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Editor’s note: In our previous blog, we discussed why it’s important for brands to know the art of apologising and what they should learn from companies like Netflix and Jet blue airways. Continuing with the second part of the same topic, we will discuss how brands must apologise in the right way. Humour is a Read More...

The post How to Apologise in the Right Way on Social Media appeared first on Trooya Blog.

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YouTube has been a huge source of entertainment and information for everyone since it began its journey in the year 2005. In fact, it is the second most visited website on the internet as it processes more than 3 billion searches in a month! So, when it went down for an hour last week due Read More...

The post 4 takeaways from the hilarious tweets of Philadelphia police appeared first on Trooya Blog.

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Every post on the internet has an underlying sentiment to it. Tracking your brand’s sentiment and maintaining it at respectable levels is an essential part of a digital strategy. However, all of this begins with identifying the sentiment of a post. To make it more convenient for you to track sentiment while running a successful Read More...

The post Trooya now automatically identifies sentiment. appeared first on Trooya Blog.

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Trooya Blog by Team Trooya - 4M ago

Memes are now just a click away on Trooya. Yes, Trooya now supports memes! Our customers now have the ability to add GIFs and memes to responses directly through Trooya. But what made us spend our thought, time and effort into this feature? It’s simple. Memes are the present and the future of response management Read More...

The post Such Memes. Much Trooya. Wow. appeared first on Trooya Blog.

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Water purifiers have become essential to urban Indians. Most houses tend to have one. Since a malfunction in the purifier can bring the household to a halt, they need regular maintenance e.g. their filters need to be changed regularly. This cyclical need for the purifier’s upkeep keeps the brands, who’re part of the 1.1 billion Read More...

The post Are you slipping through their social customer care filter? appeared first on Trooya Blog.

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