Harriet Morris shares some key lessons from the recent Deep Abundance Integration course in an 18-minute podcast episode she recorded. Whether or not you’ve completed the DAI course, I think you’ll enjoy listening to her highlights.
To date 789 people have now enrolled in the course, and most have actually finished all 30 lessons.
If you want to provide value in ways that scale, you ought to think about scalability when choosing the format for providing your value. Some modes of providing value scale much better than others.
The Mindset of Scaling
Basically you want to consider these three questions:
What is the value I’m providing and to whom?
What would it look like for 100 people to receive similar value simultaneously?
How can I continue to provide value while I’m sleeping?
Let’s begin with the first question. Suppose you’re currently working as a hairstylist. You provide value by cutting and styling people’s hair. And suppose you currently serve one client at a time, so your income is determined by the number of clients you serve and how much you charge your average client. Maybe you sell some products on the side as well.
You can increase your income by becoming more skilled or by improving the way you market your services, so you can charge more per client. But your income is still largely determined by how many clients you can get into your chair. Scaling beyond a certain point becomes difficult.
Now let’s try the second question. You couldn’t personally perform hairstyling services for 100 people simultaneously, so you’ll need help to provide this much value at once. You could recruit 100 stylists, perhaps by opening a very large salon. Then you could invest your time in marketing and advertising, both for clients and stylists, and it’s easier to scale these activities than it is to scale styling hair. This might take some investment of course, but if you received a share of each stylist’s revenue, you could scale your income by hiring and training more stylists. Eventually you might need to branch out to other regions and open more salons too.
There are other pathways of course, but the key is that someone or something else needs to be doing the haircuts. You have to break free of the limitation of performing each haircut yourself. Instead of doing the haircuts, you need to be responsible for making the haircuts happen, which is a more flexible and expansive way of thinking about providing value. If the value has been received because of what you’ve set into motion, you’re still providing it.
What about the third question? If you want to provide haircuts even while you’re sleeping, you could open a 24/7 salon and have stylists working there at all hours. Or you could offer franchises for your salons. Or you could create courses or training programs for stylists or for other salon owners. If you make your training available online, then people could take your courses anywhere in the world, and people could be learning and using your methods to cut hair even while you’re sleeping.
Putting content into digital form is a major scalability breakthrough that allows you to create something once and then leverage it to provide value to people again and again at near zero cost.
The advantage of putting value into digital formats like text, audio, video, images, or software is that you’ve eliminated some major barriers to scalability. In particular, you’ve decoupled the delivery of your value from your personal time.
Going back to the hairstylist example, if you create a blog, video, ebook, or online course to help other stylists, then there’s no effective limit on how many other stylists can receive your value, even while you’re sleeping.
The main difference here is in mindset. By asking different questions, you end up with different solutions. The main focus is on how to provide value to more people. Today that focus is likely to lead you to the Internet eventually. The Internet is humanity’s great scaling mechanism for providing value globally.
How to Scale
A good first step in devising scalable approaches is to stop doing things that don’t scale well. At least stop doing them in the ways that don’t scale.
For the hairstylist that means to stop cutting so much hair because cutting hair yourself doesn’t scale well. Put more time and energy into figuring out how to make good haircuts happen. For instance, book slightly fewer appointments, and spend the extra time working on the scalability challenge.
Sometimes a good scalable source of value is a small pivot away from the non-scalable work you’re already doing. For instance, suppose our stylist is a great conversationalist, and suppose she noticed that she gets better tips than her coworkers, perhaps 20% better on average. And suppose she notices the pattern that hairstylists who can carry interesting conversations while cutting hair are typically getting larger tips from their clients.
She could create a course to teach other stylists to become better conversationalists. She could put that course into a digital form, such as audios or videos, and offer it online. And the tangible benefit she can offer is to help stylists increase their tips by up to 20%. How much would 20% more tips be worth to a stylist over the course of a year? Even if it’s just a modest 5% increase, how much would that be worth? She can price and promote her course fairly based on the real benefit she’s providing. Her course could be worth hundreds of dollars to the right people, so she doesn’t need a ton of sales to make a nice income from selling the course. As she scales up the course sales, she can continuing working as a stylist if she enjoys it, or she can retire from working as a stylist altogether and focus on her course and other scalable offers.
In this case she’s not making more haircuts happen, but she’s taking a small subset of her work, one she might have easily overlooked, and she’s recognizing that it can be a serious source of value for other stylists (as well as for their clients). Furthermore, she might even have the potential to expand her work into other fields that also involve carrying on a conversation while serving customers.
I know many dozens of people who’ve done these types of pivots in a wide variety of fields. They can work very well in practice.
Notice that the type of work changes though. First you create a source of value that can scale, such as a course. Then you must also do the work of scaling it. Nobody will know about our stylist’s course unless she gets the word out, so her real work just shifted to marketing and sales, most likely online. This will allow her to leverage marketing tools to find clients and scale up the number of people taking her course, even while she’s sleeping.
When people get stuck in this process, they often miss this last step. Scaling does take some work, and it is an activity. Most income streams don’t auto-scale. You need to do the work of scaling them up. Otherwise it’s like launching a website that no one visits.
But notice the key difference between doing one-time work that doesn’t scale versus doing the actual work of scaling up. In the latter case, your rewards are compounded. For instance, you could set up a decent system to attract potential students, and once you have that up and running, you can keep building it up further.
As I shared during Lesson 25 of the recent Deep Abundance Integration course, a common difference between scarcity-minded people and abundance-minded people is that scarcity-minded people typically spend most of their time doing maintenance work. This means that they work to maintain their income, such as by trading hours for dollars. By contrast, abundance-minded people usually spend a good bit of time on advancement work. They invest their time and energy to advance and increase their income streams, not merely to maintain those streams.
How many hours in a typical working month do you spend doing advancement work? This means creating scalable income sources and then scaling them up? Do you have any scalable income sources yet?
Of course you won’t always succeed when you try to create a scalable income source and then scale it up. But each time you try an approach that doesn’t work, you’ll learn something, and you’ll eventually discover approaches that do work.
Can everyone scale up this way? What happens when everyone tries to do this? Well… let me know when everyone really is trying in earnest to do this since it would be a pretty huge shock to me. People really seem to struggle with the basic mindset here, acting as if scalable income is some alien concept. It seems clear that we’re moving into a phase of life on earth where more and better scaling is becoming possible and accessible thanks to the Internet and ever-evolving tech, including further developments in AI.
I have many friends who’ve scaled up to 7 and 8 figure income streams, and they don’t work any harder than those with non-scalable income. They just approach the problem of providing value differently, thinking about scalability up front before committing to a particular direction.
Making Scalable Offers
If you do any work at all, then you’re already making offers. So how scalable are your offers?
If you make offers with low scalability, such as trading your time for money via salary or hourly rate, then you’re placing a fairly low ceiling on your income. You may also be setting yourself up for a sensation of time scarcity if the only realistic way to scale your income is to work more hours (if you even have that option).
On the other hand, if you make offers with high scalability, then as soon as you pass the threshold of covering your expenses, everything beyond that is a bonus. Interestingly, you may need different forms of motivation to move beyond this point, such as developing a stronger sense of mission or purpose.
Think about some small subset of your work where you actually feel you do a good job but you also feel like your skills in this area aren’t being leveraged too well. Could you teach someone to get a little bit better in some area of life? What would that mean to someone over the course of a year or more?
There’s nothing weird or odd about scalable offers. You may be less experienced with them if you’re more familiar with offers that don’t scale, but don’t dismiss the potential for learning to leverage scalability. Even if you aren’t scaling your offers, there’s a good chance you’re playing a role in someone else’s scalable system. So if you aren’t scaling your value, someone else is probably using you to scale theirs.
Personally I find that my best framing for making scalable offers is caring. If you genuinely care about providing value to people and creating some positive ripples in the world, then why be so selfish with your value and limit it to just a few people? Why not do something to help a lot more people if you can?
I learned this powerful lesson as a game developer. I could use my talents to create a game, which was limiting, or I could share what I learned from my own experience to help other game developers, which was more expansive and scalable. This helped more developers complete their projects, so more games got released, and more players got to enjoy them. The ripples I could create from helping other developers were greater than the ripples I’d been creating from working on my own games. It was this mindset that helped me carry forward into creating scalable sources of value when I began doing personal development work years already.
You may have some internal objections to going this route, such as wondering if you can provide any value worth scaling. Join the club. Everyone has objections. The people who go this route just don’t let their objections stop them. They see the irrationality of those objections and use better reasoning. They understand that if they seek ways to provide scalable value, it may take time, but they’ll eventually figure it out.
This is where caring helps again. If you care then you’ll also listen and observe. You’ll find out if people are indeed receiving value from your scalable offers, and you’ll learn what effect your efforts are having. You won’t be able to measure all of the ripples, but you’ll be able to see some of them, and that’s very motivating when you start seeing positive ones.
One of the key benefits of scaling that people often overlook is how much thanks and appreciation they’ll receive (sometimes for the rest of their lives) for providing value to people in ways that scale. Consider how much appreciation J. K. Rowling must receive because she took the time to share her imaginative stories in the form of a scalable medium. When you tell a story, are you putting it into a scalable form that can provide value to others indefinitely, or will your stories die with you?
I’ve decided to remove the signup deadline for Deep Abundance Integration, so you’re now free to sign up whenever you want. Here’s why…
The original signup deadline was midnight Pacific time last night (July 31st), but I’ve decided to leave the signups open for anyone who still wants to join – indefinitely in fact. So even if someone wants to sign up later this month and join us for the remainder of the live calls while using the recordings to catch up (or just use the recordings only and go at their own pace), they can do so. I’ll even keep it open beyond the 30-day experience, so people can sign up August 31st or later when the whole thing is over, so they can still get all the recordings. I imagine the price will stay the same since we’ve packed in so much value for this already.
This decision wasn’t pre-planned. The truth was that I really didn’t have a clear plan in place for what to do after midnight. I figured I might leave the DAI web page up but remove the signup links… or something along those lines. But more people kept signing up shortly after midnight, so that idea felt off to me. I also wanted to go to bed by that point, so I figured I’d leave it open a while longer and tune back into a heart-aligned place in the morning to consider options.
There were also a few people who requested more time to join later this week, such as waiting for a paycheck to come through. It touched me that someone wanted to join but still had to wait for the money, even if it’s just $97. I remember when I only had $70 total to my name, and I’d have needed to wait to afford $97 too. These are people I want to include and serve in this experience, so it doesn’t feel good to turn them away for arbitrary logistics reasons.
The real reason for the midnight deadline was to make sure we didn’t get a flood of last minute signups right before the first call. I’d never made an offer like this before, so it was new territory, and I wanted to make sure we’d still have plenty of hours left before that first call to handle any important support issues if necessary. I also wanted to get a good night’s sleep and be well-rested.
Additionally, I needed to be able to predict how many people we’d have on these calls (rough estimate at least) since we’d need to upgrade our Zoom account to accommodate a bigger group. The account we use for CGC is on a plan that can handle 100 people, and we’re way past that with DAI. So it was inevitable that we’d have to upgrade, and it’s easy to do that. I just wanted some extra time to make sure we upgraded to the right level based on a reasonably accurate count.
I also wanted to be sure we’d have sufficient time to help anyone who might have had issues getting signed up. As it turns out, most of the emails were from people sharing ideas, suggestions, and lots of enthusiasm and appreciation for this experience we’re about to have. The signup process has been going very smoothly, and we’re staying on top of it to make sure that everyone who wants to register for the live calls is getting approved for that. So far, so good.
So the reason for the midnight deadline was basically to allow some fudge factor just in case we needed it. I think it was a wise approach and well-intentioned, but it’s now 10+ hours past that initial deadline, and more people are still signing up every hour. Another person just joined while I was typing this.
So this puts me more at ease about how everything is going tech-wise and support-wise. And it feels right to leave the door open for anyone who wants to join.
Well that was awesome… our 30-day group abundance deep dive attracted 568 signups since Sunday afternoon. So we’re going to have a nice big group sharing this experience together.
The signup window officially closed at midnight Pacific time on July 31st. That deadline was mainly for me because I didn’t want to risk a bunch of last minute signups right before the first live video call starts at 11:11am Pacific time on August 1st. I wanted to allow some time to make sure everyone was able to register successfully for the live calls if they wanted to participate in them.
Since I’m about to head to bed now anyway, I’ll go ahead and leave the signup page open overnight just in case there are still some people wanting to join us within the next several hours before we start the 30-day deep dive.
If you’re still wanting to join, here’s the link to learn about this 30-day co-creative experience and sign up:
If you do the math, you’ll see that this launch generated about $55K in less than 2-1/2 days. I’m delighted with this because it encourages me invest more in this direction, which I think has a great deal of promise. I’d love to host more co-creative experiences and invite some extra teamwork to help improve them over time. I like that they’re scalable and can pack in so much value for people, so we can price them very accessibly. I expect we’ll do more of these on different topics over time. So it’s wonderful to see so much interest and excitement for this first one.
Let’s do a mini deep dive into this topic right here. Let’s see how a lack of trust actually creates stuckness in scarcity situations.
Resisting This Reality
A common pattern among people who feel stuck in scarcity is a resistance to accepting what they’re currently getting from life. They resist financial pressure, debt, and the scarcity experience in general. They resist their own feelings (like the feeling that it’s time to quit doing soulless work) and lean too much on external authorities. They resist following a unique path, mistakenly believe that they need to validate their heart-based paths with money, success, or fame to justify pursuing what they enjoy, as if they have something to prove. This last one can be especially challenging for creative types like artists and musicians, whereby the need for validation leads to stuckness, and releasing this need restores the flow.
When life is resisted, the shields go up, and so much energy that could be used for creativity and growth gets diverted into resisting some aspect of one’s present reality.
Regarding financial scarcity alone, here are some of the words and phrases my readers use to describe this mindset:
in a hole
in a pit
in debt up to my eyeballs
sick of it
trapped in a scarcity bubble
saps my energy
These frames imply a threatening situation, and the natural response to a threat is to resist.
I used similar frames when I experienced some tough financial scarcity for much of my 20s… right up to being $150K in debt. As I approached bankruptcy in 1999, my mindset shifted, and I’ve had a different relationship with financial scarcity ever since. I no longer perceive scarcity as a threat.
Resisting Your Feelings
Others perceive scarcity a bit differently, using frames like this:
not sure what to do
need a roadmap
need a better plan
hard to advance
not worth it
know what I need to do but not doing it
hard to maintain
going through the motions
something greater is possible
need a different direction
alternatives seem risky
other people think I’m doing fine
something is missing
need more discipline
What’s the pattern here? In this case scarcity isn’t perceived so much as a direct threat. It’s more of a low level annoying hum in the background that keeps nagging at you.
The people who get stuck in this type of scarcity are often those you might describe as being “stuck in their heads.” They’re often very practical and grounded people, but what’s missing is the fire and passion that adds depth and sparkle to their days. This group is heavily weighted with software developers, lawyers, accountants, and other people who do lots of very objective work. They’re often well-paid, and therein lies the trap. They get attached to maintaining their income streams even as their work feels increasingly soulless over time. This isn’t to say that all people in these career paths feel stuck; many enjoy their work just fine. But when you are stuck in this type of scarcity, a high income can be worse than a low one, making it harder for many people to transition to something more heart aligned. They think they’ve built something that needs to be defending, even though their current castle isn’t making them happy. They’re overweighting the objective value when the subjective value isn’t very strong.
A path out of this form of stuckness is actually through play and agenda-free exploration, learning, and growth. It’s a way to bypass the shields of this group.
Resisting Your Uniqueness
A third form of scarcity stuckness shows up in people who are often very love aligned. There are lots of artists, musicians, and lightworkers in this group, especially those stuck in lightworker syndrome. These are often people who are sensitive, kind, caring, artistic, creative, and typically introverted, but they have a hard time paying their bills. They love and trust many parts of life but have a tendency to retreat towards the spiritual and emotional side. They resist the character sculpting ability of the more grounded and authority-driven side of life. They resist being too different from everyone else, and this is the primary source of their stuckness.
Here’s how these people often frame their scarcity challenges:
The world doesn’t align with my values.
I hate borders.
How can I have abundance when others don’t?
I feel guilty making money.
Who am I to teach, sing, write, etc?
I’m too sensitive.
I can only handle so much of the world before I have to withdraw and be alone.
I feel safest in my own private space.
I love making music/art, but I can’t make enough from it to live on.
I get glimpses of abundance, but they’re inconsistent.
The world doesn’t value what I’m good at.
People don’t care.
I feel sad for the world.
How do you deal with judgment/criticism?
Everyone should be vegan.
I feel so alone sometimes.
I feel like an alien on this planet.
Why am I even here?
Nobody wants to hear what I have to say… and I’m not even sure I do either.
I’m not good enough.
I don’t have enough money to do that.
Can you make it cheaper? I’m a musician.
I’ll donate to charity when I have more money.
I have no idea where to find my tribe. Maybe they don’t exist.
Life can be pretty depressing sometimes.
The general nature of this form of stuckness is a resistance to one’s own uniqueness, especially to one’s unique values. A common pattern among the people in this group is that they’re very sensitive to staying aligned with their values, but they feel the world is constantly violating their values too. They may try to engage with the world, but they always end up retreating.
These people value love, peace, and harmony, and they often feel saddened by the way the world is today. This is a form of resistance. They don’t trust the world.
Many have dealt with past abuses of some sort. They wouldn’t want to hurt anyone, often because they’ve been hurt badly themselves, and they may still feel a bit wounded inside. It’s hard for them to trust life. So they keep their shields up to some degree or another. Other people sense their shields and usually leave them alone. But deep down they still want to have a better relationship with the world or at least some subset of the people within it. They just don’t know how.
What their missing is a full embrace of their own uniqueness. The values that make them feel different are actually an incredible power source, but they don’t see it that way. They mistakenly think the world is more powerful than they are, when their path to abundance is actually to push back against the world and powerful inject their values into this reality. They need to learn how to step up and lead. They need to accept life’s invitation to boldly go and be truly themselves.
The interesting thing is that when they finally get this and they basically say, “Fuck it! I’m just going to be 100% shamelessly myself, and if the world doesn’t like it, tough!” And much to their surprise, they discover that when they finally do this, the world not only retreats from its former stance – it actually backs them up with an avalanche of love and support. The world says, “Finally you’re being true to yourself. Finally you’re stepping up and leading and creating the way you always wanted too. Finally you’re seeing me as a teacher and not a bully!”
What these people don’t see is just how much genuine appreciation life will lavish upon them when they begin to cultivate a more trusting and positive relationship with life.
Your empathy, compassion, and artist’s soul will be some of your greatest gifts when you can finally assume your rightful leadership role in the world. Bend the world to your values because your values are good, and the world needs them. Trust that life didn’t put you in this situation to slink away and hide. Trust that life put you in this situation to open your heart nice and wide. Now you just have to see through the illusion of fear, so you can take the next step.
Powerful Reframes for Deeper Trust
What creates stuckness is mostly your framing. What creates flow and abundance is also mostly your framing.
Here are some reframes I use to keep myself in the flow of abundance:
This challenge is an invitation to be more creative.
This challenge is an invitation to surrender and trust life.
This challenge is an opportunity to sculpt my character.
The correct solution is never to overwork myself.
If I’m stressing about this, I’m not trusting life enough.
Life always lets me take a break when I really need one.
This challenge is a loving gift.
This life is the greatest adventure I could ever wish for.
This is a reminder to appreciate the little things in life.
Remember to be happy, to connect, and to love this life no matter what happens financially.
Let me appreciate this next step.
Let me go for a walk and appreciate the beauty in everything I see.
The challenge is real, but resisting it and stressing over it is optional and unnecessary.
How could this challenge actually be fun?
How can I be more playful about this?
If I had to go through another financial collapse happened, could I still trust life?
If I lost everything financially, could I still live an amazing life and be happy each day?
What’s more important to me than money? Ah yes… so many things… relationships, caring, being of service, writing, speaking, meditating, running, kissing, cuddling, intimacy, deep conversations, vegan food, good friends, long walks in the moonlight, traveling, reading, learning, growing, doing weird experiments, massages, and a bazillion other things.
This is a powerful reminder not to waste another year of my life resisting what is.
Resistance is futile.
Life never threatens me; it only invites me to grow.
Life is trying to steer me away from the false path, which includes helping me avoid the mistake of treating money as a power source.
Money is not a power source, but my creativity is.
I need to spend some time doing the simple things I love.
If I felt totally abundance right now, what would I do in this next moment?
This is a test to see if I can keep my vibe up no matter what.
Debt has no power over me.
Debt is just an entry in an accounting ledger.
Debt is just an entry in a computer database.
Debt is just the minus sign in front of a number… nothing but a few pixels.
Debt is imaginary.
Paying back any debt is a choice, not an obligation.
If the lender treats me fairly, I’ll do my best to honor the debt because that will sculpt my character in a good way. If the lender is a jerk or treats me as less than human, they don’t deserve to be paid back a dime.
If I believe I’m doing my best and still fail, I have nothing to regret about it since I couldn’t have done any better, knowing what I knew at the time. All I can do is learn and grow from it.
Am I approaching this from the right heartset (appreciation, gratitude, compassion, unconditional love)?
Do I need to express some self-compassion right now?
Could this be an invitation to ask for help?
Which path through this challenge do I expect life to reward? Which path do I expect life to punish?
Money is just a tool for my growth.
Trying to make more money is always a dead end and never works out, but money seems to flow into my life when tremendous grace, ease, and lightness when I’m doing something much more interesting than chasing or clinging to money.
How would my best self approach this?
Which choice would my future self be proud of? Which choice would disappoint my future self?
Where’s the trap in this decision that I need to avoid?
Where’s the tempting partial match that I’m smart enough to dodge?
Money flees from neediness and clinginess, but it loves playfulness.
My only real option here is to trust life.
Resisting this experience is a waste of energy and cannot possibly help, so how can I accept this challenge instead? How can I embrace it? How can I appreciate it? How can I love it?
Thank you, universe… for everything… seriously. Sorry I doubted you.
Where’s the path through this that makes me cry?
Which door am I most afraid to open next?
Where am I playing this game too small? How can I stretch a bit more?
If I knew this was a dream world, what would I do differently?
If I knew this was a simulation, what would I do differently?
How am I creating this?
How did my own thoughts and beliefs get me here?
Instead of worrying about what people might do, can I trust humans to behave like humans?
I can never hide my true intentions; everyone sees right through me.
Can I simply pause, lower my shields, and ask life for some guidance here?
Where are the synchronicities directing me now?
If the synchronicities have dried up, how do I bring them back? Ah yes… find and follow the path with a heart.
Does this path have a heart?
The universe is always and forever 100% on my side.
Which path would I follow if I knew the universe would back me up 100%?
What path do I keep thinking about and resisting?
What would I rather focus on than money?
If I lived in the Star Trek universe and money was obsolete, how would I live my life? How can I step closer to that today?
How can I make someone else’s life better today?
What could I create or share that may brighten someone’s day?
How can I turn one of my toughest challenges into an insightful gift for someone else?
Remember that if all I do is blog for the rest of my life, I’ll likely be pretty happy doing just that since I love writing. So don’t make it complicated if it doesn’t need to be.
Food grows on trees.
What’s the true nature of this reality? I know it’s not an objective place… that’s for sure.
What bigger challenge am I avoiding by wallowing in this boring scarcity one?
I’m way more powerful than fear.
I’m way more powerful than anyone’s judgment and criticism.
I eat judgment for breakfast.
Let me pause and tune into the signal of inspiration. Where does it want to go next?
What’s my best intention here?
Where is the path with a heart?
Okay, I could go on like this for days, but hopefully you get the idea. I’m sure Courage Wolf has some good ones too.
When you frame scarcity and scarcity-based challenges as threats, you’ll likely waste about half of your energy resisting those imaginary threats. When you waste energy like that, every other problem and challenge seems twice as hard.
Have you noticed how draining and demotivating even little tasks seem when you’re in scarcity mode? Even tasks that take very little time like paying a bill or handling the dishes seem like big deals when you’re resisting scarcity. When you release that resistance and replace it with trust, everything else gets easier because you’re not longer wasting so much energy on your shields.
Abundance Is Trust
What’s the big picture here? The big picture is that the perception of scarcity as a threat stems from a lack of trust in life. Trust is the solution.
Do you really think scarcity is a threat? Of course it isn’t. Scarcity is an invitation to wake yourself up and grow in the ways that truly matter. Scarcity is one of life’s most powerful focusing mechanisms – it gets your attention.
When I focused on money as the answer to my problems or as the solution to the perceived threats, I only sank deeper into my own pit and abyss… up to my eyeballs in debt. That approach didn’t work. I kept getting the opposite of what I wanted.
What turned things around was when I finally decided to work on improving in a more fundamental area – more basic than money. I noticed that I had a certain type of relationship with reality. And that relationship was weak. I didn’t really trust this reality. I saw it in very objective terms. Reality was just a collection of objects, and I was an object within it. Sure I’m conscious too, but my relationship with reality was still a heartless one. Reality didn’t want to hurt me, but it didn’t care about me either. There was no evidence that it cared about me or loved me… or so I thought.
I realized those were all assumptions and that I could be wrong about them, so I tested a different way of thinking. I wondered if I might be self-creating my problems by the way I framed my relationship with reality. So I began to explore an alternative path of presupposing that reality was 100% on my side, that it had its own consciousness in a way, and that it actually cared about me and wanted to help me grow. I began thinking of this life as a training school for consciousness. Maybe we start with an unsculpted baby consciousness, and through our interactions and lessons in this plane of existence, our consciousness gets sculpted into something more structured.
So this began as a thought experience, mainly by asking some interesting “what if” questions and leaning into a fresh possibility space. That changed everything – much faster than I expected.
The interesting thing is that by focusing on this relationship with life and learning to trust it more, that’s what helped me pull out of scarcity stuckness. Scarcity-based challenges aren’t bad per se. They may show up multiple times throughout your life. They lead to stuckness when you resist them. They lead to growth experiences and some amazing character sculpting when you trust them and get yourself aligned with what they’re trying to teach you.
If I try to do things for the primary purpose of making money, they don’t work out. This reality tends to punish me for that kind of thinking because it’s out of alignment with the purpose of this life. It’s like a parent guiding a small child away from something self-destructive. In such situations it’s best if the child learns to trust the parent if the parent has the child’s best interests at heart. I’ve learned that when I maintain the perspective that this reality has my best interests at heart, I feel centered within a delightful (yet still often challenging) path of growth. The types of challenges that show up are good ones, like mastering a fun video game with a cool group of friends, not the kinds of challenges that beat me down.
When I do things for the love of doing them, and when I understand that the role of money is to help facilitate interesting growth experiences and I treat money as such, then I usually have plenty of money flowing through my life. In fact, it’s generally pretty easy to earn money from this perspective.
The Rules Change as You Learn and Grow
I’ve also noticed that the rules of the game of life seem to shift as I continue to learn and grow. They don’t remain static and fixed. The game continues to evolve in terms of what behaviors it will reward and punish.
I’ve often gotten stuck in loops when I’ve tried to revisit what once worked for me in the past. I review past successes, look for patterns, and then try to repeat those patterns. This seldom works and usually results in inconsistency and stuckness. If the world were truly objective, then this should work, but it doesn’t.
Have you noticed a similar pattern in your life – that what used to work no longer works for you, even though it seems like your old success patterns should still be applicable today?
I think the reason is that life wants us to keep growing in difference ways. Once we’ve learned what we needed from one level of experience, it’s time to move on. We have more and different character sculpting to do.
I can’t keep repeating past patterns and expect them to work. I know that life will eventually start punishing previous success patterns with some form of decline if I don’t continue to follow my path with a heart.
One pattern I’ve seen is that life seems to be nudging me down a progression towards being more creative with my income sources, trusting myself more, and aligning these sources with who I am today and what my strengths are.
In past years all of my income sources were someone else’s idea or suggestion. That’s been true of income from ads, affiliate sales, JV deals, book royalties, paid speaking, 3-day workshops, personal coaching, and more.
My latest creative project is very different though. This one wasn’t based on someone else’s idea. I’m stretching myself to be more creative with how I deliver value and play to my strengths. It’s possible that someone has used a similar format before, but I’m not aware of anyone doing anything like this, so it’s fresh and new for me. And that makes it more fun and exciting.
And it’s no surprise to me that life is rewarding this behavior, as it so often does when I follow a path with a heart. Just in pure financial terms, you can see the sales for yourself because I’m sharing the real-time signup count at the top of the Deep Abundance Integration web page. You can calculate the revenue by multiplying the number at the top of the page (right below the header) by $97. At the time of sharing this, there have been 378 signups in less than 2 days. Do the math. The point is that when you get the subjective side right, the objective side (i.e. earning plenty of actual money) tends to take care of itself.
The irony is that if I tried to make money directly – and especially if I resisted scarcity – I wouldn’t have learned how to generate tens of thousands of dollars in a relatively short period of time through creativity and playfulness and helping people grow. I had to embrace scarcity as a wise teacher in order to allow reality to sculpt my character, mindset, heartset, and skills in this direction. I had to trust my feelings. I had to trust my own uniqueness. It wasn’t an easy solution space to wrap my head around. In fact, one reason for doing the 30-day deep dive that starts tomorrow is to challenge myself to explain how I think all of this works, so I can better understand it myself.
That’s the odd thing about abundance. It can be pretty elusive at times. When you frame scarcity challenges as threats and resist them, or when you try to cling to money with a sense of neediness, or when you treat money as a power source,..