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Lots of classic novels started out with very different titles. How much do you think their titles helped with their enduring popularity? Would Of Mice and Men still be read in English classes if Steinbeck had kept his working title … Read More

The post Video: How to Write a Great Title for Your Book appeared first on .

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Guest post by Barbara McNichol Authors have a unique expertise to share with the world. Often, their most recent book represents their seminal work—their life’s work. That’s true for a nonfiction book I recently edited, Excellence in Execution by Robin … Read More

The post Two Effective Writing Techniques Honed by Top Authors appeared first on .

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By: Teresa R. Funke I’ve been a professional writer for 27 years and have authored seven books, so it’s not surprising people often ask me the secret to having a career as a writer. When I really got to thinking … Read More

The post The 10 Things All Successful Authors Do appeared first on .

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Guest Post By Lauren Carr, International Best-Selling Mystery Author A couple years ago, a young author I was mentoring asked me to meet her for lunch. This was four months after the release of her first (and only) book—a date … Read More

The post What Separates Best-Selling Indie Authors from the Rest appeared first on .

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A book sell sheet (also called a one-sheet) is a handy compilation of the physical aspects of your book, what it’s about, and where a retailer can order it. It’s normally used as a sales aid at trade shows and … Read More

The post What’s A Book Sell Sheet? Do I Need One? appeared first on .

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It may be tempting to post several book cover sketches from your designer and ask friends on Facebook to select their favorite. Don’t do it! When it comes to selecting your book cover you should only consider the opinions of … Read More

The post Video: Don’t Ask Friends to Choose Your Book’s Cover appeared first on .

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You can sell your book without using social media. For those authors who want to avoid online marketing entirely, you’ll need to replace it with outside activities like speaking, teaching and getting sponsors. But, keep in mind, you’re handicapping yourself … Read More

The post Video: How to Sell Books Without Social Media appeared first on .

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Authors are frequently asked by friends and fans how to post their reviews of the author’s book. Here’s a video to show step by step how to post reviews on Amazon and on Goodreads. By the way authors, posting  reviews … Read More

The post Video: How to Post Book Reviews appeared first on .

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What’s a good press release format? You do need marketing materials for your book and that includes a press release. This video shows you a good format for writing a press release plus a quick overview of the elements you … Read More

The post Video: Does Your Book Need a Press Release? appeared first on .

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It’s time for your book launch. How do you to get the word out? Most authors don’t think they know anybody who can help them launch their book. Not true! You’ve got a whole network of friends and family who … Read More

The post Video: Ask Your Network To Help with Your Book Launch appeared first on .

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