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There was a discussion in our Facebook Group Saponification Nation about making soap dough that stayed soft...sort of like Play Doh that bubbled! I had an idea that I've been wanting to try for awhile, but haven't gotten around to doing. But a few days ago, I was inspired! So here is what I came
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If you strongly engage in an online retail revenue stream, you will inevitably engage in trial and error. Some things will work, others won't...it is just the way of the online world. Furthermore, depending on how you market your products and the overall brand identity you've established for your company, some trials will be to
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Benjamin and I have been keeping a bit quiet, enjoying our new daughter Juniper Blue. I’ve spent hours nursing and rocking her, and just staring at her beautiful face. She was born December 7 and already has changed so much in the short time we’ve had her. Her little personality is starting to develop and
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Learn how to use our free download to keep track of your soap batches! Grab your free download here. Happy Soaping! -Amanda Aaron
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Ever hear someone say, "Your products are too expensive! I can get soap cheaper somewhere else!" I certainly received this type of message quite a bit, which used to bother me until I accepted a few realizations. First, not everyone was going to be my customer. Second, I learned that trying to compete on price
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You are busy. Really, really busy. Not only are you a bustling entrepreneur (or maybe soon-to-be-one), making product hand-over-fist and selling it to as many people as you can, you've got all those other things to do...ya know, like taking care of your family, paying your bills, planning vacations, hopefully going on vacations, doing the
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In this video I’m going to walk you through making this amethyst inspired soap design. Here’s what you’ll need! Amethyst Inspired Soap Recipe Base Oils Coconut Oil (76 degree) – 225 grams (25%) Cocoa Butter – 135 grams (15%) Olive Oil – 360 grams (40%) Avocado Oil – 90 grams (10%) Apricot Kernel Oil –
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Lovin Soap - Soap Making Blog by Benjamin Aaron - 2M ago

The following post was taken directly from Chapter 1 of my book, Pricing Handmade Soap for Profit, which can be found on Amazon by clicking here. GOAL SETTING Obtaining what you want in life and business shouldn’t be left to chance. Unfortunately, most people live their lives this way. They leave their deepest dreams to
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Hello wonderful soap and skin care makers. My latest book, Creating a Soap & Skin Care Brand, is now officially ready for purchase on Amazon as a hard copy or in Kindle version. The journey traveled to write this book comprised my past experience as an entrepreneur in our burgeoning cottage industry. Though there were
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I've seen quite a few brand-related mistakes that soap and skin care entrepreneurs make, like not creating a strong set of ad campaigns or not having a foundational set of products that are always available, but the biggest mistake I see is not having a brand identity. And unfortunately, I see this all the time. Many artisan
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