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With the increasing popularity and adoption of digital marketing, data has become the heart  and soul of the marketing profession. ..read more
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Most marketers find themselves paying close attention to the television ads that air during their nightly time in front of the TV. ..read more
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Most of us are constantly in search of that proverbial feeling of “I made it”. Whether it’s reaching a new level of positioning at ..read more
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Now, more than ever, consumers are seeking connections. Connections with one another, connections with brands, connections with strangers ..read more
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  Now, more than ever, consumers are seeking connections. Connections with one another, connections with brands, connections with ..read more
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Data drives the majority of our decisions today. Particularly in the marketing and public relations spaces, automation and artificial ..read more
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It is a simple question that becomes harder to answer the more you investigate it: why did this customer buy from you? Did they see an ..read more
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Digital marketing comes heavily into play around the closing part of the year as consumers gear up for the holiday season. Though consumer ..read more
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Having a long-lasting a successful career in public relations is challenging. Working in the industry requires a good amount of bravery, ..read more
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In some situations, a business does not have the manpower, resources, or connections needed to cast a wide enough net. While this is often ..read more

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