Founded in 1953, Canadian Hairdresser Magazine is Canada's foremost beauty publication, covering movements and trends that have shaped our industry. With a country-wide circulation of 30,000 and more than 58,000 social media followers, our aim is to bring you the most interesting and professional advice, tips & tricks, reviews and tutorials about all things hair and beauty.
We had a chat with Denny Balmaceda who is a fashion blogger and menswear stylist from NYC. In 2007, way before the days of Instagram, Denny was one of the first to document his daily outfits and thrift shop finds with his loyal fans on Facebook and other social channels.
Canadian Hairdresser: How did you get started as a stylist and blogger?
Denny: I started as a blogger posting my daily outfits on Facebook in 2008. After high school I passed on going to college and needed to make money so I became a travel agent. During my spare time I got a Nikon Coolpix camera and started taking photos of my outfits. I kept a digital diary. On Facebook I made albums called Fashion Games. No one was doing that on Facebook back then. It was an artistic outlet for me. I wanted to use the camera because I just got it.
CH: How would you describe your style?
Denny: I used to dress for me which was outside the box. I would wear a suit at gym class in school. I was always into art and drawing and painting. I was a class clown that wore whatever I want. My style is modern vintage. I like streetwear and was a skateboarder as a kid which is why I love sneakers. The 70’s it’s my favorite decade. I am Filipino but people think I’m Hispanic. I sample styles and make it my own. It’s my mash up like the Western look mixed with Jordans. Gucci is one of my favorite designers but I am not a fashion snob. I don’t need to wear brand names. I see the piece not the price or the brand and would put out there if it was cool to me.
CH: What inspires your style?:
Denny: I’m like an indy movie character. Because I worked in a video store my looks are inspired by movies and music. My favorite bands are The Cure and Tribe called Quest and 80’s new wave also 90’s hip hop. My other favorite is Kanye West. I love how he samples and makes it his own. It’s a mash up which is how I create my style. I don’t do it to sell something. I pick and choose who I work with. My brand is very important and must be authentic to me.
CH: When did you start blogging?
Denny: I discovered Lookbook.nu and started posted there. I started a blog at 2011 to present my styles and tell a story and take detail shots, then I was on Tumbler as well as Facebook,. I organically grew a following from the three platforms. I used to sew back in the day. On You Tube I started Denny Taught Me and would show how to cut off jeans or a DIY with shoes and shirts. I would show how to customize snapback hats.
CH: What kind of looks where you presenting back then?:
Denny: I grew up not a rich kid so I was thrifting at a young age with my allowance. I put together Look Rich Shop Cheap on my blog. I showed the latest runway looks with thrift items. I showed people that if you aren’t rich you can still look cool.
CH: You have lots of hair. What products do you use?:
Denny: My favorite products is SebMan The Dandy pomade. I never used to use products in my hair because it would feel heavy and dirty. This pomade smells good like a cologne. It’s very light weight. I just take a shower and put the product in and let it dry on its own. I never paid attention to my hair until people started commented on it. I didn’t know that my natural hair would be what people like. I have accepted what my natural hair is. Sometimes I would put it in a french braid or slicked back. It depends on the outfit.
CH: Where do you shop in Jersey?:
Denny: Another Man’s Treasure is my favorite Jersey vintage shop. I have about five good stores I like. I like Dover St. Market or Supreme. Shopping is a treasure hunt. As soon as I see something I have a superpower to see a piece and see ten or fifteen looks that I can create with it. I don’t think twice I just get it if I want it. Sometimes if I do a campaign and get paid well I would splurge and buy designer too. I like Modern Vintage which is a mix of streetwear and thrift. People would scoff at you for wearing old vintage before and now its a cool thing.
CH: What do you think about sustainability in fashion?:
Denny: I try my best to support the idea of sustainability when I am buying vintage. I don’t buy as many big name brands or big companies. When I buy vintage I am wearing recycled clothing.
CH: What is important for you when you create your Instagram posts?:
Denny: I want you to feel a whole story which is why I hashtag #scenestobescene. I am a photographer as well so I know how to edit my own photos. I always have the creative direction and do the editing then have a friend shoot me. I always add a soundtrack to my posts like a song I would listen to with my look.
“Before I knew I was influencing my idea was to be yourself, present yourself the way you love yourself”.
CH: What are your thoughts on Influencers?:
Denny: Try to stay real in these competitive times. People are not real and buying followers and taking on sponsorship just for fame or to get rich. I am all for taking aways the “likes” on Instagram because people let the likes affect their ego. At the end of the day you didn’t start with the likes, you start because you love creating. Fall in love with that again. When the likes go away It will push people to be creative again. All the people cheating the system will fall back because their are not going to know what to do when the likes are not showing. Their egos will be affected.
CH: Tell us about Pledge World:
Denny: Pledge World is a campaign created by Blu the electronic cigarette company that collaborates with influencers. They have approached Influencers they found interesting. It’s about reaching your dreams and making it happen. I am transitioning to get into TV and make movies. Currently, I am writing movie ideas that I plan on pitching. I want a skit show with all my personalities with fashion and comedy. Pledge World has helped me make my own pilot for You Tube.
CH: What advice would you give a new Influencer out there?:
Denny: There are a lot of kids out there like me which is why I am doing podcasts to tell my story. I want to let them know that even though you feel like you are stuck and you might not go anywhere there is a silver lining all the time. You will always find a way if you as long as you dedicate to yourself. Don’t give up. Follow what you feel you want to do. I found blogging when it was really dark for me. It was all a part of me to become who I am.
We joined Sonya Dove at the Wella Toronto Studio to hear about her unique colouring techniques using Kolsten Perfect. She created five high fashion, modern yet intricate styles on her models that were stunning and sophisticated. The choices of colour placement were a unique approach to hair colouring using intense shades that still have a commercial feel.
We particularly loved the two sided colour on a straight bob where an under layer of red tones were used on one side underneath the layer of hair and blue tones were used on the opposite side. When you changed the part in the hair you could reveal either shade and as much of the colour as you decide. So versatile!
Dove created a combo of grey and vibrant yellow which sounds like a big contrast but again because of placement created a subtle combo and a flexible look depending on how you styled it.
We were shown how to create a zig-zag hair style effect using pipe cleaners, foil and a flat iron which is a softer alternative to the coat hanger method.
Dove spoke of how to achieve the perfect colour correction and how she decides on placement based on the model or client in her chair. She stressed the importance of the person sitting in front of you and not just the trends.
One of her important messages that stood out was how to take care of yourself and follow your passion. She commented on how our industry makes us care takers. We are constantly looking after others but sometimes forget about ourselves. Her resounding message was- don’t wait to do what you love and feed your soul. We heart you Sonya!
Toronto – Fashion Art Toronto is an arts & fashion week that celebrates contemporary art + design through runway shows, live performances, fashion films, photography exhibits and art installations. It was held from Wednesday, April 24 – Sunday, April 28, 2019. Electric London Canada is proud to have partnered with incredible hairstylists across the city to work together and style nearly 500 models for 50 runway shows.
“It was an incredible five days,” says Electric London Canada Director Gina Coburn. Coburn is a hairstylist herself and says she was honoured to have worked side by side with such a talentedteam. “Everyone worked so hard to bring to life the vision these designers have created.”
The stylists on board this year included: @maddymathon @lisatuff_tilu @jazziestylezz @jordendoeshair @susiegoldenberg @angerandartistry @hairslinger_nevin @lisamarszbeauty @lunebeautyboutique @c_o.c_o @angela.deb.stylist @rays_beauty_ @salonjademilton @hairby_kw @louise_gendron @nicoledoesmyhair and @graciedoesit
The most sought after products used at the shows were Electric London’s C°7 e.spray and Electric London’s C°5 Volume Liquid Mist.
C°7 e.spray – The formula of this extra dry session hairspray includes cotton oil extract, jojoba oil, bamboo extract and shea butter to deeply nourish the hair. These four moisture-enhancing ingredients keep the hair conditioned but dry without residue. It also has protection against UV damage.
C°5 Volume Liquid Mist – is key to creating long lasting volume and support. The advanced amplifying formula delivers lasting volume, leaving no hint of residue whilst weightless conditioners detangle the hair to prevent breakage.
Electric London products are available in select salons across Canada or can be purchased online at www.electric-london.ca.
About Electric: Founded by award-winning hairstylist, Mark Woolley, Electric’s products were launched as the perfect toolkit for the Electric Artistic Team. After working across television, glossy magazines and catwalks for over 20 years, Mark believed it important for the team to achieve editorial results with ease; on set, in the salon or at home.
Wella Professionals Global Creative Director of Care & Styling and ghd Fashion Week Ambassador Eugene Souleiman worked his magic to create statement hairstyles at Khaite, Jeremy Scott and Dion Lee during New York Fashion Week.
While in New York we visited the Wella head office to hear Eugene talk about his looks for the various designers he loves working with.
Jackie Shawn boasts a long, successful career in beauty as an international makeup and hair artist in the fashion, entertainment, and advertising industries. But her approach to beauty standards and application took an about turn when she developed a sensitivity to chemicals in cosmetics after compounded years of exposure. This change inspired a profound journey of healing and the discovery of the connection between the face, mind, body and soul—in herself and others—through aromatherapy.
The chemical reaction that changed Jackie’s life was triggered by an odor-eliminating spray used on the bed sheets of a hotel she was staying at. The standard household freshener caused a massive headache, memory loss and speech problems and left Jackie bedridden and inflamed for two months. But that didn’t deter her passion for beauty. Following a full recovery, Shawn embarked on a three-year deep detox, stepping away from chemical-laden beauty products, and exploring methods of natural skincare and makeup application techniques that focus on cellular health and Pro-youthing.
Her research during this time heavily surrounded body burden and chemical toxicity in beauty products, propelling her to become a student of aromatherapy. Today, she is a Certified Aromatherapist Health Professional and owner of Wholistic Beauty Lab (WBlab) in Toronto, where she specializes in energy work and skin therapy in a process she coined Slow Beauty, because creating true beauty from the inside out takes time. Shawn uses a range of tools and processes including singing bowls, crystals, and natural oils. “My sessions weave facial acupressure, sound therapy, and energy work with essential oils which support and realign energies, allowing you to radiate your true beautiful self,” Shawn explains.
Staying true to her holistic approach, Shawn asserts, “We go through emotional changes every day, and yet we follow the same skincare routine for years. We need to adapt our self-care processes to align with our vibrations.” Shawn notes that the vibration of many mainstream beauty products are negatively affected by unethical sourcing and harmful ingredients. That’s why WBlab creates bespoke skincare products like serums, creams, and scrubs, tailored to clients’ specific energy signatures and emotional experiences. These products are infused with lavender, manuka honey, tourmaline and other ingredients from the earth, helping all to reveal their inner and outer beauty. It’s truly customized beauty, naturally at its best!
Shawn’s ultimate goal: to help her clients leave her space loving what they see in the mirror, but more importantly, feeling their best on the inside. “Inner beauty,” she says, “can’t be washed away. When you love yourself, you radiate. When you are healthy, then your skin will look beautiful.”
Frédéric Fekkai, renowned hair stylist and salon owner for over two decades, is the founder of his namesake haircare brand, Frédéric Fekkai. Created in 1996, the Frédéric Fekkai line features two collections: Fekkai Classic, for consumers, and The One, for stylists, colourists and other industry professionals. After selling the brand in 2008, the haircare guru is back at the helm with plans to modernize it by rebranding and reformulating.
We chatted with Fekkai about his upcoming plans and his thoughts on French beauty.
On embracing the change:
“It’s great to be back with my brand. It has great potential and it has broader distribution. Now it needs the TLC of the founder and to be surrounded by a strong team. We are going to invigorate the brand with a new energy and are looking forward to expanding and growing internationally.
We have addressed our branding by hiring a strong agency to help us to rebrand the product, the image and the communication on all channels. YouTube is a big thing for us now, with tutorials for the consumer, and for stylists and colourists.
We have a long-standing, well-known, classic brand. We have Frederic Fekkai salons, the products and distribution abroad. [I am] very involved in the art of hairdressing, which is a big part of the brand.”
“You are beautiful already. Let me not change that. Let me enhance it.”
On his beauty philosophy:
“Rather than tell my clients that they need a total makeover, I prefer to give them a style that fits their personality and reflects who they are. More natural; not too much makeup, not too fussy. Showcase your skin and your hair. It’s not about the perfect look or being unreal––that’s not sustainable.”
On the New York woman versus the Parisian woman:
“The difference is that Europeans will ‘let their hair down.’ They aren’t so ‘done.’ [They have] a great hairstyle without having their hair blow-dried in a salon. The French don’t have dry bars like in North America. In Europe, these ladies will just put their hair in a twist or a bun. It’s a part of their culture. Movie stars like Bardot, Deneuve––they are effortless. North Americans are in more of a hurry. They like a more glamorous and polished look.”
In addition to rejoining the Fekkai company, Fekkai, who lives in the French town of Aix-en-Provence, recently relaunched a 25-year-old natural, clean French beauty brand originally owned by a good friend in the ’90s. Named Bastide, the brand is a collection of fragrances and body products inspired by the work of Provençal artisans.
“Clean beauty is here to stay. It’s more than just beauty; it’s about lifestyle, health, food, nutrition––all of it. It’s a culmination. Feel better and look beautiful. It’s all correlated.”
On April 14th and 15th Canadian Hairdresser Magazine participated in the ABA Revel in Beauty show at the Metro Convention Centre. The ABA has been a changing model for the last several years and was certainly well received by the 9,000 professionals and students in attendance. With over 150 exhibitors, 12 classes and 20 conferences there was lots to take in.
The main stage included big names like Larisa Love, Jennifer McDougall, Michelle Paragee, Candy Shaw, Tracey Hughes, Philip Wolff, Rob the Original, Edoardo Paludo, Alex Chabot, Derek Wierzbicki, Alex Palov, Josh Murray, Dylan Portner, Peter Gosling, Garland Gwhiz Fox, Cathey & Frank Salerno, Matty Conrad and Oscar Bond. It was an all star turn out.
The competitions included Glamour/Bridal Nails and Makeup, Nail Art Challenge, Battle of the Barber, Mens Trend, Womens Trend and Transformation Makeup.
Photo: Jack Cosplay
Canadian Hairdresser took the business stage to discuss Green Beauty Business with the perfect panel of green beauty and sustainable experts Alex Chatbot of NZO Salon with Biolage, Jack Shawn, Brian Phillips of World Salon and Heather Wenman from Studio H and L’oreal.
Photo: Jack Cosplay
Photo: Jack Cosplay
Photo: Jack Cosplay
Photo: Jack Cosplay
Photo: Jack Cosplay
Photo: Jack Cosplay
Photo: Jack Cosplay
Photo: Jack Cosplay