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The rise of Spotify as an advertising channel Spotify has over 217 million users, and the music and podcasts they increasingly listen to ..read more
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The post B2B Marketing Spotlight: Ann Handley on Being a “Badaxe” Marketer #b2bforum appeared first on Online Marketing Blog - TopRank ..read more
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Two little letters. On the surface that’s all separating your standard issue “marketing” from the extraordinary and entirely ..read more
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It’s always fascinating when thousands of marketers, many of whom are competitors, can come together for a week to share ideas, ..read more
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Here’s a wild new idea: Consumers expect immediate, consistent, on-brand experiences across channels. Just kidding about the "wild" ..read more
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B2B content marketers have faced many epic foes over the last few years. There’s the nefarious Content Shock, the demoralizing ..read more
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The post Create a Steller Audience Experience By Slowing Down with These Tips from Ann Handley appeared first on Online Marketing Blog - ..read more
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Forrester’s April Henderson started her Content Marketing World 2019 session with a classic cautionary tale: Johann Rall was fighting ..read more
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The post Digital Marketing News: Facebook Like Counts & YouTube Subscriber Numbers Undergo Changes, Gartner’s New Hype Cycle Study & ..read more
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I had the pleasure of sitting in on Zari Venhaus’s session at the second day of Content Marketing World 2019 where she laid forward a ..read more

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