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As the culinary scene becomes an integral part of how millennials and young families socialise in Dubai, City Centre Mirdif is expanding its F&B offerings this year with out-of-the-box food experiences, a vast selection of healthy and tasty options, and plenty of instagrammable moments.

Since the start of the year, the mall has added exciting dining concepts and homegrown cafés including Sukkar, Bosporus, So Tea, Parker’s, Guylian Belgian Chocolate Café and Switch. Now diners at City Centre Mirdif can also look forward to local foodie favourites CUPAGAHWA and Logma later this year.

“Young diners and families are looking for something new and different every time they eat out. They like trying new flavours, want to support unique homegrown concepts and enjoy eating at restaurants where they can socialise and make memories. We are thrilled to offer our customers a seamless journey whereby they come to the Mall to enjoy experiences, thereby creating a pace to great moments for everyone, every day,” Mohamed Al Jasmi, Senior Mall Manager for City Centre Mirdif.

Satisfy your dessert cravings at Guylian Belgian Chocolate Café

This is the perfect café to indulge your passion for the finest Belgian chocolates, exquisite cakes and decadent desserts. A global brand, the menu showcases a selection of sweet and savoury options, from Belgian baguettes and waffles to the signature chocolate desserts, tarts and slices. You can also select from a range of handcrafted chocolates and truffles for special occasions.

Feast your eyes and delight your taste buds at So Tea café

This warm and floral-themed homegrown café opened at City Centre Mirdif. So Tea offers an extensive tea menu, creative signature bakes and savoury specialties with an Emirati and Japanese twist. The café has already become an Instagram sensation with its innovative ‘Floating Tea’, a layered Turkish tea that “floats on water” when it is poured. Let the experienced teaologists suggest a suitable breakfast pairing with your tea or select from among

a variety of creative dishes, such as the Japanese rolled omelette with the signature carrot labneh or avocado toast with a beetroot labneh.

Travel to Turkey with Bosporus

For visitors looking to enjoy authentic Turkish cuisine and hospitality, Bosporus does an amazing job at replicating the true flavours of Turkey with excellent service. The menu boasts all the traditional favourites, including donars, pilav and kebabs. Or start the day with the all-day Sultan Breakfast with a frothy Turkish coffee or traditional Turkish tea

Pair Khaleeji desserts with spicy karak at Sukkar

Set to open its doors later this year, Sukkar serves a feast of modern Khaleeji and Emirati sweets. With Lugaimat (Arabic dumplings) boasting unique flavours and toppings, and other popular desserts like cheesecakes, milk cakes, puffs, cookies, brownies and speciality shakes, your dessert options are limitless. Pair the desserts with a spicy karak to enhance the Arabic flavours.

Celebrate timeless spaces inspired by neighbourhood parks at Parker’s Café

Parker’s experimental menu features favourites such as Choco coffee sliders, white truffle pasta, and mac & cheese Cheetos. The comfort food with a contemporary flair will leave you with childhood nostalgia. Parker’s offers an eclectic selection of street food with burgers, fries, pastas, salads and more on the menu.

Enjoy modern Emirati cuisine at Logma

Savour Khaleeji cuisine and enjoy the country’s rich heritage with friends and family at Logma. Logma’s charming ambiance embodies Dubai’s successful marriage of tradition and modernity. Opening in August, Logma will offer plenty of delicious culinary treasures, such as lentil soup, zaatar, falafel and shawarma, paratha, khameer, and a huge selection of rice dishes. Logma’s sweet and savoury dishes are fresh out of the oven every day to treat diners to an Emirati culinary experience.

Grab a specialty coffee with friends at CUPAGAHWA

This international café chain that features local Arabic flavours will open its doors this July.  CUPAGAHWA will offer premium quality coffee, tea and coco beverages paired with an assortment of savoury, healthy meals and desserts. It’s an ideal neighbourhood meeting spot for a catch-up with friends or for a casual business meeting.

Try fusion cuisine at Switch

Switch swerves up flavourful, trendy recipes in a vibrant, lively and sophisticated atmosphere. With the goal of changing dining standards and creating an environment where dining is an experience, this chic restaurant will bring an innovative menu of classic favourites with a contemporary twist created by international chefs. Brace yourselves for an exciting culinary experience and plenty of photogenic dishes to feast your eyes soon.

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Ibn Battuta Mall makes Dubai Summer Surprises (DSS) even more rewarding with up to 75 per cent off trendy apparel, kids’ fashion wear, stylish accessories, beauty products, wellness treatments, footwear, chic furnishings and more.

Head to the world’s largest themed mall until 3 August to discover a world of irresistible deals and discounts on everything from beds to business wear and furniture to fashion.

Apparel…

  • Wallis: up to 75 per cent off stylish business and casual attire for ladies;
  • BRANDS: up to 75 percent off bespoke formal business attire for men;
  • OshKosh B’gosh: 25 to 75 per cent discount on trendy kids’ wear;
  • Sacoor Kids: up to 70 per cent off selected designer outfits for children;
  • Sacoor Brothers: up to 60 per cent reduction on selected clothing for men.

Accessories and footwear…

  • Paris Hilton: 30 to 70 per cent reduction on fashionable handbags;
  • Sacoche: 30 to 70 per cent discount on stylish and quality leather shoes;
  • Da Milano: 25 to 60 per cent off premium bags and fashion accessories.

Beauty and health…

  • Cutting Edge: 50 per cent discount on hair, nail and massage treatments;
  • Rituals: 30 to 50 per cent off selected luxury skin care products;
  • Nutrition Center: buy one get one free offer on wellness products and supplements;
  • Super Care Pharmacy: get two healthcare items for the price of one.

Entertainment….

  • Novo Cinemas: buy two tickets for the price of one for 2D, 3D and IMAX movie experiences and receive one free F&B combo upgrade, until 31 July;
  • The Little Gym: 50 per cent off new membership for kids living in Dubai aged four months to 12 years.

Furnishings…

  • United Furniture: 30 to 70 per cent off homeware and interior décor items;
  • King Koil: 45 per cent discount on superior quality mattresses, beds and bedding accessories.

Dining…

  • Pizza Express: 20 per cent off total bill for dine-in customers;
  • McDonalds: enjoy a chocolate waffle cone or iced latte at AED5 (including VAT).

Visit Ibn Battuta Mall for unparalleled shopping and entertainment experiences this DSS. There is a tropical summer-themed activity zone at India Court for kids (12 noon to 11 pm daily), and interactive live shows at China Court featuring best loved classics Beauty and the Beast, the Last Voyage of Sindbad and Alice in Wonderland (5 pm to 10 pm every Thursday and Friday). There are also roaming parades at the mall featuring Bronozo Jazz, Jack & Joel and Mirror Men (5 pm, 6 pm, 8 pm and 9 pm daily).

For more information, visit www.ibnbattutamall.com, or follow Ibn Battuta Mall on social media: Facebook – @ibnbattutamall; Instagram – @ibnbattutamall; Twitter – @ibnbattuta_mall.

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Wondering what to do all summer long with your children now that school is out? How about encouraging them to tap into the wellspring of creativity they already possess with some hands-on activities at City Centre Me’aisem’s ‘SummerLand’– a specially designed indoor tropical paradise this DSS.

Open until August 3, ‘SummerLand’ is a vibrant zone where children can take part in fun games and workshops encouraging the growth and development of their young creative minds. The interactive workshops will muffle the often-heard complaint relating to boredom during the summer months and are also a great way for parents to engage with their young ones with some adult-friendly workshops available.

City Centre Me’aisem, the community-oriented shopping and lifestyle destination has a fabulous array of child-friendly and exciting activities to keep your entire family happy and entertained.   To participate in SummerLand’s plethora of activities, customers need to spend AED 200 or above at any retail store.

Here’s a list of activities for children and parents to enjoy.

Solar Lights Jar Making

A DIY experiment for kids on how to create an easy solar powered light.

Date:  July 21 and July 29

Time: 12pm-5pm

Miniature Easel Painting

This workshop is dedicated to teaching kids how to create their own works of art on mini easels.

Date: July 22

Time: 12pm-5pm

Paper Quilling

This workshop is focused on honing your child’s artistic talents by introducing them to the world of Quilling, an art form that involves the use of strips of paper that are rolled, shaped, and glued together to create decorative designs. This workshop will teach participants how to acquire these skills so that they can start making their own very unique piece of art.

Date:  July 23 and July 31

Time: 12pm-5pm

Jewellery Box Making

Your child will be  taught how to design and create her own handmade jewellery box out of simple art materials.

Date: July 24 and July 30

Time: 12pm – 5pm

Spy Bottle Making

These funny Spy Bottles, also known as sensory bottles or discovery bottles, are plastic bottles that your kids can fill with odds and ends and then top up with water. Making the bottles helps kids identify colours and shapes and strengthen their fine motor skills. This activity is a delight for toddlers and pre-schoolers.

Date: July 21 and July 29

Time: 5pm -10pm

Stone Art Painting

This workshop strengthens fine motor skills as well as helps kids identify colours and textures, by colouring small stones found by a seashore. It’s a great option for aspiring artists!

Date: July 22

Time: 5pm -10pm

Sun Visor Cap Making

It’s fun and will protect your child from the sun! In this workshop, children will learn how to make bright and colourful sun visors as an easy summer craft.

Date: July 23, July 28 and July 31

Time: 5pm -10pm

Photo Frame Making

Why bother to buy an expensive photo frame when your child can make you one.  This workshop will teach your child to make and decorate their very own photo frames.

Date: July 24 and July 30

Time: 5pm -10pm

Slime making

In the slime making workshop, your child will have the freedom to get messy with slime and come up with outrageous models using a combination of slime, glitter and other sparkly materials.

Date: July 25 and August 3

Time: 12pm – 10pm

Beach Slippers Decoration

No boring beach slippers anymore! This workshop teaches out-of-the-box creativity and handicrafts, so your beach slippers will be bright and eye-catching.

Date: July 26 and August 1

Time: 12pm -10pm

Pouch Bag Decoration

Your child will be encouraged to decorate a pouch bag using buttons and embroidery. This is an excellent project and helps your child develop an essential skill set.

Date: July 27 and August 3

Time: 12pm -10pm

Face-painting

Children can choose from a host of quirky designs – from animals to superheroes, Disney characters and more – and get a fun face paint.

Date: Thursday – Saturday

Time: 12pm – 10pm

Ride the Virtual Jet Ski

City Centre Me’aisem invites visitors of all ages to try out its thrilling Virtual Reality game in Summerland this season. Participants will be kitted out with VR glasses and will get to ride a virtual jet ski and get the chance to win toy gifts.

Time: 12pm – 10pm

Summer Painter for Mum and Dad

At City Centre Me’aisem, customers who shop for AED 500 at any store including Carrefour can take home customised tote bags and caps with summery motifs, such as flamingos and pineapples by a professional artist at the mall.

Date: Thursday-Saturday

Time: 2pm – 10pm

Don’t forget to tag #citycentremeaisem to all your ‘Summerland’ experiences on social media.

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In a world first, Dubai Festival City Mall has launched its own music library which will be available on multiple music platforms, becoming the only mall globally to offer such a service. The world’s most popular streaming service, Spotify, will be one of the first platforms to offer music fans access to stream songs and albums from IMAGINE, the two-time record-breaking visual and sensory show.

IMAGINE, which plays live every night on the iconic Festival Bay and is free for all visitors, combines lasers, light, fire and water to tell remarkable, emotive stories. The state-of-the-art show seamlessly fuses technology and art and has earned two Guinness World Records for the largest water screen projection and the largest permanent projection mapping.

Each IMAGINE show has an original soundtrack, created with world-class conductors, producers and orchestras. The request to access and stream the soundtrack at any given time was a direct response from customers.

“Customers were watching our shows and asking, ‘I can’t seem to find this song on Spotify’, and we realised there was an important opportunity to connect with our customers through the music of the IMAGINE Show,” said Steven Cleaver, Director of Malls Dubai.

Spotify launched in MENA last year with a full Arabic service, dozens of locally-curated playlists for every mood and moment, and access to a full catalogue of millions of songs, for both free and premium users. The service is available in 13 markets in the MENA region, with a global presence in 79 markets.

“Our focus at Dubai Festival City Mall has always been creating exceptional experiences for our visitors. The launch of our own music library today is a true manifesto of that promise and demonstrates how we are once again leading the industry,” said Timothy Earnest, Group Director, Al-Futtaim Malls.

“This is one of the main reasons we wanted to partner with Spotify as they share our values of being innovators in their space. Launching a music library allows customers to extend the experience long after they have left the mall and we expect to see similar developments across the industry.”

Managing Director MEA, Claudius Boller at Spotify said, “Spotify helps music fans enjoy, discover and share new music from both local and international artists simply and easily. We are delighted to add the IMAGINE music catalogue to our library to enable music fans to relive the experience over and over again.”

Students needing help on custom research papers can find help online.

The IMAGINE soundtracks are available now via https://open.spotify.com/album/0Wl0XZSkcsmcATPExjeJOS?si=4gIAPuORR-uvnyF_mQv-Iw

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Train alongside Superman, Batman, Wonder Woman and The Flash this Dubai Summer Surprises (DSS) at Mall of the Emirates and City Centre Mirdif as the Justice League descend on Dubai until August 3.

Majid Al Futtaim Shopping Malls in Dubai invite residents and tourists of all ages to a world of fantasy and to fight for justice alongside their heroes as the life-sized superheroes come to the malls. Starting at City Centre Deira, shoppers can enjoy unmatched experience with a host of engaging live shows, exciting activations and immersive experiences.

“We are thrilled to collaborate with Warner Bros. Consumer Products to have the Justice League make their debut appearance in Dubai at our malls this summer to the delight of our visitors. Our partnership with DFRE extends well over two decades and continues to grow from strength to strength as we pride ourselves in creating unique and memorable experiences to reinforce the emirate’s position as a leading family tourism destination,” said Fuad Mansoor Sharaf, Managing Director for Majid Al Futtaim Properties, Shopping Malls (UAE, Bahrain & Oman).

From interactive live shows, meet and greets, photo opportunities, to fighting for justice alongside the superheroes in a Virtual Reality experience, there is plenty to do this summer for the entire family. Visitors to the malls can catch the Justice League superheroes this DSS at Mall of the Emirates on July 12 to July 22, and at City Centre Mirdif on July 25 – August 3.

 

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Suitsupply, the globe-spanning European brand renowned for its focus on expertly crafted men’s tailoring, is back in Dubai with a new home in the Mall of the Emirates. Opened on May 3rd, Suitsupply at Mall of the Emirates is a 311-m2 shop in the heart of one of Dubai’s premier retail and entertainment destinations.

Famed the world over for its architectural, culture and fashion scenes, Dubai’s style-conscious mall is the ideal location for the European brand’s third store in Dubai. Bursting with the vibrant atmosphere that has become an easily recognized brand staple, the store features muted wooden floors and playful furnishings that beautifully reflect the area’s perfect blend of excitement and refinement.

The new location offers full collections of suits, jackets, shoes, outerwear, accessories and attire in a range of styles and sizes—all topped off with a Custom Made department and an in-store tailor for on-demand alterations; allowing everyone to leave with the perfect fit.

In an industry where fast fashion dominates, and craftsmanship is disappearing, Suitsupply introduces a better option: one where no attention to detail or quality is ever spared. They have received widespread accolade from the likes of GQ, Esquire, and perhaps most notably, a Wall Street Journal blind test that ranked a $600 Suitsupply suit in a first-place tie with a $3,600 Armani.

Founded in Europe in 2000, Suitsupply has since grown to over 100 international stores in cities such as Milan, London, Zurich, Amsterdam, New York, Toronto, Shanghai, Singapore and Hong Kong and, in addition to their expanding brick-and-mortar locations, maintains a strong online presence, allowing them to bring their style and top-tier service to all corners of the planet.

For more information, please find the release and hi-res images here.

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Make a splash this summer with a series of fitness-themed water activities at The Pointe at Palm Jumeirah, Dubai’s iconic waterfront dining, entertainment and leisure destination, from 9 am to 6 pm every day.

Take to the waters at Palm Jumeirah with an all-inclusive, day-long water sports package that includes kayaking, standup paddle boarding and aquacycling for AED199 per person (VAT included), or get 30 minutes free when you purchase half an hour of any standalone water-based activity. Plus, enjoy double the fun on the kayak, with a tour for two people for the price of one.

All activities are operated by Yellow Boats (watch video here).

Summer fitness ….

Prefer to work out on dry land?  Perfect your summer fitness routine, guided by experts and trainers from Fitbox Gym (@FitboxGym) and Pinpoint Fitness (@pinpoint.fitness) centre at The Pointe.

… and seasonal essentials

Stock up on beach essentials and summer accessories, including a range of stylish swimwear, sun hats and flip flops for men, women and kids from Hamac (@hamacbeachboutique), and find organic personal care products, tanning lotion, sunscreen creams and more at Beleaf Nutrition (@Beleaf) at The Pointe.

For more information, please call 04 390 9999, visit www.ThePointe.ae or follow The Pointe on social media: Facebook @ThePointePalm; Twitter @ThePointePalm; Instagram @ThePointePalm.

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Majid Al Futtaim invites residents to beat the summer heat and enjoy live entertainment and family activities at its malls! It would be great if you could include some of these in your things to do listicles:

City Centre Me’aisem is bringing back ‘Summerland’, a specially designed indoor tropical paradise with exciting activities and interactive games. Children can take part in fun games and workshops encouraging imagination and artistic skills.

Shop for AED 200 to enter, until August 4 www.citycentremirdif.com

 Train alongside Superman, Batman, Wonder Woman and The Flash this DSS at Mall of the Emirates and City Centre Mirdif as the Justice League descend on Dubai. From 20-minute interactive shows, meet and greets, photo opportunities, to fighting for justice alongside the superheroes in a Virtual Reality experience, there is plenty to do this summer for the entire family.

Free, Mall of the Emirates on July 12 to July 22

City Centre Mirdif on July 25 – August 3

www.malloftheemirates.com

City Centre Mirdif has transformed the Central Galleria into Planet Modhesh, an outer space-themed family entertainment pop-up with fun STEM subjects and immersive experiences for children and teenagers. Workshops at Planet Modhesh have been designed to develop children’s creativity, critical thinking and problem-solving skills, and teach them to be forward-thinking about technology. Shop for AED 250 from all stores or AED 150 from any F&B stores at the mall to get free family access, until July 23

www.citycentremirdif.com

My City Centre Masdar is hosting the pop-up Art Lab, with exciting arts and crafts space for families in the capital. Youngsters can pick up new skills, including glass painting, tape art making, straw painting, thumbprint painting, flower making, quilling art and even yarn art. The workshops run from 4pm until 10pm on weekdays and from 4pm until 11pm on Thursday, Friday and Saturday.Free, until August 3 www.mycitycentremasdar.com

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The world’s most visited retail and lifestyle destination and the flagship of Emaar Malls, The Dubai Mall, has added yet another hat to its luxury portfolio with the launch of Golden Goose, the Italian handmade sneakers brand. Golden Goose has set its presence in the UAE with its first flagship store exclusively at The Dubai Mall.

Located in Fashion Avenue, the all new store offers something for every member of the family and will also introduce new product categories including bags, available exclusively in a few selected stores only.

With a striking appeal and impressive interiors, the successful Italian brand has introduced a whole new concept in the region – The LAB. A personalisation experience, The Lab immerses customers in a Venetian artisanal tradition witnessing Golden Goose craftsmanship and savoir-faire. With this state-of-the-art experience, visitors can learn how Golden Goose sneakers are treated and distressed by hand through special brushes, treatments, and artisanal craftsmanship. Additionally, customers can also add an individual touch to their sneakers by choosing from a set of accessories made exclusively for the LAB.

Visitors can also enjoy the LACES Bar where they can find their favourite laces in different colourways, fabrics, and prints. The laces, created exclusively for a few selected stores, will remain in store for one month before new designs and styles are introduced the following month.

Another highlight are the FLAG LTD sneakers, made exclusively for this flagship store. Created by using a mix of luxurious materials, Swarovski crystals, and glitters, these unique sneakers truly reflect the extravagant Dubai lifestyle.

The Dubai Mall has over 150 luxury shopping and dining experiences including flagships and new concepts such as Fashion Avenue – the region’s premier luxury shopping destination for residents and visiting guests. The Fashion Avenue, which positions The Dubai Mall as the fashion capital for the region, features an enhanced showcase of assorted global luxury fashion brands under one roof.

What: Golden Goose debuts in The Dubai Mall

Where: The Dubai Mall

Time: Mall operational hours

For more information, visit www.thedubaimall.com or call 800 DUBAI MALL (800 38224 6255)

Connect with @TheDubaiMall on Instagram, Twitter & Facebook

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It’s not always easy for stores to stay afloat. If you are a retailer, it’s inevitable that you will experience a drop in sales at some point. And there’s no way of knowing if the slump you will inevitably find yourself in can, in fact, be fixed or you’ll be forced to shut down the shop. Over the years I’ve seen a lot of struggle in retail, just last year one of my favorite Italian leather shoe store closed its doors because hot water pipes had burst nearby and the path to their store was cut off from the buzzy street traffic for months. But, if your troubles aren’t connected to unforeseen accidents or natural disasters, we can definitely deal with the more understandable problems, like foot traffic decline or a seasonal sales dip. Scroll down for our short & sweet list of 5 tips to better your store’s marketing.Tip 1: Master the art of customer engagement with digital signage

Developing a stronger relationship with your store’s customer is, honestly speaking, a breeze in our tech advanced age. With just a couple of Apple media players and our favorite Kitcast TV digital signage we were able to retain customers on a whole new level, significantly boost sales, train staff in a highly effective way, boost foot traffic and effectively control our inventory.  If you don’t do anything else, introducing digital signage into your daily routine will be a sure way to guarantee you all of the benefits of a great marketing campaign. Programmatic DOOH along with incorporated mobile tech will allow you to precisely target your audience and get them through your doors and into the store. Same goes for your window display – digital screen or a video wall with eye-catching creative content will turn your store into a customer magnet.

Over the past few years retail has been completely transformed by digital signage. Smart shelves, wayfinding screens, information displays, digital mirrors, AR try-on displays, etc. are all getting your customer service to the point of excellent. Digital signage is perfect for gathering and data analysis, stock control and overall store monitoring. New cutting-edge digital signage tech can tell you exactly what sells in your store, how often you need to restock, inform you about emptied out shelves and even conduct quality control. For example, the newest DS tech can keep track of products and temperatures informing you of potentially spoiled food and ensuring the safety and quality of foods and beverages. DS POP displays will boost sales and increase brand awareness, and the amazing stats that we are seeing for the DS use in the education industry will allow you to effectively engage your staff, conduct quick and effective brand and product trainings and communicate safety protocols.

Unsurprisingly, there are tons of ways to better your stores marketing with DS all you have to do is choose the right hardware and software, and you’re good to go!

Tip 2: Work on your online presence 

Newer overlook online marketing for your store: online ads, website, and all of your social media accounts are a crucial part of your retail marketing. Quality online presence means increased exposure, much bigger audience and, of course, sales boost. I think that is impossible for anyone in 2019 to think that they can run a successful retail marketing campaign without a strong online presence, though, often enough there are essential things that are overlooked minimizing the possibility of positive customer experience. You need to work on every key component on your website, your visuals, and content. Your online store has to run seamlessly, keep your website continuously available to the users, often test and check your site’s performance. Your social media accounts have to be a huge priority, simply having an account isn’t enough anymore. You should always keep your account information updated and accurate, your content has to be interesting, current and, fit in on the platform you are using. Make sure to use visually pleasing sharable content, use videos as much as possible and always, always pay attention to the format. Don’t try to keep a straight face while using unusable FB video on Instagram. It looks very unprofessional and will undoubtedly result in the loss of customers.Tip 3: Incorporate the new tech

There are a good deal of examples of innovative tech drawing in crowds: customer love in-store tech and any marketing campaign betting on innovation is a sure winner.   In the end of last year we’ve seen high-tech supermarkets popping up everywhere across the world. Eloquiis and Adidas presented their  3D-printed apparel, Walmart now has pick-up towers, there is Nike’s Speed Shop, Amazon Go’s automated checkout, Zara’s self-checkout, Target’s mobile wallet, ASOS visual search, Audi’s VR showroom, Topshop’s VR waterslide, Walgreens, Home Depot and Walmart’s amazing AR projects and thousands more that are at the top of their marketing game with the new in-store cutting-edge technology. Study your competition, get inspired by the innovative ideas being implemented every day across America’s stores  and start working on your high-tech marketing today.

Tip 4: Omnichannel is the way to go in 2019 

Omnichannel in retail is all about the customer experience. It is very convenient for retail shoppers to use multiple channels across multiple devices. That is the new norm. Moreover, recently Google gave us more than enough stats to bring retail up to date: 85 percent of digital shoppers start the purchasing on one device yet finish it on another, order online and pick the order up in the brick-and-mortar store or vice versa. As an example physical showrooms, just like those of Bonobos’ in New York, are a real hit right now, they allow customers to come in, find the right fit and then shop online knowing their exact size. Consumers don’t divide your brand into channels, they are just shopping and want a seamless flow from one channel into another and your job is to make all of that happen.

Tip 5: Reviews, reviews, reviews

Always remember, that your online reviews are the first thing everyone searches for while thinking of making a purchase in your store. So, a huge part of your marketing efforts should be focused on getting great reviews. Use all the means available to you to understand your customers experience in your store. Use Google online surveys, send out e-mail questioners, talk to your customers in the store, or use your digital signage to effectively collect data and analyze your customer’s experience.  By collecting all of the necessary information and diligently addressing all of your customer’s concerns your review sections will become an ode to the greatness there is your store in no time whatsoever.

 

 

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