Amy Jacobus Marketing | For the Arts, NonProfits & Small Business Creatives
Amy Jacobus Marketing offers strategy and consulting for digital marketing in the arts, dance, nonprofits, and small businesses in Brooklyn, NYC & beyond. Marketing tips, strategy and advice on a digital marketing blog for nonprofits & creatives. By Amy Jacobus, owner and strategist for Amy Jacobus Marketing.
In any scenario, too many people in the room, and we could easily end up with a watered-down version of whatever we were trying to create together. Something with a little less integrity or vision. Something that plays it safer than it ought to.
I love eating healthy meals, but I hate making them. One deal I’ve made with myself is that if I’m going to make more healthy meals, I’ll get my groceries delivered. What does this have to do with web design? Read more to find out.
I can’t tell you how many of my clients come to me with a complete disinterest in email marketing. They have all sorts of excuses for not emailing. And I have all sorts of reasons why they should do it anyway.
Any creative process requires time, money, commitment to the cause and an open, collaborative spirit. Here are my top 4 tips for surviving your rebrand, along with some resources to help you through it.
Your brand is more than your logo and colors and typefaces and tagline. It’s the accumulation of all these things (and more). And that becomes an overall feeling people have about your company, products and services. Your brand is how people perceive your work. So how do you go about building it?
The sheer amount of data in Google Analytics can be intimidating. There are a few things you can and should keep an eye on to ensure you’re on track with your marketing this year. I'll take you through a few beginner analytics step by step.