Follow Femme Frugality on Feedspot

Continue with Google
Continue with Facebook


Long-time readers will remember that I have, at times, struggled with the scarcity mindset. Recently, I discovered that as much as I thought I had moved on from it, I hadn’t.

Since the divorce, I’ve been operating from a place of survival again. I had thrown a lot of money at trying to save things, and have had a hard time getting back to a place where I’m comfortable. I feel like I’m running on a treadmill. It doesn’t matter how fast I run or how many calories I burn; at the end of the day, I’m still in the same place.

One day while listening to Lizzo, I decided to do something ambitious. I decided to start setting monthly income goals that weren’t necessarily realistic. Realism is typically what I do.

But perhaps in this instance, realism was holding me back. What I realistically expect out of myself may be far less than what I am worth or capable of.

I calculated my dream income, divided it by twelve, and realized I wasn’t quite ready for my mindset to be that abundant.

I subtracted about $1k/mo. The goal was still crazy ambitious, but I figured if I hit it, I could raise it. I’m cognizant of the moon, but I’m also totally cool if I hit that number that’s $1k less, landing among the stars.

The person who said "Shoot for the moon. Even if you miss, you'll land among the stars" has no basic understanding of astronomy.

— Richard Tan (@vinyarb) July 8, 2019
Am I hitting my income goals?

I busted out a pen and paper and drew my Lizzo-inspired income chart. Want to see how close I came to reaching my goal?


I’m counting income as work I lined up and completed that month rather than the income I actually receive. I have far more control over the former, so it’s the metric I’m choosing to focus on.

Did making a chart really help?

Yes. It’s in a place I can see it everyday, and that did two things for me. First, it helped me remember how quickly small amounts really do add up to big sums. Each small block I colored in was its own victory, but zooming out and seeing my efforts inch me closer to my larger goal was really encouraging.

The other thing it did was really motivate me. So much so that I’m going to be using motivational lyrics of female artists moving forward to get me into action. For example, July’s chart inspired by Cardi B:

Scarcity vs Abundance Mindset

I could cut back my spending; I know how to live on next to nothing. And I’m going to take more drastic steps in that direction as I move through this process.

But for the first time, I’m embracing the idea that I can build my income to a point where I could actually meet some more of my goals rather than just continuing to slog through with the focus on extreme frugality.

I’m starting to have a little more faith that I can create my own future and truly believe it will come to pass rather than waiting for the floor to drop as I brace once again to pivot my goals to match my ever-changing surroundings.

This time around, I’m finding that establishing that confidence in myself at the income level is a step in the right direction. I’ve had more faith the money I need will be there when I need it, which can be a major concern when you’re a freelancer.

That makes me marginally less stressed so I tend to make (marginally) better financial decisions.

Those marginally better decisions start to make life marginally easier and easier still, reducing stress and upping good decision-making. Because you’ve asserted power in one area of your life, you feel like you can regain it in all the others.

This is all kind of heady. I mean, I’m only on month two of this little experiment.

But I’m curious: Have you ever struggled with abundance vs getting by vs realism? And if you created an income goal chart, which lyrics would you use to motivate yourself?

The post Abundance Mindset & Income Goal Charts appeared first on Femme Frugality.

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

Eight years ago last week, I started blogging. It’s been a wild journey–one that started as just a hobby and turned into a full-time job which supports myself and my children.

I am perpetually surprised by each bend in the road. Perpetually grateful for it all. And moreso this year than ever, ready to celebrate all the good that’s come along with the journey.

Celebrating at Solstice

A couple weeks ago, I went to the Urban Garden Party at the Mattress Factory. This year’s theme? Solstice.

It was crazy fun. We celebrated with great food, music and floral-themed drinks. We welcomed summer in the sun, in the museum itself and down in the basement where we listened to music in “Hell.”

I met Bowie in his full Labyrinth getup, a centaur and a million wood nymphs. It was a magical night, and one that encourages me to encourage you to attend all the Mattress Factory parties. You can check out more images from the event by following on Insta.

Celebrating the Content

Over the past eight years, Femme Frugality has pumped out more than 1,000 posts. For its blogiversary, I wanted to show you guys my top eight faves. They’re not necessarily the most trafficked (though some are,) but they’re the pieces I’ve felt proud of either because I know from reader feedback that they’ve directly impacted lives, or they have inspired meaningful conversation within the personal finance community.

Children, Medicaid & Autism: State-by-State Guide

This guide was something I created out of frustration. Frustration that it didn’t yet exist.

You see, when you have an Autistic child, their needs likely aren’t covered even if you have private insurance. Medicaid coverage is essential.

But Medicaid coverage for disabled children does not exist in all states. This makes where you live a huge factor impacting your financial life.

So I created a guide. Each year, I get into the nitty gritty with representatives from all 50 states and DC to ensure this guide contains the most up-to-date information for American parents of Autistic children. It has been used by both parents and various organizations in different states across the country.

Hope: The Most Valuable Commodity

There’s a lot that goes into overcoming difficult financial circumstances. But above all else, I believe there is one quality that controls all other aspects of our ability to pursue upward mobility: Hope.

Without hope we can struggle to even believe we can achieve. And while belief is hardly all that’s necessary to reach our goals, it is an essential ingredient without which our efforts are in vain.

Self-Uniting Marriage Can Save Brides Money

This is the post I have the most feedback on. Whether that feedback comes from comments or readers, the communication has confirmed that it’s helped people across the country get married according to their own belief systems, which often do not involve clergy in today’s day and age. This methodology has also saved readers money on their weddings.

While this post applied to everyone, after I wrote it a reader notified me that some states, like California, have even more legal intricacies surrounding the concept of self-uniting marriage. As a result, we’ve been able to help people in the state drill down into the exact legal issues Californians face in this arena and how to overcome them.

Defining Success: Thoughts on God & Money

As you’ll glean from the previous favorite post, I really DGAF about how anyone does or doesn’t believe in God.

But I have been known to opine on the subject from time to time. What are the ethical implications of pursuing monetary wealth? Where should it be on our priority list? We explored this and more as we defined success relative to spirituality.

Is Food Stamp Fraud Ruining Our National Budget?

Lol. No.

But that didn’t stop the lively discussion from popping off after this post.

Virginia Beach on a Dime

I’ve told you guys plenty about all my frugal travel hacks!

But one post does stand out, if only because I’m able to track how many people this particular post has helped. I get a ton of readers booking their VA Beach hotel based on this post, and it makes me so happy. Because the hotel is so cheap yet so, so comfortable, clean and right on the beach.

Plus, hot tubs.


The Golden Rule of Budgeting

This was my first ever Rockstar Finance feature back when J$ was still running things. I wrote it in a couple minutes while I was working out of a Starbucks, and was shocked at the reception it received.

It covers a budgeting rule that will help you no matter if you use pen and paper, a spreadsheet or an app to figure out your money.

This is the Golden Rule of Budgeting. It’s crazy simple, but has helped a ton of people do better with their monthly financial goals.

The Feminist Financial Handbook

One of the great privileges of this journey has been the book offers I have received as a result. Last year, I followed through on one of those offers and wrote a tome about finances as experienced at a variety of different intersections of oppression.

It’s called The Feminist Financial Handbook, and you can learn more about what you’ll find inside by reading this post.

Come Party with Me

Pittsburgh Magazine Best of the Burgh 2018 RECAP - YouTube

Sad you missed out on the Solstice party but enjoying this one?

Then come enjoy more with me at The Best of the Burgh party on July 18, 2019!

For its 50th anniversary, Pittsburgh Magazine is hosting its Golden Anniversary Best of the Burgh Party. This Spring, they asked readers to vote for their favorite businesses in the Pittsburgh region, and this event at the casino will be to honor them.

It will also be a chance to wear all your glittery gold, sample some good eats and otherwise enjoy a good time on a Thursday evening.

The event starts at 7p, and admission normally costs $50/person. But in a joint celebration of Femme Frugality’s and Pittsburgh Magazine’s anniversaries, we’re teaming up together to offer you two (2) free tickets!

You can use the widget below to to enter through July 11, 2019 at 11:59p Eastern. Best of luck, and I hope to see you there!

a Rafflecopter giveaway

The post Partying it Up for 8 Years of Blogging appeared first on Femme Frugality.

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

This post is contributed and brought to you by and outside writer.

Having a job at a great company can be a fantastic experience. With a good-paying job, great people and the right environment, working outside of the home can actually be an enjoyable experience.

The problem with working in an office is that you may have to endure rush hour traffic to get to work. By the time you arrive, you’re already tired and stressed out. Then you get to do it all again for the commute home.

This is where working from the comfort of your home comes into play.

If you’re looking to work from home as a freelancer, here are a few online freelancer jobs you may consider from the get-go:


If you find satisfaction in writing on any specific topic, then you may want to consider writing as a freelance job from home. With a reliable internet connection and a laptop, you can start your own blog and use it as a portfolio to launch your new venture.

Writing can be a fantastic work-from-home opportunity. As long as you exert some effort and persistence, this online freelance job can bring in a family-supporting income. So get ready with your pitches and treat this as a significant money-making venture.

If you’re looking for other work opportunities aside from writing, you can check more online jobs here for further reference.

Virtual Assistant Work

Organizational skills are a must in virtual assistant work. If you possess these skills or have past experience in office administration, you can do a similar job in your own home.

Typically, the work of virtual assistants is to provide administrative support over the internet. Answering emails and Skype calls, taking minutes of the meeting and reports, and many more are some of the typical jobs of a virtual assistant.

Web Design and Development

With the advent of modern technology these days, working as a web designer and developer from the comfort of your home can be a fulfilling freelance job for anyone who possesses creativity and a technical mind. Considering the growing number of companies that need websites, jobs involving web design and development can make you more money. Moreover, by becoming a freelancer, you have control over your time, and you can get any clients you want.

Marketing and Personal Relations Job

Another profitable freelance job that you can venture into is in the field of marketing and personal relations. With a phone and an internet connection, you can fulfill the necessary tasks from your home. With just a few marketing skills, you can earn more income by becoming a marketer, manager or even a social media coordinator.

Doing Online Surveys

This is an online freelance job opportunity from home that you can work on anytime. You may be wondering why answering surveys can be a source of income. The truth is, people’s opinions and recommendations are essential to companies, especially if they want to get to know their target audiences and generate more sales. Many companies out there have taken advanatge of this need and serve as reward sites to distribute surveys to their members.

You’re unlikely to get rich doing surveys. But it is a quick way to drum up some minimal cash.

Transcription Jobs

If you’re familiar with the technical language of the legal and medical field, then you could have a bright future as a transcriptionist. This kind of online freelance job can be a fantastic way of making money from home. All you have to do is to listen to the audio recordings and write down whatever the speaker in the audio is saying. Be sure you possess excellent listening and typing skills so you can do the job with ease.

Bear in mind that less technical work will result in much lower pay.

Selling Crafts Online

You can use your love for making handmade gifts and crafts to earn more money online. Whether it’s luggage tags or knitted pants, selling crafts can be a great income opportunity you can pursue from the comfort of your own home.

A home-based job doesn’t always have to involve sitting in front of your computer. Sometimes, it’s also about sitting in front of the table doing some creative stuff, taking pictures of your products and posting them on your website. Also, selling crafts on the Web means you have to cater to your clients’ online queries, take their orders and payments, and handle the shipping for them. With this kind of job, you can work on your own time and with your own supplies.

Online Tutoring

With today’s modern technology, teaching online can be a profitable freelance job opportunity. For example, there are plenty of companies out there that offer online English tutoring jobs for anyone who wants to be a freelancer. All you need to have is a stable internet connection, computer or laptop, and basic knowledge in English. Aside from English, you can also work as an online tutor for any other subject you like.


Sometimes looking for the best online freelance job from home isn’t easy. You may have to get familiar with the kinds of home-based jobs that are in demand on the market these days. If you know what your skills, strengths, and weaknesses are, then use this article to help you find the right freelance work.

The post Work From Home As A Freelancer With These Online Freelancer Jobs appeared first on Femme Frugality.

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

This post is contributed and brought to you by an outside writer.

Owning your very own home has always been part of the American Dream. Believe it or not, this remains true to this day. Around 75% of Americans express that purchasing a home is still a priority for them, according to a survey conducted by Harris Poll. That doesn’t mean there’s not a lot of skepticism on whether buying a home in today’s market can still be done. In a world of wealth inequality and stagnant wages despite increased productivity levels, is the dream of owning a home even still possible?

The Staggering Cost

One of the biggest impediments for aspiring homeowners is the fact that real estate prices are continuing to soar. The median price sale of a home goes for about $253,000 which is about 3% higher than previous years, according to the National Association of Home Builders. They say that the lack of affordability is one of the primary reasons why Americans feel that owning a home is nigh impossible for them.

Strengthen Your Financial Standing

What is one to do, then?

Boost your present and future financial standing.

It’s a good idea to approach a financial advisor who can point you in the right direction if you need to rehabilitate your finances. They may be able to talk to you about options that you can pursue like how to improve your credit score. A good credit score can help you negotiate better loan terms for your future home purchase. You may also consider setting up an account that is specifically for your house savings.

Study the Market

The real estate market can be one of the quickest shifting markets that exists. This is why it is important to familiarize yourself with the signs of a good buyer’s market, terminologies used, and even the average offers made. It also helps if you have a good relationship with your listing agent. They can keep you abreast of any up-and-coming seller’s markets that you can take advantage of. Supplementing your knowledge about the housing market gives you a learned point of view that you can use to correctly identify and score a great deal.

Have a Clear Vision

It helps your odds of buying a home when you have an idea of what sort of property or location of the property you’d like to have. It can be tempting to shift your desires from one style to the next but you must hold fast. A clear vision of the home you want can lend a strong foundation to your journey as a homeowner. Try to build a vision board and get your family’s vision aligned, too. Nothing botches up a good buying opportunity than contrary desires by different family members.

Buying a home can seem like an uphill goal with a lot of pitfalls but you shouldn’t let this dissuade you. Like all challenges, it takes careful planning and careful decision making in order to avoid any mishaps that may derail your dream. At the end of the day, you must never lose sight of your goal to own a home if you want it to ever come true.

The post Can It Still Be Done? The Journey Towards Buying A Home appeared first on Femme Frugality.

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 
Femme Frugality by Femmefrugality - 1M ago

This post is in collaboration with Vacation Myrtle Beach.

Myrtle Beach is one of my favorite vacation destinations when I’m not trying to travel and absorb a new culture, but am rather just trying to get away and chillllllllll.

It’s ripe for Pittsburghers. Next time you go down you’ll notice Steelers and Penguins gear spread around disproportionately. It’s because so many of us go there!

Your Chance to Win a Myrtle Beach Condo

What if you could go to Myrtle Beach without having to pay for a rental or timeshare? What if you actually owned your own condo?

So much less money stress, right?


Vacation Myrtle Beach is giving away a condo (worth $100,000). The person who wins can choose $50,000 in cash instead of the condo. ENTER HERE!

Second place gets a 7-day vacation to Myrtle Beach, and third place gets a 3-day vacation.

If you want to take a look at the condo yourself, here you go, friend!

Great Myrtle Beach Condo Giveaway - YouTube
Should I take the condo or the cash?

Only one person will win the condo or $50,000, but if that person ends up being you, which should you take?

Fifty thousand in cash is tempting. But personally, I’d take the condo. Not only will it allow you to go to Myrtle Beach whenever you want, but you’ll be able to rent it out during all those weeks you’re not there. So it wouldn’t just be a nice vacation every year, it would also be a source of income.

Of course, you have to factor in maintenance and taxes. While I still have to delve into the specific math for this property, I’m willing to assume that the profit you’d get from renting it out would more than cover these expenses while still turning a profit.

No matter which grand prize you’d choose, best of luck! Enter here today!

The post Win a Myrtle Beach Condo appeared first on Femme Frugality.

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

Two things you should know:

  • This post is awesome for those of you who will be in Pittsburgh on June 21, 2019.
  • The first is admittedly not a frugal event, but it’s one that’s well-worth the expense if it fits comfortably within your budget.

    Here’s how to write a responsible budget.

    The second event, though is FREE!
Kick off Summer at the Mattress Factory

Pittsburgh has so many amazing museums that I don’t have one specific favorite. I have a favorite one to take my kids to when it’s super hot outside and I just want them to have something to do where they’re engaged, in an environment with central AC and I don’t shouldn’t have to chase after them.

I have another favorite for when they need to blow off steam but it’s pouring outside, another for when they need a bit of age-appropriate education over the summer as we attempt to dodge that nasty summer slide and yet another we visit when we’re feeling super yinzery and nostalgic.

Then there’s the Mattress Factory. I love the kids’ programs there. But my favorite way to visit is with other adults. Because seriously—there are events like this one:

Urban Garden Party: Solstice

When: June 21, 2018
Time: 7:30p-11:00p
Get tickets here.

Here are the deets:

“It’s the longest day of the year, and we’re celebrating the sun with an evening of ritualistic partying, featuring food and drink from dozens of the city’s best restaurants and bars. Enter a mystical world courtesy of Event Architect Thommy Conroy, and commune with other-worldly beings on the dance floor, as Beauty Slap brings the funk with their signature brass-infused sound. DJ Samuel Andres will keep the party going as we dance the night away with fairies, druids and centaurs! And if you dare to leave the revelry of the main floor behind, don’t forget our lower level, where Bad Custer will rock out in our magical underground.”

Community Garden Party

Like I said, I love the children’s programming at the Mattress Factory. If you’re looking for something free to do with the kiddos over the solstice weekend, you can check out the Community Garden Party from 1p-5p on June 23, 2019:

“Come celebrate the Solstice at our family-friendly Community Garden Party. Soak in the sun and take part in summer activities for all ages, including bubbles and cyanotypes by the Mattress Factory Education department, flower crowns by Workshop PGH and more! Face Painting by Rikki will be on hand to get you party-ready, DJ Dave Zak will have you out on the dance floor and Roadrunner Hot Dawgs & Catering will have delicious bites available for purchase. This is one sun-sational event you won’t want to miss! Special thanks to our education and community programs supporter, EQT Foundation. “

How are you welcoming in the summer season? Would love to hear about it in the comments!

The post Kick off Summer at the Urban Garden Party appeared first on Femme Frugality.

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

It’s time for a huge update, friends!

I’ve been working on some stuff behind the scenes lately that I’m super psyched about. And I can finally tell you about all most of it!

Vote for The Feminist Financial Handbook

The Plutus Awards nominations are open! You guys have been super kind to me over the past few years, nominating Femme Frugality for Best Women’s Finance Blog and the Intersectional Finances Series for Best PF Series.

I’d be beyond grateful if you could take a couple minutes to vote for this season! This year, it would be AMAZING if you could vote for The Feminist Financial Handbook for Best New Personal Finance Book by putting the following link in the ‘Best New Personal Finance Book’ box about halfway down the page:


Speaking at FinCon

I’m excited to announce that I’ll be speaking at FinCon in DC this year! I’ll be joining Paul Curley of the 529 Conference and Sarah Pennington of ABLEnow.

We’ll be speaking on ABLE accounts on the Quick Money Talks track, educating writers and financial professionals on these accounts that serve the disabled community. Be sure to join us there!

If you want to get a head start, check out the 529 Conference’s website and the information provided by ABLEnow.

You can also do some reading on the basics of ABLE accounts and a bird’s eye view of choosing an investment portfolio here on Femme Frugality.

Check out all the stuff I had wrong when I was 20.

I recently had my first piece published over at Business Insider. It’s all about the things I wish I had known about money when I was twenty–a year which happened to have the Great Recession as its backdrop.

You should check it out–I want to hear if you made some of the mistakes I did or if I was just ridiculous.

I mean, let’s be real. It could be both.

Book Signing in Bar Harbor


View this post on Instagram


A post shared by Bailey Zembower BorrowMSCP RYT (@shantisunshinewellness) on Feb 22, 2019 at 12:24pm PST

If you are vacationing in Bar Harbor in July, or happen to be one of MDI’s local residents, please join me at a book signing for The Feminist Financial Handbook!

Where: Sherman’s of Bar Harbor
When: July 23rd, 2019
Time: 1p

There will be copies there available for you, and am looking forward to talking to some readers in person!

This event will be part of a larger project; I’m sitting on my hands so I won’t tell you the whole thing right now!

But it will be worth the wait, I believe. Be sure to follow along so you don’t miss anything!

The post Happy News from the Land of Femme Frugality appeared first on Femme Frugality.

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

I meet some of my favorite people in the most random and beautiful ways. In 2017, I was fortunate enough to meet Shanah Bell at a surprisingly emotional and wonderful dinner. I love talking to Shanah. In a world where I often feel like I’m walking a different path than everyone else around me–especially those my own age–her words make me want to celebrate this fact and all the rich experiences that come with it rather than allowing myself to feel isolated.

Today I want to share her words with you! Shanah recently released a great book called The Art of Being a PITA, which addresses the financials of living a nontraditional life. It’s super rad and you should pick a copy up today!

Without further ado, here’s Shanah to give you a little background on her own story.

Most people might consider being a P.I.T.A (pain in the ass!) a negative quality. In reality, that isn’t necessarily the case.

My mother gave me this nickname when I was growing up because I refused to do anything the traditional way. I am stubborn! And things haven’t really changed so much for me — I still fit into that category today! So, I suppose, if you want to call me a P.I.T.A for not always going with the flow, then so be it. I am a P.I.T.A.

But being one only means that I do things my own way, instead of how most people think I should do them. This primarily relates to how I have carved out my work-life and my career, going the non-traditional route and dumping the corporate 9-5 ideology. And actually, if anything, it has only aided me in being as successful as I am.

P.I.T.A Youth

When I was growing up, I was told that success equated to getting a good, corporate job, and that was the ONLY way to experience life-long stability.

This never felt right to me, though. I felt that there had to be a better way, because corporate jobs just don’t suit every personality. This is especially true of us P.I.T.A’s! We like to buck the system and think outside the box, which does not typically translate well into a corporate environment.

Even so, there were a few times that I tried to make it work. Oh, how I tried! I wanted to be considered stable and successful, and more than anything I wanted to make my family proud. But I never felt at home in a corporate job. I felt like those jobs sucked the life right out of me.

Why I Left Corporate Jobs Forever

Whenever I worked at a corporate job (and I’ve had a few!), I spent a decent portion of the day not doing anything productive because I had already completed my tasks. I really HATE being bored, sitting around and doing nothing, even if I am getting paid for it. I would much rather be busy, working my butt off the whole time than sitting around, twiddling my thumbs, trying to find things to do, or waiting for new opportunities to crop up.

To me, that is just ridiculous!

Then, after spending most of the day doing nothing, I would have to go sit in afternoon traffic for another hour, and once I was home it was time to decompress, which took at least another hour, if not all night.

For me, working a corporate job meant I was on someone else’s clock for close to 12 hours a day, yet only getting paid for 8. And the 8 hours I was getting paid, I wasn’t being nearly as productive as I could be on my own.

It became clear to me that leaving corporate jobs for good could not only free up my own personal time, but also potentially increase my income! I am much more productive overall when left to my own devices than I ever was when I was restricted by the constraints of a corporate job.

Tips to Being a Successful P.I.T.A

As a life-long P.I.T.A, I have learned quite a few tips, tricks, and lessons about success along the way. Some of these are:

  • Think outside of the box
  • Increase your problem-solving skills
  • Apply skills from previous jobs to new and unrelated fields
  • Never stop learning
  • Bust your ass at every job to prove that you can do anything
  • Keep lines of communication open with old co-workers, because you never know what future opportunities may lie there
  • Live your successful life — it’s different for everyone, so don’t let someone else determine what success looks like for you
  • Keep a budget and check it weekly
  • Don’t forget to save a little bit each week and put it into a high yield savings or retirement account
In Summary

Because I chose to live my life authentically, on my own terms, and in a way that I can be proud of, my income has the potential to be limitless. Every hour that I work is productive.

Therefore, I am able to work less hours and enjoy my life, while still continuing to learn and grow and increase my income. What a win-win! To me, this is the only way that I can live my life successfully. It took me a while to learn, but now there is no going back.

While being a P.I.T.A takes work, creativity, drive, and critical problem-solving skills, it is the only way that I get to live my life happily and successfully.

In what ways have you found being a P.I.T.A a good thing?

The post Why Being a P.I.T.A is a Good Thing! appeared first on Femme Frugality.

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

This post is brought to you and contributed by an outside writer.

Around 7% to 8% of your gross budget should be spent on marketing, according to The Small Business Administration. This is because new businesses have the challenging task of building their brand, connecting with an audience, and establishing trust. As noted by Crowd Favorite, good marketing should be seen by new and established businesses alike as “food rather than medicine” because without it, it can be difficult for small and new businesses to compete against established brands, engage customers, and ultimately, generate sales.

Print Marketing, Reading Enjoyment, And Trustworthiness

Consumers trust print marketing more than digital media, according to research carried out by the Rochester Institute of Technology. The barrage of online information means that audiences can become insecure regarding the veracity of information, and/or fear whether they might become a victim of phishing and online scams. The research also shows that around 72% of consumers prefer to read print over digital content. Moreover, 65% feel that information tends to be more trustworthy when read in print, owing to the current trend of ‘fake news’. When you send a printed catalogue, brochure, or small in-house magazine to a selected client base, it is an assertion of your authenticity, and it assures them that yours is a solid company that takes its work seriously.

Lowering The Costs Of Print Marketing

Many businesses shy away from print because of its cost. However, planned strategically, your print marketing strategy can save you time and money in the long run. As noted by OnlineStamp.net, you can avoid long waits at the post office by simply printing your own stamps and dropping them off at the postbox. For local deliveries, have staff take care of deliveries (after all you won’t be printing material every day). An important step to take if you will be printing monthly or bi-monthly material is to hire a good graphic designer. They will be able to give advice on reducing print costs (e.g. by passing on page bleed, laying your content out to optimal effect, and relying on paper that looks good but costs less). Good graphic designers also have contacts in the professional printing sector. They may be able to recommend professional printers that will bring your costs down. However, always do your own research to ensure you are getting the best deal.

What Type Of Material Should You Print?

Only print material that has an important role to play in your marketing strategy. If you are a products-based business with various different product types, a catalogue is an excellent way to show potential clients the gamut of what you can offer them. If you deal in a professional sector like law or real estate, you may wish to regularly publish small magazines or brochures indicating market reports or new laws and regulations. Detailed, difficult information such as this is always appreciated in print, since users may wish to mark, underline, and return to specific information (tasks they could not complete when reading online information). If you deal in a luxury sector such as high-end travel or lifestyle, meanwhile, a glossy brochure or magazine can really hit the spot.

Research indicates that the average reader of a branded magazine spends up to 25 minutes on it. Websites, on the contrary, can often be passed up in a couple of minutes. Printed material boosts engagement, loyalty, and brand awareness. It should be viewed as an important complement to social media and a dynamic website. Print advertisement can increase a company’s ROI by 240% when used alongside other key strategies.

The post How Can Print Marketing Help Build More Income For Your New Business? appeared first on Femme Frugality.

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

This post is brought to you and contributed by an outside writer.

Printed stickers laid low through the history of print marketing, despite being a staple of the industry for years. Even today, if you are looking for an easy, quick and cost-effective way to promote your brand message, stickers have no alternative.

Printed stickers come in different shapes and sizes to suit different marketing needs, says an expert at New York Banner Stands, a leading company for New York stickers. If you’re still skeptical about the power of sticker marketing, here are 5 proven ways printed stickers can help increase your brand awareness.

1. Use Car Stickers as a Giveaway Item

When you participate in a trade show or corporate event, you can hand out free magnetic stickers to the attendees. Some of them will put the sticker on their car. That way, your brand message will remain on their car for years. Another good idea would be to distribute car stickers to your loyal customers, as they are more likely to use the sticker on their vehicles.

2. Use Stickers on Consumer Products and Packaging

You can use a printed sticker as your product label. If you sell products online, consider using promotional stickers on your packaging. Printing promotional stickers is more cost-effective than custom printing on your each packaging box. No matter the size your packaging box, you can use the same stickers on all of them.

3. Use Stickers on Your Corporate Vehicles

Chances are that your company has a fleet of vehicles, including service vans and trucks, for day-to-day operations. Why not put stickers on them. That way, you can turn your company vehicles into moving billboards? You’ll find many different types of printed stickers in NY, including bumper stickers and removable stickers. Choose a sticker that suits your brand. Another good idea would be to custom print your stickers, so they look more attractive and appealing. When put up on your company vehicles, the promotional stickers travel with them, helping your brand gain more visibility.

4. Use Stickers to Share Information

While stickers are a great promotional tool, you can also use them to share important information about your product or service. Let’s say you want to inform your updated product features to your existing and potential customers. One good idea would be to print your new features on round stickers and distribute them at trade shows or corporate events.

5. Use Stickers to Improve Your Call to Action

Thanks to their small size, stickers are more effective than other print marketing materials (such as flyers and brochures) in drawing immediate attention. So if you are planning to announce a special offer or discount, consider using custom stickers NY to improve your call to action. When using stickers for call to action, make sure you use attractive colors and creative designs. If required, consider seeking professional help from experienced designers.

You can also use stickers for guerrilla marketing. For instance, use stickers as teaser ads or start a sticker campaign on a local shopping mall. That’s a great way to get word-of-mouth publicity for your brand.

The post 5 Ways Printed Stickers Can Help Promote Your Brand appeared first on Femme Frugality.

Read Full Article

Read for later

Articles marked as Favorite are saved for later viewing.
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

Separate tags by commas
To access this feature, please upgrade your account.
Start your free month
Free Preview