting and around 3pm the sun comes out. The place looked so beautiful with the natural light coming in that we couldn't help but re-shoot as much of the space as we could. Totally worth it !Enjoy the photos!
This one has it all. Built by a former "GEORGIE AWARD RECIPIENT", AND IN THE BEST LOCATION ON THE SOUTHSIDE. 3 spacious and fully en-suited bedrooms up, and the perfect main floor, seamlessly blending the kitchen family-room with your huge covered and heated south-side patios. Mechanically superior, radiant heat, air conditioning, fully automated CONTROL 4, MIELE, WOLF, A WOK KITCHEN, WINE STORAGE, and the list goes on. Self contained 1 bdrm suite down, plus a media room, an extra bedroom, bathroom and rec-room with wet bar. This quality build, also does not have any sumps . Homes of this CALIBER are seldom offered, this close to EDGEMONT AND HIGHLANDS ELEMENTARY.
As most photographers would agree, it is much easier to make a pretty place look nice in photographs, but what do you do with not so pretty places. In this before and after photo, we spend sometime preparing the room to make it look organized. It was very dark inside and the windows were bright. The walls were uneven, green and there was a lot of furniture in the room. We didnt want the room to look too flashy so we painted in back some ambient light.
This is definitely the most expensive property we have filmed so far!
This lot is selling with other THREE lots which are: 2480 Wentworth Ave., 2505 Wentworth Ave and a lot with PID 024-796-841, Total 8.93 acres of land. Rare opportunity to acquire this spectacular developing site in west Vancouver. It is the last undeveloped residential property in West Vancouver with significant size. It has been rezoned to build 29 single family houses. Each house has an average lot over 11,000sf, and splendid ocean view. The location of the lot is above trans-canada Highway, 2 minutes walking distance to Collingwood School. 15 minutes drive to Downtown Vancouver and 10 minutes drive to Cypress skiing resort. Very good investment!
Photographing rooms with windows is probably one of the most challenging aspect of real estate photography. There is such a difference in exposure between the window and the room interior that it's impossible to expose for both. Now a day, the camera's dynamic range is pretty amazing;however, you still need to know a few tricks to get that perfect view.
There are many different ways to handle this high dynamic range situation and there are a lot methods available and some are better than others . It all depends how you work and what works for you.
The most popular options we came across are HDR, Flash, Window Pull, and Exposure Blending.
a) HDR seems to be the fastest and easiest method in high dynamic range situation. However, the biggest drawback is it starts to look unnatural , noisy and creates halos.
b) Flash can look flashy, requires more time,knowledge and experience to make it look more natural.
c) There are a few ways to do a window pull, the one we have used is the "Darken Mode" window pull. the most difficult part is to have other things in the room reflected in the windows. You have to be careful how you flash. Otherwise, it is a great way to make those windows look natural.
d) Exposure Blending is an excellent option for controlling these blown highlights during retouching. The results look much better than HDR, free you from the constraints of using strobes or shooting only at the golden hour, and can be used in conjunction with those other techniques as well. It is time consuming and colors can shift.
e) In rooms that don't have an attractive view, you don't need to have perfect windows. It's a trend to have an overexposed window for some properties.
We had the pleasure to work with Crystal Hung at Icon&Co. for a luxury house in Vancouver West. Thought we would share the gallery of our favorite interior photos. Let us know what you think. We love to focus our attention on the selling features of the house.
For an interior photography project, you first need to think through what is the end goal of it?
Each client and each image have different requirements and things to consider.
For real estate photography that is used to sell a property, we like to capture the space as well as the feeling of the property. The photographs should make the viewer want to live in the space.
Whenever appropriate, try to tell a story through your images, focus on interesting details that make this place special, use people to set the mood and atmosphere, and think through your process – even the smallest details matter! We understand that often the seller and the agent want to make the space look bigger;therefore, shooting it at the widest possible angle. However, you also have to remember that people are not simply buying space, their buying the emotion and feeling of the home.
"It’s a fact of life: Homes come with far more emotional weight than any other investment we make Our emotions influence the homes we choose and the prices we pay." ( Matthew Kassel, The Wall Street Journal)
That said, why not create imagery that creates an emotional connection with the buyer for your next listing.
We are real fans of Mike Kelley's Photography. If you haven't seen his work, you must visit his site, http://www.mpkelley.com/ . He also has many useful tutorials on photography. He photographs a lot of high end hotels, commercial spaces and interiors. He uses light painting for a lot of his photographs. Basically, highlighting various objects in the frame with light and taking multiples exposures of the same frame. The results are stunning.
Here are a few of our own examples where we used light painting. Let us know what you think.
" Marketers assume that the more choices they offer, the more likely customers will be able to find just the right thing. They assume, for instance, that offering 50 styles of jeans instead of two increases the chances that shoppers will find a pair they really like. Nevertheless, research now shows that there can be too much choice; when there is, consumers are less likely to buy anything at all, and if they do buy, they are less satisfied with their selection."
Harvard Business School
Apply this quote to real estate photography. How many photos do you need for your listing ? What is the purpose of hiring a professional photographer? We like the "less is more" approach. We like delivering just enough photos to entice the potential buyer and have them fall in love with the property. Our goal is to tell the story of a home.
Quality Over Quantity
One amazing photo will always accomplish more than 10 not so amazing photos. Sure, with more photos you can capture more of the space;however, the photos become redundant and the buyer gets bored and irritated. Now, the emotional connection you were trying to create is lost and the buyer moves on to the next listing. With higher quality images and lower quantity, you're show-casing most appealing characteristics of the property. Thus, the result is the buyer gets excited about the property. Quality photos help the property stand out in the buyer's mind.
It takes time for a photographer to set up the perfect shot. Lines are critical and require a lot of attention to detail. The composition is carefully framed to avoid distortion, waste of space etc. . Placement of lights/flashes is needed and often, multiple shots of the same image are captured that are blended together in post-production. Let's say it takes 5 minutes to set up a shot, multiply this by 50 images, that's four hours. Wouldn't you rather get 25 beautiful mages that can all be used for your listing and shot in 2 hours ? Instead of receiving many photos and only ending up with a few"decent" ones that you can actually use.
This is why we like the "less is more" approach when it comes to real estate photography.
Matterport is your all-in-one visual marketing package that increases seller leads, boosts engagement with your listings and reduces your per-listing marketing costs. Now every listing can have a stunning 3D walk-through along with photos, floor plans, video and more.
A Matterport Space is a complete, three-dimensional representation of a real-world location created from 2D (RGB) imagery and 3D data from the Matterport Pro or Pro2 3D Camera. A Matterport Space can be navigated on a desktop or mobile web browser, and in virtual reality through a Samsung Gear VR, Google Cardboard, or Google Daydream.
We now offer Matterport! Get in touch to book your Matterport.
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