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Here’s one of the most powerful things I’ve learned about marketing: people make most of their purchases based off of the identity that they want to achieve. Your “identity” is the image of yourself - it’s not who you actually are. We all have an “Identity” that we’re trying to achieve, and an “Identity” that [...]

The post 5 Clever Ways to Come Up With a Name for a Company or Product appeared first on CharlesNgo.com.

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Sometimes it can feel like you're a firefighter when you're running a business. As soon as you wake up, people are already blowing up your emails and Slack with their problems and issues. You don't get to work on your "big ideas" because you're constantly putting all these little fires. And you know Murphy's Law, [...]

The post Thinking Time: The Secret Weapon of Billionaires appeared first on CharlesNgo.com.

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Using the right tools and software will help you become more efficient at running affiliate marketing campaigns. The problem is that it feels like new tools are coming out on a weekly basis - it’s a pain trying to keep up with all of them. How do you know which tool is worth your money? [...]

The post The Best Tools, Software, and Services in Affiliate Marketing [2019] appeared first on CharlesNgo.com.

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One of my friends is an amazing chef. I think he’d kill it if he were on top of those top chef TV shows. A few years ago he decided to take a huge leap in his career - he was going to build his first restaurant from scratch. Most new restaurants fail within a [...]

The post Newbies, these things don’t really matter in affiliate marketing appeared first on CharlesNgo.com.

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Affiliate marketing is always changing. I've always said that this industry ages like a dog - a year here is like seven years out in the "real world." There are going to be new rules, regulations, market innovations, and increasing competition. All that added up means that what’s working now might not be working two [...]

The post The 22 Immutable Laws of Affiliate Marketing [Part 2] appeared first on CharlesNgo.com.

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One of the people that I admired the most in the world is Arnold. You know you’ve made it when someone can just say your first name, and they know who you are. Why do I admire Arnold? His life story almost sounds like it’s bullshit. Check it out -  He became the greatest bodybuilder [...]

The post Lifetime Motivation: How to Stay Focused Your Entire Life (Even After You’ve Attained Some Success) appeared first on CharlesNgo.com.

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“Know your enemy, and know yourself, and you can fight a hundred battles without disaster” - Sun Tzu I love watching movies about war. Everyone loves the action and the fighting scenes, right? I’m kinda weird because I love everything that happens way before that. I love when they’re sending out spies to learn more [...]

The post How to Do Market Research For Affiliate Marketing Campaigns appeared first on CharlesNgo.com.

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"How much money would you have in your bank account if you could reverse the three worst financial decisions of your life?” My heart sank as I started doing the math. “Now, what was going through your mind to come up with those decisions.” Ah fuck...I’m an idiot. I came to this moment of truth [...]

The post The Decision Matrix: a Tool To Make Smarter Decisions (And Avoid Bad Ones) appeared first on CharlesNgo.com.

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A few weeks ago, I wrote how I create affiliate marketing angles in systems. Campaigns can be chaotic and unpredictable. But thinking in systems can help you at least understand the processes more. Besides angles, I believe that optimization is another area you should focus more when it comes to systemizing. I’ve always said that [...]

The post Simple Optimization: Keep Moving Them Through the Funnel appeared first on CharlesNgo.com.

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What are the major milestones according to your family and society? It probably goes along the line of: You graduate from university. You get a career. You get married. And then… You buy a house. It’s as if your success in life is measured by these milestones. We moved to Atlanta a few weeks ago [...]

The post The Costs of Being a Homeowner (And Why I’m Choosing to Rent) appeared first on CharlesNgo.com.

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