Use code EVENT19 for 20% off orders under $500 and 25% off orders over $500. (Typically, during this sale you have to spend a certain amount, but this season, there’s no minimum to take advantage of the discount code!)
While I can’t believe we’re at the end of 2018, I’m excited for the year ahead and enjoy taking a look back over the past 12 months as I prepare for the next 12. It’s always good to take a self-assessment and review, so here’s a quick look at what topped my content from style to travel to social media and a few of my personal favorite moments.
Style: Most Popular Buys
It’s so interesting to look back and see what clothes and accessories blog readers loved most. Through analytics, I can see which of the items I shared had the most clicks and ultimately the most sales. This year’s style can be summed up in one word: relaxed. My best selling items were all laid-back beachy styles that aren’t very dressy and aren’t very fussy. They’re simple essentials that easily integrate into your closet or into your suitcase for the next beach trip with a few adorable baby pieces thrown in. Clearly, y’all love a good sale as the majority of these are either Amazon finds, budget-friendly price points or were purchased during a major markdown like the Nordstrom Anniversary Sale.
Easy, everyday makeup takes the cake. I like to go bare-faced around the house or put on a “full face” like in this pic. There isn’t much in between. This is a look I can do in under 10 minutes and have mastered the routine fairly well. I layer on foundation, concealer, bronzer (or contour), blush, brows, eyeshadow, liner, mascara and lipstick. I know for some of you mamas, that’s a lot and maybe more than you want to do each day, but it’s the look I prefer and one I actually enjoy doing.
So interesting to look back on the year and what makes the highlight reel. There are a ton of beloved memories and happy snapshots with repeating themes of family, beach fun and 30A! But along with these sweet moments (and just as important) are the days of struggle, of running on no sleep, having zero energy, feeling behind and wondering how to keep up. Those bumps make the happy moments that much sweeter.
Mood in Review: Positive + Relaxed + Original
Here’s some real talk on motherhood and life … the comparison game is a dangerous one and I have to make a conscious effort to avoid it. Social media shows us the best and I have to remember that we’re all going through ups and downs, feeling success and struggle. To simplify: RELAX! One major lesson from this year is to be confident in myself and not worry or feel anxious if I’m different or don’t fit into a mold or a category with other moms or other women. I don’t want to be an imitation version of someone else and I hope that my originality and creativity stands on its own.
A Few More Personal Highlights
adjusting to life a a mom of two
celebrating Emery’s 7th birthday
soaking in those sweet beach days
appreciating my girlfriends
spending quality time together
relaxing on our new swingbed
celebrating Hunter & Emery’s tournament win
I absolutely love finding sweet spring styles without a huge price tag, because I’ll be honest – I have a hard time resisting girl’s clothing when it comes in my favorite pastel shades. Old Navy has a ton of spring arrivals that are adorable and many of them are on sale today for 30% off. I typically look for solids or classic patterns like stripes or dots. Right now, I’m loving light blues, pinky lilacs and pretty blush tones. Here are a few of my picks for women, girls and toddler girls.
It’s not too late to finish that shopping and check off buying a thoughtful gift for the loved ones on your Christmas list. From everyday luxuries to special items that will be remembered for years to come, find a fun assortment of items that make the perfect gift for everyone from fashionistas to travelers!
This post contains a mix of sponsored content and affiliate links. Thank you for enjoying the brands I love here on 30A Mama!
For the Fashionista
01 – Sequins are the ultimate stylish look for holiday festivities. I’m loving the Vivian Slip Dress by Show Me Your Mumu from Barefoot Princess, located in the village of Baytowne Wharf. Add a blazer and tights if the temp drops or wear it alone with a fabulous tan! // $185.00 // Barefoot Princess Facebook
02 – For a sweet accent to a winter ‘do, try adding a chic velvet bow to a half-up style with plenty of cascading curls or finishing off a voluminous ponytail. // Velvet Bow Ponytail Holder $25
03 – Nothing says style like timeless black and white stripes. This jersey robe is so glam I can’t stand it. If you’re the type or know someone who loves the robe life when getting ready for the day, this one will instantly amp up the chic factor. // Norma Kamali Striped Stretch Jersey Robe
04 – There isn’t much better than a silky sleep mask when it’s time for some much-needed sleep. Trust me on this one! // Slip Sleep Mask $50
06 – I know y’all have heard me mention before how much I loved when Hunter and I stayed at the EDITION hotel in Miami when I was pregnant with Collins. This scent is everywhere and even used in the in-room toiletries. I immediately fell in love with it and always think of our time there when I smell it. It really is so good and works for both guys and girls! Le Labo Santal 33 Eau de Parfum $80-270
07 – I have this style in a tortoiseshell version and can’t tell you how many times I’m complimented on them. The square shape and details on the corners make me feel like I should be cool enough to hide from papparazzi, but this blush shade is on my current wish list. // Pared Sun & Shade Retro Sunglasses $270
08 – For a simple addition to any look, I’m really into this band ring style. I don’t always wear a lot of rings beyond my wedding/engagement rings, but this one and it’s simple but bold design definitely makes the cut. // Madewell Band Ring $18
09 – These really are the ultimate wear-anywhere leggings. They do wonders sucking in any areas you want to minimize but also accentuate the right curves. I wear mine with athleisure looks and sneakers as well as with tunic tops and booties. If you’re thinking this seems like a lot for leggings, consider the cost per wear makes it 100% worthwhile. // Spanx Faux Leather Leggings $98
10 – Mix and match all sorts of different earring styles to maximize your collection. Alternate the posts and dangly parts to customize 25 different options. I love the variety and know this is such a fun gift to give! // Build Your Own Earring Kit (25 combos!) $76
11 – Gucci is the reigning ruler of all things designer logos at the moment. The Gucci belt and its Amazon dupe are everywhere, but this sweet card case makes a great introduction to designer accessories. I love having something small and easy to transfer between bags and this pretty rose color is perfection. // Gucci Marmont GG Matelassé Cardcase
02 – When I travel, I usually have a stash of cords and chargers for my phone and various electronics. I love this roll up to keep everything in one place and within reach. // Leather Monogram Charger Roll up $49
03 – How adorable is this? It would be hard to misplace when you’re on the go in this pretty faux leather passport. I love the soft pink and saw that it also comes in a range of shades and even a floral print. // Parisian Pink Passport Cover $24
04 – These lightweight earrings are perfect for chic travelers because they’re not heavy at all and can be worn all day without weighing down earlobes. Whether you’re sightseeing or exploring new places, these come in a ton of colors to match your look of the day. // Nickel & Suede Champagne Shimmer Leather Earrings $25
06 – I use T3 products every day and love how long lasting the styles are. I don’t have this adorable little travel size straightener, but it’s definitely on my list since it’s the perfect size to stash in a carryon without taking up too much precious cargo space. T3 Compact Travel Styling Flat Iron with Cap $89
07 – For the days when you’re using your phone to navigate or constantly taking photos or videos in a new place, this petite charger is a great size to keep in your pocket or a travel bag. // Lipstick Size Battery Charger $24
09 – Whether you’re feeling the effects of jet lag or just need to recoup after a busy day of adventuring, these under eye patches help refresh and give you a more rested look. // FlashPatch Rejuvenating 5-Minute Eye Gels $15
10 – These easy slip on sneakers are great for exploring an adorable little beach town or just walking around a new place. I love the classic style and crisp white leather, which is also super easy to wipe off in case of any scuffs. // Ugg Slip on Sneaker $99
Ever think about how much a single color can impact your mood and your mindset? While I definitely play favorites — pink, peach, turquoise, I’m looking at you — I can easily attest to the power of color and its ability to set the tone. To me, happy colors are some of life’s most darling details and a language all their own. White emits a decidedly clean and open energy. Pink evokes a sense of femininity and even nostalgia. For my friend Catherine Walega, the owner of Indigo boutique in Watercolor, indigo blue is a source of inspiration, connection and realization. As a fellow color lover, I couldn’t resist asking how she landed on that shade.
“Naming the store, I saw something about the color indigo. There are a lot of spiritual qualities to this color and I’ve always loved the color blue, but there’s something about indigo and the crossover between fashion, its spiritual elements and the fact that it comes from the earth as an indigo plant and that’s how we get the blue dye. There’s a whole connection and it felt right. It just spoke to me.”
The boutique, located at 6 Watercolor Boulevard #101 (midway between Wine World and Watercolor Beach Club), offers a mix of carefully selected clothing, shoes, jewelry and accessories. True to its name, many are offered in shades of indigo along with classic white, organic tones and beachy palettes. Indigo’s style includes a mix of pieces that work just as well with sandy toes as they do at an upscale sunset dinner. Think boho tunics, glamorous bags, flowy flare bottoms, chic sunglasses, artisan jewelry, retro tees and classic coastal silhouettes.
Catherine says, “It’s really a mix and that’s true to how I am – dressed up and dressed down. Relaxed with a flash of elegance.” Even the cash wrap represents that same mingling of styles. Each facet boasts its own aesthetic, mixing a door from 1700s Spain next to glossy shiplap and a modern deep blue acrylic.
In her quest to curate just the right mix of casual and cultured, Catherine purposely searches beyond the south on buying trips for the store. “Indigo definitely has undertones of a California beach vibe and part of that comes from going to market there. We love to source brands and products that aren’t found in nearby stores and honestly, I really look for underdog brands and small batch production artisans.”
At Indigo, you can find unique lines and a variety of pieces that blend well together and create a new-to-you shopping experience. While I was shopping, I spotted items like gorgeous dark denim, dainty gold earrings, a beautiful statement necklace, pretty light wash jeans, an indigo jumpsuit, leather sandals and a flowy white sundress. There’s just so much to love! “These lines are essentially our signature collection and I want people to come in and discover for themselves what speaks to them.”
One of the qualities of indigo blue is its ability to encourage a new perspective, to allow us to step outside our everyday norms and find something new. What better time than now to get to know this adorable 30A boutique? Indigo is celebrating its first anniversary with a fun party set for March 7 from 5 to 7 p.m. Guests will enjoy specialty cocktails and live music by Zoe Walega, one of Catherine’s daughters. Attendees will also have an opportunity to win giveaways and receive 20% off all purchases during the event.
Explore more at indigowatercolor.com/ and use code 30AMAMA for a special discount just for blog readers! (exp 4/30/19)
Follow along with all of Indigo’s latest fashions @IndigoWatercolor on Facebook and Instagram.
Jami Ray wearing a dress, bead bracelets and necklace from Indigo Watercolor
Thank you Bibigo for sponsoring this post. Visit your local market to enjoy the flavors of Bibigo any day of the week!
As a mom and entrepreneur, it seems like no two days are the same. I try to keep the mornings and my morning routine as consistent as possible, so that by lunch, I’ve accomplished at least a few things each day from my to-do list. Some days that works better than others. If you have a little one or run your own business you know exactly the roller coaster that might ensue. Even the best laid plans can become unpredictable when it comes to babies and businesses — and really, the two aren’t that different are they? Ha!
So much hands-on attention goes into growing a business and building something from nothing. There are days I feel like I’ve made so much progress and other days when I realize that I could work 24/7 for the forseeable future and still not make a dent in what I would like to do. When I feel a project wrapping up or reach a goal, it makes sense to think that it might be a good time to sit back and relax, to bask in the accomplishment. (Don’t get me wrong, there’s certainly room for pride and celebrating the moment.) However, the times that you reach a goal are the times to dig in and go even harder toward the next goal. Build that momentum and let it propel you even further.
So with that said, it’s easy to let the days feel very go-go-go when there is so much happening and on my to-do list. Dinner with the family is usually slightly chaotic so when I’m alone for lunch or having a lunch for two, I like to think of it almost as me time. I can scroll social media or search for inspiration and I love to eat something that I wouldn’t normally choose for my picky eaters at dinner.
I recently bought these Bibigo frozen dumplings and started eating them as a tapas style lunch, though they are also great as an appetizer. First of all, they are SO GOOD! I’ve been really enjoying the pork and veggie combo. Second, if you’re into Korean food and want to enjoy it at home in a quick, convenient way, Bibigo is your go-to! There are a range of products to choose from including dumplings, wontons and more. Find your favorites here. It’s an easy way to feel like you’re getting a treat with out having to go far.
Whether your days are spent chasing little ones or building your business one goal at a time, take a little time for you. Even if it’s just a lunch break, make a point to savor something delicious and enjoy the moment.
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I was selected for this opportunity as a member of CLEVER and the content and opinions expressed here are all my own.
There’s no time like the present to get cozy and warm with a happy oversize sweater. These are ideal for lounging around, holiday travel or just being out and about on a cold day. I love the turtleneck styles and just want to burrow into them when I have on one of these. It almost reminds me of that meme where the girl is wearing one entire body sweater completely covering her with just a hole to breath in – ha! Now that’s cozy!
What I love about this style is that is pairs with regular leggings, faux leather leggings like these, flares, skinny jeans and even distresses or relaxed boyfriend style. Honestly so good either way.
Thank you to Mixbook for sponsoring this post and to all of you readers for enjoying the brands I love.
I didn’t realize how much I enjoy the annual Christmas card tradition until we didn’t send one last year. Collins had just arrived and I was in full newborn mom mode of sleep-wake-feed-change-repeat. This year with our newly minted one year old, I had no reason to miss this fun task. In this post, I’m sharing a little more about this year’s card with Mixbook and a few tips to make the most of your own.
First, let me introduce you to Mixbook Photo Co if you haven’t met yet. This is a go-to destination for all things photo from prints, canvases, photo books, calendars, cards, invites and more. They offer an incredible selection of printed goods and gifts that instantly brighten the day and add some much-needed sentiment in today’s digital world.
When I browsed the Christmas card options, I instantly loved so many designs. I would usually go for a big metallic script wishing “Merry Christmas” or “joy to the world” and there are plenty of gorgeous styles to choose from if you love that look like I do. Having that real foil detail is so festive and it always looks pretty arriving in the mail.
This year, I felt a more simple aesthetic was in order. (That seems to be a theme I’m tackling in all aspects lately, so it was fitting here, too.) We had taken these beautiful family photos on the beach in Seagrove and I really wanted the images to be the centerpiece. I found the perfect design with a chic white-washed wood background and sleek metallic details. I picked, rose gold to coordinate with the tones of the photos.
Honestly, I could spend hours tinkering with font options and exact placements because I really enjoy that part of design. With Mixbook, you have the option to do that if you’re into like me, but they also take any guesswork out with their ready-made templates if you want to add photos and go. Personally, I love that I can move the image within a photo block for just the right placement and play around with the placement of the text. Whichever type of card orderer you are, you can go that route with the user-friendly site, which is a major plus.
For the edge finishes, I really wanted to pump up the details since my card design was simple. Instead of square edges, I selected rounded corners, though you can also square, rounded, double rounded, ticket, crest and vintage crest trim.
For the paper stock, there are 6 different options depending on your preference and budget with everything from satin to matte, pearl to cotton and even an ultra-thick luxe board card stock with a matte finish for the most special occasions. I went with the luxe board and absolutely love how thick and luxurious it looks and feels.
I like to handwrite addresses and have Emery join me in addressing our cards, but if you have all your recipients in a spreadsheet (goals!!), let Mixbook do the work for you. You can upload your file and have all your envelopes printed with recipient addresses so they’re ready to stamp and mail with a snap.
Plus, you can still order from Mixbook and receive in time for Christmas!
Christmas Card Tips
If you’re one of those mamas who feel overwhelmed at the thought of doing cards because the photo taking and design seems like too much to take on, have no fear. Here are some of my tried and true tips for making this an easy and fun tradition, some you can start this year and some to save for next year:
Set a reminder to snap a photo in November.
Even if you “snooze” this a few weeks, you won’t feel rushed to do this in December when there are so many other holiday activities to enjoy. Bonus: plan a family photo op during a summer vacay or family get together earlier in the year!
Think of a cute location.
Of course we love the beach and I wanted a really bright, soft backdrop on 30A, so we shot at sunrise when almost no one was around. There are tons of ideas around your town or around your house: your bed, your front porch, your favorite park, an iconic landmark.
Lighting and timing are key.
I typically want the brightest yet softest light so there isn’t much need for editing or brightening. That means I shoot at sunrise, sunset, in full shade or on overcast days. I also don’t want a ton of random people dotting the background, so I choose the least busy time at that location. I will say, there’s something so satisfying about getting up and out the door to shoot and finish by the time most people are just getting out and about.
Coordinate outfits but don’t match.
Consider the overall palette for the photo (like the rusty pink, blush and white I used) and select clothing for each person using one or two colors for each individual so that no one is wearing all colors and no one is too matchy matchy with the other. That way if you do kid or parent spinoff photos, they all work well with a smaller group.
Try a mix of candid and posed.
It’s funny as I write this that both shots I chose are of us looking at the camera, but typically I like a mix of eye contact and organic fun. Tell the kids to hug each other, play in a circle (like ring around the rosey), run toward you or even tickle each other. Take a bunch and pick your favorite.
I love the simple, beautiful design of the card I selected, but I’ll admit it was hard to pick just one. Browse Mixbook to find just the right card for your family this season.