The premium American automotive brand, Cadillac, opened its doors last night to the world’s first Cadillac HOTEL, popping up in Dubai at this year’s edition of SOLE DXB. The official launch party was attended by some of the popular socialites and influencers from across the Middle East.
Cadillac HOTEL opening party
Open from Thursday 6th – 8th December only, Cadillac HOTEL welcomed hundreds of festival-goers through its doors on its opening night who were treated to bespoke Cadillac themed activations before heading to its rooftop deck to enjoy 180-degree views across the region’s street-culture festival in the fashionable Design District.
The Cadillac HOTEL also staged the brand’s regional unveiling of its first-ever compact SUV, the XT4.This is the fourth year Cadillac have partnered with SOLE DXB, the region’s biggest and popular cultural festival for millennials.
FOR MORE INFORMATION, PLEASE CONTACT:
Product Communications Manager – Cadillac Middle East
+971 56 5112273
Regional Communications Manager – General Motors
+971 4 314 3920
Listings Information Event: Sole DXB Dates: 6th , 7th , 8th December 2018
Cadillac has been a leading luxury auto brand since 1902. Today, Cadillac is growing globally, driven by an expanding product portfolio featuring distinctive design and technology. More information on Cadillac appears at www.cadillacarabia.com. Cadillac’s media website with information, images and video can be found at media.cadillac.com.
About Sole DXB
Beginning life in 2010, as a meeting point for a handful of likeminded Dubai-based friends with a love of all thing’s sneakers, Sole DXB has grown into so much more: a three-day annual cultural festival spanning
live music, workshops, film screenings, brand activations, contemporary fashion, art installations and the region’s most competitive streetball tournament, saw over 22,000 people through its doors last year offering fresh insight into the ever-evolving alternative Middle Eastern lifestyle.
Sole DXB is more than a party – Sole DXB is a pinnacle figure in the region’s burgeoning street culture scene, providing a local platform for this global community who shape the future of progressive street culture, at home and abroad.
Torjoman, the MENA based translations company, which operates offices in UAE, Saudi Arabia, and Egypt, has introduced its latest solution as part of its efforts to fully digitise its services. Customers can now enjoy Torjoman’s complete translation services online, through either its website or newly launched app, to do everything from online ordering, requesting a quotation, tracking progress and making payment, besides more. The move is part of a broader trend of the digitisation of information.
“Taking inspiration from the e-commerce industry, which has made shopping possible at the click of a button, we want to bring the same ease of use and purchase to our translation service. Digital transformation is now touching all industries from retail through to healthcare, and it offers great growth opportunities. Last year we grew our operations by 50%, which in large part is thanks to the cutting-edge technology we are implementing to fully digitise our services,” said Ayman Saad, Marketing Manager, Torjoman.
Much of the company’s growth has come from growing demand in UAE and KSA being driven by government, technology, telecommunications and industrial and manufacturing sectors.
“The current updates we are working on, such as the integration between our online portal and our in-house developed Translation Management System (TMS), means users will also have greater ability to automate their workflow, thereby improving efficiency and consistency. Overall it means a greater level of service for our customer base,” Saad added.
Besides the online ordering platform, Torjoman continues to work on developing various technologies from translation memories (TM), which collates translations into a database to aid translators and reduce errors, and cloud-based translation management systems. Most revolutionary of all, however, is the development of neutral machine translations (NMT), which in the future will see artificial intelligence fully responsible for translations.
Torjoman is a leading global translation agency, employing over 1,000 professional translators who have a command of over 100+ languages. Launched in 1994, Torjoman operates across the MENA region, with offices in UAE, Saudi Arabia and the Middle East. ISO 17100 certified, the company prides itself on speed, efficiency and cost-effectiveness and is setting a benchmark in digital translation solutions. Torjoman is part of parent company Future Group.
The all-new MG6 sedan has officially arrived in the Middle East.Now in its third generation, the new 2019 MG6 model has been upgraded with an array of premium and sporty features whilst delivering performance, efficiency and class-leading comfort.
MG6 2019 exterior
With quality design features normally found on luxury brands, the MG6 has been given a new ‘Star Rider’ grill, carbon fibre detailing and LED headlamps – inspired by the London Eye – with progressive indicators. A large ‘MG’ badge, chrome touches and a twin-exhaust give the sporty family sedan an aggressive stance, and, completing the bold look, the new MG6 sits on 18-inch alloy wheels with low rolling resistance tyres.
Inside, the sporty theme continues with a cockpit packed with the latest in-car technology. A large 8-inch full-colour touch-screen infotainment system sits in the middle of the dashboard, which can be operated from the multi-function leather steering wheel. Apple CarPlay, push start button, keyless entry, digital dials, six speakers, tyre pressure monitoring system and rear parking camera are all offered as standard.
The cabin – which features 22 practical stowage spaces – is trimmed in a vibrant dual-tone black and red leather upholstery which wraps around the doors and dashboard providing a cossetted feeling.The dual zone air conditioning ensures all occupants in the front and rear cabins are cool and comfortable whilst the 424-litre boot space – extendable to 1170 litres with the rear seats folded –provides ample luggage space.
Powered by a 1.5L petrol engine, the new MG6 is both sporty and economical, offering a swift 0-100 kph in just seven seconds whilst providing a range of 100km in under six litres of fuel. There are fourvdriving modes to cater for all eventualities – Eco, Normal, Sports, and Individual – as well as a class- leading 7-speed dual clutch transmission and five-star CNCAP rating; keeping the whole family travelling in style and safety.
Mr. Tom Lee, Managing Director of MG Motor’s parent company SAIC Motor Middle East, commented: “The all-new MG6 appeals to a range of customers across the region, especially younger buyers who are looking for value for money in a stylish, technologically-advanced package.This latest generation of the MG6 takes the quality and styling of our vehicle to a new level, providing the kind of features customers expect to find on premium automotive brands.”
“Since SAIC Motor’s acquisition of MG Motor, and as a Global Top 500 company, we have opened a new chapter for this British-born brand. The introduction of the all-new MG6 comes hot on the heels of the launch of two SUV models earlier this year – the MG RX5 compact SUV and the MG ZS SUV –as well as the second-generation MG GS. With these models joining the existing MG 360, we now have a very competitive and appealing line-up to offer our discerning customers in the Middle East.”
The MG6 is now available in MG Motor showrooms across the Middle East.
Relam Investment has officially launched its 3 rd Generation Blockchain technology ecosystem -HETACHAIN – and its ICO. The global launch started in Dubai, and will proceed to London and Turkey throughout 2018. HETACHAIN is a super-fast DPoS + BFT hybrid blockchain network focused on addressing the age-long scalability dilemma and pushing forth a truly democratically governed platform built for industry scale transactions while also uniquely designed for
private users. With its array of features integrating a blend of public and individual adoption-focused design through a multi-chain system, users can use HETACHAIN for both public and private blockchain preference.
The HETACHAIN ecosystem consists of smart contracts, Hetacoin, hot and cold Heta Wallets, Heta App Store, Blockchain feature-enablers and comprehensive solutions that enhance its applicability in smart banking, healthcare, e-commerce, trade,telecommunications, data management, investment, cash exchange, and remittance.
Network congestion, slow transactions, high network fees, and high-energy consumption have become synonymous with 1st and 2nd Generation Blockchain technology.HETACHAIN’s 3rd Generation Blockchain Technology addresses these by solving the problems of scalability, increased transactions per second and energy efficiency, and bringing Blockchain technology closer to mass adoption.
“We are driving the whole world into a new ecosystem. HETACHAIN will be your enabler, your society, your business and your social life. HETACHAIN is designed to be a diversified ecosystem crossing various sectors such as; finance, healthcare, retail,trade, transport and will always upgrade with the changes happening in our societies. The ecosystem is empowered with a 3.0 Blockchain technology, and through it we will provide our Smart Contracts, HetaCoin, Heta Wallet and other technologies.” Mr. Sultan Ali Lootah, Chairman and CEO of HETACHAIN said.
Sultan Ali Lootah – Chairman and CEO of HETACHAIN
Hetacoin is aimed at becoming one of the most popular cryptocurrencies in the world, powered by the demand generated from the HETACHAIN Crypto-crowdsale ecosystem where users can launch their own ICO projects.Tech experts believe that HETACHAIN will be a revolutionary influencer that will penetrate all sectors of our economy.
Hetachain is a 3rd Generation Blockchain Technology invested by Relam Investment LLC, an international investment company headquartered in Dubai. The Hetachain ecosystem consists of Hetacoin, Heta Wallets, smart contracts, Heta App Store and Blockchain feature-enablers that enhance its applicability and make it the most revolutionary technology in its class.