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All purchases, however small, even 'just a card' are vital to the survival of small businesses

Just a Card is the brilliant initiative of artist Sarah Hamilton. It’s aim is to encourage us all to support independents (designers, artists, makers, galleries, book shops) and help protect our high streets and the communities those independent shops nurture and develop. You can read the story behind it all on the Just a Card website.

a selection of my own label greetings cards

Last Autumn I started my own small line of greetings cards (currently available in select boutiques and concept stores) and I understand the time and effort that goes into launching a product range and making sure that the quality is the best it can be. I hope that my cards will be cherished by the recipients and maybe even treasured for years. I am very grateful for the wonderful shops have supported me by stocking my cards, and I know they are thankful for every customer that makes a purchase from them, even if it is ‘just a card’.

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Imagined memories of a vintage Scandinavian summer: never-ending daylight, the perfume of blooms filling the clearest of skies, vistas of sun-filled wildflower meadows in unspoilt landscapes, wearing flowers in your hair…

‘midsommar’ is a celebration of nature that embodies joy, light, and a carefree spirit.

the full midsommar collection (in pink and blue colour-ways) featured in the FIGO lookbook (pages 34-35)

It’s always a special moment when a fabric collection is revealed, I imagine that it’s something similar to how a bird might feel when being let out from its cage.

‘Retro Tulip’ in coral, from midsommar collection for FIGO Fabrics

It was fun seeing the excitement build when Figo started posting sneak peeks online and so wonderful to be able to share all of the designs now that they are no longer under wraps…

Vintage Lace quilt designed by Lo & Behold Stitchery

If you weren’t one of the lucky people who were able to attend Quilt Market in Kansas City you can find photos of the gorgeous FIGO booth on Instagram, as well as blog posts from the show such as this one by Quilting Mod.

‘Eight Petals’ in blue, from midsommar collection for FIGO Fabrics

I’m often asked what the story or inspiration is behind a collection; sometimes it’s very personal, and other times (such as for midsommar) it’s a daydream where I let my imagination wander and play.

Geese in Flight quilt design by Jeni Baker

I’ve always loved vintage and Scandinavian design and I wanted to make my own interpretation infused with a fresh, contemporary feel. I had so much fun developing these designs and I think that shines through!

‘Windmill Flower’ in red, available in quilting cotton and rayon, from midsommar collection for FIGO Fabrics

For all of you talented dressmakers out there, 2 colour-ways of Retro Tulip and 2 colour-ways of Windmill Flower will also be available in rayon.

Tie Dress made with Retro Tulip rayon in mustard, from midsommar collection for FIGO Fabrics (pattern by Charlotte Kan)

And, to make quilters’ lives even easier, both colour-ways of this collection will be available to purchase as pre-cuts (either 10” x 10” squares or 40” x 2.5” strips). How brilliant is that?

I highly recommend taking a look at the stunning lookbook that FIGO created for their latest releases. There are some really beautiful new collections by some talented designers, and lots of inspiring projects using the fabrics. I’m bursting with ideas for what I’ll be making when the collection is available!


I’d love to see what you make with the fabrics so don’t forget to tag your photos #midsommarfabric

‘Crochet’ in navy, from midsommar collection for FIGO Fabrics

And lastly a big thank you FIGO for making this daydream reality!

‘Retro Coneflower’ in mint, from midsommar collection for FIGO Fabrics

‘Tiles’ in mustard, from midsommar collection for FIGO Fabrics

‘Ditsy Floral’ in purple, from midsommar collection for FIGO Fabrics

‘Tulip Scallop’ in teal, from midsommar collection for FIGO Fabrics

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Spring Quilt Market opens today in Kansas City, and I am so excited to tell you that my second collection for the fabulous FIGO Fabrics is being officially launched there.

Head to booth #2225 or follow along on social media to see all the amazing projects that have been made with this and the other new FIGO releases, and to experience the fabulous colours and amazing fabric quality for real. I’ve included a few of my favourite makes below…

Geese in Flight quilt pattern by Jeni Baker

Heidi Folder Clutch (free pattern from Swoon Patterns)

Alexandria Peg Trousers pattern by Named Clothing (made using beautiful rayon fabric from the collection)

I’ll be sharing more about the collection soon. It’s going to be perfect for so many projects, it’s going to be hard waiting for it to arrive in stores! And of course if you want to make something with these fabrics now is the time to ask your favourite quilt store to order it #midsommarfabric

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Stay tuned today for FIGO Fabrics Spring Release, including my latest collection ‘midsommar’.

I’m totally in love with this collection, I hope you enjoy it as much as I enjoyed creating it. I can’t wait to show you more!

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#the100dayproject is progressing well and I thought my instagram feed was looking particularly photogenic today! These are my motifs for days 6-14 of #100daysofbloomsbirdsandbutterflies . I'd love it if you followed along with the next 86 days here: https://www.instagram.com/pippa.shaw/

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birds, blooms and butterflies

I may be crazy but I’ve made a last-minute decision to join in with #the100dayproject that starts today!

I’ve always been in awe of everyone that has done it in the past, and never imagined I could find an achievable theme that would keep me inspired for 100 days. But then I saw Victoria Johnson’s suggestion for birds, butterflies and blooms as a theme and all of a sudden I thought ‘Three of my favourite things to draw, I could do that’!

There may be times when life gets in the way and days without a post, but I’m going to do my best to catch up on days that are less crazy. I’m also going to consciously fight my perfectionist tendencies and limit myself to a maximum of 30 minutes to work on each day’s motif. Hopefully I can experiment and use it as an opportunity to start my day creatively, or as a way to wind-down in the evening. I think the trick is to keep it fun!

Here’s a sneak peek of my design for day 1, a zinnia. Maybe I should create a floral alphabet?

I hope you’ll enjoy following along, and forgive me in advance for any days I miss or when I only have 5 minutes to do a quick sketch. I’m hoping the motifs will inspire some new pattern collections and illustrations.

Are you joining in with The 100 Day Project this year?

I’m looking forward to seeing all the creativity in my feed!

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Begonia maculata

After a week of not feeling brilliant it’s lovely to feel my creative energy start to come back, yay!

I found inspiration in my lovely polka dot begonia (Begonia maculata). I can’t think of many lovelier combinations than plants and spots! I’m thinking this would be perfect for a fine art print.

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Gorgeous apparel brand KikiSol recently licensed my Swifts and Swallows pattern for their fabulous tunics. I wish I was on a warm beach somewhere exotic wearing one of these now!

This pattern is available for licensing for multiple markets. I think its simplicity would make it perfect for so many products. Please contact me if you are interested in licensing it for your brand.

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I can’t believe it’s been a year already since these beauties last popped up in the garden! It always amazes me how something so seemingly delicate can survive the frosts and snow to lift our spirits, reminding us that Nature never sleeps, and that Spring is not too far away! Hooray!!

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Pippa Shaw Design - Journal by Pippa Shaw - 6M ago

This design looks wonderful on a very large scale - it would be perfect for home décor - I’m imagining dévoré velvet cushions, covers for soft furnishings, wallpaper, bedding…

One motif I seem to come back to time and again is the fern. It brings back memories of walking in woods when I was young, and the smells of the damp English countryside in the colder months. I love the places that my mind travels to when I’m drawing and painting them, and as you can see I very much enjoy using colour to give them a fresh contemporary feel.

I’ve had a lot of enquiries about producing some giclée fine art prints of my designs, and I’m thinking that this single fern frond motif (below) would be a perfect contender!

Those of you who have been following for a while will know that I do love a design that works well in multiple colour-ways, it makes my heart sing, but it’s always so hard to choose a favourite!

This year I’m planning on adding more botanical designs to my portfolio, and some more fern designs are near the top of my list.

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