As the Official Timekeeper of Premiership Rugby, Citizen Watch UK is delighted to announce its continued status, marking its sponsorship deal for the fifth consecutive year with the world’s most competitive domestic rugby union competition. Working closely with Premiership Rugby, Citizen will continue to raise awareness of its core Eco-Drive Collections within the rugby community nationwide, supporting the company’s on-going strategy to grow brand awareness amongst consumers aged 35-55yrs.
With nearly 14,000 fans on average attending each game, 2.5 million fans attending the entire season and 6 million fans in the UK actively engaging with Premiership Rugby through both attendance, TV and online coverage, Citizen’s brand reach will be unrivalled. This kind of visibility in-stadium also has international remunerations for Citizen, more than 200 countries including all major rugby playing nations tune into the games, meaning Citizen will receive more than 600 million reach into foreign homes.
Citizen will also continue its branding rights of ‘Try of the Week’ and ‘Try of the Month’. Try of the Month will be covered in the C5 highlights show and C5 live matches, which has a phenomenal viewing audience of over 440,000 and the content will also be used by BT Sport which receives 417,000 viewers in a weekend - meaning per season Citizen will reach over 30 million in total.
Overall, WatchO are proud to stock Citizen watches and would like to say a huge congratulations to them for this great achievement.
The beautiful new Prospex Twilight Blue watch from Seiko is inspired by the 1968 original diver’s watch. The re-creation of this watch uses a thinner uni-directional bezel, coated with titanium carbonate. Seiko have us all in awe again with this Limited Edition SPB097J1, with only 153 being sold within the UK.
The colour combinations presented on this watch are what really makes it stand out! With the black bezel sporting an orange insert, which marks the first 15 minutes of the diver’s scale. The deep blue sunburst dial with a brushed pattern, creates nice reflections and changing colours, adding touches of that stunning vibrant orange at the 5 minute markers and the second hand.
Twilight Blue has a 6R15 automatic movement, which beats at 21,600 times per hour, 6 beats per second. It is complete with 23 jewels and a 50 hour power reserve. Bringing the dial to life even more, is the premium curved sapphire crystal glass with an anti-reflective coating. This watch is accompanied by an extra black silicone strap.
I think the colour combinations of this watch are what wow me the most. The Orange Twilight sunshine reflecting and the beautiful blue sea. It’s a brave thing to use a range of colours on one piece that you want to resonate with a large audience, but this combination takes the cake! I love that with Seiko, even with a fantastic diver’s watch like this one, you can wear it for pretty much any occasion, especially with the handy extra strap making it even more accommodating.
The Official Swiss Railways Clock is one of the 20th centuries most iconic and lasting examples of modern Swiss-design and can be found on any Swiss train platform. It was created by Hans Hilfiker in 1944, which means as of 2019, it is now 75 YEARS OLD!
In 1986, the family-owned business of the Bernheim family – known as Mondaine, found a blueprint of the Official Swiss Railways Clock and managed to obtain the license. With this, they decided to minimise the design to wristwatch form and there, an icon was born. Mondaine is a simple, distinctive brand that is committed to accurate timekeeping.
To celebrate the iconic design’s 75th anniversary, Mondaine has created a special anniversary box containing the Mondaine classic in one of 2 size watches at either 30mm or 40mm. The box is decorated with a bold 75 and includes a specially commissioned history of the Official Swiss Railways Clock. As a special extra, the watch comes with an extra multi-coloured strap, featuring the three colours present in the watch itself – red, white and black. Even more exciting is that the extra strap is made from recycled PET bottles!
This is your chance to own one of the most recognisable watches on Swiss record!
The Brand-NEW Garmin MARQ collection is full of wonders. It has the most extraordinary features to showcase for each individual watch and combined they will do far more than impress you! This collection includes 5 different MARQ watches by the name of Athlete, Expedition, Captain, Aviator and Driver. These watches bring so much more than you could imagine, to take you on your journey. In my own opinion, these watches bring something completely new to the table that I myself have never seen before. Below I have outlined the most prominent features which make each of these watches unique.
MARQ Athlete is tuned to separate you from your opponents. No other luxury modern tool watch with smart features, shows recovery time and VO2 max scales on the bezel. When travel takes you far from home, integrated maps and popularity routing focuses on the best local running and cycling routes. To fine-tune your form, advanced running dynamics and biometrics provide the data you need. Score style and comfort with an ultralight titanium case and a high-performance strap. Get ahead of the game with a race predictor that projects how fast you’ll run your next event and take the opportunity to enjoy the modern conveniences of the latest connected features.
MARQ Expedition compels you to push further. No other watch puts smart features, topographic maps and real time ascent date right at the wrist. Should adventure take you to higher altitudes, a Pulse Ox sensor monitors your blood oxygen saturation levels. Stay true to your path with built-in ABC navigation sensors and an etched 360-degree compass bezel. An Italian vacchetta leather strap has an articulated design, ensuring an exceptional fit as you go to extremes. The finer details, such as the wide-gauge signature “X” stitch, reveal character and durability. An altimeter scale on the watch face, depicts the summits achieved and the valleys crossed, while a barometer with trend line warns of coming weather that stands in the way.
MARQ Captain is the watch with advanced nautical and smart features that you will not find in a traditional timepiece. A revolutionary regatta timer enhanced with GPS technology, pinpoints the start like never before. Tack assist and a man overboard button is designed for those who live life at the helm. It also sports details, such as a navy ceramic bezel and a jacquard-weave strap made by artisans in the south of France. The watch face displays current weather conditions, including, wind speed, temperature and tide information.
MARQ Aviator is here to champion your spirit of flight in every way. Smart features, the worldwide aeronautical database and Direct-to emergency navigation make it so you are guided wherever life leads, while detailed NEXRAD weather radar and Garmin avionics integration ensure you’re always in the pilot’s seat. A polished 24-hour GMT bezel and two additional time zones record your extensive travels. With each take-off, it shows where you’re headed. This watch is also equipped with an emergency access button hot key which quickly activates a path to the nearest airport.
Online Safety isn’t something to take as a risk. It is something that is an issue for adults as well as children and we must do the best we can to ensure we are not vulnerable to situations like fraud, identity theft and phishing.
Fraud is deliberate deception to secure unfair or unlawful gain. It can take the form of fraudulent letters, emails, telephone calls and faxes. It’s a common way for criminals to attempt to steal your money. Identity fraud is a similar concept, where a person steals your identity to obtain goods or services or to open a bank account, obtain credit cards, loans and state benefits, taking over existing accounts and obtaining genuine documents such as passports and driving licences in your name.
Identity Theft is when a person’s personal details are stolen, whether the person is dead or alive. They can do this in many ways including; finding bank/credit card statements or tax information in your post or trash, from your wallet or purse by taking your driving license, or credit or bank cards, and also from sharing your personal information on unsecured websites, in some cases, fraudsters may even skim your credit card information when you make a purchase.
Phishing is a common trick to gain personal information. This includes sending emails or creating sites that appear to be from a legitimate company and asking you to confirm personal information, such as bank account numbers, passwords, birth dates or addresses.
When it comes to protecting yourself whilst online shopping, here are the DO’S;
DO keep your privacy settings as high as possible.
DO be sure to keep a close eye on your account activity when using a credit card for online shopping. If you notice purchases that you haven’t made, contact your card company immediately.
DO use these tips when creating an account password; 8 or more characters, numbers as well as letters, special characters like %*@?, and both upper and lowercase letters.
DO keep your virus software and virus protection up to date.
DO look out for some of the tell signs that a website is secure e.g. padlock symbol before the website in the address bar, if you click on this padlock, you will be able to see a valid certificate, https:// at the beginning of the website address, and on certain browsers and websites, the address or address bar will turn green.
When it comes to protecting yourself whilst online shopping, here are the DON’TS;
DON’T post personal information online e.g. address, email address, phone number and bank details.
DON’T give out your passwords.
DON’T use the same passwords, if one account is hacked, the rest of your accounts are then vulnerable.
DON’T use any personal information that are easy for others to guess i.e. child/pet/spouses name, your birth date, your favourite sports team etc.
DON’T use public wifi, as these networks are usually unsecure.
We here at WatchO like to make sure our customers are taken care of and are kept aware of the common threats that many people face. STAY SAFE!
We are proud to announce our place as a finalist among four other retailers, for the Watch Retailer of the Year at Retail Jewellers, UK Jewellery Awards 2019. We are super excited to be part of this event and thank everyone for their ongoing support in allowing this to be possible. We are thrilled to see that our hard work and love for what we do gets paid off with achievements just like this one and it’s all thanks to the delightful individuals we get the pleasure of helping day to day, our customers.
As commonly known as ‘the jewellery industry Oscars', the UK Jewellery Awards will bring together over 600 Jewellery and Watch industry experts at the Artillery Garden at the HAC on Wednesday 3rd July to recognise and celebrate the very best of the industry. This fantastic awards ceremony was held at the same venue last year.
Beginning life as the Birmingham Jeweller in 1925, Retail Jeweller’s has been cultivated over the last 93 years, proving that it is one of the trade’s most trusted and well-loved brands.
For WatchO’s next blog, we have decided to give you a little bit of an insight into the people who made this company what it is today. Meet our makers, Pradip, Vim and Joy. Read on as I ask them questions that my colleagues and I have gathered about their personal lives and their views on recent business handling's.
Question 1: When you were younger, did you ever think you would be working with watches?
Pradip – “No”
Vim – “No”
Joy – “Yes”
Question 2: What age did you get into watches?
Pradip – “31”
Vim – “8”
Joy – “11”
Question 3: What is your idea of a perfect day?
Pradip – “Personal side: Reading, playing with kids. Workwise, new projects are most exciting”
Vim – “Sun, Sand, Sea”
Joy – “seeing a new watch”
Question 4: What is your favourite film?
Vim – “Silsila”
Joy – “Razzi”
Question 5: What is your favourite TV Show?
Pradip – “The Blue Planet”
Vim – “YMH”
Joy – “The Kapil Sharma Show”
Question 6: Where were you born?
Pradip – “Shevgaon, India”
Vim – “Trinidad”
Joy – “Coventry”
Question 7: Where did you grow up?
Pradip – “India”
Vim – “San-Fernando”
Joy – “Surat”
Question 8: What age were you when you came to the UK?
Pradip – “26”
Vim – “21”
Joy – “11”
Question 9: What is your favourite food?
Pradip – “Daal Batti”
Vim – “KFC”
Joy – “Gujarati”
Question 10: Where is somewhere you haven't been before that you would love to visit?
Pradip – “Bhutan, Mauritius, Florida”
Vim – “Bora Bora”
Joy – “Bali”
Next are some Questions about the online business for Pradip and Vim.
Question 1: What major changes have you seen in the last 5 years in the jewellery industry?
Pradip – “1) Customers trust internet for higher value purchase 2) Personalisation 3) Brands & suppliers going direct to consumer”
Vim – “The style/Fashion changes very soon”
Question 2: How has brexit affected your business? (2 x good points and 2 x bad points)
Pradip – “As an immediate impact: 1) With Sterling Pound falling against international currencies, the cost of products have gone up 2) Uncertainty has resulted in reduced spending by customers. In the long-term I hope the inherent strength in the economy will help oversee this.”
Vim – “Trade price increasing, Competitive economy”
Question 3: Is baselworld worth going to, and if so, what are the benefits to WatchO?
Pradip – “Yes, definitely worth going. We see new and upcoming products. Also, opportunity to purchase products from unique brands and limited edition products”
Vim – “Seeing new products and meeting all the brands under one roof”
Question 4: Amazon, a marketplace that others are trying to get into. What do you have to say when our focus is completely off Amazon. we may be one of few companies in the UK who solely focuses on Website only. Is this challenging?
Pradip – “It is challenging in the short term but rewarding in the long term. Focussing on our own platform allows us to create custom value propositions for our customers, something that is not available via Amazon. Free personalisation on pocket watches is one of the examples.”
Vim – “We can look at it in two ways, thinking positively we are focusing on our website and bringing the footfall to our website. Why pay amazon the fees when we can invest in our own which is there to stay long term. On the other side sales have dropped tremendously on amazon with so many players discounting and selling items near enough to cost price.”
Question 5: The fashion market has been in the decline in recent years. As an independent, do you believe we have scope to overcome this? What are your thoughts?
Pradip – “As per GFK and equivalent data, there has been a substantial shift in products under £500. This does not have to be a permanent lost sale. Focusing on customers, creating products that have features that they currently expect, example Fitness features and ensuring that the product helps the customer can regenerate this segment.”
Vim – “Personally I don’t believe in fashion I prefer Classic and Timeless pieces. Fashion is not permanent, but we can reap the benefits whilst it last”
Question 6: What do you think of competition and how does it affect you?
Pradip – “Competition to a certain extent is good, it drives you to always be at your best.”
Vim – “Competition is healthy but as long as there is a fair playing field.”
Next up are some questions about the shops business for Joy.
Question 1: Has changing the store from traditional looking to a modern store impacted the customer outlook and the footfall that you get currently?
Joy – “yes, same footfall, good feedback”
Question 2: What are your biggest challenges as an independent in a Centre like MK?
Joy – “Competition”
Question 3: What makes you stand out compared to your competitors?
Joy – “personal touch”
Question 4: What do you think of the competition and how does it affect you in the shop environment? How does the online market affect a store in terms of pricing?
Joy – “Competition impact - more personalised service. Online market - reduced margins in store.”
Question 5: Has customer demand and requirements changed in last 5 years because of items available cheaper online?
Joy – “yes, more quality over quantity”
Thank you for reading, we hope you now feel as close to WatchO's makers as we feel! Find out a little bit about the rest of out team on our Meet The Team page!
Here we have it, the ultimate divide between watch nerds, the smart watch versus the analogue watch. Both watches have great features and equally deserve to be in this battle as much as the other. Today we break down the pros and cons of each simple aspect that these watches possess, which persuade their followers to one side.
Of the two, smart watches win the side of having more features to boast about and entice a neutral. Many of which, without the smart watch, we would need multiple different devices/objects for. To start off, most of them are Bluetooth capable, extending the capabilities of the wearer’s smartphone to their watch. This includes; being able to initiate and answer phone calls, as well as reading and sending emails and text messages. Additionally, you can listen to music through some of them, ask the digital assistant questions and get a weather report without finding out that it’s snowing through your auntie’s Facebook status.
On the other hand, you can get smart watches that can collect information about the wearer’s health, for example; heart rate monitoring, stress tracking, sleep tracking, steps, calories burned, and the list goes on! Some of them also have GPS capabilities, providing the wearer with walking/driving directions. We here at WatchO sell some notable smartwatches including brands like Garmin, Polar and Pebble.
Analogue watches are the oldest watches out there. They stand for simplicity and elegance and allow us to look our best selves whenever we wear them. Their defined beauty comes in many different varieties, more even, than what you can get of a smartwatch. What’s great about analogue watches is how they allow us to use properties of our brain and keep it functioning, rather than looking at a digital time and not even having to think about it – a feature that us lazy people secretly prefer.
What’s more, these watches are history. Their design is universal because it models after early timekeeper attempts to mark time by following the path of the sun across the sky. But not only for this reason. These watches also grounded design by aligning the 12-hour mark at the top of the watch face, being something that every watch since has adhered to.
Overall, I think that my personal favourite would have to be analogue. Analogue watches are designed to be wearable art, they are quite literally timeless. I don’t think you can really beat a classic looking watch, as they’re truly stunning. A smartwatch has some brilliant fighting features, but they will eventually date and become obsolete, just like most of our favourite tech gadgets. Not only that, but Analogue watches aren’t necessarily battery dependant, so you don’t need to worry about it running out of battery on a lengthy trip. All of this being said, I do fancy myself a Kronaby watch which is a hybrid of both analogue and smart watches, who says we can’t get the best of both worlds?
A timepiece with attitude. Inspired by the original 1975 Seiko Professional Diver’s watch, the first in the world with a titanium case, these designs are definitely timeless. These new Prospex, Street Series, feature the same iconic outer protector, in a more compact design. The fresh features, tailor exactly to the type of audience Seiko are looking for with their latest designs.
From first glance, the watches look like you could really test its limits, with a reinforced case that is lightweight yet robust. You could literally take this on any type of adventure and be assured that it will come to no harm. The strap is made from silicone and is styled like an accordion near the face, handy for when you need a bit of expansion on the wrist at great depths in the big blue.
The marvelous trio sports a three-dimensional bezel made of aluminium material to express a more edgy, yet manageable shape. The silicone strap is textured to feel just like the smooth touch of leather and it has a camo patterned dial, representing its unique playful style.
I think these watches are great for those who like a watch to lounge around in whilst also having the comfort of enjoying their favourite outdoor hobbies without worrying about damaging their stylish ‘going out’ watch. It’s made in 3 distinctive and bold colours that are the centre of attention with any outfit in any location. This intense watch is exactly what we’ve all been waiting for.
Introducing, the suave NEW Elliot Brown Holton Watch – the first Military issued watch from a British company in over 10 years! It was in Poole, UK, that this robust vision was designed. Its creation transpired in response to a request from a specialist branch of the military who requested a fit-for-purpose professional watch tough enough for life in the field.
It was subject to intense testing, surviving some of the most hostile conditions imaginable, prior to being approved. Watches that are manufactured for such purposes including, military, diving and various other sports, must undergo extreme trials to ensure not only the safety of the wearer but also so that the watch itself is not easily damaged.
Some notable features of this watch include the bead blasted, stainless-steel case with an anti-fingerprint coating, the sword-style hour hand and the high-grip, scratch resistant, uni-directional bezel. The watch is also 200m water resistance – meaning the watch is suitable for swimming, high-impact water sports and scuba diving.
Overall, I think that the watch is an attractive wrist piece with essential capabilities to be used for military purposes as well as everyday use. The bold numbers and hour markers make it even more intense for the naked eye, even without it’s easy-to-read Super-LumiNova filling.