Hreflang mistakes have serious negative implications on a brand’s international targeting and placement within search results. Adding to the challenge is the fact that there is no one-size-fits-all approach. Every implementation is unique to the enterprise.
There is nothing worse than launching your shiny new website only to find that conversion rate is low, bounce rate is high, and the time it takes for site pages to load is too long for your users to take action.
SEOs looking to tackle a new challenge might consider Answer Box opportunities, a unique offering that provides a way to quickly discover keyword opportunities from Answer Boxes found in seoClarity's Research Grid.
[UPDATE for 2019] This post has been updated from a December 2017 blog to reflect industry changes and new developments, as well as shifts in audience preferences and behaviors. Below, you’ll find data, statistics and research findings to help guide your SEO efforts in 2019.