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We all consider a number of things and features before buying any new heavy equipment or truck. Although all the parts of the equipment or truck may be new, we still inspect the machine thoroughly and even take a test drive to be fully assured. So when it comes to the used heavy equipment for sale, we need to be even more careful while checking to ensure the machine is functioning properly. A lot more than visual inspections and test drives needs to be done before buying used heavy equipment. Below is a list of parts and features of any used heavy equipment on sale that you must examine before buying.
Make sure you look at the fluid levels in the used heavy equipment you are planning to buy. Some fluid level to look at include engine oil, transmission fluid, coolant, hydraulic fluid, etc. Low or dirty fluids could be a warning flag for poor maintenance. Leakages could be another reason for low fluid levels. Make sure you visually inspect the machine and check if there are any fluid leaks from the bed of the equipment.
Signs of Wear
Understand that every used heavy equipment on sale will have some dents, scratches, peeling paint, cracks, corroded parts, and other signs of wear. During your inspection, see the number and graveness of these damages. If there are too many or too serious damages, look for another machine. You never know when these damages can render the machine useless in the future.
Number of Welds
No matter how well it is done, a weld is never as strong as the original metal. Too many welds in the backhoe, shovel, bucket, and loader arm can signal that the machine might have experienced a lot of wear-and-tear. There are chances that the wear-and-tear may have caused other trouble that you won’t notice at first glance. Opt for equipment with the least number of welds.
It is necessary to understand how many times and how often the machine underwent repairs and maintenance. The frequency of maintenance done will tell you two things. The first thing is how often does this particular equipment require maintenance, and the second thing is if the machine has been adequately maintained in the past.
Make sure that all the tires are of the same size and aren’t punctured.
Check that the seat and seat belt are in good working condition.
Check all lights, indicator lights and horn are properly functioning.
Take a test drive and see if the steering and brakes are working smoothly.
Now that you know of all the possible defects that can be in a used heavy equipment on sale, you can be a smart buyer. Consider using Heavy Duty Direct, a trusted name in Canada, to search for your next piece of heavy duty equipment.
The agricultural sector cannot function without farm equipment. Along with reducing human effort and time needed to complete a task, using various types of farm equipment for sale helps in the better spread of fertilizers, manure, seeds, and other elements. Here is a list of essential farm equipment you must have to increase your agricultural productivity.
Tractors are very useful in the agricultural industry. They have various attachments like a front dozer, rotavator, tipping trailer, and much more for different uses. Based on your need, you can fix the attachment to the tractor and perform your work. Mowing acres of land, digging a foundation, baling hay, pushing snow, setting fence posts are some things that can be done with a tractor and the various attachments attached to it. Here are a few of the tractor attachments and their uses:
These attachments are used to insert seed into the soil without much effort. They are ideal for row crops, cover crops, and grasses. Seed drills are of two types:
No-till Drills: This type has coulter blades which help create a clear path for seeds.
Traditional Seed Drills: Traditional drills require some human effort as they do not have coulter blades. The land requires tilling before the seeds are sowed using the traditional seed drills.
This attachment has a rotating mechanism that helps distribute manure on the field. They are used for spreading the manure evenly throughout the acres of land which is not possible when done manually.
A grain trailer helps protect the yielded crop from the outside environment. It is used to store grains to transport them to the storehouse. You can also buy a grain trailer separately if not as an attachment for the tractor.
A pickup truck has a huge open boot which provides flexibility to carry many heavy things. You can carry a sack of seeds, compost, farming tools, and many other things that are too heavy for a single person to carry.
Harvesters are used for reaping, threshing, and winnowing the grains. This farming equipment has a front head which gathers the crop and a cutter bar which slices the base of the crop. The grains are then separated from the base in the threshing drum. Depending on the crops that need to be harvested, there are various removable heads designed.
If you are looking for farm equipment in Canada to help you with your farming tasks, getting in touch with the heavy duty vehicle providers is a great option. They will also have other essential farming tools and equipment you might need to increase your agricultural productivity.
Every product or service needs to be marketed and promoted for better sales. When it comes to heavy duty vehicles like trailers, online platforms are a great way to achieve success. The power of the internet is a gift to every business person. Using it to promote trailers for sale can help you generate potential leads. Below are a few online tactics which you can use to promote trailers for sale.
Social media is a very popular and widely used platform for every individual to connect with the entire world. Also, social media can help you gain huge visibility. If a reader likes the content you have posted and finds it relevant, there is high chance that he will share that post. This way your post’s reach increases. Also, social media allows your target audience or followers to directly contact you for more details about the trailer and other heavy equipment products you offer. This helps you to generate some quality leads.
Email marketing is the best way to create a personal touch with potential buyers. Personalize your emails to target people interested in buying trailers for sale. Use a subject line that clearly tells the intention of the email. If used appropriately email marketing can bring in a lot of potential leads and thus, get you a high return on your investment.
Content is the king of every marketing campaign, be it social media, email marketing or any other online media. You must create content that your audience will be interested to read and will share it with others. First, you must create different types of content related to new features of the trailer, its uses, benefits of using the products, the latest trends relating to heavy duty equipment, and other information. Also, the same information can be communicated in different content types such as blogs, images, videos, infographics, etc. Once you have created the content, ensure you market it on the right digital channels such as social media, website, and other online channels.
Investing in online advertising can help you generate qualified leads for your trailers very quickly. Also, it helps bring traffic to your website and can increase the sales of other products too. Pay-Per-Click (PPC) campaigns are one of the most used online advertisement techniques. When you start a PPC campaign, create ads that target your audience based on their demographics, location, and other segmentations. Specify the features of trailers for sale in your ad copy and bid for the right keywords so that your ad is served to the right audience. When PPC campaigns are conducted properly, you are sure to achieve your business objectives.
If you want to promote your trailers online, it is advisable to follow the different tactics mentioned above. Consulting a digital marketing company can help you achieve your overall business goals.
For any construction purpose, using dump trucks increases the speed of work and reduces the extra human effort needed to transport the raw material. The benefits of a dump truck are many, however, while considering various dump trucks for sale, it is important to scrutinize the different types of dump trucks that are available in the market. You would not like to put in extra money in features that are not needed for your construction purpose. Here’s a look at some basic things to take into account when buying a new dump truck.
The most important thing that allows the truck to work and take heavy load is its engine. For heavy load work, buying a dump truck with a power output of 300 to 600 horsepower (HP) is desirable. The trucks with lower power output are good for lightweight objects. Based on the construction work you generally perform, select the right power engine.
Along with this, checking the working condition of the engine is important. Also, check if the engine is well-lubricated before buying the dump truck. For this purpose, you can check for any friction noise that the engine produces when it lacks lubrication.
Dump truck transmission is either manual or automatic. While manual transmission provides better performance due to a wide range of gear options, the automatic one comes with a flexible torque converter. Both the types have their own advantages. Manual allows you to control the gear based on the engine’s speed while automatic reduces the strain for the driver to adjust to different gears every time. When speaking about price, automatic ones are quite expensive. Based on your need and budget, you can choose the right type of transmission for your truck.
3. Load Volume Capacity
A dump truck is used to carry raw materials to your construction sites. Hence, the load capacity is a very important factor that needs to be considered. If the dump truck for sale is unable to carry the load of the material you want to, it will not be useful for you. It’s always better to buy a dump truck which is able to carry the sufficient load as per your requirements instead of buying two or more dump trucks for carrying the same volume of materials. Moreover, it will reduce your labor cost as well. Therefore, buy a truck that provides load capacity according to your construction work.
4. Number of Axles
For heavy loads, it is desirable to buy dump trucks with a minimum of two rear axles. Also, as the government of various provinces has some regulations on the number of axles to be used based on the load capacity, checking the number of axles in the dump truck for sale becomes essential.
5. Complete Inspection
You are investing your money in the dump truck, and you would not want to repair it within a few months of buying it. Having a complete inspection is, therefore, important. Check for the brakes, gears, doors, seats, paint of the body, lubricated parts, fuel tank, and all other parts of the truck before purchasing a dump truck.
Apart from all the above things, it is always advisable to have a test drive of the dump trucks for sale. This gives you an idea of the mileage and average kilometer distance the truck can cover. It’s highly recommended that you get in touch with a company that deals in heavy duty equipment to buy the best dump truck for sale in Edmonton.
Setting up your Google My Business listing is one of the simplest and most effective ways of marketing your heavy equipment business. Google My Business, formerly known as Google Local, exposes your heavy equipment business logo, contact details, and other necessary information when people look for relevant businesses locally or globally. In simple words, Google shows the profile of your heavy equipment business in the search engine result pages (SERPs) when an online user tries to find heavy equipment companies. And one of the best parts of a Google My Business (GMB) profile is that it is absolutely free to claim your profile and it hardly takes a few minutes to create one. If you don’t know how to create a Google My Business profile for your heavy equipment brand, here is a complete guide for you.
Steps to Create a FREE Google My Business Profile for Your Heavy Equipment Business
Select or create the Google account you want to use and sign in.
Enter all your business information such as the address, contact number, business category and click on ‘Continue.’
Your Google My Business profile and account will be created. You will be asked to verify the address of your business so that Google can send you the verification postcard.
Once your address is verified, you can access your Google My Business dashboard.
Add your company logo, company photographs, other additional details and edit your company information to have a complete heavy equipment business profile.
Click ‘Done Editing’ and you are done with the profile creation.
Things to Keep in Mind While Creating a Google My Business Profile
Enter the correct business name and make sure there aren’t any mistakes in the name.
The category you choose will help Google decide which searches your local listing belongs in, therefore, choose the right category for your heavy equipment business. You can categorize your profile under “Trucking,” “Trucking Company,” or “Industrial Equipment Supplier” categories.
Make sure the information you provide, such as contact information, is uniform across all the online sources like your website and social media profiles.
Upload quality and multiple images of your products, inventory, office, factory, and other aspects related to your business.
Encourage your clients to add reviews and feedback for your business. Focus on reputation management on a timely basis.
Add hours of operation so your customers know when they can contact or visit your location.
Add your business’ address accurately on the Map feature so customers know where to find you.
Review various entries on Google My Business and delete duplicate profiles and listings if any.
Understand that the information you put on your Google My Business profile appears on Google Plus, Google Maps, Google Search and other Google products. Therefore, it is important to claim your business profile on GMB and optimize it rightly. If any of this still sounds confusing please contact one of the digital marketing professionals at Heavy Duty Direct. Their expertise working with heavy duty equipment related businesses make them a perfect match to help you reach your digital marketing goals.
PPC or pay per click is a form of digital marketing that businesses are extensively using to scale their business operations. Running PPC campaigns is the fastest, cost-effective, and an efficient way to directly advertise to your audience looking for heavy equipment businesses. If you are confused whether you should invest in PPC campaigns or not, you must consider the positive impacts it can have on your heavy duty equipment business.
You Get Faster Results
Pay per click campaigns provides you instant results as the online users are directed to your heavy equipment website or landing page as soon as they click on the advertisement. If you use the right keywords in your advertisements that your audiences are looking for, your ads will appear on the top of the search results for the keywords used. This way, rightly done PPC campaigns can give you immediate and quality results.
Frees You From SEO
We all know that gaining higher rankings by optimizing your website is time-consuming and involves multiple optimization elements. But that isn’t the case with paid search engine marketing as PPC doesn’t rely on search engine optimization (SEO) or changing algorithms of search engines such as Google. Once you have created your PPC campaign account, you just need to focus on the aspects such as keywords, location, device, time, date, duration, etc. and not about the changing search engine algorithms for higher website ranking.
Let’s You Reach the Right Audience
While creating your PPC ads, you have to select and mention some of the details such as keywords, location, landing page, budget, time, date, and much more. These are some of the factors that help you identify and define your target audience for a PPC campaign. You can also run different PPC campaigns for a different set of audiences and ensure that your heavy equipment product is marketed to your entire target audience. In simple words, some of your advertisements may have a different target audience. With PPC campaigns, you can run ads for different sets of audiences locally or across the globe.
Helps You Acquire Local Customers
Most businesses that cater to local masses largely focus on acquiring local customers first and then move on to getting global customers. PPC is highly effective for local search. By tailoring your PPC ads with the accurate location, your PPC ads can reach out to people searching for local heavy equipment providers. Your local audiences can view, click, and visit your website from any device and take action instantly.
You Can Measure the Results
Another benefit that PPC campaigns provide to your heavy equipment business is the option to measure the effectiveness of every advertisement. With the help of analytics, you can check if your campaign is able to achieve your business objectives or not. If your PPC campaign results are poor, you can modify your tactics to get the best results. Moreover, measuring your campaign performance helps you to understand what is working for your business and what is not. These insights can be used to enhance the number of clicks for your campaign and thus, improve your conversion rate.
These are just some of the many benefits that pay per click campaigns offers you for your heavy equipment. To know how PPC campaigns can help you save time, money and efforts or in order to commence a new PPC campaign for your heavy equipment business, you can talk to our digital marketers today.
If you are considering buying a used truck, there are a few things you should keep in mind. Used truck dealers will focus on the bright and attractive features of the truck but you need to decide whether those features are really going to serve your purpose. You can’t simply listen to the dealer and buy a truck. You need to inspect certain things so that you can ensure smooth functioning of the truck for a longer time. Discussed below are the basic things you have to look when planning to buy a used truck in Edmonton.
Check its History
Before you sign the deal to buy the used truck, it is important to know the background of the truck. This history involves all the aspects of the truck. Who was the previous owner? When did he sell this truck and why? This gives an idea whether the truck was sold because of some functional defect or some other reason.
Along with this, have a look at the maintenance record from the time it’s being sold to the current date. The maintenance record will have all the details of the different repairs done to the truck and when it was done. This will give you an idea of how much repairing and maintenance you will have to do after you buy the truck.
Also, check for accident reports if any. Look for the cause of accident, damage done and the parts repaired after that. You can fix the issues well in advance and use the truck accordingly to prevent any future accidents.
Perform Quality Inspection
Once you know the history of the truck, it’s time to learn about the current working condition of the used truck. A quality inspection will ensure that the truck is in good condition and can be used for a long period of time. Check for the proper functioning of the brakes and the engine. Along with this, check for any damage on the body. This will include the doors, windows, seats, headlights, tires, brakes, and all other parts. Also, the other most important thing to look for is if there’s any rust. Check for raised spots under the paint coating. They can be a sign of underneath rust.
Perform a Test Drive
Taking a test drive will help you know the average kilometer the truck can cover in an hour. Also, you can get an idea of the mileage of the truck. A test drive is as important as looking for any defect. This will allow you to know how smooth the truck is functioning. If the used truck dealer is not allowing a test drive, there are chances that he might be covering up something.
It is very important to have a complete inspection of the used truck before buying. Never rush to close the deal quickly just by looking at the exterior of the truck. Follow the above tips to learn more in detail about the truck and then finalize the deal. If looking for a used truck dealer near you, get in touch with dealers of heavy duty vehicles across Canada.