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Maybe you’re looking to expand your market, or you think your product or service might do better with customers based elsewhere. While the American market is significant, there are huge numbers of overseas buyers that you could be reaching.

Start by identifying your goals. What do you hope to achieve by selling overseas? What are you willing to take on to make it a success? Under what circumstances could it be profitable for you?

Selling your business internationally takes additional funds, effort and skills. While there are many online platforms that you can use to facilitate the process, it’s usually not enough to simply take current copywriting, graphics, and other resources and expect them to connect with audiences in other parts of the world the way they do with homegrown audiences.

Even in major English-speaking markets such as Canada and the UK, customers have a different perspective and may respond to different styles, approaches, pricing strategies and product positioning. You’ll want to take styles of communication, cultural expectations and language into account. It’s better to hire translators with some expertise in copywriting or bilingual marketers, if you can. This lets you localize content for your overseas customers more effectively, rather than using automatic translation software, since even a perfect direct translation won’t necessarily connect once translated.

Much like you would for the American market, it’s important to split test and trial run different approaches to copywriting, graphics and any other content you send out. Customize emails for each different significant market. Try to find a group of supportive customers, other business owners, or collaboration partners in the international markets that you want to sell to who can help you better understand their home culture and style of communications.

Partnerships could be a great opportunity, especially if you sell a product that isn’t handmade. You could own the brand and have a different manufacturer who is stationed closer or in your international market to reduce shipping costs, or produce in bulk, ship to a partner, and have them be a regional distributor.

For all international transactions, but especially for larger ones such as making bulk payments to a manufacturer or distributors, you’ll need to know how to get the best price on currency transfer fees. If you have a distribution partner in London helping you send goods across Europe for less, you should look up UK to USA funds transfer options to find the best rates, otherwise you could end up paying too much and lose money or have your margins too tight to really profit off of them.

Platforms such as eBay, Etsy, and Amazon can help you gain visibility, or else you need to come up with a strategy to connect with shoppers online and draw them back to your own website, or have a local partner to connect with them in person.

Selling your business internationally opens up a whole world of opportunity, literally. Make the most of it by taking the time to understand your target markets, building beneficial relationships and partnerships, doing careful research on fees and cost-cutting measures, and localizing your content to appeal to your international customers.

Author information
Mia Guerra
Executive Editor at Chispa Magazine

Executive Editor at Chispa Magazine, Mia Guerra is a writer at heart. Regardless the topic, she loves to investigate, encourage, and ruminate on topics that can make us better people. Aiming to live a Proverbs 31 life, Mia is ecstatic to be following her calling with Chispa. At home she is her husband's sidekick and together they are raising a God-fearing family in Atlanta.

The post How to Start Selling Your Business Internationally appeared first on Chispa Magazine.

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When you run your own startup business, it is vital to ensure you remain as professional as possible. There are so many things you can do that will help you to become more professional in the world of business, and this is so useful. By projecting a more positive image you create more opportunities for yourself, and you make more money for the company.

So what is professionalism? Well, in many ways it is about how you present yourself and the role you play as a working professional. Your approach to business, the way you look, your attitude and interactions. These all play a big part in helping the company improve and evolve, not to mention making you more professional. These are 5-steps to help you become more professional in the world of business.

Step No. 1 Improve the Company Image
The image of the business plays a major part in the way the company is perceived. It helps you make the business more professional, especially if you can build a great reputation. The image of the company is something you can make better, and this is going to help you generate more interest in the business moving forward.  

Step No. 2 Focus on Quality
You need to make sure you are focused on developing the best quality product or service for customers you possibly can. You need to give people what they want, and what they deserve, and building a brand that provides the best quality possible is so important moving forward. Quality and professionalism are entwined, and this is a crucial step in your journey.

Step No. 3 Tick Legal Boxes
All businesses are going to be dealing with legal issues and potential legal problems. This is part and parcel of what’s involved in running a brand. You have to make sure you tie up your company’s legal loose ends and ensure that your business practices are all above board. This is essential for protecting the company, but also for presenting a much more professional and trustworthy image.

Step No. 4 Get More Qualifications
Another thing you can do to make yourself more professional is to ensure you get better qualifications. You want to be able to do your job to the best of your ability, and this is the way to achieve that. Whether it’s taking a Business and Management Science course, or an online DNP degree there is so much you can do to improve your qualifications and become a more professional person.

Step No. 5 Always Treat People With Respect
You have to keep in mind that your clients (and boss if you aren’t the boss!) are not your friends, they are your clients. You have to treat them with a different dynamic to how you would your friends. There needs to be a level of respect in place so they can see how dedicated and professional you are in the business world.

Maintaining a professional and competent approach to business is so important if you want to be successful. You need to validate yourself, and your brand and people need to take you seriously if you want progress. These five steps are essential in your quest to become a more professional you.

Photo by Lesly Juarez

Author information
Milo Senalle
Managing Editor at Chispa Magazine

As one of the managing editors of Chispa Magazine, Milo Senalle is the go-to man for all things technology, ethical, and financial concerns. Providing laughs with his style of writing and problem-solving techniques, Milo is a voice of reason among the girly staff at Chispa. Married with children, living in Atlanta, he works 24/7 on becoming a man of courage and believes honor begins at home.

The post Five Steps to a More Professional You appeared first on Chispa Magazine.

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Working from your home office means that you’ll understand the importance of your environment and how it can affect your thoughts and level of creativity and inspiration. Therefore, it might be time to make some changes, and spruce up your home office environment so that your work will get a new lease of life. Considering how you utilize the space in the room and on your desk, and how you hope to feel when you’re in there, will help you decide on where to focus your efforts. Therefore, it’s time to get your office stationery ready, and write a list of the areas that could use some improvement. The following are some tips and ideas for those who want a little inspiration to help them update a tired and unmotivational office.

A Clutter-free Space
Whether your home office is big or small; you’ll want to focus on your headspace and how easy it is to relax and work from home in the interior surroundings. Light hues and pale colurs on the walls and ceiling will instantly freshen up an environment, so it might be worth getting your paint brush and rollers out to cover any old, tired, and dull areas of the room. As you’re moving items out of the room before you decorate; it’s worth looking at the things you barely use, and throwing out old items that are simply cluttering what could be a tidy space. Use companies like Premier Surplus to dispose of any old electric or computers so that you’ll have peace of mind they’re being recycled responsibly. Give other items to charity, and take the opportunity to organize your files and paperwork.

Your main focal point will be your desk if you write, blog, and work from home, so this will be the area you look and use the most throughout your day. Therefore, you’ll need to ensure you have a surface with enough space and plenty of room for your computer, stationery, and a cup of coffee (or two).

An Inspirational + Personality-filled Room
Once you have a tidy and freshly painted office, you can focus on the design details and sentimental accessories that will bring your personality into the space, and what will give you a much-needed boost throughout your working day or evening in there. Family photos, your kid’s artwork, and any postcards or prints you love, are the perfect way to adorn the wall and are great for popping into frames beside your laptop or computer. Characterful additions to the office, like lamps, cushions, and coffee table books that you’ve discovered in a thrift store or flea market will add even more interest to your new room, and you’ll ensure that it’s a unique and appealing space to work in.

Keeping the walls and floor neutral and ensuring you’re on top of tidying and organizing your office, will help to ensure that you can have some fun when it comes to adding personal touches and interior accessories. Keep looking for inspiration online, and remember it’s your office, so create a room in which you love spending your time.

Photo by Kinga Cichewicz

Author information
Mia Guerra
Executive Editor at Chispa Magazine

Executive Editor at Chispa Magazine, Mia Guerra is a writer at heart. Regardless the topic, she loves to investigate, encourage, and ruminate on topics that can make us better people. Aiming to live a Proverbs 31 life, Mia is ecstatic to be following her calling with Chispa. At home she is her husband's sidekick and together they are raising a God-fearing family in Atlanta.

The post Sorting Out Your Home Office For A Productivity Boost appeared first on Chispa Magazine.

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You would think having the experience of mommahood behind you would make decision making easier, but it is one of those entrepreneurial burdens that never gets easier. Tough decisions will always weigh heavy on your mind, especially when you realize that the biggest opportunities often come disguised as the toughest decisions. However, if you want to make your little business a success then you need to get used to buckling up and biting the bullet.

From the moment you step into your mompreneur shoes until the day you decide to retire, you’re going to be faced with a thousand decisions. Some of these will be pretty small and the butterfly effect will only have the slightest influence on your and your business. But there are some that will have a huge impact on what you are doing.

To help you spot these ahead of time, we’ve pulled together a list of the big decisions you’ll need to tackle head-on.

Turning Your Dream Into Reality
No decision will affect you, your life or all the other decisions that will follow more than deciding whether or not you should turn your middle-of-the-night idea into a business. This is because launching a business is not for the faint-hearted. There will be sacrifices, long days and longer nights, the loss of your full-time income or scaling back your lifestyle in order to turn dreams into realities. Of course, it may be less about whether to run with your idea and more about deciding on which idea to run with.

To Expand Or Stay As You Are
Another huge decision you need to weigh up is whether or not you keep your business small enough to manage yourself, or take the risk of expanding, growing and see how far you can push your idea. It’s one of the hardest temptations to ignore. That idea of growing into something huge, seeing your revenue stream triple and the chance to explore new avenues is just too exciting. But it will mean letting goes of your grip on the day-to-day activities a touch and stepping into the unknown. It’s not a decision to be taken lightly. If you decide to expand—whether that means hiring new employees, applying for more funding from TwinFold Capital, increasing product selection or partnering with another business—making sure you grow wisely will be paramount.

Packing It All In, Forever
If we were to dress it up in a bunch of optimism, we would say running your own business requires some serious tenacity and hard work, most of which won’t pay off for months, years and maybe decades. That can make you think what is the point and want to give up. We’re talking financial struggles, a loss of enthusiasm, disappointing results, and so much more. If you’re in this moment right now, don’t despair; every single entrepreneur has had to battle these thoughts. Sure, giving up may be the best—or only—call you can make. But if you can dig deep, find the persistence to carry on and summon the strength to continue, it might just be worth it in the long run.

Photo by Marten Bjork

Author information
Mia Guerra
Executive Editor at Chispa Magazine

Executive Editor at Chispa Magazine, Mia Guerra is a writer at heart. Regardless the topic, she loves to investigate, encourage, and ruminate on topics that can make us better people. Aiming to live a Proverbs 31 life, Mia is ecstatic to be following her calling with Chispa. At home she is her husband's sidekick and together they are raising a God-fearing family in Atlanta.

The post Decisions Every Mompreneur Will Face appeared first on Chispa Magazine.

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Creating a successful business from the comfort of your own home is no easy task. Obviously, it takes hard work to create any sort of business, but you’ll need to be a determined and driven individual if you want your freelancing venture to really take off. You might have a plan to hire more people or even get friends and old colleagues on board to help, but most home businesses start out as a solo venture. And, as a solo entrepreneur, it’s up to you to take your business to the top. You’re the employer and the employee. If you want to achieve success in your home business then the following pieces of advice might just help you out.

Be organized. You need to make sure you have an organized schedule if you want your home business to be successful. That means you need to balance your personal life and your business life. You probably have to juggle the responsibilities of taking care of the kids, running errands, and running your business. That’s why it’s so important to be as efficient as possible during the time that you do spend working. You might want to look into programs that could automate certain administrative tasks, for example; generating invoices for clients can be very time-consuming when you have lots of other projects to complete.

You might even want to check out textbetter for a service that lets you use your landline for text messaging. Phone calls can waste time, and the information isn’t always communicated clearly over a bad connection. Texting is simple, quick, and concise; you get the exact information you need, and the communication is instantaneous. Creating a more time-efficient home business is all about finding time-consuming elements of your day (whether personal or business-related) and finding ways to improve them. That way, you’ll be able to use your time more effectively to chase new leads and deliver more products or services to clients. In turn, you’ll be more profitable.

Advertise yourself well. When you’re running a solo business, it’s important that you learn to advertise yourself well. The better you market your company, the more chance you have of competing with the big businesses in your industry. The internet is the best resource at your disposal. You don’t have to spend a fortune on posters or billboards anymore – in the modern age, search engines can serve as your billboard. After all, that’s the platform your potential clients are using to find the goods and services they want. You can easily rival the companies in your industry that are run by big teams – you just need to tidy up your online content. With relevant keywords and a responsive design, your site will rank higher on search result pages.

Outsource some of your work. Another way to achieve success in your home business is to get help to cover the workload. If your company is going to grow then you might need to deliver a more extensive service; you can only deliver services to so many clients with the hours you have spare in the day. Of course, you might not want to hire people straight away. That’s why it can be helpful to outsource certain tasks. You could outsource work related to your business accounting or calls with potential clients. Anything that helps your business to grow is worth the cost.

Author information
Mia Guerra
Executive Editor at Chispa Magazine

Executive Editor at Chispa Magazine, Mia Guerra is a writer at heart. Regardless the topic, she loves to investigate, encourage, and ruminate on topics that can make us better people. Aiming to live a Proverbs 31 life, Mia is ecstatic to be following her calling with Chispa. At home she is her husband's sidekick and together they are raising a God-fearing family in Atlanta.

The post Achieving Success In Your Home Business appeared first on Chispa Magazine.

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Think of every company you know, more than likely you can name their logo—the color, the shape, what it represents. That is what good branding looks like, but branding your company doesn’t happen overnight. Getting the right look, lets your customers know you are professional and trustworthy. It is who you are and who you want to be. So let’s get into it.

No. 1 Strategy. Think about who you are talking to and what you want to say? Try to picture your client in your mind, write a whole profile to fit them. Think about where they might see your logo? These starting points are the building blocks of substantial brand equity. Being associated with a particular feeling, luxury or type of personality is how you secure a market and brand loyalty.

It is important not to try and replicate another big brands; you aren’t them. Revel in the independent market; you can decide what ethos you align yourself and your business with. Being authentic isn’t just a trend, it is a way to reach out to people who are looking for an alternative to big corporations.

No. 2 Define the Lines. So now you have the basics down, it is time to get a little clearer. You’re going to need the following things to nail your branding.

  • A logo – on everything
  • A Branding Message – what is it you want to say to your customers? Make sure it is easy to understand, all of your future employees will need to be aware of what the brand stands for.
  • Get yourself a tagline. Write a short and snappy statement that is both meaningful and memorable.
  • Design. Templates and branding standards are a must. Make a note of the colours you’ve used, logo placements, size and feel. Consistency is key.
  • Spread the word. When you answer the phone, write an email, send letters include your brand in there.
  • Make a note of everywhere your logo will be, and the sizes you will need it. Places like Facebook and Twitter have both a small square and a more substantial cover photo, perfect for getting your tagline on.

No. 3 Be Fluid. It is no longer enough to pop your logo on everything and hope it takes off without much work from you. Recognize that customers run your business too, by treating them as intelligent beings and engaging with them, you will foster a feeling of familiarity. With that familiarity comes the natural part of human nature—they want to share what they have found. Allow people to find out more about your brand, by having all of your social platforms and website linked up. With a little bit more information to find.

You are in a unique position; you can be flexible, innovative and push the boundaries of how and where you communicate with your customers. Being as hands-on as you are will allow you to see first hand what is and isn’t working and make changes there and then.

You and your brand are one in the same. Stick to your beliefs, speak to your customers, aim to build long-term relationships, be true to your brand and your message will shine through.

Author information
Mia Guerra
Executive Editor at Chispa Magazine

Executive Editor at Chispa Magazine, Mia Guerra is a writer at heart. Regardless the topic, she loves to investigate, encourage, and ruminate on topics that can make us better people. Aiming to live a Proverbs 31 life, Mia is ecstatic to be following her calling with Chispa. At home she is her husband's sidekick and together they are raising a God-fearing family in Atlanta.

The post Nailing Your Branding is as Easy as 1,2,3 appeared first on Chispa Magazine.

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Managing childcare and your own home business can be an incredibly tough dynamic to get right, in particular, if you are only starting out as a mompreneur. However, with increasing numbers of moms looking to go it alone so that they can follow their own professional dreams and have enough spare time to enjoy those precious moments with their kids, this shift in mentality has meant that you now have even more support as a business-minded mom. While balancing sleepless nights with a spreadsheet is not for everyone, it is important that you maintain a balance between your little darlings and your work commitments. It is vital that you remain strict when it comes to your daily routine and your work schedule so that you still have precious downtime to relax and look after yourself too.

Stick to your schedule. If you are balancing your business and your babies, then the first few months are going to be incredibly tough, especially if you have just welcomed an infant into the world. It is for this very reason that you need to draw up a schedule that works for you and make sure that you stick to it religiously, just as you would if you were working out of an office. Working from home should not be approached any differently to a usual, 9 to 5 position, even if you are up all night breastfeeding and sleeping during the day, be sure to stick to your schedule so that you meet with any pending commitments and requirements. If you have young kids, then make sure that they understand if your office door is closed that mom is not to be disturbed. Try discussing childcare commitments with your partner so that you can each balance the load, and you will still be able to get your work done.

Use hacks. If you usually enjoy long trips to the mall but find that you no longer have the time, then this is a sign that you should begin to consider using a few simple hacks to make your life easier to juggle. Consider shopping for your kid’s clothes online at sites such as Nicki’s Dsquared. You can also look online and book in for mobile spa and hair appointments so that your necessary pampering comes to you. Finally, consider doing your weekly grocery shop online also, meaning that you save both time and money as you will no longer make those unnecessary impulse purchases.

If you are mompreneur then you will need to make sure that you are strict and organized to ensure that you can balance your business and childcare effectively. Be sure to draw up a schedule that works for you, and make sure that you stick to it so that you can get your work done. Make sure that you set boundaries with your children also so that they know when not to disturb you. Finally be sure to use hacks such as online shopping to ensure that you can keep running your household, without leaving home.

Author information
Mia Guerra
Executive Editor at Chispa Magazine

Executive Editor at Chispa Magazine, Mia Guerra is a writer at heart. Regardless the topic, she loves to investigate, encourage, and ruminate on topics that can make us better people. Aiming to live a Proverbs 31 life, Mia is ecstatic to be following her calling with Chispa. At home she is her husband's sidekick and together they are raising a God-fearing family in Atlanta.

The post How to Manage Your Kids and Your Home Business appeared first on Chispa Magazine.

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If you feel as though you’re flat lining with your business a bit, then you need to find a way to kick it back into gear to make sure you’re being as successful as you can possibly be. Most people build their business from the ground up, so it’s not exactly something that wants to go to waste. But, it’s also understandable that people might slack a little from time to time, and things might plateau a bit. But a business is for life, not just for the short time, and there’s a hell of a lot of money can be made if you do things the right way. To make sure you do, here’s how you can kick you business back into gear.

The Right Office Space
You don’t truly realize how the right office space can affect your business until you’re in the right office space. A lot of businesses spend their time cramped into what must feel like a cupboard because they’ve never got round to moving to a better facility. If this sounds like you, check out websites such as offices.net and see what you could do for your company. Having a new office space lets you breathe life into a business by switching up the decor, giving it more space to expand, and helping to keep your office happy. If you were to move premises, make sure you’re not moving far. The place your office originally stood would have been perfect for your employees to get to, hence why they took the job. If you move too far afield, you might end up losing a few employees due to the inconvenience caused.

The Right Products
You aren’t going to move forward if you aren’t being innovative with the products or services that you’re selling. So many companies get this wrong, and so many fail to produce new and exciting products that will keep their business thriving in such a competitive market. You don’t necessarily have to keep coming up and creating new products, all you need to do is make sure you’re making the ones you are selling the best they can absolutely be. So, all you need to do is a bit of market research and you’re away. This is the definitive way of finding out what your customers truly want, and it’ll make sure you’re always staying ahead of your competition.

The Right Team
Employees get bored, and bored employees can be the wrong team to have working for your company. You need to make sure you’re creating and enthusiastic team to work for your company. One way of doing so is to give monthly bonuses and incentives. Just the standard pay packet can be a little boring for most employees, so giving them something to work towards should help to keep that spark alive for them. You also need to make sure you’re outsourcing when needed. Keeping things in house all the time can make things messy. There are plenty of specialist companies out there who can help you to run an effective marketing campaign for example.

Author information
Mia Guerra
Executive Editor at Chispa Magazine

Executive Editor at Chispa Magazine, Mia Guerra is a writer at heart. Regardless the topic, she loves to investigate, encourage, and ruminate on topics that can make us better people. Aiming to live a Proverbs 31 life, Mia is ecstatic to be following her calling with Chispa. At home she is her husband's sidekick and together they are raising a God-fearing family in Atlanta.

The post Kick Your Business Into Gear appeared first on Chispa Magazine.

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When it comes to working for yourself more people are taking that big leap of faith into the unknown. There can be many different reasons as to why people choose to do it. They might like the idea of having more time at home, or simply want to earn more by being in control of things. Whatever the incentive is, people are totally rocking their at home businesses. So how can you do the same? I wanted to share with you some of the ways you could do it.

Make sure you have a dedicated work space. One of the first things to do would be to ensure you have a dedicated work space for your new at home business. This helps you to differentiate your working time from your home life. A dedicated are a can help you to focus on the work aspect, and have a place for you to store your work items. Once you leave your work space, you can then feel like your working day has ended.

Think outside of the box when it comes to content. A great way to be different would be to reality be creative when it comes to your content. From your website information and descriptions to the social media statues and updates you put on your platforms, your content matters and people are looking. More so than ever when you are solely online and you can find that you are more exposed. Thinking outside of the box and sharing different things as well as advertising for your business can set you apart from your competitors.

Having a fab website. Your website is your online storefront, it needs to shine. So you need to ensure that your website stands out from the crowd. This means that the page loading times are kept to a minimum, that your e-commerce element works seamlessly, and that there are no quibbles with the information you have advertised.

Knowing your demographics. When it comes to the information you have online and what you share on your social media, it can be important to know your demographics and customer type. This is when you can ensure that you target the right audience and type with the content you use. You can see this page online for more information. This really can help you tailor your schedule of content, as well as keeping things current.

Injecting personality into your business. Finally, injecting personality into your business can be a great way to help your online business stand out. There is an old rule that people buy from people, and having an online business means that you can still showcase your personality and add a personal touch to your business and the content that you share. Many successful small online businesses do this with platforms like Instagram and they take advantage of the Instagram stories giving insight to the behind the scenes look of business life and who they are.

Author information
Mia Guerra
Executive Editor at Chispa Magazine

Executive Editor at Chispa Magazine, Mia Guerra is a writer at heart. Regardless the topic, she loves to investigate, encourage, and ruminate on topics that can make us better people. Aiming to live a Proverbs 31 life, Mia is ecstatic to be following her calling with Chispa. At home she is her husband's sidekick and together they are raising a God-fearing family in Atlanta.

The post Let’s Do This: How To Totally Rock Your At-Home Business appeared first on Chispa Magazine.

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For many mompreneurs, the idea of an ecommerce business is undeniably tempting. Ecommerce is relatively simple; you buy (or make) products, you sell them online, and then you send them to your customers—as far as home-based businesses go, it’s just about as flexible and simple as it gets.

However, there is one aspect of ecommerce that can hold mompreneurs back—a concern over the technological requirements. Online stores, management of receipts, and all the tasks associated with running such a business sound incredibly complex. If you have no history in creating websites and related tasks, is it really possible to start a small business that is entirely reliant on tech skills?

The answer to the above question is “yes”—but there are a few things you need to know…

There will be a learning process. If you hope to be able to create an ecommerce business without engaging at least partially in learning about the tech side, then you’re going to struggle. While you don’t need to sign-up for in-depth coding classes and learn to write HTML from scratch, you do need to be willing to learn some of the tech details behind running a site.

If you’ve never stepped into this world before, then a small venture into learning about the various mechanics of running an online site will be beneficial. Here are a few areas you might want to research:

  • The management of domain names and how to control your nameservers. There’s a helpful guide that can explain this for you here.
  • The different types of ecommerce software and which may be right for you. You may wish to take further advice on this, but having a decent background knowledge to help you choose your preferred software will be very beneficial.
  • Seek to gain an understanding about how web hosting works, such as the difference between shared, virtual, and private servers, so you can have an idea of what kind of web-hosting package you might need.
  • It’s also beneficial to know a little about security measures you may need, such as protecting your site from suffering through data breaches or preventing a DDoS attack. While the threat level from these concerns may be small, it’s not non-existent, so a little learning can go a long way to ensuring your new business venture is able to survive the rigors of life on the internet.

Gaining a background knowledge on these areas will definitely stand you in good stead when it comes to negotiating the simple mechanics of running your site. You don’t need to become an expert, but decision-making is easier when you’re as informed as possible going into the website creation and management process.

There is help available. Many people who are new to site development worry about “doing something” to their site which brings it crashing down. They don’t want to try new things or improve their software, because they’re nervous about upsetting an established site, and not having the know-how to get things back to normal.

If you fall into this category, it’s important to remember that there is help available to you—you don’t have to become a tech and software whizkid overnight and only rely on your own knowledge. Companies like Svitla Systems are able to work with you to ensure that all of your software requirements are met, lending their own expertise to ensure that all is well with your site at all times. Outsourcing is a common requirement for any business, so if you do feel you need the extra help, then by all means reach out to a company who can assist you.

It’s okay to make mistakes. How many times have you tried to shop at an online store and had a problem with your transaction? Unless you have been extraordinarily lucky, you’ve probably encountered more than a few ecommerce blips in your time. The vast majority of internet users are accustomed to minor tech problems, so provided you fix any issues as soon as you become aware of them, you won’t need to worry about losing customers.

If you’re concerned about not noticing problems as soon as you would like, then get into the habit of running simulations of the checkout procedure on a daily basis. There is software that can do this for you, but sometimes, the simple solution is the best: go through the site and attempt to buy something, moving through every stage and then stopping before payment is fully processed. If everything proceeds as it should for you, then you’re safe to conclude it is the same for your customers. If you find a glitch, get in touch with your software company or attempt to resolve the issue yourself.

Keep it simple. If you’re concerned about your lack of tech prowess when it comes to your ecommerce store, then just strive to keep things simple. Some online stores are all-singing and all-dancing affairs; they have chatbots to communicate with customers, special flash deals that pop up during checkout, and various other features that aren’t essential to the basic process of buying an item.

In essence, the less “bells and whistles” your ecommerce site is, the less that can potentially go wrong. By keeping the checkout process simple and streamlined, you will have fewer potential points of failure. As time passes, and you become more adept at dealing with the tech side of your site, you can implement these features if you think they are beneficial—but they don’t need to be there until you’re ready to handle them.

Running an ecommerce site is relatively simple, but can seem difficult to those with little to no experience in web design and development. While there will be a learning curve you have to adjust to, it’s important to note that it is possible to run an ecommerce store even with a sparse knowledge behind you. In time, you will learn and develop your skills, allowing you to reach the business heights that you want to reach.

Photo by Kevin Bhagat

Author information
Mia Guerra
Executive Editor at Chispa Magazine

Executive Editor at Chispa Magazine, Mia Guerra is a writer at heart. Regardless the topic, she loves to investigate, encourage, and ruminate on topics that can make us better people. Aiming to live a Proverbs 31 life, Mia is ecstatic to be following her calling with Chispa. At home she is her husband's sidekick and together they are raising a God-fearing family in Atlanta.

The post How Tech-Savvy Do You Have To Be To Run An Ecommerce Business? appeared first on Chispa Magazine.

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