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Most marketing doesn’t work. I know that doesn’t sound good coming from someone who teaches marketing for a living. But it’s true. ..read more
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On this episode of More Clients TV, we're looking at a question I get asked a lot: how do I get more email subscribers? It's a really ..read more
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When we talk about lead generation we normally mean potential clients we've not met or interacted with before. What we tend to forget is ..read more
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In last week's video I showed you a technique for making your Lead Magnets stand out. This week we're going to take that further and look ..read more
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Lead Magnets are still the most effective way to get people to sign up to get regular emails from you so you can build a relationship with ..read more
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If you've ever read any advice on LinkedIn or watched any videos or even paid for training, chances are that 90% was about “optimising ..read more
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Most of us get Lead Generation completely backwards. We're a bit like the guy who wants to get a date and obsesses about whether he should ..read more
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When it comes down to it there are three different types of network that bring you all your clients. Just three. The first network is your ..read more
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Clients want the impossible. Always have. Always will. And if you're in consulting or a similar advisor profession, the particular type of ..read more
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