Red House Staging & Interiors offers professional home staging and interior design. Our team is comprised of professionals from a variety of backgrounds and expertise to provide you with a great staging and impressive results. The blog is updated daily with resources, ideas, projects, tips & home tours.
One of the questions we get most often from homeowners is “Is it really worth the extra effort to stage my basement? Can’t I just stage the main living areas of my home and achieve the same impact? ” While the basement may seem like a low priority in preparing your home for market, properly demonstrating its usefulness is a valuable asset in receiving the best responses from potential buyers and getting the offers you want.
A finished basement adds to the marketability of your home, adding additional living space that can be used for a wide range of purposes. Helping a prospective buyer see themselves in the space helps them fall more in love with your home while also justifying the added cost of those extra square feet.
Below are examples of the small changes you can make on your own to get your basement into market-ready shape. Need additional help? Contact Red House Staging & Interiors to learn how we can transform your basement (and your whole house!) to make the biggest impact when you hit the market!
Ditch the Clutter
The first thing to do when staging a finished basement is to clean the space. You’ll want to get rid of all unnecessary items, including forgotten storage. These items should be kept in an off-site storage facility if possible, or thrown away if unneeded. You’ll also want to have the space professionally cleaned so that you know every nook and cranny is pristine.
Repurpose the Space
A basement is more than a storage unit, and that’s what you’re looking to showcase by staging the space for buyers. You can look for exciting and creative ways to repurpose the space to really help a buyer see the potential of your finished basement. Utilize exercise equipment and transform it into a workout utopia, or make it a gaming space by adding an entertainment system or play room.
Multipurpose furniture, such as a couch that doubles as a bed, can also make the area look more livable and versatile. However you stage the space, helping buyers who are viewing your home see value in this extra space will add value to your overall selling price.
“Lighter, brighter, cooler colors help the walls recede,” Langmaid said. This can be especially important for showing the possibilities within a finished basement, especially if it is a smaller area.
He suggests light blues and grays as a starting point. These colors make small rooms appear larger and they allow the illusion of natural light. This can help even a small amount of square footage seem like a much larger area to work with.
Finally, another way to create natural light is to add a mirror in your basement. The light will bounce around and spread throughout the area, and again, will make the space appear larger and more inviting.
Basements present a variety of decorating challenges because of the low ceilings, little light availability and smaller spaces to work with. Red House Staging & Interiors offer creative strategies that will turn your basement from drab and ordinary to fab and extraordinary. Our home staging services are catered to your budget and spacing needs, and can help you put your basement – and your whole home – in the best possible light to attract interested buyers.
Learn more about how we can help you by giving us a call today at 202-257-2072, or check out our online portfolio today to see how we’ve helped other clients in Washington, D.C., Virginia and Maryland with their home staging needs.
During July, 2017 Red House Staging & Interiors staged 29 projects in total.
Of those projects, 2 were stagings in Virginia, 25 were stagings in DC, and 2 were stagings in Maryland.
27 of our stagings were Red House Signature jobs and 2 of them were Red House Platinum jobs.
We had the pleasure of working with 22 different agents and homeowners this month!
During the first 3 weeks of July, we staged 20 properties and out of those jobs 9 are already pending or under contract and 1 property closed and sold!
For properties that are pending/under contract/sold, the average length of time on the market was 6 days.
And finally, the property that sold went for $65,000 over asking!
July 2017 Property Spotlight
One of Red House’s top success stories this month was that one of the properties we staged went from being put on the market to selling in 15 days! This desirable property is 1317 Rhode Island Ave NW #206 and the agents we worked with were Eva Davis and Kristen Johnson of Compass Real Estate! Angela Dugarte was our designer who created and executed the staging. Here’s what she had to say:
“When I first viewed the property, I was unsure of the type of look I wanted to stage, considering the kitchen had a green back splash. After viewing the property, I discussed with the realtor about ideas for what could be done with the back splash as it seemed like it was a major obstacle. We decided to use the back splash as inspiration and compliment it by using minimal green art, chrome lamps to match the chrome light fixtures and white accessories. By taking what initially appeared to be an obstacle and using it to our advantage, the outcome was beyond what I had imagined and more.”
Check out the slideshow below to see the amazing collaboration between Red House Staging and our friends at Compass and drop us a line using the contact form on the right side of the page if you’re interested in seeing results like this with your next project!
To add drama to a rectangular or square dining table, consider adding at least one banquette bench to the table like we did at this penthouse condo staging. Here we used two for symmetry and balance in the space. Banquette benches are often considered great choices for informal dining spaces and eat-in kitchens, however, they can also be perfect for more formal spaces, as we pulled off here.
We also are using them as an alternative to counter height stools at the kitchen island! How clever are these?! What a cozy way to relax in the kitchen while still maintaining an air of decorating sophistication…
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