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Nearly every online visitor has conducted a Google search on their mobile devices before buying a product. A significant percentage of these searches are locally based. Google My Business is a handy digital marketing tool that doesn’t require having a technical background.

It’s an intrinsic part of local SEO that can help you to deliver an excellent user experience. You will need to undergo a verification process to ascertain the authenticity of your brand. Try to avoid the following Google My Business mistakes as you focus on the various SEO ranking factors that matter.

1. Incorrect/incomplete information

Online visitors rarely want to be searching for your company’s information all over the internet. This is why you must include your hours, site URLs, phone number, email address and the likes in your Google My Business.

Start by filling important information correctly without skipping any section. It’s ideal to update your listing promptly if there is any new development. Your information should be consistent across the web to avoid sending a wrong signal to Google or losing customer trust.

2. Photos

Invest in high-quality images that portray your values instead of using the ones posted by your customers. The right photos can speak volumes about your brand and highlight the qualities that set you apart from your competitors.

Google will verify your workplace by checking the internal and external view. In light of this, add images of your staff, office, and signage.

3. Unclaimed listing

It’s imperative to claim your Google My Business listing in the early stages of your business. An unclaimed listing may be deleted by Google or claimed by another company.

You will be able to manage your listing, create posts and respond to reviews if the verification process is successful. Another thing is that you can get timely support from the team.

4. Reviews

Reviews can be the most daunting aspect of Google My Business, especially if it has negative or no comment at all. Endeavor to respond quickly to all reviews. Failure to do this may result in losing customers and sales.

The customers of this age want an engaging experience and will stick to a brand that prioritizes that.

5. Located in

This feature was recently introduced to allow business owners to change the information about their location. You can confirm whether your listing displays the right information by searching on Google.

It gives business owners the opportunity to inform customers that they’ve changed their location. Implementing this feature will convince customers that you put them first.

6. Closed businesses

In case you’re no longer running a particular business due to one reason or the other, let Google know it’s permanently closed. This will ensure that it doesn’t show up in the map pack and mislead customers.

7. Map pins

Many business owners tend to skip this part. The truth is that online visitors rely on GPS programs to find their destinations. They expect brands to be tech-savvy because we are in the era of digital marketing.

Most of them will likely buy from businesses that pin their location on Google Map correctly.

The post 7 Common Google My Business Mistakes You Should Avoid appeared first on SEOTechyWorld.

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It seems like everyone has a mobile phone these days, so why is it so hard to find someone if all you have is their phone number? One issue is that phone companies still list landline phones in the phone book, but cell phone numbers aren’t in these listings automatically. 

It’s hard to track someone down with just a phone number; but it’s not impossible. There are ways to find out who that person is on the other side of their number.

Why backtrack a phone number?

Everybody gets mystery calls frequently. Some people just answer them, but others don’t want to give away information about themselves — not without knowing something about the person on the other end of the line. You’re left with the dilemma of whether to call back or answer the next time that number rings.

That caller could be a scammer, or it could be your bank. It could be a childhood friend trying to find you after all these years, or if could be the power company letting you know about a change in rates or a problem with your bill. A quick phone number search will arm you with the information you need to decide what to do next.

The DIY method

Backtracking a phone number can be a significant time investment, although sometimes you get lucky and it happens quickly. Here’s how you can go about it:

Start with a reverse lookup: All this takes is plugging the phone number into a search engine. If you’re using Google, be sure to use all the advanced search tricks at your disposal.

For example, put the phone number in quotation marks. This ensures that Google only returns results that include the whole number in that format, and not just any random arrangement of those numbers.

If Google fails you, don’t be afraid to try other search engines. While Google is normally the best resource for these types of informational searches, there are others like Bing or Yahoo which are worth checking. 

Will you succeed using this method? Sometimes, although there is luck involved. But there’s a chance it won’t work, so now you need to move on to searching social media.

The social media hunt: This won’t work if the caller is a scammer, but a legitimate business or government organization might have a Facebook or Twitter account with their phone number listed. Some private individuals put their phone numbers up on these pages as well.

LinkedIn is another good place to look. If the person who called is an old friend or colleague, their phone number might be on their LinkedIn profile. Some businesses have a LinkedIn presence as well, and will list their phone number.

Will you succeed looking through social media? Again, maybe. But if you don’t have a LinkedIn profile, you might not be able to find out much, even if you do find the number. And a lot of people don’t put private numbers on their social media accounts.

Use a phone number search service

Using a service for your phone number search is the best way to get some results. A phone number search service has access to all kinds of public records that it would take you hours (or sometimes days) to hunt through — if you could even locate all the records at your disposal.

Best of all, these services also offer other services bundled with access to the phone number search records. These services include things like background checks and arrest records, so you can make sure the person on the other end of the line is really who they say they are.

The post Can You Find Out Someone By Their Phone Number? appeared first on SEOTechyWorld.

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Live bets are bets that can be made during a sporting event. The standoff between the bookmaker and the player takes place in real time. Both are watching the event and trying to get ahead of each other.

The bookmaker’s task in https://1xbet.com/en/ is not to miss an important moment, calculate the probability in time and change the coefficient on the site. The player also monitors what is happening and is trying to catch the moment in order to make the most profitable bet for himself in 1xbet.com/en/. 

Sport betting on a favorite who started badly

In any sport, a draw may reduce an obvious favorite and an outsider. Sport betting is very wide. Pre-match odds are unfavorable: at best, 1.1 is for winning the favorite. 1.1 is not worth betting. It is better to start watching the match and navigate along the way.

  • For example, in a tennis match, the favorite makes a mistake in the first game and misses the game in his serve in sport betting www.1xbet.com. While the players have a lot of strength, such a mistake is likely to grow into a struggle and exhaust both athletes. Experienced players are ready to give the set, while saving power and exhausting the opponent. See more in “Live”.
  • In such a situation, the bookmaker looks only at the account and evaluates only him. If the favorite has lost the set, then the coefficients on his victory can double or even triple.
  • This is the best time to bid. Then rested favorite fully included in the game and replays the tired outsider. The main thing is to determine that it was a deliberate maneuver. An outsider can catch courage and put on a favorite.
  • Such logic is suitable not only for tennis, but also for any other sport. 
Live Express in streaming football link

To increase the odds in the live mode, you need to collect express trains from events in simultaneously running matches. This is most easily done in football.

A proven strategy is 3 × 85. We need to wait 85 minutes and put on the fact that there will be no more goals in two or three at the same time running matches in streaming football link: 1xbet.com. This express will give a ratio of up to 1.6. And the likelihood that the goal will no longer be – higher, maybe in the last minutes the teams try to dry the game and keep the score.

Bets during the match are in demand. You can watch the broadcast and guess the outcome in real time. If luck is on your side, you will get the winnings very soon. But if you do not develop a strategy and do not follow the bank, then live betting is the surest path to financial losses.

The post Live betting on 1xbet appeared first on SEOTechyWorld.

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Do you want to earn on sports betting http://1xbetbd.com and start collaborating with the professionals today? In order to do this, just undergo a simple registration procedure and deposit funds into your account.

The baseball season, which gave the fans a lot of unexpected results, is in full swing. This year, we can see the maximum density in the standings, which once again indicates that the average level of teams has leveled off here and there are no average games anymore.

It also makes betting on sports even more interesting. One of the main surprises was the performance of Minnesota, which once was even at the first position of the standings. Such a result can be called quite unexpected, and among the factors of such progress of the team are the following:

  1. Good teamwork of the players.
  2. Individual skills of the best players of the team.
  3. Experienced coaching staff.

All this together allowed the team to occupy a comfortable position in the standings for themselves, but it is a big question whether the club will be able to keep the leadership in the long run.

It has become much more interesting to monitor all live matches https://1xbetbd.com of the team. Even the recognized favorites are inferior to this team, which many people underestimated before the start of the season.

Baseball live online for everyone

The factor of motivation is the most important one in the decisive matches of the season. Some teams are already fed up with trophies, so their players are not always give their all at 100%. Baseball does not forgive this, so any lack of concentration here is instantly punished.

The wild intrigue is far from the only thing that the ending of the season promises to be remembered for. That is why baseball live online https://1xbetbd.com is now becoming so popular even among neutral fans.

You can make favorable forecasts for dozens of confrontations on the website of the reliable bookmaker office. Here you will find a wide choice of markets, among which it will be very easy to find a suitable one. History shows that in the decisive matches, there is often a place for sensations, so predicting the champion in advance is a rather complicated and meaningless task, because a lot can change in a short time.

Keep track of live baseball online together with professionals, so as not to miss anything important and always be able to convert your knowledge into real profit. Now it will take just a few seconds of your time.

The post Sports betting together with professionals appeared first on SEOTechyWorld.

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For favorites, find out how many bets of $1 you will need to win to win $1. Suppose someone offered me a bet I couldn’t guess the effect of a die being rolled. Quite simply, you can’t mix a couple of negative-expectation bets into something which’s in your favor. The most suitable bet at the appropriate time is the secret to winning.

Sports betting is a favorite pastime for huge numbers of people. If you are a newcomer to sports betting https://1xbet.co.ke , one of the very first things you will notice are all the different forms of bets you may make. If a specific sport is already extended in the line of office, then it’s represented really well.

New Step by Step Roadmap for Betting

The system you must find is a system which simply doesn’t keep doubling your money whenever you lose. A very best system is the one which is based on actual statistics and where the odds are sure to be a fantastic system in the place of a system that’s based on superstition. The sports betting system was proven over years of succeeding.

In fact, there’s a strategy, that ought to be involved. You might have noticed that many other popular card games don’t have any simple strategy. Below mentioned trading strategies help in lessening the risk.

Mythical Solutions to Discovered

GET YOUR BONUS NOW If you need to find out more about the listed above bonuses or would love to try one of them, feel free to see the 1xBet official website or 1xbet mobile with the assistance of the smartphone. A deposit bonus is a good method to produce some free betting cash. Moreover, the 1xbet Live Betting Https://1xbet.co.ke deposit bonus is just one of the biggest we have ever seen.

They have live betting along with physical betting shops around the country where it is possible to walk in and place your bets, although we prefer to visit mobile. It’s possible to place bets not merely employing the complete version in the site, but also using the app. 1xbet Formula 1 Live Https://1xbet.co.ke bets are among the very best in the business.

It is possible to download the app at any time of the night and day. You simply need to download 1xbet app to find that for yourself and regularly get the chance to earn thanks to your own knowledge in the discipline of a particular sport. It is possible to download the 1xbet app when you desire. You are able to use mobile 1XBet Kenya apps together with the PC app.

The post The Meaning of Betting appeared first on SEOTechyWorld.

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Being a UX designer and holding ranks with some of the big IT firms is a dream for many. Some can easily fulfill their dreams and others failed to work proficiently. People generally have a misconception that UX design is only possible to achieve if you have proper knowledge of skills in this regard. Unless you have years of proper job experience, excelling in this field is not that easy. This is not entirely the case. Yes, it is true that you have to learn the basics but that is what with every possible working arena and not UX only.

But, when it comes to work experience, every major UX designer started from the scratch only and they get to learn more about this creative world through years of practice. Working under experts and then learning from what they show you, will always be the best way to enhance your skill sets and bag the right job when the time comes. Recruitments take place at a regular interval and all the major firms are looking for fresh, smart and new talents through their UX recruitment now. So, if you are aiming for such help, then logging online is the best way to do so. Follow some of the points first, which will help you to become the best UX expert, even when you don’t have a degree or work experience in UX under your sleeves.

Getting to understand design directions:

At first, it is important for you to learn what you are planning to do. Even if you are trying to draw illustrations, what kinds are you aiming for? Are you looking for icons or cartoons, or even animations? Always remember that it is up to you to choose for yourself on what you want to cover right now. No one will be able to perform it better than what you do.

  • You can try being a part of the visual part of designing. If so, then you are asked to become visual designer, as the main career choice to deal with.
  • You can follow the path of a UX designer if you love to think more about the concept on how the products are going to work with users. It will help to make the interface even more convenient, after going through series of tests and analyses.
  • You can even opt to play the role of a product designer if you like both the paths, as mentioned before. Apart from that, to hold this post, you need to understand the product deeply and always try to be in charge of the item. You need to know how to work and improve it.
  • Those people are always invited to work as graphic designer if the likes remain in posters, flyers, magazines, and some of the other POS materials. If you like to work with the identity of the company, then being graphic designer is one option that you can always aim for.

These options are few of the many points that you are going to learn about while thinking about giving your creative side a boost. There are multiple areas available and you need to aim for the specialized interest area only. You have so many directions to choose from. Go through the one you like and get help as and when asked for now.

Time to pay some attention to design:

Unless you have joined the role of web designer, you might have easily ignored the content of sites and structures, and even ignored mobile applications. You have ignored colors and even the use of fonts over here. You can further fail to notice the components. All these will change when you thought of taking UX design as a major career choice now.

  • For example, if you are planning to play the role of an interface designer, then it is time to get started and paying attention to just everything. You might even have to ask some questions to you like the space to put logo in, reasons to use some specified buttons at end of a page and more. You have to learn more about the site as well.
  • Asking some questions to yourself and then finding answers after scrolling down some mental points will not just help you to start using the website but can help in evaluating the same from your professional viewpoint.
Get to use design from the start till last:

It is always advisable to dive right into design, and get to look straight at the people’s work on a daily basis. You need to get involved in this arena from the first till last. There are multiple resources available online just to give a try, and some of the best ones over here are Dribbble, Behance and Awwwards.

This good practice of just viewing some of the other people’s works and even checking out their portfolios will definitely help you to just enter design track and see what others are up to. Some of the major projects might also talk about the decision making descriptions and can also offer you with job descriptions to watch out for. These stages will definitely help you out to be aware of the latest fashion trends and get some of the major inspirations covered.

Try to copy some experts:

You might be wondering how to work as a UX designer if you don’t have experience or idea in it. Even a degree is helpful when you are trying to bag a job from a reputed industry or company. It is really important that you come to learn more about the experts, whose works you are aiming to follow, before you finally work out on this stage. There are different options available and you are asked to be sure of the experts, and then start copying their works. Try to add some twists to make those tasks a bit of your own. It will help you big time.

The post Don’t Have Work Experience Or Degree In UX? Still You Can Start A Career in UX web Design appeared first on SEOTechyWorld.

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Live events are difficult to achieve, there are so many factors to manage and plan for contingencies if problems occur during the event, but more so it is difficult to find an audio visual company that would help you realize your vision for that big corporate event. Companies do have the manpower and the resources to plan for and create a live event, however, it is not within their technical expertise to create and produce the sounds, lights and video needed to pull off the live event. As corporate live events are becoming more relevant and can be used as a strategic marketing tool, companies are now finding creative ways to make sure that live events are memorable and will be talked about by the public even after the event itself. With that, in order to create the most impactful and memorable live event, you need to hire Los Angeles Audio Visual Companies.

What is so great about Los Angeles Audio Visual Companies?

Audio visual companies provide sounds, lights and video services in support of any corporate event. More than that, it also supply the equipment and technical staff to operate the said sound, lights and video equipment. For any live event, there is always the need for sound systems, lights and other supporting multimedia effects like videos, voice overs, sound effects, smoke, blue lights, microphones and speakers to provide the delivery of the information, performances and products that the company wants to impart in the said event. Los Angeles Audio Visual Companies are the first and only choice when it comes to highly talked about corporate live events, from concerts, talks, product launches, awards and celebrations.

Los Angeles Audio Visual Companies: Digging Deeper

There are many AV companies out there, in fact many companies would tell you that they had some pretty sad experiences with AV companies who were not able to deliver the AV experience that they expected to get with exorbitant prices and service fees. There is actually high demand for AV companies as more and more corporate live events are being held all year long. But getting the best AV company to work with you on your live events can be a trial and error process. It even takes on average of three AV companies before you get the best one. This is such a waste of time and money, and a failed opportunity to harness the impact of a live event. Thankfully, Los Angeles Audio Visual Companies are able to provide you with top of the line sounds and lights equipment, skilled and trained staff who are friendly and accommodating and will work with all your AV needs. They also have the most competitive rates in town, and you get to pay for only what you need and use. They offer more services like event design, branding, packaging and anything else that will help you realize the kind of live event that you expect to have. They will help you source whatever equipment or material you need to help you realize that memorable live event.

Not a typical Los Angeles Visual Company

Audio Visual Companies are known to provide services that will create the special effects and seamlessly provide the transition between each performance, presentations, speech and videos. A live event would be very boring and dragging without the integration of music, lights and videos into the event. Los Angeles Audio Visual Companies provide these services and a lot more. Most AV companies would just set up the sound and lighting equipment and then would leave it all to the event managers, or have a standby staff who will only troubleshoot if problems or technical issues arise. Although this has been practiced by most AV providers, a business or company would appreciate it more if they have an open communication with their AV providers and be able to involve them during the design and planning phase and to be able to carry out all the sound and lighting needs of the event. Nowadays, branding is becoming more important and effective in growing customer loyalty, Los Angeles Audio Visual Companies can assist you and work with you on event design and packaging, like creating a unique theme for the event, or making a logo or backdrop to showcase the event and well as create teaser videos to help promote the event and reach as many audience as you can. On the other hand, the company also can increase the audience reach of the event through live streaming which they are fully equipped to do so.

Attain Global Impact

In this digital age, the world is becoming smaller and the means of connecting with people from other parts of the world is becoming more accessible. However, a live event is much more difficult to do as there are no do overs or any opportunity to correct a mistake or to edit out dead air. Thus, setting up live streaming is a tricky thing and being able to maintain internet connectivity all throughout the event is not an easy feat. Los Angeles Audio Visual Companies have the ability to provide this service and provide technical support to ensure that everything goes smoothly during the event. Moreover, the company also offers the packaging of the event to become more inspiring and impactful to the audience that would really move them into action. Trust this company to help you attain global reach and impact, with such well-run events as evidenced by their previous clients, people will be talking about your event long after it is over.

An Excellent Track Record

The best way to ascertain how good an AV company is, is to check their previous clients and what they can say about the events that they had worked with. Los Angeles Audio Visual Companies have worked with a number of celebrities and companies all over the world. They have successfully worked with international clients and in international locations which is an accomplishment on its own. You would want a company that can deliver such technical expertise and make sure that your event is the best for this year.

The post For The Best Live Events: Hire Los Angeles Audio Visual Companies appeared first on SEOTechyWorld.

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The SEO world is buzzing with terms like data mining, big data, and big data mining. As a brand owner, you may have heard these terms multiple times from your local SEO agency and why they believe it is critical for your business. Although it can appear to be a sales strategy, the truth is that big data has marked a new era in the fields of search engine optimization and digital marketing. If you have noticed, any actions that happen online are either driving data or getting driven by it.

The purpose of mining data is to comb through chunks of user information for analysis and detection of behavioral patterns and use them to the benefit of an organization. For example, what you watch on Netflix or where you go tracking the location through Google Maps, all the platforms store, assess, and leverage the collected data to understand what you will do next to serve you better and faster. And whoever can master this art today can be a winner in his or her business. To put it in simple words, here are a few benefits that big data optimization can do for you.

  • Getting more targeted to incorporate cost-cutting measures
  • Observing buyer’s behaviors and encouraging sales by popping up relevant product suggestions
  • Keeping an eye on sluggish periods to be prepared with a strategy for downtime
  • Discovering the latest opportunities within a group of customers
More about big data in detail

So, you can comfortably assume from the above discussion that big data is an inflow of large volumes of information that every business receives daily in an organized or unorganized manner. While the size and nature of these data enjoy significance, what is critical here is their efficient use. Data as such is not a new phenomenon because all the businesses have always been depending on the user information to analyze the demands of their customers. But today data sets have become much more prominent owing to the rising competition and necessity to stay relevant in the concerned field of specialization.

A variety of sources that help gather user information include social media, online shopping behaviors, and in-app purchases.

In this context, you can make a critical note that SEO campaigns are primarily data-driven activities. The search engine optimization activities aim at boosting rankings of a particular brand or individual across search engines by organizing the collected online information. For example, Google pulls results that seem to be the most useful and authoritative for a user. Authoritativeness of the particular website depends on the quality and the number of links it gets from other platforms. And your SEO agency must develop an authoritative content so that your business enjoys both visibility and higher rankings in search engines.

There is no confusion about the role of SEO in businesses today, but it is vital to be aware of the fact that it continues to evolve because of big data. Here are a few instances that throw light upon how big data is impacting SEO.

Content

Content is nothing but a published piece of information. Google has made all the online content quantifiable so that search engines can differentiate between relevant and non-relevant content and fetch the most desirable result for a user. However, the result may or may not be favorable for your company. So, what an SEO expert can do is use his online reputation management (ORM) skills to enhance brand visibility and optimize positive content more so that the negative ones get buried deep down.

Social media

Social platforms, such as Twitter, Facebook, Instagram, Pinterest, and others, create data in large volumes. Every time the content that goes on these platforms sends signals to the search engine by engaging users. That’s why businesses with successful social profiles reap most benefits and tend to gain higher rankings in the search engine.

Analytics

More in-depth analysis of information helps in recognizing the needs of primary customers aptly. SEO and digital marketing experts do data collection and mining to prompt sales through conversions. Analytics tools like Search Console and Webmaster give them a clear view of the performance of their content within the data network and enable them to modify it to better its quality. These tools record the number of page views, clicks, bounce rate, on-page time, links, and other such critical metrics so that businesses can leverage them to serve their customers better.

Customer experience

In the end, no matter what your organization or an SEO expert does, it is all about earning and retaining customers for the benefit of the company. From this angle, the significant role of big data in business, as well as customer experience, cannot go unnoticeable. The more you dive in the data pool, the more you can target and cater your audience well and thereby your business also. For example, look at how Google is doing things. It tracks all the data and their source diligently to acquire proper knowledge of what users want based on their tastes, preferences, locations, etc., and equip them with best results. With time, this is going to gain more prominence in the products and services sector.

From this, it is easy to comprehend why SEO companies are crazy about big data. Presently, the companies can sift through large packs of data and explore them with utmost accuracy to get an insight into KPIs (key performance indicators) to the benefit of their clients. SEO specialists can necessarily get a full view of the customers from their search patterns and learn about their behaviors and choices. The businesses, which rely on SEO and digital marketing services heavily, can take advantage of big data beyond measures. After all, the whole purpose of big data is to empower businesses by enabling them to detect patterns and enhance customer experiences by providing them with the proper services and products they want. There is no denying of the fact that the successful use of big data in SEO practices can ultimately pave the way for higher ROI.

For more SEO-related information, you can visit a reliable site like https://jjexc.com/.

The post Understanding the impact of big data on SEO appeared first on SEOTechyWorld.

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If there’s one thing that the internet is known for, it has to be its long reach. The internet allows us to communicate information at incredible speeds across remarkable distances: the 279 million North American internet users can chat in real time with the 210 million others in the Middle East, or the more than one billion in East Asia. This long-distance communication is a huge part of why the internet was invented in the first place.

So if you run a local business here in Orlando, you might reasonably wonder what the internet has to do with your company. After all, you don’t need to reach customers in Asia. You just need to reach customers in Orlando. Does the internet really matter to you?

As it turns out, yes it does and you can use local companies to master your local internet strategy.

The internet is everywhere

As you’ve surely noticed, the internet isn’t just a way to get long-distance emails anymore. The internet has crept into almost every area of our daily lives; today, we use the internet to order takeout and to meet our romantic partners (tellingly, both of those internet uses are highly local).

Part of why we use the internet so much these days is that so many of us use smartphones. There are north of 250 million of them in the United States, and about three out of every four people own one. And we use our smartphones for everything, including finding local businesses.

The local internet

There have long been websites of local interest, but the internet was not always a critical thing for local business owners. Part of why that changed is that the major search engines (particularly Google) decided that it should.

Google realized that many people who searched for things like “auto repair” didn’t just want to read online encyclopedia entries about auto repair or check out nationwide auto parts retailers. They were trying to use Google like the Yellow Pages and were looking for local businesses. Google reacted by incorporating “local search,” which used searchers’ IP addresses to deliver results curated to their area.

Local search has come a long way since its inception, and variations of local search engine results and mapped results exist in Google, Google Maps, Bing, Apple Maps, and even within review apps like Yelp. Your customers are using these apps to find local businesses here in Orlando. If your business isn’t online and ranking well with these searches, you’re going to see a lot of customers follow their Apple Maps directions away from you and toward your competitors.

Investing in the internet in Orlando

So what can a small business owner in Orlando do? Simple: They can invest in web design, search engine optimization, and digital marketing. A great online presence is absolutely crucial in this day and age, say local experts in Orlando web design. Competing here in Orlando means having a great website that inspires consumer confidence and that ranks well with major search engines. You want a clean, professional site with great copy (that features the right keywords) and calls to action. Maintaining a social media presence is a great idea, too, especially since it will allow you to offer online customer service.

The better your online presence, the more your local customers here in Orlando will trust your business and seek out your goods and services. In the modern world, competing locally means competing on the internet. So call in the right professionals, get the help you need, and put the internet to work for you right here in Orlando.

The post The Global Internet and Local Orlando Businesses appeared first on SEOTechyWorld.

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Google’s June 2019 broad core update has created waves in SEO circles as its impact has upset the rankings of numerous websites including some of the big names that wield high authority. Not only there have been noticeable fluctuations in rankings, but the range of websites affected is also quite noticeable. Initially, it appeared that the impact was most on YMYL sites. But as the update kept rolling, it became clear that its effects were evident across many different kinds of websites ranging from pharma and healthcare to Travel and Finance as well as news websites and retail websites. What the update aims at is not at all clear to anybody, and no one knows how to recover from the setback. However, the silver lining is that Google has indicated that continuing with creating high-quality content should help to regain some lost grounds.

While Google updates often target some specific SEO activities to stop clandestine SEO techniques and improve the standards, a broad core update is more for general cleaning. This creates a lot of mystery around the update as it is not possible to know what causes the dip in ranking and what affects it.  However, one can make serious efforts to improve overall website performance by doing the basics right and focusing on WordPress themes that support the SEO cause to the fullest.

WordPress themes impact website performance

If you analyze data about website performance vis-a-vis WordPress themes, it will become very clear that thethemes have some connection to the way websites perform.  Although most WordPress themes are SEO themes in some way or the other, the extent of support varies according to the selection of themes because some themes may be more SEO friendly than others.  This happens because outwardly the themes provide structure to websites and the technicalities that go into the making of themes influence website performance.   Indeed, the themes must be attractive in its looks and completely support the business process, but at the same time, it must help websites to perform at its peak that can boost SEO. Therefore, selecting themes with some good thought will ensure that the theme does not have any negative impact on SEO.

Website design and user engagement

How good a website is for marketing purposes depends on the amount of time users spend on the website, which is what marketers call engagement rate that has a direct impact on search ranking. Higher engagement rate means that users find the website interesting and derives value from it. This sends a positive signal to search engines and helps to improve ranking. The design of the theme creates the initial attraction that draws visitors to the website who can then explore how much worthwhile it would be to spend time on it. Look for simple designs of websites because cramped designs that carry too many advertisements can be a turn off for viewers who consider the design elements too much intrusive. Flat design is often more functional and pleasing provided it has proper design elements embedded in it because too many simplistic designs often lack in intuitiveness that users prefer.

Slow website is a killer

Themes govern website designs, and it can impact the website speed. Some WordPress themes have heavy design elements that slow down the website speed as pages take longer time to open. Select themes carefully to ensure that it supports good website speed because users and search engines both like speedy websites and website speed is a ranking factor too. Image heavy websites take more time to open pages and slows down the website speed. Select themes with fast page opening time, and the most preferred would be those that take no more than 2 seconds to open.  If a website takes more than 3 seconds to open, then it would drive away almost 50% visitors.

Search engine friendly website structure

Although the looks of websites are vital for creating the most compelling first impression, you must give equal importance to the website structure, which must be highly intuitive and user-friendly. The website structure is responsible for the functioning of websites and must have features that make it easy for websites to interact with search engines. The code creation determines the level of interactivity of websites with search engines because any lacunae in code can confuse search engines in understanding what the site is all about. Blending the design elements with the functional features by maintaining proper balance helps to create websites that are attractive to both users and search engines and capable of delivering better SEO performance.

Creating SEO friendly websites

WordPress themes are as much for building aesthetically pleasing websites as it is for incorporating features that give a mileage to SEO even though the aesthetics come first. You should know which elements to consider when judging the SEO friendliness of websites for selecting themes that are good looking and high performing too.

Website speed – Poorly designed themes cause slow loading websites that no one likes but slow speed can also happen due to poor hosting services, and even if the server speed is slow. If you observe that the bottom part of the website starts loading first instead of the fold or upper part, it will take a longer time for the page to open. In such cases, changes in some design components can improve speed.

HTML markup – What search engines can see in websites depend on HTML that helps to create websites that search engines find easy to interact with by understanding the content. Highlighting specific parts of the content according to its importance helps search engines to figure out the content easily, and the best way of doing it is by using HTML5 tags.

Responsive design – Use themes with responsive design so that it displays efficiently of mobile devices too. As mobile friendliness is now a ranking factor, the use of responsive design is no more a choice but a necessity.

Your search for SEO Services India, SEO friendly WordPress themes should now become easier as you know what to look for.

The post Factors to consider for evaluating the SEO friendliness of WordPress themes appeared first on SEOTechyWorld.

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