How To Use A Body Scrub: Benefits & A Step-By-Step Guide
Just like your face, your body needs exfoliation to stay soft, smooth and healthy. If your current body care is limited to a loofah and a bar of soap, it’s time to level up. Here’s everything you need to know about adding an exfoliating body scrub to your skin care routine.
What Is A Body Scrub?
Body scrubs are physical exfoliants that mechanically slough away dead skin cells. The feel of a “scrub” typically comes from a combination of sugar and/or salt that is suspended in an oil base. While some scrubs (particularly of the DIY variety) contain coarse salt and sugar particles, higher-quality varieties are formulated with fine, premium particles that polish skin without being abrasive.
Body Scrub Benefits
The skin is in a constant state of turnover: Dead skin rises to the surface, sheds naturally and reveals the baby soft skin underneath. This process slows over time, contributing to a buildup of dead cells on the skin’s surface. Add pollution and other forms of environmental stress to the mix, and you have a recipe for dull, rough and itchy skin.
As with all exfoliants, the goal of a body scrub is to remove dead skin cells and encourage the healthy production of new ones. This type of mechanical exfoliation not only smooths and polishes the skin but also draws out impurities, leaving skin softer and more radiant.
The benefits of body scrubs include:
Promoting efficient circulation and skin cell turnover
Removing dead cells from the skin’s surface
Smoothing and softening rough, dry skin
Drawing out impurities and clearing congestion
Freeing ingrown hairs and smoothing razor bumps
Salt Or Sugar?
Most body scrubs employ sugar and/or salt to exfoliate the skin. Each of these has unique benefits for your complexion.
Sugar granules are rounder and less abrasive than salt, making them a gentler exfoliant. A natural source of glycolic acid (an AHA), sugar breaks down layers of dead skin and smooths the skin’s surface. It also speeds up rehydration, keeping skin conditioned and moisturized. For this reason, sugar scrubs are a fantastic pick for dry and dehydrated types.
Salt scrubs tend to have grittier particles and are particularly useful in smoothing rough areas like feet and elbows. Salt also has detoxifying properties: Its trace minerals are natural purifiers that draw out pore-clogging toxins and relieve congestion. This action invigorates the skin, promoting more efficient circulation and healthy skin cell turnover.
Salt & Sugar Scrub
Can’t decide between sugar and salt? Some scrubs offer the best of both worlds. Our Stone Crop Revitalizing Body Scrub combines hydrating raw sugar and mineral-rich rock salt to invigorate the skin and smooth dryness. Building into a creamy lather, this gentle scrub exfoliates and resurfaces the skin to reveal a healthy, radiant-looking complexion. Like all Eminence Organics body scrubs, it is free of harmful microbeads and uses only natural and organic ingredients.
How To Use A Body Scrub
It’s best to use a body scrub two to three times per week to keep your skin soft and smooth from head to toe. Here’s how to add one to your body care routine:
Use lukewarm water; allow it to run for 5-10 minutes to soften the skin
Pause running water and apply the scrub in circular motions; start at your feet and move upwards towards your heart to enhance circulation
You can boost the effects of your at-home body care routine with a visit to the spa. Professional body care treatments, like a full body scrub, are performed by a licensed esthetician and are customized to address your unique skin concerns. Just as regular facials enhance your skin’s strength and vitality, spa body treatments give your skin a healthy glow from head to toe.
These are the most popular types of services to choose from:
Body scrub or polish
Body mask or wrap
After having a professional body treatment, especially a scrub, your skin may feel slightly tender. In the days that follow, it is best to treat your skin gently. Avoid these pitfalls to keep your skin calm and comforted post-treatment:
What Is Retinol? Benefits, Side Effects & A Natural Alternative
Retinol is lauded as the gold standard of skin care. For years, this miracle ingredient has been included in topical formulas to reduce and delay the visible signs of aging; however, the benefits of conventional retinol come with plenty of uncomfortable side effects. If you’re ready to add retinol to your skin care routine but prefer to keep things natural, you’ve come to the right place. Read on for our guide to retinol in skin care and how to incorporate a natural alternative into your routine.
What Is Retinol?
Retinol is a synthetic derivative of Vitamin A, an antioxidant that is essential for healthy eyes and skin. Because the body cannot produce this vitamin on its own, it needs to be supplied by diet and/or topical skin care. It is often added to anti-aging products for its ability to promote skin cell turnover, build collagen, fight free radicals and erase fine lines and wrinkles.
How Does Retinol Work?
In order for the skin to benefit from retinol, enzymes in the body must convert it into retinoic acid (also known as tretinoin), the active form of Vitamin A. Retinoic acid works on a cellular level to optimize the following functions that improve skin’s health and vitality.
Speeds Up Skin Cell Turnover
Efficient skin cell turnover is necessary for skin growth and repair. When you are a child, your skin cells naturally turn over every two weeks; however, as early as your twenties, the turnover process starts to slow to every 28-35 days. By fifty, it takes as long as 45-90 days for dead skin to fully shed from your skin’s surface. As a result, skin becomes drier, thinner and more pigmented as you mature. Retinol prompts surface cells to turn over more quickly, enabling your skin to grow healthy cells and shed dead layers more efficiently.
Stimulates Collagen & Elastin Production
Over time, your skin’s stores of collagen and elastin begin to deplete. These proteins, which provide necessary support and elasticity, keep skin dense, plump and wrinkle-free. As their production declines, the skin begins to loosen and sag and fine lines and wrinkles set in. Retinoic acid not only stimulates the production of new collagen and elastin, but it also prevents their breakdown, keeping your skin strong, firm and elastic.
Neutralizes Free Radicals
Ninety percent of skin aging is caused by environmental factors like pollution, blue light and UV rays. These expose skin to free radicals - highly reactive molecules that cause oxidative stress and damage healthy skin cells. Unchecked, this can degrade the skin’s structural integrity and lead to premature aging. As a Vitamin A derivative, retinol is an antioxidant which neutralizing free radicals and reduces there reactivity, thereby improving your skin’s health and resilience.
Retinol Benefits & Side Effects
Through these actions, retinol provides the following benefits:
Removes dead skin cells
Shrinks large pores
Smooths uneven skin texture
Minimizes fine lines & wrinkles
Keeps skin firm and plump
Fades dark spots
However, regular use of synthetic retinol can cause the following side effects:
Most dermatologists advise that you skip retinol if you suffer from rosacea, eczema, psoriasis and other inflammatory skin conditions.
Natural Retinol Alternative
You can reap the benefits of retinol - and skip its side effects - by opting for a natural, botanical-based alternative. Our Natural Retinol Alternative is a complex that mimics the effect of chemical retinol by appearing to lift and tighten the skin. It improves skin firmness and elasticity and minimizes the visible signs of aging caused by free radical damage. Unlike synthetic Vitamin A, this alternative is derived from chicory root and tara tree extract, two natural compounds that provide the same results as conventional retinol without the downtime.
How To Add Natural Retinol To Your Skin Care Routine
Add natural retinol to your skin care routine with our Bamboo Firming Fluid. This silky concentrate is formulated with our Natural Retinol Alternative to smooth fine lines and wrinkles and tighten skin. Bamboo and coconut tone and condition for a complexion that appears firm, smooth and ageless.
Eminence Organics fan, George Z., says in his five-star review: “I love my Bamboo Firming Fluid...I’m 74 with pretty good skin, nevertheless, the laugh lines were bothering me. Now, after two months, they are disappearing, along with the frown wrinkles between my eyes.”
For best results, apply the Bamboo Firming Fluid after your favorite toner and before moisturizing your skin. Like all Eminence Organic Skin Care products, a little goes a long way! A thin layer is plenty to keep your skin soft, smooth and wrinkle-free.
Do you use retinol in your skin care routine? Would you switch to a natural and organic alternative? Share your thoughts with us in the comments below and join the conversation on social media.
What Are Peptides & How Do They Fight The Look Of Wrinkles? How The Environment Ages Your Skin How To Improve Skin Texture
When it comes to skin care, your face usually draws the spotlight but - chances are, your body needs some attention too. Often neglected, your skin from neck to toe can show signs of aging and dullness, just like your face does. How best to re-energize the skin? We say: a visit to the spa. Professional body care treatments should be part of a regular routine and just as important as your at-home skin care. Here’s our guide to body care services at the spa, including a list of the most common treatments, how to prepare and what to expect afterward.
Why You Need Professional Body Care
In the same way that you care for your complexion with both at-home and spa treatments, your body needs the same combined approach to skin care. Services provided by a trained esthetician will help decrease the look of lines and wrinkles, reduce the appearance of cellulite, remove toxins and uncover fresh, glowing skin. Eminence Organics Product Support Representative Alicia Hawthorne explains that an esthetician can "customize a treatment to address your skin concerns and also use professional strength products for your body, just as they do for a facial." Using precise personalization and highly-concentrated products, professional services are an essential part of the body care routine.
How To Prepare Yourself
Getting ready for your spa day starts 48 hours in advance. That’s right - two days before your appointment, you’ll want to begin preparing yourself, most importantly by avoiding any exfoliation. Removing dead skin cells is usually a vital part of the professional body care routine, and you don’t want to over-exfoliate. That means: Lose the loofah until after your spa appointment.
Moving up to the day before your appointment - 24 hours in advance of your spa day, you’ll want to avoid any hair removal, including shaving. This procedure not only exfoliates the skin, but it could also leave your skin feeling sensitive and ill-prepared for intense body treatments. DItch the razor to ensure your skin is in a calm state before your spa visit
There are several best practices for the day of your spa visit to keep you comfortable and optimize your results. Avoid large or heavy meals right before arriving at the spa. A major benefit of your spa experience is the time to be mindful and relax. If you feel bloated and uncomfortable while you’re lying on the treatment table, your entire experience can be ruined. Make sure you wear loose, comfortable clothes, and don’t forget to pack a change of clothes. And since you’ll be experiencing full body treatments and need to remove all jewelry and your watch, you may just want to leave these valuables at home.
When you show up for your spa visit, time your arrival sensibly - at least 15 minutes before your appointment - so you have plenty of time to fill out forms and relax into the spa mindset. Be ready with any relevant medical information so you can fill out your consultation form thoroughly and let your esthetician know if you have any injuries or painful areas to avoid. Finally, because you’ll be experiencing a full body treatment, be prepared to strip down to your underwear or no clothes at all, with modesty draping used during your treatment. Another option to ask your spa for disposable underwear which can be worn during your treatment.
When visiting your favorite spa for body care, there are several different types of treatments that are commonly available. Here are definitions of the most popular types of services and what they usually include:
An ancient technique of scrubbing and massaging your skin with a dry bristle brush. Dry brushing is performed in slow circular motions and provides several benefits including removing dead skin, boosting circulation, and detox via draining the lymphatic system.
Body Scrub or Polish
Another exfoliating treatment, a body scrub or polish involves massaging an abrasive product across the body, using a sugar or salt scrub (or, a product like our Stone Crop Revitalizing Body Scrub which uses both). These scrubs are usually mixed with oils to help hydrate the skin and keep the scrub together. Like dry brushing, a body scrub sloughs off dead, flaky skin and improves the circulation of blood and lymph.
In spas, hydrotherapy is a technique which uses water to relieve discomfort and promote physical well-being. One of the most common water treatments is the Vichy shower. iSpa defines this shower as “a shower with five to seven vertical shower heads in which large quantities of water are showered over a spa patron while they lie in a shallow wet bed (similar to a massage table, but with drainage for the water). The therapist may also control a wand to assist in a more focused water massage.” This water treatment is relaxing and an excellent way of removing a body scrub or wrap.
According to Healthline, massage is the practice of rubbing and kneading the body using the hands. Administered by massage therapists rather than estheticians, massage is one of the most popular choices for body services at spas.
Body Mask & Wrap
Like a facial mask, a body mask is a product with thick texture applied all over the body for therapeutic effect. The service usually begins with exfoliation, followed by the application of a mask then finally, the body is wrapped in sheets or Mylar. The wrap raises the body temperature which increases circulation and opens pores for better absorption of a body wrap product and its benefits. Body wraps can focus on different types of benefits including ones that minimize the appearance of cellulite, hydrate, or help with the appearance of sunburn.
What To Do Afterwards
After your body care treatment at the spa, it’s not unusual for your skin to feel a little tender. Treat yourself gently and avoid exfoliation for several days afterward. You’ll always want to skip your bath or shower until the day after your spa visit - your skin will still be soaking up all the beautiful benefits and there’s no need to wash them off right away. Finally, don’t forget to drink lots of water after your time at the spa to continue flushing out the toxins in your body.
If you’re ready to treat yourself (and your body) to essential skin care, find out more about professional services at your nearest Eminence Organics partner spa. What’s your favorite body care service? Let us know in the comments below or on social media.
Spa Etiquette: Answers To Questions You're Afraid To Ask A Guide To Professional Skin Care Terminology Signature Stone Crop Body Treatment For Spa Professionals
You’ve heard that using a toner is an important skin care step, but what does it do? If you’re perplexed by toners, you’ve come to the right place. Read on to learn what a toner is, why you need to use one and which toner is right for you.
What Is Toner, Anyway?
Toners are typically associated with drying, alcohol-based formulas that zap grease from your skin - along with every last bit of moisture. Luckily, toners have come a long way. In addition to having astringent properties, the newest generation of toners and facial mists provide hydration, balance skin and treat a wide range of skin concerns and conditions.
What Does It Do?
Essentially, toners complete the cleansing process. These fast-absorbing liquids remove lingering impurities and replenish the skin with necessary moisture. Eminence Organics Lead Skin Care Trainer Natalie Pergar refers to toning as the “conditioning” step of your skin care routine. The right toner balances your complexion and provides a base layer of hydration to prep your skin for the steps that follow.
When Should I Use Toner?
Toners should be applied morning and night, immediately after cleansing and exfoliating. Applying a toner when your skin is still slightly damp allows for its active ingredients to absorb more efficiently. In addition to using toners as part of your daily and nightly skin care routine, Eminence Organics International Trainer Jude Herrera says they can also be used throughout the day to hydrate skin, soothe dryness or set your makeup.
How To Choose One
Now that you know the benefits of toning your skin, it’s time to choose the right toner for your skin type and concerns. Today’s toners are formulated for a variety of concerns, from acne and large pores to dryness and fine lines and wrinkles.
Oily Skin with Large Pores/Breakouts
Oily skin is particularly prone to large pores and breakouts. Look for a balancing toner that tightens pores and restores moisture. Our Lime Refresh Tonique uses lime juice (a natural astringent), lavender and green tea to balance an oily complexion.
Sensitive skin needs soothing botanicals to relieve redness and discomfort caused by dryness. The Hawthorn Tonique is infused with chamomile, eucalyptus oil and carrot to calm and protect dry, sensitive skin.
Believe it or not, even dry skin can benefit from a toner. Many of today’s toners are formulated with ingredients that add rather than strip moisture. We recommend adding our Stone Crop Hydrating Mist to your routine. This refreshing facial mist employs stone crop juice to improve hydration and heal dry skin.
If you have aging skin, look for a toner that contains antioxidant-rich and hydrating ingredients. Our Neroli Age Corrective Hydrating Mist is infused with neroli oil, coconut milk and coconut water to hydrate and moisturize skin. A Natural Retinol Alternative and Swiss green apple stem cells step in to tighten and firm your complexion.
We’re all after skin with a smooth surface, but the reality is that most of us experience uneven skin texture. This common concern can affect all skin types and often presents as a flaky, rough or bumpy complexion. Whether due to acne, aging or pore size, texture issues can leave skin looking flat, dull and less youthful. Here’s our guide to what causes uneven skin texture and how to fix it.
Causes Of Uneven Skin Texture
Over your lifetime, your skin will go through many changes that affect and alter its surface. These are the most common causes of uneven skin texture:
Dryness is a common cause of uneven skin texture. Dry skin is characterized by an inadequate supply of oils and lipids, which lubricate the skin and keep its moisture barrier intact. Lacking sufficient moisture, dry skin has difficulty turning over and properly shedding its cells. This causes dead skin cells to build up on the skin’s surface, making it appear rough, flaky and dull.
Smoothing dry skin is as simple as mastering two steps in your skin care routine: exfoliating and moisturizing. Regular exfoliation with a physical or chemical exfoliant sloughs dead cells from the skin’s surface and clears the way for healthy cells hidden beneath. Follow up with a moisturizer that is rich in triglycerides and fatty acids; these beneficial ingredients not only replenish moisture, they also strengthen your skin’s lipid barrier. Together, these steps keep skin soft, smooth and supple for longer.
The most prominent symptom of acne is the change it makes to the skin’s surface. From small raised bumps to large inflamed comedones, all types of blemishes can cause a bumpy and irregular skin texture. Depending on the severity of your acne, these could be isolated to one area or cover your entire complexion.
Acne is triggered by a mix of factors, including excess oil, bacteria, hormones and genetics. One feature of acne-prone skin is that it doesn’t turn over efficiently; pores become congested and the combination of oil, dead skin and bacteria leads to breakouts. Salicylic acid has a long history of treating acne effectively and efficiently. This gentle BHA clears blocked pores, calms angry skin and prevents future breakouts. With regular use, it contributes to a smoother, more even complexion.
If you’re prone to picking and popping, acne scars may emerge on your complexion. As blemishes heal, your skin elicits an inflammatory response to repair the damaged tissue. This disrupts the production and structure of collagen, causing indented scars to sink into the skin. These typically present as ice pick, boxcar and/or rolling scars that disrupt an otherwise smooth surface.
You can improve the look of acne scars with a two-pronged approach that both resurfaces and plumps your skin’s texture. Look for natural exfoliators like rice flour and lactic acid (an AHA) to refine your skin’s surface as well as ingredients like Vitamin C and botanical hyaluronic acid to improve elasticity and plump your complexion.
As you age, your skin’s stores of collagen, elastin and hyaluronic acid deplete. Additionally, skin cell turnover slows and your complexion becomes increasingly dry and rough. Without sufficient structural support, your skin may develop a variety of wrinkles, from crow’s feet and laugh lines to crepey skin and gravitational folds. Each of these affects your skin’s texture, causing its surface to wrinkle and crease.
One way to smooth fine lines and wrinkles is to use skin care formulated with peptides. Eminence Organics Lead Skin Care Trainer Natalie Pergar tells us these complex molecules “trigger the body’s own natural processes to rebuild the longer chain proteins” like collagen and elastin. In stimulating collagen and elastin production, peptides diminish the look of wrinkles and promote firmer, more resilient skin.
Do you have tiny white bumps around your eye area? They could be milia. Often mistaken for acne, these small cysts are actually filled with keratin, a type of protein that is found in skin tissue, hair and nail cells. When keratin builds up, it can become trapped and form small cysts just below the skin’s surface. Milia typically appear in clusters around the eye area but can also emerge on the cheeks and forehead.
While milia will often clear up on their own, persistent cases may require extraction by a licensed professional. It may be tempting to attack milia at home but picking and popping can lead to inflammation, infections and scarring (which will only exacerbate uneven skin texture). A licensed esthetician will use a small blade or needle to make a tiny incision in each milium and release the blockage of keratin.
6. Large Pores
Skin with large pores can take on an orange peel-like pitted texture. Pore size is determined by genetics, but they can become enlarged due to congestion and the aging process. When oil and dirt clog your pores, the diameter of the opening actually expands. As you age and your skin becomes less elastic, it loses the ability to “bounce back,” and pores become even more prominent.
For this type of uneven skin texture, you want to clear congestion and improve elasticity. Chemical exfoliants like alpha hydroxy acids (AHAs) dissolve the “glue” that holds dead skin cells on the skin’s surface and helps to keep pores clean. Follow up with a Natural Retinol Alternative that firms and tightens skin without the irritation of a chemical retinoid.
In addition to your home care routine, there are several professional-grade treatments that can improve uneven skin texture. If you struggle with acne or skin sensitivity, we recommend consulting with your esthetician before booking a treatment.
Microdermabrasion is a type of physical exfoliation that uses a specialized device to buff away the surface layer of the skin. As dead skin is cleared away, this process reveals new skin cells that look and feel smoother.
Professional peels are a more powerful and concentrated version of your at-home exfoliant. They deliver a high percentage of active ingredients to break the bonds that hold dead skin cells on your skin’s surface. These peels typically employ fruit acids such as papaya or pineapple which, in addition to exfoliating skin, are rich antioxidants that minimize the look of fine lines and wrinkles.
Dermaplaning is another professional treatment that can retexture skin. In this procedure, a medical-grade scalpel is scraped across the surface of the skin to remove a superficial layer of dead skin cells. This offers an immediate brightening and smoothing effect for dull, textured skin.
Looking for even more solutions to smooth your skin’s texture? Visit an Eminence Organics partner spa to receive personalized product recommendations from a licensed esthetician.
How To Improve The Appearance Of Acne Scars How To Shrink Pores And Why They Get Bigger With Age Ultimate Guide For Dry Skin: Causes, Treatment and Skin Care Routine
Signature Stone Crop Body Treatment For Spa Professionals
Body care is part of an increasingly holistic approach to beauty and wellness. As such, you may find your clients seeking total body experiences that treat their skin from head to toe. Meet their needs by expanding your spa’s wellness offering with new results-oriented body treatments for your back bar. Not sure where to start? Here’s our suggestion for a signature body treatment protocol featuring the new Stone Crop Body Collection.
Why Stone Crop?
Stone crop is a classic skin care ingredient for good reason. This Hungarian succulent is known for addressing the three H’s: hydration, healing, and hyperpigmentation. As Eminence Organics President Boldijarre Koronczaytells DAYSPA: “Not only does the stone crop plant help reduce pigmentation and [brighten] the complexion, it also assists in ... firming stressed skin, toning the epidermis, moisturizing, helping reduce signs of aging and calming sensitive skin.”
Body Treatment Protocol
With its fresh scent and healing properties, stone crop is the star of this signature body treatment. Including an invigorating scrub, restorative body wrap and deeply hydrating moisturizing treatment, it is bound to leave your clients with visibly refreshed and rejuvenated skin. Follow this body care protocol to give them an unforgettable spa experience.
2 linen sheets (to place on top of table)
1 wool blanket (to place on sheets)
1 Mylar blanket (to place on top of the wool blanket)
2 plastic body wrap sheets (to place on top of Mylar blanket)
3 hot, wet bath towels (optional)
7 hot, wet hand towels (for modesty towels and product removal)
Warm water or tea
Note: The amount of product used will depend on the size of the client and the area(s) to be treated. No body lotions or body oils should be used prior to body wraps.
Polish skin with the hydrating qualities of sugar and the gentle, invigorating benefits of rock salt. The Stone Crop Revitalizing Body Scrub lathers into a creamy foam and is infused with stone crop, turmeric and lemon peel to brighten and smooth your client’s skin.
Using a circular motion, apply the Stone Crop Revitalizing Body Scrub to the entire body, working from the outer limbs in towards the heart. Leave on.
Extend the hydrating and brightening benefits of stone crop with Stone Crop Restorative Body Wrap. Powerful actives such as horse chestnut and caffeine make skin look revitalized and rejuvenated. A cool aloe infusion makes this gel-based body wrap the ideal treatment for clients coming in from a day in the sun.
Dispense 2 to 4 tablespoons of the Stone Crop Restorative Body Wrap into a bowl and dilute with warm water or tea in a 1:1 ratio. This wrap can be applied on its own or layered directly over the Stone Crop Revitalizing Body Scrub.
Have the client lay face up on the table with a modesty towel (please refer to your spa’s draping policy for more details)
Apply a thin layer of body wrap to each leg and wrap with plastic sheet
Help the client sit up, holding the modesty towel with their arms across their chest, and apply a thin layer of body
Wrap to the back
Wrap the remainder of the plastic sheet around the client’s shoulders
Help the client lay down on their back
Apply a thin layer of body wrap to each arm, cross the arms across the chest again and wrap with plastic sheet
Wrap the second plastic sheet around the client (and hot towels, if used), followed by the Mylar blanket and finally the wool blanket
Perform a 10–20 minute treatment during the wrap (mini facial or neck, face and scalp massage)
Wet Room Removal
Unwrap the wool blanket, Mylar blanket and plastic sheets and ask the client to shower
While the client is in the shower, remove the plastic, Mylar blanket, cooled towels (if used) and wool blanket from the treatment table
Have client return to the table and lay on their front between the dry sheets
Dry Room Removal
Unwrap the wool blanket and Mylar blanket and remove cooled bath towel from the legs
Begin removing product using hot, wet hand towels, rolling the plastic sheet towards their body and cover the client with dry sheet
Once all product is removed from the legs, cover with dry sheet
Help the client sit up, holding the modesty towel with their arms across their chest, and remove product from the back using hot wet towels
Roll the plastic sheet, Mylar and wool blanket down to their hips and help the client lay back down on the dry sheet
Remove the product from their arms and continue to cover the upper body with the dry sheet
Ask the client to lift their hips off the table and remove the plastic sheet, Mylar and wool blanket from underneath the client
Client should now be laying on their back on the dry sheet and be fully covered with a second dry sheet
Ask the client to flip over on their front between the dry sheets
3. Massage (Optional)
If your spa is licensed to provide massage services, take this opportunity to care for your client’s aches and pains. Infused with stone crop and arnica, the Stone Crop Body Oil is ideal for massage, hand and foot treatments, or daily moisturizing. With its light scent and matte satin finish, this fast-absorbing body oil will appeal to both male and female clientele.
Complete your client’s service with a deeply moisturizing body treatment. The Stone Crop Body Lotion contains stone crop and lemon to soothe, tone and refresh dry skin. Pair it with the Stone Crop Contouring Body Cream, which is formulated with microalgae and coffee extracts to provide additional hydration and reduce the appearance of cellulite.
Apply the Stone Crop Body Lotion Stone Crop Contouring Body Cream to target your client’s problem areas. Follow with an application of the Stone Crop Body Lotion to the back, legs, décolleté and arms. Leave on.
Have you left your clients wanting more? Their treatment doesn’t have to end at the spa. Encourage your clients to elevate their body care ritual with a luxurious home care routine including the new Stone Crop Revitalizing Body Scrub, Stone Crop Body Oil and Stone Crop Contouring Body Cream.
Organic Body Care: Skin Care Steps From Head To Toe
You always put your best face forward, but your skin care routine should extend from head to toe. From Cleopatra and her milk baths to the historic hot springs and luxurious spas of Hungary, body treatments have been used since ancient times to renew and replenish the body’s largest organ: your skin. Follow these steps to elevate your body ritual with a luxurious organic body care routine featuring our signature stone crop ingredient.
Your skin is in a constant state of regeneration: Old skin cells shed and new cells emerge. But, sometimes your skin needs help shedding its layers. Exfoliation is the best way to slough off dead skin cells and reveal the healthy cells underneath. Gently massaging an exfoliant into the skin also makes skin look revitalized, improves its texture and boosts its natural vibrancy.
Polish your skin to perfection with the new Stone Crop Revitalizing Body Scrub. This unique resurfacing exfoliant lathers into a creamy foam and combines sugar and salt to hydrate and invigorate the skin's appearance. Infused with comforting stone crop and antioxidant-rich lemon peel, it smooths and brightens skin for a fresh-looking finish. Inhale deeply to experience the full benefits of this subtly fragrant body scrub.
With dead cells buffed away, your skin can better absorb the moisturizing properties of the lotions and oils that follow. While your skin is still slightly damp, apply deeply hydrating body oil to replenish dry skin and lock in moisture. This step also helps fortify your skin’s natural lipid barrier which protects it from drying environmental irritants.
Soothe and smooth dryness with our Stone Crop Body Oil. This hydrating body oil combines arnica, stone crop, rosehip oil and avocado oil to comfort and moisturize dry skin. Warm it in your hands and apply with a gentle massage-like effect for an indulgent spa experience at home. Perfectly lightweight, it leaves a soft, satin finish from head to toe.
If cellulite is a concern, you aren’t alone. According to Scientific American, ninety percent of women have cellulite, which typically appears as dimpled skin around the buttocks and thighs. While cellulite can’t be made to disappear, you can reduce its appearance with topical skin care.
Reduce the appearance of cellulite with our Stone Crop Contouring Body Cream. This naturally potent cream contains active ingredients that smooth and firm the skin. Stone crop, shea butter and jojoba oil add additional moisture, while coffee and microalgae extracts improve the look of cellulite. Use it as an all-over moisturizer or as a targeted treatment to tighten and tone where your body needs it most.
4. Spa treatment
For a truly indulgent experience, visit an Eminence Organics partner spa for a professional body treatment. In addition to the steps above, this service often includes a toasty body wrap to deeply hydrate the skin and revitalize the look of the skin (which in turn, helps improve the look of cellulite).
The Stone Crop Restorative Body Wrap imparts the benefits of Eminence Organics’ signature stone crop ingredient in a relaxing spa treatment. This restorative gel body wrap contains stone crop, aloe and powerful actives to hydrate, rejuvenate and brighten the skin’s appearance. Perfect as a post-sun treatment to soothe redness and dryness, it leaves skin feeling soft, smooth and refreshed.
Easy Guide To Local SEO: How To Make Your Spa Stand Out Online
If you own or manage a spa, you may find that one of the surprisingly difficult aspects is learning how to market your business online. Having an online presence is only becoming more and more important in making your spa stand out in your community. In this article, you'll find out how to make it easier for customers to find you online and how to build more reviews.
What Is Local SEO?
When learning about digital marketing you may come across the term “SEO” rather often. SEO stands for “search engine optimization” and, in simple terms, refers to the process of increasing quantity (and ideally, quality) of visits to your website through search engines - like Google and Bing. The better your digital information is optimized to appear in these search results, the more likely people will find your business online. Local SEO is simply optimizing your online presence so you’re easily found in local searches e.g. if someone searches “spa near me.”
When thinking of SEO, it’s important to remember that it refers to organic results (for example, results that appear on page one of Google for a specific search phrase completely organically and are not paid for). Whereas paid results, or Google Ads, will have a little box that says “Ad” beside them and are paid for. They can be a great option if you have a marketing/advertising budget and want to show up in search results but have less time to invest in SEO practices.
Why Do I Need To Know About SEO?
While SEO is a nuanced specialty of digital marketing, having a basic understanding of common principles is important for any business owner or manager today. Your spa’s online presence is crucial as most people now use internet search to find and form opinions on businesses near them. If your spa’s website or online assets are missing or set up in a way that makes it hard for search engines to know you’re there, it’s also hard for potential clients to know you’re there.
Your spa’s online presence is crucial as most people now use internet search to find and form opinions on businesses near them.
How Can I Help People Find My Spa Online?
When thinking about how your spa can appear on the first page of search results, focus on three key areas: your website, online business listings and online reviews.
1. Your Website
If you don’t already have one, you need a website. Think of your website as the online extension of your business. This is the one digital asset that you truly own where you can share information like your hours, services and mission. Social media accounts and review platforms are more like rented spaces, and ultimately serve as a place to connect with others. As an owned space, your website serves as the digital presence of your brick and mortar business. There are many options available to easily put a site together (no coding skills required!) typically with preset layouts and designs which make the process easier than ever.
As an owned space, your website serves as the digital presence of your brick and mortar business.
2. Online Business Listings
If your website is set, you can then move into those “rented spaces.” Eminence Organics’ Director Of Digital Experience, Will Alexander, strongly encourages the following four platforms: Google My Business, Bing Places, Facebook Business and Yelp.
Google My Business And Bing Places
The one listing that will likely boost your search results the most is Google My Business. As most people use Google as their primary or only search engine, Google has become very smart at showing people what they want to see. Although you may think you’re not familiar with Google’s Local Pack, if you’ve ever googled “restaurants near me,” you’ve definitely used this feature. Simply put, the Local Pack is that little map that pops up when you search, showing the businesses in your area that fit the search term, their Google star rating, address, hours, website and directions.
That little listing is pulled from Google My Business accounts, making this a crucial profile to control. A similar process happens on the search engine Bing, although Bing is not as popular as Google. It is still important to also have a Bing Places account to ensure consistency across search engines, making your business feel more legitimate to clients as well as easier to find.
Setting up or claiming your business on Google My Business and Bing Places for Business allows you to display relevant information for the public, allowing you to market your spa based on location. Setting up these accounts is very easy and in fact, you may find that a listing already exists. If it does exist, you simply need to claim the business as yours and verify.
Start with the basics with these listings, ensuring your profile has:
Your business name: Make sure this is the same everywhere. While it may seem like common sense, this does get overlooked! If your spa’s name is “The Anywhere Spa” on your front door and website, make sure it is “The Anywhere Spa” on your listings as opposed to “Anywhere Spa” or “The Spa Anywhere.”
Your business address: Google and Bing will mail you a document with a unique code to verify this information. Don’t panic if this takes up to a week to arrive.
Category: The type of business you are. For example, “spa,” “day spa,” or “salon and spa.”
Your website: Be sure to also provide the link to your website to legitimize the listing.
Your hours: Match the hours on your website.
Photos: Upload clear, bright photos of the exterior of your building as well as the lobby and treatment rooms. If possible, it’s nice to have professionally shot photos that can also be used on your website, although this is not a must-have.
Reviews: Google My Business has a star-based review system where the public can submit a review of your business. Bing Places for Business will pull reviews from other platforms like Yelp.
Like Bing and Google, Facebook also has a business page available. Unlike Bing and Google, this listing does not appear in a map when you search online. However, having a business page on Facebook is commonly expected by most modern customers because it provides a space to chat and interact with clients, share your business’s personality and is another opportunity to share information like your hours and location.
Setting up a business page is simple and requires much of the same information needed for Google and Bing. A few additional areas to complete for your Facebook page:
A description: In the about section of your page, provide a brief description of what your spa does.
A profile and cover photo: Typically, a good rule of thumb is to upload your spa logo for the profile picture and for the cover photo, choose a shot of products you carry, the interior of your spa or a relaxing stock image of a spa scene.
A call to action: You can set a button at the top of your page urging people to book a treatment, call the spa or visit your website. This is a great opportunity to simplify the process for clients.
Not only is your Facebook business page a great way to connect, but it allows people searching Facebook for local spas to come across you. As an additional online asset in your toolkit, this listing increases your chances to appear in a Google search as well.
Unlike other online business listings, the main purpose of your Yelp listing is to gain and monitor reviews. Much like the other platforms, your business may already exist on Yelp and need to be claimed. This is probably the most straightforward account to set up as you simply fill in the fields as directed. As always, ensure the information provided on Yelp aligns with the information on your other platforms and on your website.
3. Online Reviews
With your online listings set up, you now have the opportunity to build your online reviews. A lack of reviews on Google, Facebook and Yelp - or planted reviews from staff members - can look untrustworthy to those searching for a new spa. The best way to gather reviews is to simply ask your clients.
Ask them how they enjoyed their treatment and if they did, thank them and suggest that they leave a review, stating that they can find you on Google, Facebook and Yelp.
Ideally, you can ask in person, after the treatment at the front desk. As your client is paying or rebooking, work this into your regular dialogue. Ask them how they enjoyed their treatment and if they did, thank them and suggest that they leave a review, stating that they can find you on Google, Facebook and Yelp. After clients write a review, be sure to “like” it and respond to it promptly. Your customers will greatly appreciate this personal touch, and you may see it encourage even more conversation and positive reviews.
One important caution: If you’re thinking of giving away prizes for reviews, don’t. It’s prohibited by these platforms to run a contest asking for reviews for a chance to win a prize. While this can seem like a great way to entice people, this can be detrimental to your business and lead to all of your reviews being removed by the platform.
What Is The Impact Of These Practices?
According to studies cited by Inc.com, “91 percent of people regularly or occasionally read online reviews, and 84 percent trust online reviews as much as a personal recommendation.” This is a staggering number of people. Your spa will be trusted by more potential clients than ever when your business appears online with concise information and real review.
In terms of day-to-day impact, these practices are not something you set and forget. For a true impact on your business, you will want to monitor these accounts daily, ensuring reviews continue to come in, that they are responded to quickly and that your information is regularly up to date (including hours, holiday closures etc.). With a Facebook Business page, you can also post regularly (starting with a few times a week), sharing any weekly specials, new hires, spa tours or treatment demonstrations.
With a website, business listings and reviews, your business is more likely to appear when new people search online, opening the door to new clientele.
All of these assets work together to give your spa the attention it deserves online while simplifying the process of digital marketing. With a website, business listings and reviews, your business is more likely to appear when new people search online, opening the door to new clientele.
Do you already have these accounts set up? Is there anything else you would like to know about marketing your spa? Share your thoughts with us in the comments below or on social media.
Top Spa & Wellness Trends For 2019 How To Extend Results From A Spa Treatment A Guide To Professional Skin Care Terminology
If you have acne or problem skin you may have a love-hate relationship with SPF. Traditionally, sunscreen doesn’t have the best reputation for treating problem skin types as it can feel irritating, greasy and pore clogging. However, skipping an SPF altogether also isn’t the best choice. Unfiltered UV rays can aggravate sensitive pimples, increase the appearance of blackheads and cause more harm than good. Not sure what to do? We’re here to help. Read on for our breakdown on why sunscreens can make acne worse and how you can ensure your skin is protected.
Does Sunscreen Cause Acne?
While sunscreen doesn’t necessarily cause acne, just like any other skin cream, certain formulations may contain pore-clogging oils and silicones. If you have problem skin in the first place, these ingredients can trap pollution and bacteria on the skin, leading to more pimples, irritation and milia. If your skin is also sensitive and/or reactive, chemical formulations can sometimes lead to tight, red skin as UV-absorbing ingredients are also taken into the skin.
Aggravating both sensitivity and breakouts even further, many traditionally-formulated mineral and chemical sunscreens just don’t allow the skin to breathe. While this means that nothing can get in (sun rays are blocked), nothing gets out either and heat is effectively trapped against the surface of the skin. This heat creates the perfect breeding ground for bacteria and inflammation, potentially leading to further breakouts.
Can People With Acne Wear Sunscreen?
Despite the fact that certain sunscreen formulations can aggravate acne, it is crucial to wear SPF daily. While there is some truth to the old adage that UV rays can help clear acne, doctors do not use or recommend UV rays as a treatment as the dangers far outweigh the benefits. Instead, dermatologists or spa professionals use modern light treatment for acne, beaming red and blue light waves over the skin to kill acne-causing bacteria.
As many acne-fighting treatments contain exfoliating agents that make the skin more sensitive to light, hyperpigmentation and burning are serious concerns. Especially if you have a darker complexion, this can lead to sunburn and even permanent discoloration. Of course, it is important to remember that, for anyone and everyone, the negative effects of UV exposure include DNA damage, skin cancer, loss of collagen and wrinkles as well. With this in mind, not only can people with acne wear sunscreen, but they should wear sunscreen.
What Sunscreen Should I Wear?
If sunscreen can cause your blemishes to worsen, but not wearing it can permanently damage your skin, what are you supposed to do? The key is looking for specific ingredients that will let your skin breathe while also protecting from the sun’s harmful rays. Many dermatologists and estheticians suggest seeking mineral sunscreens containing zinc oxide and titanium dioxide.
Because these minerals allow the skin to breathe, the skin is able to stay cooler, making it less prone to inflammation and breakouts.
Zinc oxide and titanium dioxide are minerals that reflect the sun’s rays away from the skin. As the names imply, zinc oxide comes from zinc and titanium dioxide from titanium. The reason these ingredients are so often recommended for problem and sensitive skin types is that they are non-comedogenic (will not clog pores) and hypoallergenic. Eminence Organics Lead Skin Care Trainer Natalie Pergar explains: “Because these minerals allow the skin to breathe, the skin is able to stay cooler, making it less prone to inflammation and breakouts.”
The key to these ingredients working so well is that the particles are small enough to blend into the skin without feeling heavy but not so small that they can travel into the skin. If you’re looking for a line of products encompassing these features, we recommend our Lilikoi Mineral Defense Collection. This collection uses a combination of finely ground, non-nano zinc and titanium dioxide to provide lightweight, mineral sun protection.
As Natalie explains: “Lilikoi Mineral Defense products are suitable for all skin types, provide broad-spectrum sun protection and allow the skin to breathe.” Additional benefits of the collection? The key ingredient in all three products, lilikoi, is rich in Vitamin C, Vitamin A, niacin and riboflavin. These ingredients can help treat and prevent the look of hyperpigmentation and leave the skin looking nourished.
Our Lilikoi Mineral Defense Sports Sunscreen SPF 30 is formulated for both face and body and is excellent when the summer heat is in full effect. Extremely lightweight, this sunscreen is also water resistant and reef safe. The sheer formulation makes it a perfect choice for head to toe protection at the lake or beach and safe to use over body acne as well.
Not only is the Lilikoi Mineral Defense Collection a great option for people with problem skin, but it is also a great choice for all skin types and anyone interested in an all-mineral SPF formulation. Do you have problem skin and struggle to find an effective SPF? Let us know in the comments below or on social media.
Types Of Acne: The Differences Between Your Bumps And Blemishes Body Acne: How To Get Rid Of Breakouts On Your Back, Chest & Shoulders Chemical Vs. Mineral Sunscreen: What’s The Difference?
How To Reduce The Look Of Melasma Or "Pregnancy Mask"
Are you a mom-to-be? With pregnancy comes plenty of change, particularly in the look and feel of your skin. If the “pregnancy glow” you were promised is overshadowed by pigmentation, you’re not alone. As many as 70% of women experience darkening around the upper lip, cheeks and forehead during pregnancy. Read on to learn more about melasma and what you can do to minimize its appearance.
What Is Melasma?
The patches of discoloration that appear during pregnancy are known as melasma or "mask of pregnancy". Most commonly, dark patches will appear on the cheeks, upper lip or forehead. In some women, these splashes of pigment will be light and barely visible; in others, they will be darker and more prominent. For most, melasma will emerge early on in pregnancy and fade after delivery.
Common signs of melasma are brown or gray-colored splotches that are darker than your usual skin color. Unlike age spots and freckles, patches of melasma tend to be large and symmetrical (you’ll experience similar splashes of color on either side of your face). This type of discoloration typically appears in these areas:
Bridge of the nose
What Causes It?
Melasma (also known as chloasma) is a direct result of hormonal changes during pregnancy. When pregnancy hormones spike, they stimulate melanogenesis - the production of melanin. Melanin is the substance that gives our hair, eyes and skin their color; as its production increases, existing freckles and moles become more pronounced and new dark spots and patches emerge.
Eat foods high in folate (Vitamin B9). A deficiency in folic acid, which is common in women who are pregnant or on birth control, has been linked to the development of melasma. Add citrus fruits, legumes, leafy greens and whole grain breads and cereals to your diet. You can also talk to your physician about taking a folic acid supplement.
Avoid Sun Exposure
Sun exposure can worsen melasma. Limit time spent in the sun and take necessary precautions, including covering exposed areas and applying an SPF with UVA and UVB protection. Instead of a chemical sunscreen, choose a mineral sunscreen that blocks, rather than absorbs, light and heat. Dermatologist Alison Sutton tells Today’s Parent: "Less light exposure will hopefully lead to less melasma, fewer flare-ups and lighter hyper-pigmentation."
Less light exposure will hopefully lead to less melasma, fewer flare-ups and lighter hyper-pigmentation.
Topical Skin Care
Many dermatologists will prescribe bleaching agents, such as hydroquinone, to lighten the dark spots caused by melasma. This chemical compound inhibits the function of tyrosinase, the enzyme that signals the production of melanin in the skin’s melanocytes. By doing so, it reduces melanin production and fades hyperpigmentation. However, the safety and side effects of hydroquinone remain questionable; the chemical has been linked to several skin irritations as well as cases of over-lightening, resulting in white “halo” spots. For a safer option, swap out hydroquinone for natural alternatives.
Skin Care For Melasma
Melasma is stubborn, but targeted skin care products can minimize its appearance. Watch this video for Eminence Organics Lead Skin Care Trainer Natalie Pergar’s advice:
How To Get Rid Of The Look Of Melasma | Eminence Organics - YouTube
Eight Greens Collection
Skin that suffers from melasma often reacts well to phytoestrogens in skin care. These plant-based compounds have a chemical structure similar to estrogen, enabling them to interact with estrogen receptors in cells. But, not all phytoestrogens work the same: Some block estrogen’s effects, while others amplify it. In treating melasma, phytoestrogens act as tyrosinase inhibitors and suppress melanin production, thereby minimizing the look of dark spots and pigmentation.
You can also minimize melasma with natural skin brighteners. Our Bright Skin Collection is a full routine that includes a blend of natural ingredients that provide similar results to hydroquinone without the potentially negative effects. Here’s how each one diminishes the look of dark spots:
Bearberry Extract: Contains a natural form of hydroquinone and arbutin as melanin-inhibitors
Licorice Root: Contains liquiritin and glabridin which disrupt melanin creation
Tara Tree & African Potato: Reduce tyrosinase activity and hinder its development