Loading...

Follow Toolbox Studio Blog on Feedspot

Continue with Google
Continue with Facebook
or

Valid

Toolbox Studio is a name that is synonymous with specialized VFX solutions for all kinds of mainstream commercial productions, including Hollywood blockbusters like Maleficent, 300: Rise of an Empire, Jupiter Ascending and The Hunger Games.

For over a decade, the company’s VFX division has delivered unparalleled visual effects services to the biggest of studios from the west and also worked on film, television and web series projects for clients peppered across three continents.

They say the best way to judge the credibility, creativity and quality of a studio is by taking a look at the kind of work it keeps churning out consistently. Here’s a look at our VFX showreel, a short video that comprises of a collection of feature films and television productions that our expert team has worked on:

Toolbox Studio - VFX Showreel - YouTube

On that note, we are taking you through some of our recent VFX projects and the work that went into making them visual masterpieces.

1. The Chilling Adventures of Sabrina

Chilling Adventures of Sabrina | Official Trailer [HD] | Netflix - YouTube

An adaptation of Sabrina the Teenage Witch, this tale of a half-witch, half-mortal girl is the stuff that outstanding comic books are made of! A series that has won hearts and awards in equal measure, The Chilling Adventures of Sabrina required a massive amount of VFX rotoscopy and paint inputs in order to achieve the fantastical world and do complete justice to the horror-fiction and occult-fiction genres that it belongs to. Produced by Warner Bros. Television, in association with Berlanti Productions and Archie Comics, the saga has been created by Roberto Aguirre-Sacasa for Netflix. Toolbox Studio takes great pride in having contributed towards this much-loved production.

2. Sacred Lies

Sacred Lies Trailer - YouTube

A gripping drama based on the popular novel “The Sacred Lies of Minnow Bly” by Stephanie Oakes, this American web television series was amongst our most challenging-yet-interesting projects in terms of VFX. We delivered highly focused paint and roto solutions for this project.

3. Salvation

SALVATION Official Trailer (HD) CBS Drama Series - YouTube

A visual production that explores difficult genres such as science fiction, thriller and drama is quite exciting for visual effects artists and producers to deal with. To do justice to the kind of visuals that were required for Salvation, our VFX roto and paint specialists worked hard to achieve perfection for this American drama series.

4. DC’s Legends of Tomorrow

DC's Legends of Tomorrow | Season 4 Extended Trailer | The CW - YouTube

When you hear the name “DC” – you automatically relate it to fantastic comics, dark narratives and visual effects of the highest degree. That is what we set out to achieve when Toolbox Studio was commissioned this superhero-action series. Its science-fiction and time travel aspects required several scenes and shots to look jaw-dropping and yet realistic. Our roto team had an absolutely amazing time working on this American production, and seeing the on-screen results make us even happier.

5. Arrow

ARROW Comic-Con® 2018 Trailer + S7 First Look #WBSDCC - YouTube

Superhero is a genre that viewers love watching and expect the visuals to be nothing short of phenomenal. A series packed with vigilantism themes, crime and a whole lot of action, Arrow was another recently-concluded project for the Toolbox Studio VFX team. Developed by Greg Berlanti, Marc Guggenheim and Andrew Kreisberg, we have a huge hand in creating the stunning visual effects (roto and paint) for this series based on the popular DC Comics character, Green Arrow.

About Toolbox Studio

Toolbox Studio has always believed in offering highly specialized visual effects solutions – including Rotoscopy, Paint, Match Move and Compositing – by working tirelessly on achieving quality outputs. The fact that massive studios, VFX companies, VFX producers/supervisors and production houses trust us with their projects means that we are consistently considered as a frontrunner in the world of VFX outsourcing.

Here are a few unwavering assurances that we offer as a VFX outsourcing partner to our clients:

  • Total data security (ISO 27001:2013 certified)
  • Adherence to MPAA guidelines
  • Competitive custom pricing
  • A dedicated team of expert VFX professionals, including producers, artists and technicians
  • Rapid and on-time deliveries
  • Highest quality of visual outputs
  • 24×7 support and constant communication about the project development

 
If you have a project you would like to discuss in detail, get in touch with us.

The post A Sneak Peek into 5 of Our Latest VFX Projects appeared first on Toolbox.

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

While 2D was the purer and the original form of animation, advancements technology gave rise to the slicker and more well-rounded 3D style. The former is charming yet a little less engrossing, the latter is more engaging but can get a bit much. Both are great forms of animation and with their widespread prevalence in media today, be it ads, films, music videos or television series, animators have started thinking out of the box.

This creative approach to animatronics has given birth to hybrid animation is a blend of the sensibilities of both two-dimensional and three-dimension styles.

How Does Hybrid Animation Work?

Hybrid animation is the blending of 2D and 3D animation thus, mixing two and three dimensions in the same frame to offer a unique visual perspective. 2D animation is traditionally known as hand-drawn or analogue animation, even though you can easily render in 2D on computers, and many creators do this today. The principle is still the same though. Each shot is created frame by frame in sequential order and then these images are placed in a timeline to create motion as it were.

3D animation can be created using stop-motion and clay models or puppets, or can be entirely computer-generated using software such as Maya, 3DS Max, Blender, Houdini and Flash.

As we mentioned earlier, the perspectives offered by the two disciplines have their own distinct visualizations, so creating an animation that utilizes both is quite challenging. But when executed well, the results can be absolutely breathtaking. There are different approaches one can take while blending these too, like having the background in 2D besides giving a 3D treatment to the protagonist or primary character or vice versa.

The Impact of Hybrid Animation – Two Great (and well-known) Examples

Here are two extremely famous examples of hybrid animation, that showcase how both these approaches can be taken.

The Iron Giant – Created in 1999, this Warner Bros. Sci-Fi animation has become a bit of a cult classic today. Based on a 60s novel by the same name, the film has some huge names for voice characters including Vin Diesel for the Giant, Jennifer Aniston, Harry Connick Jr and more. It is a charming tale of the friendship between a boy and a giant metal robot of sorts. Another great example of visual storytelling can be seen where the Iron Giant takes the exact opposite approach to Spirit (see below). Here, the backgrounds are rendered in 2D while the main characters are all three-dimensional.

A quote from the film’s director (making his debut) and legend in animation circles today – Brad Bird – explains why this approach was taken and more of that in this archived Warner Bros ‘making of’ page for the movies. He says, “It is difficult for a human to draw a big, solid metallic object. Animators excel at drawing movement and living, fluid objects. The giant originates from a different world, so we chose to create the giant using computer animation, CGI, which would give him the mass and solidity and also give the impression that it’s from a different place. The separation between the 2D-animation and the CGI is something that helped establish the fish-out-of-water facet of the story.”

While The Iron Giant swept home, nine awards at that year’s Annies (the top animation awards), the film itself didn’t get a great reception at the box office, largely due to WB’s lack of promotion. Though today, it is revered as one of the great examples in animated feature film history and is rightly lauded for its unique approach.

Check out the trailer of its re-mastered version:

The Iron Giant: Signature Edition - Official Trailer [HD] - YouTube

Spirit: Stallion of the Cimarron – This 2002 DreamWorks animation was set in the American Wild West in the 19th century and follows the adventures of the titular character, Spirit, a Mustang colt whose inner monologue is voiced by Matt Damon. It tells a story of immense leadership, courage, and friendship, as its themes. The film was nominated for an Oscar for best animation and is an absolute visual treat. Spirit uses lush, colourful 3D backgrounds, but the primary characters are all hand-drawn in traditional 2D style.

A document written by Doug Cooper, the Digital Supervisor at DreamWorks Feature Animation explains the approach, saying, “The primary character in “Spirit” is a traditionally drawn 2D animated horse, which inhabits the richly detailed tapestry of the American Wild West at the turn of the century. The heavy use of 3D sets and camera moves brought an extra challenge to the traditional animators in needing to precisely match the sometimes subtle and slow perspective changes that occurred throughout a shot.” Fascinating, isn’t it?

Here’s the trailer of the film so you can see what the final result was:

Spirit: Stallion of the Cimarron - Trailer - YouTube

These are just two seminal examples of an underrated-yet-prolific form of animation. While the challenges posed by this type of hybrid animation mean, it isn’t the most widely-used approach, the creators who dare to be brave may end up with a visual masterpiece akin to these two fine examples on their hands if they do venture in this direction.

At Toolbox Studio, we are great proponents of novel approaches and techniques involved in filmmaking, especially when it comes to animation for films, television, advertisements and web productions. Take a look at our selection of some of the best animation projects we have worked on.

The post Hybrid Animation and How It is Making an Impact in the Animation Industry appeared first on Toolbox.

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

Animation has, over the years, evolved by leaps and bounds to become the go-to marketing tool for most companies from different industries. It is no big surprise, given the amazing things that animation lets you achieve. Animated explainer videos are all the rage in the market today and for good reason.

  • They enable you to convey a lot in very little time
  • They attract, hold and retain the attention of viewers better than other formats
  • They elevate the viewing experience
  • They make it easy for viewers to understand the content being disseminated
  • They are fun to watch and easy to share

On the note, we thought of looking at some of the best animated videos that are out there and gauging the possible reasons for their success. We have split them up industry-wise, so you can skip to the most relevant ones and also get ideas for your next marketing video!

15 of the best animated videos that break the clutter EXAMPLES OF 3D ANIMATED VIDEOS FOR THE AUTO INDUSTRY Audi Aicon 3D Animation

With a curious mix of live-action footage, 2D and 3D animation, this video delivers an excellent viewing experience. Apart from introducing the viewer to the ultramodern features, suave interiors and jaw-dropping exteriors of the car, the video manages to provide an immersive experience that holds your attention right till the very end.

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

Animation has, over the years, evolved by leaps and bounds to become the go-to marketing tool for most companies from different industries. It is no big surprise, given the amazing things that animation lets you achieve. Animated explainer videos are all the rage in the market today and for good reason.

  • They enable you to convey a lot in very little time
  • They attract, hold and retain the attention of viewers better than other formats
  • They elevate the viewing experience
  • They make it easy for viewers to understand the content being disseminated
  • They are fun to watch and easy to share

On the note, we thought of looking at some of the best animated videos that are out there and gauging the possible reasons for their success. We have split them up industry-wise, so you can skip to the most relevant ones and also get ideas for your next marketing video!

15 of the best animated videos that break the clutter EXAMPLES OF 3D ANIMATED VIDEOS FOR THE AUTO INDUSTRY Audi Aicon 3D Animation

With a curious mix of live-action footage, 2D and 3D animation, this video delivers an excellent viewing experience. Apart from introducing the viewer to the ultramodern features, suave interiors and jaw-dropping exteriors of the car, the video manages to provide an immersive experience that holds your attention right till the very end.

Audi Aicon - interior Exterior and Drive - YouTube
Hankook 3D Animation

The tire company’s tagline says “driving emotion” and that is exactly what the makers of this animated video have tried to reflect in less than 2:30 minutes. The video wins hands down in its ability to not only create a visual world that looks futuristic, but to also keep the audience on the edge of their seats throughout. The high-quality animation is aided by sudden jumps, sharp cuts and great use of slow motion to maintain the thrill and provide a game-like experience to the viewer.

[Promotional Video] 2016 Design Innovation 3D Animation - YouTube
EXAMPLES OF 3D ANIMATED VIDEOS FOR THE DEFENSE INDUSTRY Tata Power SED FICV 3D Animation

As the name of the company and theme of the video suggest, this creation had to be powerful enough to pack a punch. And boy, does it do justice to the subject at hand (Tata Power Strategic Engineering Division’s [Tata Power SED] Futuristic Infantry Combat Vehicle [FICV])! Toolbox Studio, a leading animation studio in India, makes use of a variety of audio-visual elements to bring the animated war tank to life. A combination of world-class animation and war-drum music works perfectly here, making for a wholesome viewing experience, while also gratifying the basic need of showcasing different parts of the tank. But apart from the technical elements, what really stands out in this animated video production is its crisp storytelling. It could have been a regular product animation video that only focuses on the key features of the tank, but it is not. And that is where it wins. The five-minute video takes the audience through a mission, in the process explaining the tank’s capabilities.

Tata Power SED FICV Preliminary Concept Version 1.8 - YouTube

I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

How an AK-47 Works 3D Animation

The title of the video and the subject itself is an eyeball-grabber! Layered with a dark background and music that sounds like it is straight out of a crime-thriller flick, the video makes great use of modeling, texturing and animation to demonstrate how the gun works by first disintegrating the entire unit and then focusing on each important element one by one. The best part about this animated video production is that it looks very realistic, thanks to the rendition and brilliant use of reflections.

How an AK-47 Works - YouTube

I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

Entertainment Industry 3D ANIMATED VIDEOS Miniature World of Animated Paper Wildlife

The world needs more videos like these! Made with a view to raise awareness about wildlife conservation, the video conveys the message in the most creative way possible. Using stationery to form the wildlife, this form of animation works brilliantly since it takes everyday elements to narrate the idea, thus making it very relatable and hard-hitting without really hammering the message.

Step into a Miniature World of Animated Paper Wildlife | Short Film Showcase - YouTube

I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

One Small Step 3D Animation

A short film that talks about dreams, adversity, reality, love, loss and self-belief, this powerful video narrates the story of a girl flawlessly. The end product that you see is the culmination of compelling content, expert storyboarding, wonderful character design and endearing animation that works its charm every second of the film.

https://youtube.com/watch?v=yWd4mzGqQYo%3Fecver%3D2

I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

EXAMPLES OF 3D ANIMATED VIDEOS FOR THE MEDICAL INDUSTRY Human Anatomy 3D Animation

A video created primarily to showcase the complex nature of the human anatomy, this blend of different animation and rendering styles does complete justice to the subject. The beauty of the video lies in its ability to illustrate the organs and systems in a systematic and visually-appealing manner.

Anatomy reveal - YouTube

I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

Epilepsy 3D Animation

This animated explainer video expertly demonstrates the role various channels play in modulating the action potential of neurons. Using intricate animation techniques and a strong voiceover, the video takes the viewer through the process in a succinct way.

Epilepsy - YouTube

I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

EXAMPLES OF 3D ANIMATED VIDEOS FOR THE HOSPITALITY INDUSTRY Hotel Lobby Walkthrough 3D Animation

As the title suggests, this is a simple walkthrough video that showcases the lobby of a hotel by taking you through the area. The virtual tour makes a good impact since it gives the audience a simulated view of the entire space. The animation used here is simple yet effective and manages to capture the essence of an opulent hotel lobby with elements like lighting, reflections and music.

Hotel Lobby Walkthrough - YouTube

I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

Exterior HOTEL Mar Menor 3D Animation

The above video was a walkthrough of the interiors of a hotel, while this one gives you a virtual tour of the exteriors of a Spanish hotel. The seamless mixture of real photography and animation makes for a visual delight, with various angles and techniques used to alter the space.

Exterior HOTEL Mar Menor 3D Animation - YouTube

I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

EXAMPLES OF 3D ANIMATED VIDEOS FOR THE MANUFACTURING INDUSTRY CVS Technologies Steel Making 3D Animation

This facility and process video shows how steel is manufactured in a steel plant by making good use of animation. The usage of animation techniques and angles enhances the viewing experience and offers a full walkthrough of the manufacturing procedure and steel plant.

STEELMAKING ANIMATION - YouTube

I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

The World of Spinning 3D Animation

Another animated explainer video, this one helps the viewer dive into the step-by-step processes that are employed in the manufacturing of different types of yarn in a spinning mill. Along with the production procedure, the video also touches upon the various technologies and machines involved in the making. The key highlight of this video is the finesse with which it manages to explain everything in detail, using animation to take its quality to another level.

The World of Spinning - YouTube

I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

EXAMPLES OF 3D ANIMATION FOR THE TECHNOLOGY INDUSTRY Samsung Smart Digital Radiography UArm 60 3D Animation

This 3D animation video needed to ensure that the message was conveyed with the brand’s preexisting market repute in mind and it did so by leveraging animation, smart graphic icons and text optimally. What is interesting to note here is the excellent usage of negative space (or white space) and cool colours to complement the product that is primarily white in colour.

Samsung Smart Digital Radiography UArm 60 - YouTube

I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

Atomic Automatic LF 3D Helmet Tech 3D Animation

Being a promotional product video for a leading ski equipment company, the visuals make sure that the product’s two important aspects (look and sturdiness) get a majority of the viewer’s attention. While the first thirty seconds focus on revealing what the helmet looks like, the subsequent part of the video takes up each feature of the product and explains it using minimal text support. The visual delight lies in the fact that the screen division is close to perfect, allowing the audience to look at the product and understand each feature. Using eye-catching yet unobtrusive animation, the video manages to strike the right balance between being a high-quality video and getting the message across effectively.

Atomic Automatic LF 3D helmet 2016/17 Tech Animation - YouTube

I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

INDUSTRIAL 3D ANIMATED VIDEO Industrial Shredded Cheese Line 3D Animation

This process video takes the viewer through the entire system and procedure of cheese disintegration, QC and packaging. Using 3D animation, the creators of the video have made the process easy to understand.

Industrial Shredded Cheese Line Animation - YouTube
Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

While films and video games have been exploring and exploiting the capabilities of visual effects or VFX tech for years now, both these media verticals have been achieving similar results through disparate paths. Though there’s been a sharing of technologies, but the usage differs for both the platforms. But of late, games are getting more and more visually stunning, and VFX-infused movies more and more immersive, which led these two worlds to finally overlap their functionality.

The overlap has thus happened in the form of real-time rendering. Gamers will be intimately familiar with how this works. You enter a new arena, scene, map, or location and start moving around and things are just there. From buildings to objects to characters, you name it. Depending on the game and the perspective of the player, a lot of these elements react to specific interactions too, and we don’t think twice about how all of this is being displayed in real-time. Now, this same technology is coming into film production, and this turn of events have one catalyst – Epic Games’ Unreal Engine.

Unreal Engine and how it all began

Typically, games aren’t anywhere near as complex as films, as the computing power required to render everything we see in real life, in real-time, would be ginormous. Besides this, man-hour required to fine-tune basic things like lighting, depth of field, and compositing would be off the charts and unfeasible for game-makers. Epic Games changed all that with the launch of the Unreal Engine. While game developers have been using Unreal Engine since it has launched, to foster greater quality render in real-time, filmmakers are catching on, too.

  • The first example of this was a short called The Human Race which mixed live-action footage with a pair of CG cars rendered in real-time to create a fantastic visual collaboration of the two, that was so seamless which took the viewers’ breath away. See for yourself.
  • Now coming to the cars, those are another victory for Unreal and real-time editing, and they harness the powers of a vehicle called The Blackbird. The Blackbird is a running and driving electric car whose length, dimensions and performance everything can be changed based on the car you want it to mimic, without the need for the actual car. It uses some breathtaking tech like LIDAR, sensors and cameras to work together and recreate reflections, lighting changes and more. We’ll let the makers of the car explain it through this interesting video from Top Gear:
The Rig That Transforms Into ANY Car: The Mill BLACKBIRD | Top Gear Magazine - YouTube

Rogue One and K-2SO

Moving away from the automotive side of things going into a full-fledged film set, Rogue One: A Stars Wars Story used real-time rendering to create probably the film’s most iconic character, K-2SO. The droid had some great scenes and stole the hearts of millions of Star Wars fans, and was also rendered in real-time using Unreal.

An article on Polygon sheds more light onto how it all happened, paraphrasing John Knoll VFX Supervisor for the movie and what he said in his GDC 2017 keynote speech, “Knoll spoke at length about how Epic’s engine allowed the ILM team to render the beloved, sarcastic droid K-2SO in real time, bypassing the pre-rendering process. As a result, the team was able to see K-2SO on the screen during a specific scene instead of having to implement the rendering and editing after the fact. Knoll explained that achieving final pixels on screen helped with the production of Rogue One — and it marked the first time the studio was able to work with CGI in the moment.”

Here are some highlights from the android’s appearances in the film so you can see the final product –

K2SO Best scenes: Star Wars Rogue One - YouTube

Real-time Rendering in Ready Player One

Unreal Engine and real-time rendering were also used to bring the sets of dystopian sci-fi Ready Player One to life. The Spielberg-directed movie gained widespread recognition for its cutting-edge graphics, particularly the depiction of the virtual world – The Oasis.

As this Studio Daily piece reports, the legendary director himself said this was one of his most challenging projects:

“The layers we had to achieve to put the OASIS on screen made it one of the most complicated things I’ve ever done,” said Spielberg. “There was motion-capture, live action, computer animation … It was really like making four movies at the same time.”

He used a combination of MOCAP, virtual reality, and real-time rendering to create essentially an entirely new world within the real-world and made it look complex, immersive and believable. The result, well, take a look and make up your own mind –

READY PLAYER ONE - Dreamer Trailer [HD] - YouTube

Expect more and more projects to harness the capabilities of Unreal Engine and shift to real-time rendering to make VFX more spectacular in the coming years. This technology will only grow with time, delighting the taste buds of both film makers and film fans.

Need help with specialized and highly focused VFX solutions for a film, TV or web series project? Get in touch with us at Toolbox Studio, a pioneer in the world of visual effects outsourcing.

The post How Real-Time Rendering From Game Engines Is Altering The VFX Landscape appeared first on Toolbox.

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

This February 5th, at the Beverly Hilton Hotel (Beverly Hills, CA), the 2019 edition of the coveted VES Awards will be hosted to honor and celebrate the best of the best in the visual effects (VFX) and animation domain.

VES (or Visual Effects Society), the industry’s professional global honorary association, has already announced the nominees for this prestigious set of awards that acknowledge and reward individuals’ and teams’ outstanding work in films, animation, television, commercials and video games. Chosen by members of VES through the events held in different geographies around the globe, these nominees are fighting it out for the much sought-after awards.

Nominees for the 17th Annual VES Awards

Divided into 24 distinct categories, here’s the complete list of nominees for the VES Awards 2019.

CATEGORY: Outstanding Visual Effects in a Photoreal Feature

  1. Avengers: Infinity War
    • Dan DeLeeuw
    • Jen Underdahl
    • Kelly Port
    • Matt Aitken
    • Dan Sudick
  1. Christopher Robin
    • Chris Lawrence
    • Steve Gaub
    • Michael Eames
    • Glenn Melenhorst
    • Chris Corbould
  1. Ready Player One
    • Roger Guyett
    • Jennifer Meislohn
    • David Shirk
    • Matthew E. Butler
    • Neil Corbould
  1. Solo: A Star Wars Story
    • Rob Bredow
    • Erin Dusseault
    • Matt Shumway
    • Patrick Tubach
    • Dominic Tuohy
  1. Welcome to Marwen
    • Kevin Baillie
    • Sandra Scott
    • Seth Hill
    • Marc Chu
    • James Paradis

CATEGORY: Outstanding Supporting Visual Effects in a Photoreal Feature

  1. 12 Strong
    • Roger Nall
    • Robert Weaver
    • Mike Meinardus
  1. Bird Box
    • Marcus Taormina
    • David Robinson
    • Mark Bakowski
    • Sophie Dawes
    • Mike Meinardus
  1. Bohemian Rhapsody
    • Paul Norris
    • Tim Field
    • May Leung
    • Andrew Simmonds
  1. First Man
    • Paul Lambert
    • Kevin Elam
    • Tristan Myles
    • Ian Hunter
    • JD Schwalm
  1. Outlaw King
    • Alex Bicknell
    • Dan Bethell
    • Greg O’Connor
    • Stefano Pepin

CATEGORY: Outstanding Visual Effects in an Animated Feature

  1. Seuss’ The Grinch
    • Pierre Leduc
    • Janet Healy
    • Bruno Chauffard
    • Milo Riccarand
  1. Incredibles 2
    • Brad Bird
    • John Walker
    • Rick Sayre
    • Bill Watral
  1. Isle of Dogs
    • Mark Waring
    • Jeremy Dawson
    • Tim Ledbury
    • Lev Kolobov
  1. Ralph Breaks the Internet
    • Scott Kersavage
    • Bradford Simonsen
    • Ernest J. Petti
    • Cory Loftis
  1. Spider-Man: Into the Spider-Verse
    • Joshua Beveridge
    • Christian Hejnal
    • Danny Dimian
    • Bret St. Clair

CATEGORY: Outstanding Visual Effects in a Photoreal Episode

  1. Altered Carbon; Out of the Past
    • Everett Burrell
    • Tony Meagher
    • Steve Moncur
    • Christine Lemon
    • Joel Whist
  1. Krypton; The Phantom Zone
    • Ian Markiewicz
    • Jennifer Wessner
    • Niklas Jacobson
    • Martin Pelletier
  1. Lost in Space; Danger, Will Robinson
    • Jabbar Raisani
    • Terron Pratt
    • Niklas Jacobson
    • Joao Sita
  1. The Terror; Go For Broke
    • Frank Petzold
    • Lenka Líkařová
    • Viktor Muller
    • Pedro Sabrosa
  1. Westworld; The Passenger
    • Jay Worth
    • Elizabeth Castro
    • Bruce Branit
    • Joe Wehmeyer
    • Michael Lantieri

CATEGORY: Outstanding Supporting Visual Effects in a Photoreal Episode

  1. The Alienist; The Boy on the Bridge
    • Kent Houston
    • Wendy Garfinkle
    • Steve Murgatroyd
    • Drew Jones
    • Paul Stephenson
  1. The Deuce; We’re All Beasts
    • Jim Rider
    • Steven Weigle
    • John Bair
    • Aaron Raff
  1. The First; Near and Far
    • Karen Goulekas
    • Eddie Bonin
    • Roland Langschwert
    • Bryan Godwin
    • Matthew James Kutcher
  1. The Handmaid’s Tale; June
    • Brendan Taylor
    • Stephen Lebed
    • Winston Lee
    • Leo Bovell
  1. Tom Clancy’s Jack Ryan; Pilot
    • Erik Henry
    • Matt Robken
    • Bobo Skipper
    • Deak Ferrand
    • Pau Costa

CATEGORY: Outstanding Visual Effects in a Real-Time Project

  1. Age of Sail
    • John Kahrs
    • Kevin Dart
    • Cassidy Curtis
    • Theresa Latzko
  1. Cycles
    • Jeff Gipson
    • Nicholas Russell
    • Lauren Nicole Brown
    • Jorge E. Ruiz Cano
  1. Grordbort’s Invaders
    • Greg Broadmore
    • Mhairead Connor
    • Steve Lambert
    • Simon Baker
  1. God of War
    • Maximilian Vaughn Ancar
    • Corey Teblum
    • Kevin Huynh
    • Paolo Surricchio
  1. Marvel’s Spider-Man
    • Grant Hollis
    • Daniel He Wang
    • Seth Faske
    • Abdul Bezrati

CATEGORY: Outstanding Visual Effects in a Commercial

  1. Beyond Good and Evil 2
    • Maxime Luere
    • Leon Berelle
    • Remi Kozyra
    • Dominique Boidin
  1. John Lewis; The Boy and the Piano
    • Kamen Markov
    • Philip Whalley
    • Anthony Bloor
    • Andy Steele
  1. McDonald’s; #ReindeerReady
    • Ben Cronin
    • Josh King
    • Gez Wright
    • Suzanne Jandu
  1. S. Marine Corps; A Nation’s Call
    • Steve Drew
    • Nick Fraser
    • Murray Butler
    • Greg White
    • Dave Peterson
  1. Volkswagen; Born Confident
    • Carsten Keller
    • Anandi Peiris
    • Dan Sanders
    • Fabian Frank

CATEGORY: Outstanding Visual Effects in a Special Venue Project

  1. Beautiful Hunan: Flight of the Phoenix
    • R. Rajeev
    • Suhit Saha
    • Arish Fyzee
    • Unmesh Nimbalkar
  1. Childish Gambino’s Pharos
    • Keith Miller
    • Alejandro Crawford
    • Thelvin Cabezas
    • Jeremy Thompson
  1. DreamWorks Theatre Featuring Kung Fu Panda
    • Marc Scott
    • Doug Cooper
    • Michael Losure
    • Alex Timchenko
  1. Osheaga Music and Arts Festival
    • André Montambeault
    • Marie-Josée Paradis
    • Alyson Lamontagne
    • David Bishop Noriega
  1. Pearl Quest
    • Eugénie von Tunzelmann
    • Liz Oliver
    • Ian Spendloff
    • Ross Burgess

CATEGORY: Outstanding Animated Character in a Photoreal Feature

  1. Avengers: Infinity War; Thanos
    • Jan Philip Cramer
    • Darren Hendler
    • Paul Story
    • Sidney Kombo-Kintombo
  1. Christopher Robin; Tigger
    • Arslan Elver
    • Kayn Garcia
    • Laurent Laban
    • Mariano Mendiburu
  1. Jurassic World: Fallen Kingdom; Indoraptor
    • Jance Rubinchik
    • Ted Lister
    • Yannick Gillain
    • Keith Ribbons
  1. Ready Player One; Art3mis
    • David Shirk
    • Brian Cantwell
    • Jung-Seung Hong
    • Kim Ooi

CATEGORY: Outstanding Animated Character in an Animated Feature

  1. Seuss’ The Grinch; The Grinch
    • David Galante
    • François Boudaille
    • Olivier Luffin
    • Yarrow Cheney
  1. Incredibles 2; Helen Parr
    • Michal Makarewicz
    • Ben Porter
    • Edgar Rodriguez
    • Kevin Singleton
  1. Ralph Breaks the Internet; Ralphzilla
    • Dong Joo Byun
    • Dave K. Komorowski
    • Justin Sklar
    • Le Joyce Tong
  1. Spider-Man: Into the Spider-Verse; Miles Morales
    • Marcos Kang
    • Chad Belteau
    • Humberto Rosa
    • Julie Bernier Gosselin

CATEGORY: Outstanding Animated Character in an Episode or Real-Time Project

  1. Cycles; Rae
    • Jose Luis Gomez Diaz
    • Edward Everett Robbins III
    • Jorge E. Ruiz Cano
    • Jose Luis -Weecho- Velasquez
  1. Lost in Space; Humanoid
    • Chad Shattuck
    • Paul Zeke
    • Julia Flanagan
    • Andrew McCartney
  1. Marvel’s Spider-Man; Doc Ock
    • Brian Wyser
    • Henrique Naspolini
    • Sophie Brennan
    • William Salyers
  1. Nightflyers; All That We Have Found; Eris
    • Peter Giliberti
    • James Chretien
    • Ryan Cromie
    • Cesar Dacol Jr.

CATEGORY: Outstanding Animated Character in a Commercial

  1. McDonald’s; Bobbi the Reindeer
    • Gabriela Ruch Salmeron
    • Joe Henson
    • Andrew Butler
    • Joel Best
  1. Overkill’s The Walking Dead; Maya
    • Jonas Ekman
    • Goran Milic
    • Jonas Skoog
    • Henrik Eklundh
  1. Peta; Best Friend; Lucky
    • Bernd Nalbach
    • Emanuel Fuchs
    • Sebastian Plank
    • Christian Leitner
  1. Volkswagen; Born Confident; Bam
    • David Bryan
    • Chris Welsby
    • Fabian Frank
    • Chloe Dawe

CATEGORY: Outstanding Created Environment in a Photoreal Feature

  1. Ant-Man and the Wasp; Journey to the Quantum Realm
    • Florian Witzel
    • Harsh Mistri
    • Yuri Serizawa
    • Can Yuksel
  1. Aquaman; Atlantis
    • Quentin Marmier
    • Aaron Barr
    • Jeffrey De Guzman
    • Ziad Shureih
  1. Ready Player One; The Shining, Overlook Hotel
    • Mert Yamak
    • Stanley Wong
    • Joana Garrido
    • Daniel-Ștefan Gagiu
  1. Solo: A Star Wars Story; Vandor Planet
    • Julian Foddy
    • Christoph Ammann
    • Clément Gérard
    • Pontus Albrecht

CATEGORY: Outstanding Created Environment in an Animated Feature

  1. Seuss’ The Grinch; Whoville
    • Loic Rastout
    • Ludovic Ramière
    • Henri Deruer
    • Nicolas Brack
  1. Incredibles 2; Parr House
    • Christopher M. Burrows
    • Philip Metschan
    • Michael Rutter
    • Joshua West
  1. Ralph Breaks the Internet; Social Media District
    • Benjamin Min Huang
    • Jon Kim Krummel II
    • Gina Warr Lawes
    • Matthias Lechner
  1. Spider-Man: Into the Spider-Verse; Graphic New York City
    • Terry Park
    • Bret St. Clair
    • Kimberly Liptrap
    • Dave Morehead

CATEGORY: Outstanding Created Environment in an Episode, Commercial, or Real-Time Project

  1. Cycles; The House
    • Michael R.W. Anderson
    • Jeff Gipson
    • Jose Luis Gomez Diaz
    • Edward Everett Robbins III
  1. Lost in Space; Pilot; Impact Area
    • Philip Engström
    • Kenny Vähäkari
    • Jason Martin
    • Martin Bergquist
  1. The Deuce; 42nd St
    • John Bair
    • Vance Miller
    • Jose Marin
    • Steve Sullivan
  1. The Handmaid’s Tale; June; Fenway Park
    • Patrick Zentis
    • Kevin McGeagh
    • Leo Bovell
    • Zachary Dembinski
  1. The Man in the High Castle; Reichsmarschall Ceremony
    • Casi Blume
    • Michael Eng
    • Ben McDougal
    • Sean Myers

CATEGORY: Outstanding Virtual Cinematography in a Photoreal Project

  1. Aquaman; Third Act Battle
    • Claus Pedersen
    • Mohammad Rastkar
    • Cedric Lo
    • Ryan McCoy
  1. Echo; Time Displacement
    • Victor Perez
    • Tomas Tjernberg
    • Tomas Wall
    • Marcus Dineen
  1. Jurassic World: Fallen Kingdom; Gyrosphere Escape
    • Pawl Fulker
    • Matt Perrin
    • Oscar Faura
    • David Vickery
  1. Ready Player One; New York Race
    • Daniele Bigi
    • Edmund Kolloen
    • Mathieu Vig
    • Jean-Baptiste Noyau
  1. Welcome to Marwen; Town of Marwen
    • Kim Miles
    • Matthew A. Ward
    • Ryan Beagan
    • Marc Chu

CATEGORY: Outstanding Model in a Photoreal or Animated Project

  1. Avengers: Infinity War; Nidavellir Forge Megastructure
    • Chad Roen
    • Ryan Rogers
    • Jeff Tetzlaff
    • Ming Pan
  1. Incredibles 2; Underminer Vehicle
    • Neil Blevins
    • Philip Metschan
    • Kevin Singleton
  1. Mortal Engines; London
    • Matthew Sandoval
    • James Ogle
    • Nick Keller
    • Sam Tack
  1. Ready Player One; DeLorean DMC-12
    • Giuseppe Bufalo
    • Kim Lindqvist
    • Mauro Giacomazzo
    • William Gallyot
  1. Solo: A Star Wars Story; Millennium Falcon
    • Masa Narita
    • Steve Walton
    • David Meny
    • James Clyne

CATEGORY: Outstanding Effects Simulations in a Photoreal Feature

  1. Avengers: Infinity War; Titan
    • Gerardo Aguilera
    • Ashraf Ghoniem
    • Vasilis Pazionis
    • Hartwell Durfor
  1. Avengers: Infinity War; Wakanda
    • Florian Witzel
    • Adam Lee
    • Miguel Perez Senent
    • Francisco Rodriguez
  1. Fantastic Beasts: The Crimes of Grindelwald
    • Dominik Kirouac
    • Chloé Ostiguy
    • Christian Gaumond
  1. Venom
    • Aharon Bourland
    • Jordan Walsh
    • Aleksandar Chalyovski
    • Federico Frassinelli

CATEGORY: Outstanding Effects Simulations in an Animated Feature

  1. Seuss’ The Grinch; Snow, Clouds and Smoke
    • Eric Carme
    • Nicolas Brice
    • Milo Riccarand
  1. Incredibles 2
    • Paul Kanyuk
    • Tiffany Erickson Klohn
    • Vincent Serritella
    • Matthew Kiyoshi Wong
  1. Ralph Breaks the Internet; Virus Infection & Destruction
    • Paul Carman
    • Henrik Fält
    • Christopher Hendryx
    • David Hutchins
  1. Smallfoot
    • Henrik Karlsson
    • Theo Vandernoot
    • Martin Furness
    • Dmitriy Kolesnik
  1. Spider-Man: Into the Spider-Verse
    • Ian Farnsworth
    • Pav Grochola
    • Simon Corbaux
    • Brian D. Casper

CATEGORY: Outstanding Effects Simulations in an Episode, Commercial, or Real-Time Project

  1. Altered Carbon
    • Philipp Kratzer
    • Daniel Fernandez
    • Xavier Lestourneaud
    • Andrea Rosa
  1. Lost in Space; Jupiter is Falling
    • Denys Shchukin
    • Heribert Raab
    • Michael Billette
    • Jaclyn Stauber
  1. Lost in Space; The Get Away
    • Juri Bryan
    • Will Elsdale
    • Hugo Medda
    • Maxime Marline
  1. The Man in the High Castle; Statue of Liberty Destruction
    • Saber Jlassi
    • Igor Zanic
    • Nick Chamberlain
    • Chris Parks

CATEGORY: Outstanding Compositing in a Photoreal Feature

  1. Avengers: Infinity War; Titan
    • Sabine Laimer
    • Tim Walker
    • Tobias Wiesner
    • Massimo Pasquetti
  1. First Man
    • Joel Delle-Vergin
    • Peter Farkas
    • Miles Lauridsen
    • Francesco Dell’Anna
  1. Jurassic World: Fallen Kingdom
    • John Galloway
    • Enrik Pavdeja
    • David Nolan
    • Juan Espigares Enriquez
  1. Welcome to Marwen
    • Woei Lee
    • Saul Galbiati
    • Max Besner
    • Thai-Son Doan

CATEGORY: Outstanding Compositing in a Photoreal Episode

  1. Altered Carbon
    • Jean-François Leroux
    • Reece Sanders
    • Stephen Bennett
    • Laraib Atta
  1. The Handmaid’s Tale; June
    • Winston Lee
    • Gwen Zhang
    • Xi Luo
    • Kevin Quatman
  1. Lost in Space; Impact; Crash Site Rescue
    • David Wahlberg
    • Douglas Roshamn
    • Sofie Ljunggren
    • Fredrik Lönn
  1. Silicon Valley; Artificial Emotional Intelligence; Fiona
    • Tim Carras
    • Michael Eng
    • Shiying Li
    • Bill Parker

CATEGORY: Outstanding Compositing in a Photoreal Commercial

  1. Apple; Unlock
    • Morten Vinther
    • Michael Gregory
    • Gustavo Bellon
    • Rodrigo Jimenez
  1. Apple; Welcome Home
    • Michael Ralla
    • Steve Drew
    • Alejandro Villabon
    • Peter Timberlake
  1. Genesis; G90 Facelift
    • Neil Alford
    • Jose Caballero
    • Joseph Dymond
    • Greg Spencer
  1. John Lewis; The Boy and the Piano
    • Kamen Markov
    • Pratyush Paruchuri
    • Kalle Kohlstrom
    • Daniel Benjamin

CATEGORY: Outstanding Visual Effects in a Student Project

  1. Chocolate Man
    • David Bellenbaum
    • Aleksandra Todorovic
    • Jörg Schmidt
    • Martin Boué
  1. Proxima-b
    • Denis Krez
    • Tina Vest
    • Elias Kremer
    • Lukas Löffler
  1. Ratatoskr
    • Meike Müller
    • Lena-Carolin Lohfink
    • Anno Schachner
    • Lisa Ecker
  1. Terra Nova
    • Thomas Battistetti
    • Mélanie Geley
    • Mickael Le Mezo
    • Guillaume Hoarau

While Avengers Infinity War (unsurprisingly) has the greatest number of nominations in terms of feature films, Lost in Space is a frontrunner in the broadcast space and Incredibles 2 among the animated films. Apart from these, there are a couple of special awards that will be presented to those who have made remarkable contributions to the industry:

  1. VES Visionary Award – Jonathan Nolan (writer, producer and director)
  2. VES Award for Creative Excellence – David Benioff and DB Weiss (creators, writers, directors and EPs)

The event will be hosted by the acclaimed Patton Oswalt, a famous actor, author and comedian. While you might see a lot of familiar names on the nominees list above, there are also a few who are young pioneers in their respective subsets. We daresay, each nomination and the artists attached to it deserves to be lauded for their effort and excellence. However, since you can have only one winner (or 24 in this case), we will have to wait and watch who takes the cake.

At Toolbox Studio, we are thrilled about the 17th Annual VES Awards and cannot wait to see who wins what! Watch this space as we unravel the winners soon along with reasons why we think they deserved to win.

The post 17th Annual..

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

When it comes to explainer videos for business and the value they bring to the table, it can’t be subject of debate that companies of all shapes and sizes have tasted success when they harnessed the power of animated explainers to get the message across.

In an era driven by audiences that want fresh content, innovative ideas and visuals, the might of a well-crafted creative business explainer video for business cannot be understated. If you have closely followed the Toolbox Studio blog, you will know that we actively advocate this medium of communication not only because of our expertise in creating effective business explainer videos, but also because we understand different businesses, industries and target groups and acknowledge the fact that an explainer can well and truly serve any and every purpose of communication – whether it is spreading brand awareness, social messages, product or service promotion, process demonstration, prototype demo, CSR content or anything else.

We thought you might want to take a look at some of the best explainer videos that exist and we have handpicked some of our top favourites from different industry segments in this article. Read on!

15 Amazing Examples of Explainer Videos for Business Introducing Office 365 Business!

Let’s begin with Microsoft’s short-yet-effective explainer video that introduces the viewer to Office 365 Business. This crisp video for businesses is aimed at educating the audience about the USPs and functionality of the IT offering and does so with great aplomb. The brilliant usage of geometric shapes and bright colours helps give the video a stylish look, while at the same time giving it a global appeal.

Introducing Office 365 Business! - YouTube
GET PRICING FOR MAKING A SIMILAR VIDEO

Submit

What is Artificial Intelligence (or Machine Learning)?

Another great video from the Technology space is HubSpot’s video which puts forth a complex idea and demystifies it in a way that a layman can understand. Using hypnotic animations that have a futuristic feel to them, the video is easy on the eye. The interesting character design and smart use of gradients makes for a wonderful viewing experience.

What is Artificial Intelligence (or Machine Learning)? - YouTube
GET PRICING FOR MAKING A SIMILAR VIDEO

Submit

Ecodo LED Lightbulb Explainer Video

How could we not have a product explainer video on this list! The Ecodo LED Lightbulb video serves its purpose to perfection. While the creative animation leverages smart graphics and engaging subtle effects to its benefit, what really takes the cake is the fact that the script has substance. The video has been thoughtfully crafted in order to help the audience see the product’s benefits and efficiency by using comparative analysis. Moreover, although the video is short, each USP of the product is given due importance and adequate screen time, giving the viewer enough time to digest what is being said.

Ecodo LED Lightbulb Explainer Video - YouTube
GET PRICING FOR MAKING A SIMILAR VIDEO

Submit

Mercedes, Animated explainer video

Explainer videos are all the rage in the Automobile industry. This first-rate animated explainer does its job beautifully and without much fuss by bringing to the fore not only what the service is all about, but also demonstrating exactly how it works. Short, simple and striking, the audio-visual treat not only employs 2D animation to good effect, but also brings out the trust factor and brand values that the target audience cares about.

Explainer video production for Mercedes,Animated explainer video - YouTube
GET PRICING FOR MAKING A SIMILAR VIDEO

Submit

Connected Cars in the Internet of Things Explained in 101 Seconds

Coming back to the Technology space, here’s another example of a fantastic video that delivers on its promise to explain a very complex subject in just 101 seconds. IoT can be mind-boggling for most people who are unfamiliar with the topic, but this tech explainer video makes use of relatable, everyday situations to describe its application in our lives. The fluidic and eye-catching animation along with a creative use of colours makes it a joy to watch.

Connected Cars in the Internet of Things Explained in 101 Seconds - YouTube
GET PRICING FOR MAKING A SIMILAR VIDEO

Submit

Housal Explainer Video

At Toolbox Studio, we have always believed that any visual production should have a strong story to build upon. This explainer video that we created for a Phillipines based Real Estate technology client takes this belief a step further and uses storytelling as a key tool along with dynamic animation and clean graphics. What this does is that it helps catch and hold the viewer’s attention right till the end. The writing is crisp and the video hits the right pain points by taking a problem-solution approach.

Housal Explainer Video - YouTube
GET PRICING FOR MAKING A SIMILAR VIDEO

Submit

Ola Australia | Partners Onboarding Process

Explaining a process, no matter how simple or complex it is, is pretty difficult, especially when you do not have a direct audience. Explainer videos enable businesses to break processes down step by step and reach the audience in the right way. This process video begins with the benefits, telling the viewers what is in it for them. Where the video wins hands down is the fact that it provides an actual process walkthrough on the screen. Finding just the right pace and sticking to the point works well in this case, making it easy for the audience to understand the onboarding process.

Ola Australia | Partners Onboarding Process - YouTube
GET PRICING FOR MAKING A SIMILAR VIDEO

Submit

Airbnb Introduces the Bélo: The Story of a Symbol of Belonging | Airbnb

While Hospitality as a sector has often relied on animation as the primary tool to reach out to audiences for business or partnerships, what differentiates this heart-warming explainer video is the story that it weaves around the central theme – a sense of belonging. Without using characters or voiceover, this lovely video binds together a unique idea with slick animation and storytelling. The feel-good factor in the video is so high that the lack of VO or the fact that the makers are trying to ‘sell’ an idea completely takes a backseat while watching it.

Airbnb Introduces the Bélo: The Story of a Symbol of Belonging | Airbnb - YouTube
GET PRICING FOR MAKING A SIMILAR VIDEO

Submit

Renewable Energy Explained in 2 1/2 Minutes

Another explainer video that our in-house experts rate very highly is this Industrial animation video that explains the concept of renewable energy in a very short span of time. While the AV is educational and informative in nature, what really works well in this case is that the viewer’s interest and attention is captured for the entirety of the video. The ‘food for thought’ approach, clubbed together with clean 2D animation and a good voiceover contributes vastly to helping this video feature in our Top 15 list.

Renewable Energy Explained in 2 1/2 Minutes - YouTube
GET PRICING FOR MAKING A SIMILAR VIDEO

Submit

Explainer Video for Agile Industrial

The ‘fear’ factor is considered to work extremely well when it comes to advertising and marketing. From a target audience point of view, this industrial explainer video capitalizes on stating the potential downfalls of not adapting to technological changes in the industry. If you notice, the animated explainer video is split into two halves very subtly, where the first part states the problems and the related pitfalls, while the second half jumps to the rescue by stating the solution and then highlighting Agile Industrial’s USPs.

Explainer Video for Agile Industrial - YouTube
GET PRICING FOR MAKING A SIMILAR VIDEO

Submit

Introduction to Ellesmere College – Animation Video

The Education sector, too, has jumped onto the explainer video bandwagon and is deriving great results. This video in particular is one of our top picks because it has been crafted very cleverly, giving an equal amount of weightage to what the college wants to say and what prospective students want to hear. Instead of only ranting about how the college is awesome, the video speaks directly to prospects and touches upon every possible factor that a student or parent might consider when choosing an institute. The beauty of the video also lies in the fact that every frame is distinctly different and the use of colours is absolutely on point and in sync with what is being said, thus adding more value to the overall video.

Introduction to Ellesmere College - Animation Video - YouTube
GET PRICING FOR MAKING A SIMILAR VIDEO

Submit

Hibernia College Explainer Video

this one takes a very different approach because it targets a totally different set of audiences (presumably older in terms of age). Using minimalistic, simple and relatable animation and graphic elements, the explainer video for an educational establishment video stays true to what the college has on offer and demonstrates the key takeaways in less than 80 seconds.

Hibernia College explainer video - YouTube
GET PRICING FOR MAKING A SIMILAR VIDEO

Submit

Swiggy presents StatEATstics | How India ate in 2017

The new year video encapsulated not only Swiggy’s growth as a giant in the food delivery industry, but did so in style. Unique in terms of everything – the cool and fluidic animation, the effective female voiceover, the creative combination of real images and dynamic graphical elements, and the way the entire video unfolds. There are multiple references to modern pop culture and also to things that young Indian audiences can totally relate to. With an almost game-like style of animation and storytelling, the background score does complete justice to the approach that has been taken by the creators. And while the video basically speaks about key statistics related to food ordering, consumption and feedback via Swiggy’s service, the funny lines make these stats more interesting than they actually are! Kudos to Swiggy for serving up a video that is fresh and crisp.

Swiggy presents StatEATstics | How India ate in 2017 - YouTube
GET PRICING FOR MAKING A SIMILAR VIDEO

Submit

AI and robotics in the New Health era

The objective of any explainer video is to get the message across effectively, creatively and within the least possible amount of time. This healthcare explainer video wins on all three counts and by massive margins, too. The very concept of incorporating Artificial Intelligence and Robotics in the world of healthcare is pretty complicated to put forth, but neat writing, a well-paced voiceover and adequate weightage to each point in the video makes it possible for PwC to get the message across. The robot-like characters and futuristic animation plays a subtle-yet-important role in hammering the point and the warm colours make it difficult for the viewer to take their eyes off the screen. A job well done!

AI and robotics in the New Health era - YouTube
GET PRICING FOR MAKING A SIMILAR VIDEO

Submit

How new entrants could impact healthcare systems globally

Another PwC video that makes our list is this healthcare animated explainer video, for the simple reason that the way content is presented in these 169 seconds is something that other businesses can learn from. While the subject of the video could have made for a nice and lengthy blog article or research paper, they chose to take the explainer video route and did so successfully. Credit to the concise and smart scripting that the voiceover is based on, along with visual elements that complement it. In terms of the visual treatment, the animation is very contemporary and sleek. The transitions throughout the video are excellent in the way they help move from one frame to another without breaking the link.

How new entrants could impact healthcare systems globally - YouTube
GET PRICING FOR MAKING A SIMILAR VIDEO

Submit

If you, too, are contemplating creating an explainer video for your business, we encourage you to do so because everything today is driven by video-based content. The aforementioned videos were just a few samples of the different types of explainer videos businesses have experimented and succeeded with. Of course, there are several other types and approaches that can be taken, depending on your specific needs and objectives. However, the key takeaways for a good explainer video remain the same:

  • An innovative idea
  • A strong storyline and script
  • Engaging visual elements, animation and graphics
  • Professional voice over with an interactive tone
  • Complementary background music
  • Brevity (the shorter the better)

Wish to know more about creating a business explainer video? Take a look at some of our past projects and latest work here. Get in touch with our team today!

The post Top 15 Explainer Videos for Business appeared first on Toolbox.

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

Corporate Social Responsibility or CSR is an effort from corporates to give back to society by carrying out a variety of activities that benefit people, animals, the environment and more. While the causes may differ, one thing that is common among all these activities is the fact that these companies like to spread the word regarding their good deeds and garner some goodwill out of these efforts.

In fact, here in India, CSR activities are mandatory for companies of a certain size and level of profitability since the 2013 Companies Act, so being able to get the word out goes from a choice to a necessity. And why shouldn’t you let your patrons know that a portion of the patronage being offered by them is going into a good cause, mandatory or not?

One of the most effective and impactful ways of sharing CSR efforts is through video. This is something that companies all over the world have understood and are using to great effect. We have rounded up some of the best audio-visual showcases of company philanthropy to give you an idea of how CSR videos are done right. Here are our top picks in no particular order.

Top CSR Videos

1. Marc Jacobs x Sato Project

Famous global fashion label Marc Jacobs has tied up with the Sato project in an effort to help relocate dogs abandoned in Peru in the aftermath of the Hurricane Maria. These adorable canines are rescued and placed into good homes so that their lives can be happy and full of joy again. Their CSR video showcasing this is a short, sweet, and simple effort with no voiceover; just visuals, sounds and music. The video showcases the actual journey of one adorable dog called Kevin Jacobs and his journey to finding a new home. A fantastic example of a subtle and classy video.

Marc Jacobs x Sato Project - YouTube


2. Maruti Suzuki #PehniKya

Indian automotive behemoths Maruti Suzuki may be one of the oldest companies putting cars on roads in India, but they aren’t just resting on their laurels. Aside from investing in more tech to make the cars and their passengers safer, they also ran a CSR campaign called Pehni kya? (Did you wear it?) to raise awareness about the importance of seatbelts. Not only does this dramatic video also subliminally showcase their Dzire compact sedan, but it also uses the emotional pull and innocence of a child to help deliver this important message in a heartfelt manner.

Maruti Suzuki - #PehniKya? - YouTube


3. Ikea My Place to Play

Swedish furniture makers Ikea have been running their Let’s Play for Change campaign for three years now to help children find a safe place to play away from the hardships of life. The video they have put out is textbook in its use of different styles like colorful stop-motion elements and a voice over to share important data without causing the viewer to lose interest, and interspersing the video with actual interviews from the children who have benefited for greater impact.

My Place to Play - Let's Play for Change campaign - YouTube


4. Equinox, Heroes Project

Top American fitness chain Equinox have contributed to the Heroes Project through events, marathons and fundraisers, and have created a video to showcase what the Heroes Project does. The extremely well-produced effort is built on the styles of a classic documentary. It is presented by the founder of the Project, Tim Medvetz, and goes through his journey of rehabilitation from which this project to help wounded and disabled war veterans came from. An extremely unique initiative, a truly gripping video, and one that takes its time to explain how the Heroes Project came about, and Equinox’s role within it.

The Heroes Project - YouTube


5. Starbucks Global Month of Service

Every year, international coffee chain Starbucks celebrates its Global Month of Service in April, where the brand’s coffee shops the world over involve their patrons and employees in efforts to help improve their local communities. This video from the brand is another one that’s going for simplicity and vibrancy with basic animations and a joyous soundtrack providing the perfect vehicle to promote their Month of Service initiative. Uncomplicated and straightforward, Starbucks is doing it right with this video.

Global Month of Service - YouTube


6. Lego, Protect the Planet for Future Generations

The beloved building game makers are known for their philanthropy, but their latest efforts have been above and beyond anything seen before. Lego has created wind turbine farms that not only provides enough clean energy to reduce the brand’s impact on the environment as a complete unit around the world but they also built a Lego windmill to celebrate achieving this feat, establishing a new Guinness World Record in the process. The video features everything from stunning visuals, an engaging voiceover, and tastefully placed text overlays to explain just how momentous the task was how successful the result is.

Our LEGO Responsibility: Protect the Planet for Future Generations - YouTube

These examples are clear proof that you don’t have to do a simple, by-the-books or generic CSR video. Instead, you can try something new, something different, and make a CSR video that captures the imagination of the viewers.

At Toolbox Studio, we can help you make the perfect CSR video so that your benevolence can be showcased to the world in the best possible light. Contact us to find out more.

The post Top 6 CSR Videos by Top Corporates appeared first on Toolbox.

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

The ability of eLearning (in education, training and even corporate circles) to impart instruction, further training, and even acquire an education through electronic media and the internet is boundless. It is convenient, can be consumed anywhere thanks to smart devices, laptops and the like, and can be carried out at the learner’s convenience.

With this article, we aim to establish the undeniable advantages of incorporating videos in your eLearning strategy, as the title suggests.

eLearning is a rapidly growing industry

As this Forbes article reports, “Global eLearning market to reach $325 billion by 2025 from $107 Billion in 2015.”

That’s right, already a billion-dollar industry globally by the year 2015, eLearning is expected to grow by more than 300% to an estimated $325 billion by 2025 the world over. That is a meteoric rise and is clearly indicative of just how much potential eLearning offers to those willing to adopt it.

Another interesting statistic that the same article throws up is that revenue purely from online courses in 2017 was $46 billion, so it seems that the public at large is responding to the idea of harnessing eLearning as a platform, and its ability to offer education and information.

Videos for eLearning

One of the most efficient ways to share knowledge and information across the electronic medium is through the format of videos. A vast majority of consumption on the internet is already going down the video route. As this Business Insider piece indicates, “Video will represent 82% of all IP traffic in 2021, including consumer and business IP traffic, amounting to a million minutes of video transmitted through networks every second.”

Another article by Medium sheds light specifically on the effectiveness of video in learning, citing Forrester Research that claims that employees of a company are 75% more likely to consume content through video than other mediums such as documents, articles online, or emails. The reason for this receptiveness to video is because it offers a plethora of benefits when compared to other media for sharing content in the eLearning space.

Read about our eLearning video creation capabilities here.

Benefits of incorporating videos in eLearning

  • Attracting and holding attention

It is less easy to get distracted when watching a video than it is when reading an article or listening to audio. This is because all your senses are engaged in watching a video, so you are more “in it” and your attention is arrested to a greater degree than it would otherwise be.

  • Greater interactivity

Videos lend themselves to interactivity. With formats such as Skype and other video calling services available, teaching through video can be an immensely interactive experience, allowing one-on-one instruction to be imparted, and the instructor to be able to gauge the response from the person undergoing the course and amending their lessons accordingly.

  • Easier to consume

Video is definitely easier to consume than instructions in the text form. You don’t have to put in as much effort as you would into reading to able to consume and absorb the knowledge being shared through video. This makes eLearning through video much more digestible.

  • More demonstrative

Through video, you can share much more than just static instructions. Instead, you can actually demonstrate how to go about doing things. For example, if the subject of the training is to learn how to use equipment, you can not only explain the steps involved but actually demonstrate them, and also visually depict the result of each step, making learning that much easier in the process.

Explore Toolbox Studio’s expert animated eLearning video services.

Unless the individual in question is highly motivated and focused, it is difficult to ensure that the learner is going to give the instruction his or her complete, undivided attention. If your storytelling is video-based, employees or students will be that much more engaged and motivated to continue receiving their training.

Another advantage of video is something we touched upon earlier. With the proliferation of smartphones in everyday life, and the widespread availability of the internet through data and Wi-Fi, this could be one of the keys to unlocking an even more effective eLearning program. You can optimize video-based content for smart devices, and have a system in place that could allow it to be consumed at the learner’s convenience.

This is the future of training for corporates, manufacturers, educational institutions and more. And as we saw from the article above, your workforce, clients and students will be much more receptive to video-based learning content than instruction in any other form.

Toolbox Studio has been delivering value to a wide range of clients from diverse industries, helping them get better results from their eLearning programs with slick animation and crisp storytelling. If you are looking for a partner who can help you create an animated eLearning video (or a series of videos), look no further! Get in touch with our team today.

The post Why You Should Incorporate Videos in Your eLearning Strategy appeared first on Toolbox.

Read Full Article
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

Game of Thrones, the television phenomenon based on George R.R. Martin’s Song of Ice and Fire saga, and brought to life by HBO has earned rave reviews and a legion of loyal fans across the globe. The epic fantasy show has relied strongly on visual effects and animation to help bring their ridiculously-expansive scenes, characters and myriad fantastical creatures to life.

From ice zombies to fire-breathing dragons and everything else in between, this show is a standard-bearer for VFX done right. The season finale for the show’s penultimate running, titled “Beyond the Wall” is a microcosm for how stellar the show is and what an important role VFX plays in making it so.

Built on a Big Budget

All of that otherworldly glory, magic, mystique, and magnitude at the cost of a penny. On average, a GoT episode has cost anywhere between $6 million to $10 million, and a solid chunk of that money has gone into the show’s CGI and VFX efforts. As MoneyInc reports, every 10 minutes of CGI set the show back by a whopping $800,000. Vanity Fair has put out a story claiming that the budget for the upcoming final eighth season of the show could be as high $15 million per episode, with six episodes planned.

Raking in the Awards

Adored by a hardcore fan base and acclaimed by the critics, this show has won a fair few awards since it began airing in April 2011. The show has also pulled off a streak of awards for its visual artistry. Having already nabbed five prestigious Emmy Awards before Beyond the Wall, the curtain closer for season 7 was also a recipient of a sixth Emmy for Outstanding Special Effects.

The Insane Level of VFX in GoT

The sheer volume of visual effects used on the show is incredible. No wonder the VFX costs so much, as there are six major VFX studios involved in the making of GoT according to this Autodesk article.

The studios in question are:

  • BlueBolt, London
  • Screen Scene, Dublin
  • Pixomondo, Frankfurt
  • Rodeo FX, Montreal
  • Image Engine, Vancouver
  • Iloura, Melbourne

Toolbox Studio offers cutting-edge VFX services to enchant and delight the audience, taking projects from concepts to visual conclusions.

Breaking Down “Beyond the Wall”

Another studio not mentioned in the aforementioned Autodesk piece, but one that has played a pivotal part in the making of GoT’s seventh season, including Beyond the Wall, is El Ranchito Imagen Digital, Madrid. This is the studio behind that iconic battle of the frozen lake. You can watch the studio’s video on how this episode came about right here.

While this may have been the epic climax to an insane finale, the episode features quite a lot of interesting effects for VFX aficionados:

  • Zombie Polar Bear

The first major VFX addition to this episode, this bear accosts the show’s heroes and is killed in a great ball of fire. The VFX team reportedly studied images of dead polar bears and tried to match the decay they found to the look of this particular zombified specimen, making the amount of fur, fat and caked blood as realistic as possible.

  • The Wight Army

While not appearing for the first time in this episode, the sheer volume of this undead horde was challenging to produce realistically. The VFX studios managed with two sets of wights, one made up of 90% computer-generated imagery and 10% costume and prosthetic, and secondly, the negative space wights that were only 30% CG and 70% costume and prosthetic. These wights were then multiplied using VFX to make the number look large and foreboding, extending into thousands of these specimens in the episode when it aired.

  • The Dragons

The three mighty dragons that form an integral part of GoT lore were all in action in this episode. They flew in to try and rescue the heroes who were stranded in the middle of a (mostly green-screened) frozen lake surrounded by the wights. Everything from the motion of the dragon’s wings to their billowing flames needed to be created using the help of VFX and the final result was absolutely mesmerizing.

  • The Rise of the Ice Dragon

The biggest plot twist in this episode and one of the biggest in the show as a whole was the reanimation of one of the dragons into an undead ice monster by the White Walkers and their dreaded leader – the Night King. This sequence, too, was a masterpiece in VFX and has been addressed in the video we spoke about above.

This IndieWired piece goes into even more detail regarding how this episode came about. Needless to say, Beyond the Wall was a masterclass in VFX and worthy of all the plaudits it has received so far.

Toolbox Studio is a VFX specialist that has been around for over 11 years, delivering a host of visual effects solutions to clients from around the globe. Having worked on Hollywood blockbusters like Maleficent, 300: Rise of an Empire, Jupiter Ascending and Hunger Games, we have the essential tools and skills to make magic happen on screen.

If you want to create your own larger-than-life, slick and richly-detailed VFX sequences, we can help make it happen.

Get in touch with our team today!

The post How GoT Created a Near-Perfect Episode “Beyond the Wall” appeared first on Toolbox.

Read Full Article

Read for later

Articles marked as Favorite are saved for later viewing.
close
  • Show original
  • .
  • Share
  • .
  • Favorite
  • .
  • Email
  • .
  • Add Tags 

Separate tags by commas
To access this feature, please upgrade your account.
Start your free month
Free Preview