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Our industry is pretty fickle, isn't it? What's hot for the spring generally doesn't last into the fall. The designer sunglasses people ..read more
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Sunglasses represent a unique retail fashion product. Where so many other things in the fashion world change and evolve over time, ..read more
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One of the things we most appreciate about designer sunglasses is that you can sell them just about anywhere. Sunglasses are one of those ..read more
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The arrival of spring means more sunshine and warmer temperatures to your customers. To you though, spring's arrival means it is time to ..read more
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Spring appears to have arrived in most parts of the country. As a wholesaler of designer sunglasses, we know that means an up-tick in ..read more
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By the time February comes to an end we will have made it through two-thirds of the winter season. You know what that means: spring is just ..read more
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Retail is a vastly different animal in the winter. In the eyewear sector, particularly where sunglasses are concerned, it is easy to fall ..read more
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It is pretty typical for new dealers just starting to sell Olympic Eyewear sunglasses to start out small. They do not have a lot of money ..read more
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Experienced retailers know that October marks the beginning of the third quarter. It also means preparing for holiday sales that will pick ..read more
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You may not be thinking year-end taxes given that it is only September at the time of this writing, but the end of the year is less than ..read more

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