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Digitally printed textiles are big business and according to new figures from Packaging Testing and Market Intelligence authority Smithers Pira, the market is set to grow to €4.9bn (£4.22bn) by 2023, representing an enviable compound annual growth rate of 11.6%. From flags and banners to digitally printed home décor, the opportunity for inkjet technology developers […]

The post Sustainability & Operational Efficiency – The Cornerstones of Digitally Printed Textile Growth appeared on Packaging Innovation.

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According to Mintel, the world leading market intelligence agency, there are four major trends leading the way in today’s packaging industry. Connected Packaging The development of connected packaging is booming driven by growth in ownership of connected devices worldwide, increasing interest in the development of the Internet of Things (IOT) and advancement in technology that […]

The post 2019 Packaging trends appeared on Packaging Innovation.

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A much anticipated event, this year Pantone has announced 16-1546 Living Coral as its color of the year. Described as ‘An animating and life-affirming coral hue with a golden undertone that energizes and enlivens with a softer edge’, it is said to ‘embrace us with warmth and nourishment to provide comfort and buoyancy in our […]

The post Living coral – pantone color of the year appeared on Packaging Innovation.

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Temperature-controlled shipping is nothing new, yet there’s always lots to consider, as each shipment is unique – especially if you want to make the most cost-effective choices. Evidently, packaging is key here. Read on to discover our tried-and-tested tips for getting your product from A to B at the right temperature every time! 1.     Thermochromic […]

The post 3 packaging tips for temperature-controlled shipping appeared on Packaging Innovation.

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If you thought designing food packaging for children these days simply means using bold colors and throwing in a mascot of some sort, you’re in for a few surprises. For one, the competition is fiercer than ever as kids’ versions of meals, snacks and drinks are becoming the norm rather than the exception. Secondly, millennial […]

The post Food packaging design for children isn’t always child’s play appeared on Packaging Innovation.

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When Pantone named Ultra Violet Color of the Year 2018, no one expected brands would go so crazy with purple as they have. The reason? You may be surprised! Ancient Rome If the rules of color psychology are to be believed – and they should be, obviously – consumers associate purple with luxury, wealth and […]

The post Why so purple? The biggest brand color trend of 2018 explained appeared on Packaging Innovation.

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Your packaging designs, labels especially, have loads to say. Literally. There’s the list of ingredients you’re obligated to include, of course, and perhaps you’ve even adopted the much talked-about traffic light system. If you’re smart, your packaging also tells consumers just how eco-friendly the product as well as the packaging materials are – Millennials, after […]

The post Consumer confusion: just how recyclable is your packaging? appeared on Packaging Innovation.

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There’s no denying that the US flexible packaging industry has seen tremendous growth in the last twenty years. And yet the market is not without shifts and challenges. We believe the following trends will prove to be real game-changers for flexible packaging designers in the coming years.  1.     Big in Asia While North America will […]

The post 4 game-changing trends for flexible packaging designers appeared on Packaging Innovation.

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In the last few years, the nutraceuticals market has experienced tremendous growth in revenue as millennial consumers – the largest customer base for nutraceuticals – are increasingly conscious of their health and the benefits fortified foods and dietary supplements offer them. Driving the nutraceutical demand are several packaging design trends worth exploring! Nutraceutical packaging innovation […]

The post 3 nutraceutical packaging design trends that drive demand appeared on Packaging Innovation.

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