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In this interview, Tony describes how he built a 100% mobile neuro cash-based practice from scratch, walking us through his journey and how he specifically got started with home-based physical therapy. He shares specifics on his main referral sources, the best marketing strategies for...

The post CBP 086: 100% Mobile Neuro Cash Practice with Independent Contractors – Tony Noto, DPT appeared first on Guide to a Successful Cash Based Physical Therapy Practice.

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What do neuro, non-profits, and the NBA have in common? They are all major components of Valerie Johnson’s successful cash-based neuro practice in Dallas-Fort Worth! Valerie’s jumped on a number of unique opportunities on her  journey to cash-based physical therapy. She quit her full time job to take on her position as the neuro specialist […]

The post CBP 085: Neuro, Non-Profits, and … the NBA? – Valerie Johnson, DPT appeared first on Guide to a Successful Cash Based Physical Therapy Practice.

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*NOTE: This is second part of my Biz Lessons from the ICU podcast series. You can listen to part one HERE.* Last year my son, Gray, was hospitalized for more than three months. While I was more or less living at the hospital, I spent many hours reflecting on what the experience was teaching me. […]

The post CBP 084: Biz Lessons from the ICU – Part 2 appeared first on Guide to a Successful Cash Based Physical Therapy Practice.

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There’s a taco franchise in Austin that has a location close to the children’s hospital, and I found myself there more often than most other nearby places to eat, but here’s a little secret: Their tacos aren’t that good! So why do I keep going back when there are plenty of tastier options nearby? … […]

The post Customer Experience > Mediocre Tacos – Biz Lessons from the ICU, Part 7 appeared first on Guide to a Successful Cash Based Physical Therapy Practice.

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Lesson Six: The Whip and The Carrot In the email I sent last weekend, I made the statement: “When you make your customer experience about human connection and pay close attention to their entire experience, you win.” Let’s take that idea one step further and make sure you win by a landslide … Step One: Get your […]

The post The Whip and the Carrot – Biz Lessons from the ICU, Part 6 appeared first on Guide to a Successful Cash Based Physical Therapy Practice.

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This week was one of the most profound and monumental of my life … both my children received the rare gene therapy I wrote about a few weeks ago AND Gray came home from the hospital!! We’re settling into a very different life at home; but just like in business, we’ll get our home medical […]

The post The Human Connection Business – Biz Lessons from the ICU, Part 5 appeared first on Guide to a Successful Cash Based Physical Therapy Practice.

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Since many are setting goals for 2019 and trying to make them “measurable”, I felt like it would be a good time to pass along a ‘biz lesson from the ICU’ that has to do with a vital concept about numbers. The lesson in a nutshell: Don’t just think in terms of net numbers. You […]

The post Percentages vs. Net Numbers – Biz Lessons from the ICU, Part 4 appeared first on Guide to a Successful Cash Based Physical Therapy Practice.

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If you’re interested in starting or massively improving your private-pay practice, this course will give you every tool, strategy, and piece of expert advice needed to get you there as quickly as possible. Best of all, you’ll finish the course with a 12-month action plan customized for your practice that tells you when and how […]

The post Now Enrolling! The Cash-Based Practice Freedom e-Course appeared first on Guide to a Successful Cash Based Physical Therapy Practice.

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Lesson Three – It Always Seems Impossible Until it is Done There’s a quote I love from Nelson Mandela – “It always seems impossible until it’s done” A few months ago when we received the news of our children’s diagnosis, and that there was only one treatment that could halt the destruction of their motor […]

The post It Always Seems Impossible… – Biz Lessons from the ICU, Part 3 appeared first on Guide to a Successful Cash Based Physical Therapy Practice.

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Shortly after publishing episode 82 back in October, my son, Gray, was hospitalized. What I expected to be a few days in the intensive care unit turned out to be a much longer, more grueling experience than I could have ever imagined. Gray was admitted for over three months and during this time I practically […]

The post CBP 083: Business Lessons from the Intensive Care Unit appeared first on Guide to a Successful Cash Based Physical Therapy Practice.

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