What’s the most important piece of paperwork in your freelance arsenal?
The contract, right?
It’s that little piece of paper that outlines the scope of work, ensures your client is legally obligated to pay you, and is the official start to all new working relationships.
But here’s the thing.
If the contract is the start, then what’s the end of your agreement? What is it that ties off the agreement and lets all parties involved know that the job is, officially, complete?
The answer is your invoice.
Your freelance writing contract and invoice are the book-stops to the job you’ve agreed to take on. They’re the hard start and stop for each job. And sure, contracts might get more love in the freelance advice world, but these two should always go hand-in-hand.
The invoice you send to the client doesn’t just officially close the agreement (pending payment of it of course), but it reminds the client of the payment terms and work completed.
In my humble opinion, the invoice is almost as important as your freelance contract, but its one of those elements that gets very little coverage online.
And we’re going to change that.
I’m going to run through the key considerations for crafting a killer invoice, as well as list some awesome tools to help you look even more professional.
Why You NEED a Professional Looking Invoice
I’m not going to BS you here and say an invoice is an ironclad solution to the problem of non-payment.
If a client never had any intention of paying you, there’s very little you can do except take them to court. And then you have to weigh up whether the legal fees will eclipse the payment itself (more on mitigating this risk later).
However, a solid contract and invoice combo will go a long way to ensuring you avoid clients who never had any intention of paying you. It gives you the paperwork to properly battle any non-payment and secure the money that’s rightfully yours.
And thats incredibly important because there’s a huge issue in the freelance world with non-payment. It doesn’t take long to find various studies explaining how difficult some freelancers find it to secure the payment that’s rightfully there.
This Paypal study explains 58% of surveyed freelancers had trouble securing payment (source)
FreelancersUnion puts the number at 71%, and puts the average monetary loss at $5,968 (source)
Experience reports 1 in 10 freelancers have struggled with rent/mortgage payments due to delayed payment from clients (source)
It’s a big issue, right? I mean, over 50% of us are struggling to get the payments we’ve rightly earned form people who promised to pay up.
But that’s not the only use for a well devised invoice. No, the other use is, arguably, even more important. If you’ve ever been subject to an impromptu tax audit, you’ll know how necessary it is to have kept proper documentation of all the payments coming your way.
This is all a very long winded way of saying that an invoice is not something that’s nice to have. It’s a necessity for your business. But what’s included in a professional invoice?
The Anatomy of a Freelance Invoice
Rather than a long list of elements you should be including in your invoice, I’ve gone into my accounting software and created a test invoice so you can see what it actually looks like.
However, don’t think this is the only format you can use. You should be using all of these different elements, however, you can do so in whatever order or design best suits you and your brand.
Here’s what a basic invoice template of mine looks like; I’ve followed it with an explanation of what everything is and why you need it.
1 – Your Business Name
The client has to know who’s sending this invoice so they know who they’re paying. If you’re established as an LTD/LLC, then use your business name. If you’re working as a sole trader, then use your own name or the name you trade under.
2 – Your Logo
Technically this is an optional inclusion. I always think it’s nice to include as, even a simple logo like the one above, adds more of a professional veneer to everything.
3 – Your Contact Details
Immediately after your business name be sure to include your business’s contact details. You can include as little or as much of the below as you want, just be sure there’s at least 1 method through which the client can contact you.
I include all of the below just to ensure everything moves forward smoothly.
4 – Client’s Contact Details and Address
Again this is super important. This is an official request of money, you need to make sure the client’s business name address, and contact details are included. Otherwise it could be for anyone.
5 – Invoice Number
This is important because, if you ever do get hit with an audit you’re going to need things in order. Numbering your invoices allows you to keep better track of everything. However, this goes hand in hand with another tracking method. You’re going to need to keep the invoice numbers in either a piece of software or a simple excel spreadsheet with other details like date and amount.
It sounds like a boring process, but this will save you so much time when it comes to doing taxes later on.
6 – Date and Payment Terms
As mentioned above, your invoice is an official request of payment. You have to not only list the date the invoice is sent, but also the terms for payment.
The most frequent terms are:
Net 15 (to be paid within 15 days of receipt)
Net 30 (to be paid within 30 days of receipt)
Net 60 (to be paid within 60 days of receipt)
You can see above that I favor Net 15, however, you can also request payment upon receipt which I do for deposits for jobs.
You’ll notice above that I include the due date for payment as well, just so there’s no confusion. Just be sure that the payment terms were outlined in your contract as well.
7 – Payment Method
This is optional and, honestly, I rarely use it. I have some clients who prefer bank transfers, others prefer Paypal. If they have no preference, I’ll list a specific method, usually bank transfer unless they’re international as it saves me paying PayPal fees.
8 – Deliverables
The deliverables area is one of the most important on the invoice. It’s here you list what you did, and the price it’s going to cost the client. Now, depending on the client and any pre-agreed format, there’s a couple of things that I’d always recommend doing.
8.1 – Don’t bundle everything together. If you’ve done 4 blog posts at $300 each, don’t say “blog writing – $1200”. I wouldn’t even use the quantity box for this to say “blog writing $300 x 4 = $1200”. No, write the title of the articles as individual deliverables so the client can quickly cross them off as done and paid for.
8.2 – Do use the quantity for things on an hourly rate, but be prepared to provide proof. For example, the handful of times I’ve worked hourly rates I’ve listed my research by the hour. So It would read something like the below:
“Researching target audience for landing page creation at $100 per hour. Qty = 8 // Rate = $100 // Amount = $800.
8.3 – Don’t itemiz, etc.,e too much. I focus on the deliverable, but that’s because I charge by the deliverable. Don’t think you have to break everything down into the bare bones steps. If the client is paying you for a case study on a flat fee, don’t give them an hourly rate for research, drafting, editing , etc., Just put the deliverable in and the fee.
9 – Total Due
So this is what you’re really after. This is where you list exactly how much your clients are going to have to pay you for the job. All it is is a sum of the total deliverables’ amount. However, if you’re charging tax on top, be certain to include that addition prior to listing the total.
10 – Payment Details
So how’s the client going to pay you? You’ve got to include your business bank details on the invoice so they now where to send the money. You’ll note in the above that I have listed my full bank details (including my name) but have also added a sentence which explains which Paypal account t use should they prefer PayPal.
11 – A Final Reminder
I include a final reminder of my payment terms and the late payment penalty at the end of the invoice. This is just to cover my own back in case they say the late payment fee wasn’t clear. I can then point to it in both the contract and invoices.
Getting Started with a Professional Looking Invoice
When I first starting freelancing I couldn’t afford some fancy software or an accountant to handle these things for me, so I needed a pretty cheap solution.
And there’s nothing cheaper than doing this yourself.
I actually built my own invoice template in Google Drive. I’d fill this in every single time I closed a job and sent it to clients and a PDF (so the details couldn’t be amended). Here’s a look at that template, and here’s a link to download a copy of it yourself if you’re just starting out and want a free solution.
I’d fill this out every single time and log the details of each invoice in an Excel spreadsheet so I could keep track of everything. Here’s a look at that sheet:
This was a good solution for the time, and I’d recommend every newbie freelancer to do something similar simply because it’s free. All it costs is time. And once again, if you want a free copy of these templates, simply click here.
However, after a while it’s going to become too costly for you to keep this up to date. It’s simply not an efficient method of storing your invoice details once business picks up because it takes too much time.
I’d recommend that once you’ve hit a certain income level, I’d recommend $1000 per month, you invest in some accounting software.
Where to Progress From Manual Sheets?
Once you progress to $1000 per month (or if you’re already there), you should look at investing in some accounting software. What this will do is make it far faster for you to invoice clients and track payments. Much of it can be automate (to an extent) with things like direct debit set ups for repeat clients, and even the simple things like populating client details with the click of a button save time.
I haven’t tried every accounting service under the sun, but I have tried a few and here’s what I’d suggest.
I’d recommend you use either QuickBooks Online or Dubsado.
Quickbooks Online Breakdown
If you’re looking for a tool purely for accounting, Quickbooks will be the best bet. The invoice I used above with the numbers is from Quickbooks.
However, where Quickbooks really shines is its ability to sync with your bank accounts so you can more accurately track your income and spend. You can accept payments directly through your invoices for a small charge (2.9% = 0.25c)
Quickbooks will also quickly log all of your profit and charges so, at the end of the year when tax season rolls around, you can get detailed reports on profit/loss, expenses etc at the click of a button. That alone is worth the money in my mind as it makes taxes incredibly easy to do.
Also, when you progress to the point of needing an accountant, the majority of them will be able to log straight into your QB account (QB actually has a list of qualified accountants who use the tool to make finding an accountant easy).
Getting an accountant once you hit a livable wage with your writing (or before) is a necessity as these guys will be able to point out where you’re wasting money and how to reduce your tax to more manageable levels.
Right now, the price of QB starts at $20 per month. There’s always a free or half price offer somewhere though, so see if there’s any affiliate links to get you a discount.
I’m relatively new to using Dubsado. I came across it after one of the writers I hire sent me both the agreement and invoice through from this service.
And whilst we’ve not been together long, I absolutely adore Dubsado.
Dubsado is both more and less than Quickbooks Online. It struggles to keep up as an accounting tool as it doesn’t have the accounting functionality of QB. But then again, it’s not a specialized accounting tool.
What Dubsado is a customer relationship tool for creatives. In this tool you’ll be able to put together proposals, attach contracts, and send invoices.
It’s pretty much a one stop shop for everything you need to get your next client relationship off to a flying start. It does have bookkeeping options, but as my accountant works in QBO, I’ve not used it.
I can say that the proposal, invoice, and contract options are awesome. There’s even the option of one click payment for your clients. You can add a button to invoices so the client can pay with card through the invoice directly.
Dubsado is a great tool but if you start earning a full time wage I’d recommend using it in tandem with Quickbooks (they do offer a full integration) and getting an accountant just to help you not fall foul of the tax man.
Do you know what happens when you allow fear to take up ownership of your life?
DOUBT, HURT, WHAT IF’S
Some define F- E- A- R as False Evidence Appearing Real
You know that all too familiar fear when you your client likes your pitch and now-you-have-to-put-your-money-where-your-mouth-is fear.
I struggled with fear management for two years, every time I decided to write something I would stare at the screen for hours at a time and produce absolutely nothing.
What happened when my fears tried to get the best of me?
I developed 6 ways to manage my fears and it turned around my freelance blogging career.
I’m NOT saying it’s the solution to all your freelance writing fears.
But it helps!
1. Rob fear of its symptoms
Here’s the thing, nobody really cares about your fears. People just want to read honest and precise advice from other people who have had the same experiences as them. For example if you keep telling yourself you’re sick you will eventually end up being sick. So for freelance bloggers it’s simple, fear is the sickness and doubt its symptom.
So what do we do?
Don’t define it as “something”, its best to ignore the concept all together. Instead, make a choice to NOT allow it to take root in your life and it will eventually become a “nothing.”
2. Rejection is real – just deal with it
Every sane person cares about what others say about their writing. Your choice lies in, do you take it personal or do you just get over the ‘rejection’ and fix your writing so that you are able to learn from your mistakes.
Do you crawl into a ball and wait for the universe to be kind to you? Just because someone did not like your work, it does not mean that someone else won’t like it. There could be a thousand reasons why your pitch wasn’t chosen i.e. it wasn’t suitable for the potential client blog’s style.
Just deal with it and say “I’ll do better next time.”
3. It’s a choice – you decide
You can gather all types of advice on how to better your freelance blogging career from the leading industry experts, but if you refuse to admit that fear is a problem and utilize their advice, then what’s the point. There is nothing that anyone can do to help you become a better blogger, let alone make you a freelance blogger. Trust me I’ve been there, done that got the t-shirt and it never worked out the way I thought it would.
If you the type of person that listens to other people’s advice and keeps on wishing that it was you. Listen up, the leading industry experts are only able to tell you their stories because they took a chance and made the decision to pursue freelance blogging as a profession. If you want to be able to tell your stories, I suggest that you make that same choice.
4. Don’t pre-anticipate
DO NOT PRE-ANTICIPATE, what’s to come because you cannot control the universe. My biggest mistake was to try and reason out, whether or not I would make it as a freelance blogger before a single attempt was made to win a freelance blogging job.
If you try and run through every single scenario in your mind, you still won’t know whether or not you’re going to make. If anything, it will leave you with more questions than before. You just have to plunge into it and trust that the process will treat you right.
5. Shift your perspective
Do you see adventure and growth or do you see nightmare after nightmare?
By shifting your perspective, you allow yourself to see your circumstances in a different way.
For example, if you put a positive spin on things, you can see adventure and growth but if you focus on the latter, that’s exactly what you’re going to get.
6. Writing is a gift – what will you use it for?
If you could save at least one person with your writing, why would you not want to share it with the world? Remember, instead of fearing the unknown, embrace that different people need different types of writing styles and techniques to capture their attention. What will be your motivation to push through your fears and share your gift of writing to the world?
But…how can you make money from managing your fears?
Well, it’s quite simple; once your fears are managed there are NO MORE obstacles stopping you from experiencing life as a freelance blogger and reaping what you’ve sowed. . The energy that’s released in managing your fears enables and equips you to do the impossible, that’s if you’ll allow it. You’ll remember what motivated you to start writing in the first place or rather what passion you have for writing. In turn you will start to write for the love of writing and it’s at this point that you will start to make money as a freelance blogger!
A few ideas I came up with, off the top of my head; you could target writing experts and start pitching to these major publications or go out on a limb and start your own YouTube channel which could focus on writing and everything related to writing, including helpful tips and hints.
The possibilities are endless!
Let’s face it, as freelance bloggers we love writing but writing alone won’t help you maintain your website domain or the upkeep of your home and family life. These tried and tested techniques allowed me to use my gift, shift my perspective and more importantly not pre-anticipate about what’s to come to be the best freelance blogger that I can be.
Come on, what are you waiting for make a choice, you decide! And leave no pitch unpitched for and no heart unmoved!
Blogs are well-known as internet logs or platforms that allow you publish your thoughts on almost any subject you’d like to.
Nevertheless, if you’re a beginner to blogging, as well as to advertising, there are some essential things that you will want to know.
Choosing Your Blogging Purpose
Blog marketing is straightforward if you have a marketing mind. Then you can use the blog as the place to let people know about your products or services.
Or, you may find that many people use blogs as a just diary but not to make them money. When used this way, your blog can be used as an awesome hobby for you — a place to talk about your interests and meet new people.
If you have never managed a blog before, the first step that you can do is to start one. By simply jumping in, your new blog will teach you what the blog is, how to it set up, and manage it. Through trial and error, you’ll discover what to write about, and how to make it popular.
Blogs Versus Websites for Beginners
Using a blog to market something is cheaper than creating an entire website. There are so many free blogging platforms on the market that you can to use to get the word out — and they’re just as good as having an internet site that you pay for.
There are, of course, some advantages to having own URL; but, for a newbie, a free one will work until you get the hang of it and wish to move it onto your preferred domain name.
However, free blogs are not as customizable. If you’re not acquainted with HTML, you will soon discover that your blog will look like everyone else’s. That’s okay from the to start off with! Right now, you just need a practice playground (you can even choose to make your blog “private” until you feel more comfortable with what you’re publishing!).
Content is Vital
When you’ve got your blog set up, you’ll be accountable for the content material that is posted on it. You can determine what is said, and what is not.
However, there are a lot of blogs on the web. So, to beat your competitor’s your blog, yours should be distinguished by the high-quality content. It should be useful for your readers, provide them some benefits, and be well-written.
Thus, blog writing requires a lot of focus, dedication, and knowledge. Be it poem writing, article writing, story writing, or any other piece of writing you are struggling with; you need to begin and end in a way to create a better (and lasting) impression with your readers.
I have gathered some essential tips you should pay attention to when writing your content:
Brainstorming is essential to find out your purpose and goal of writing. Once you are clear with this, you should hardly face any trouble while writing.
Think as much as you can and jot down all your creative ideas on a piece of paper. You can create a file on laptop or mobile where you can note all your ideas that appear at any time.
Choosing the right subject
This is another important step to write an impressive piece of writing. Always keep in mind your target audience and write whatever you think they will value. It can be the solutions to the reader’s problems, for example. So, choosing the right subject is extremely important. Doing so can help you create a better “story.”
Concise and clear
You need to be very concise and clear so that one can easily understand. Readers don’t have a lot of time for reading. Write an attractive and compelling “hook” to reel them in, then write short and clear text about your subject using numbering, bullets, infographics, photos, and any other relevant content to explain the issue better.
Use of short sentences and simple words
It is extremely important that your message should be clear and concise. Use of short sentences and simple words can help you create a story that is easy to understand for readers. Long sentences and tough words not only make the piece of writing complicated but boring as well.
You need to be grammatically correct as it creates a better impression and trust in your work. Nobody wants to read text with mistakes.
These are some of the major tips that, if followed while writing, can help you create an impressive and interesting blog.
Blogging is a superb skill to learn. Keep improving your skills. In the end, your blog will not only provide you hours of entertainment, but a profit as well.
Becoming an efficient blogger with a productive way of working is crucial to success.
It’s unlikely that your blog will fail from a lack of love for your topic. After all, you took the time to get started. That’s more than most people with an idea will ever do.
It’s more likely that life will throw curveballs that make it difficult to stick to your original vision. Unless you treat your blog as a priority, a ‘must’ rather than a ‘should’, it’s easy to let it stagnate and die.
If you want to give your blog every advantage, read on to discover:
How tech can help you stay focused while blogging
How mapping out your creative process can help you stay productive
How a strict schedule can make your blog resilient to life’s challenges
Use Tech to Stay On Track
The information age is a double-edged sword for most bloggers.
While we enjoy instant access to more information than ever before, we also run the risk of greater distraction.
If you find yourself starting out with the intention of researching a blog post, but end up in an unproductive mess of opened tabs and social media notifications, help is at hand. Studies have shown that willpower is a finite resource. If you struggle with staying focused, take your willpower out the equation.
The following apps will help you focus on blogging, regardless of how much willpower you feel at the time.
More often than not, especially when starting out, you will be the sole boss of your blog.
You won’t have another person to monitor you, cajole you or put pressure on you to use your time well. As a result, you run the risk of losing track of exactly how your time is spent.
RescueTime give you a clear understanding of exactly how you spent your day. The software offers detailed reports of how long you spend on particular apps or activities. You can set limits, and review your progress in making changes to the way you spend your time.
As busy bloggers, we are often so caught up in getting things done that we lose the big picture oversight of exactly how we got them done. RescueTime will help you better understand yourself, and use your time in a way aligned with your priorities.
Perhaps the toughest part of staying on track as a blogger is resisting the sheer variety of demands on our attention. Smartphones with push notifications, tabbed browsing, and mobile apps engineered specifically to be addictive are the sirens we must ignore.
Freedom allows you to totally customize which websites and apps you can access. For example, there might be a period of your day where access to email is conducive to productivity, and another where it is not. Freedom makes it easy to choose exactly when and where you will focus your precious attention.
Understand and Improve Your Blogging Process
If blog posts are like recipes, then bloggers are like chefs.
Although blog posts share many common ingredients, there are unlimited ways of putting them together.
When you understand your own blogging process, you are able to write ‘recipes’ of how to get a consistent outcome from a defined series of steps.
Mapping out the way you produce blog posts isn’t intended to kill your creativity. Far from it. Instead, it gives you a structure to work with, and improvise around as you see fit.
There are days when it can feel absolutely overwhelming to sit in front of a blank screen, knowing that you have to produce a certain amount of content you feel happy enough about to share with others. On days like this, having a simple step by step process of ‘do a, then b, then c’ can make the task a lot more manageable.
If you feel you could benefit from having your personal blogging process mapped out, consider the following ideas:
How do you define the start and end of your process? Does it begin when you first start thinking of an idea, or when you sit down to write the post? Does it end when you hit publish, or when you finish promotion?
Define the complete range of tasks needed to produce a blog post. Which are essential and non-essential? For example, you might define hitting publish as essential, but optimizing your image alt tags as non-essential. Doing this makes the complex process of blogging effectively seem more manageable. You know exactly what is involved, and how important each aspect is.
Is there a particular sequence of work which tends to produce the best results for you? For example, if you notice your best blog posts result from researching carefully before sitting down to write, you should make this sequence a part of your process.
Once you’ve unlocked your most productive way of working, it’s time to devise a schedule to keep your blog on track. Advance planning, both in terms of a content publication schedule, and batching tasks together, keeps your blog consistent and in line with your intended vision.
Devise a content schedule, but make it achievable and in line with your aims. It’s better to keep your goals manageable and steady. If you try to publish too often, or in a way which doesn’t mesh with your life, you run the risk of burnout and blog abandonment.
Look for opportunities to batch tasks together. When we switch from one type of task to another, we lose focus and take a while to ‘get in the groove’ again. You can overcome this by batching related tasks together, and scheduling them appropriately. For example, you could consider creating headlines for your next 10 pieces of content at the same time, or producing top images in a single session.
Make use of tools such as Trello and Google Drive to schedule and collaborate. Or keep it old-school and use a paper calendar. Whatever works for you.
Have you got a personal spin on any of the above ideas? Do you have any other powerful productivity advice for your fellow bloggers? I’d love to hear from you in the comments.
You have been blogging for a while and you think it’s finally time. You want to stretch your wings and fly into the world of freelance blogging!
You’re not sure what to expect though, or if you’re even qualified to be a freelance blogger.
I can almost hear you now…
“What are people going to expect from me?”
“What if they don’t like what I write?”
“What if I get rejected?”
These are all questions I asked myself (and, just between you and me, sometimes I find myself still asking them!).
I know you are scared, and thinking about how hard this is going to be. Basically talking yourself out of even trying.
It’s ok to be scared, but you need to stop thinking about how hard it’s going to be. Just start writing. It’s that easy.
Do you love to write, and do research, for your articles? Do you love being able to reach out and connect with your readers? I know you do, or you wouldn’t be here looking for the help you need to get your butt moving.
Let me give you six tips that helped me when I was starting on my journey to become a freelance blogger.
1. Pick a topic that you feel very strongly about
When you write something that you are passionate about, you are put your heart and soul into each and every word. Your readers will be able to feel that — they will know that you truly care about what you are saying.
Think about it this way: when you are talking to a friend and you are really excited about an idea, or trip you are taking, or a band you are going to see… How do they react? They get just as excited as you are, right?
That’s what happens when you write about something you are passionate about. Your excitement shows on the page and will extend outward to the readers, and they will get excited too. Nothing sucks more than reading a monochromatic blog – BORING!
2. Get to the point!
Yes, some articles you write are going to need some kind of back story, an explanation, or a starting point to get the readers interested in what you are going to be writing about. Keep it as short as you can, make it as interesting as you can, and stay on point.
You want to grab the reader’s attention right off the bat or you could lose them.
Do not use filler and fluff to make your articles longer. People hate nothing more than finding an article that they really want to read only to discover there are 20 paragraphs of rambling before they “get to the point” of the article.
3. Pictures or no pictures?
Did the editor ask for pictures? Does the blog use pictures? If so, what types of pictures do they use? Entertainment, silly knowledge, or the how-to types of pictures?
Research who you are trying to freelance for to see what their style is, then try to follow it the best you can. Remember, you are trying to get your work published, so you want it to be the best it can be.
If you find some information that is relevant to the article, but is not long enough for an entire section, you can use an information block. I love those little blocks! They are picture-sized blocks that have extra little tidbits of information in them that don’t really fit into the body of the main blog, yet are still very important. They will usually put them into the place where a picture would be.
4. Know the subject matter
You would think that this would be an easy one to follow, yet for some, it is not. As a reader of blogs myself, I find it to be very frustrating when I come across writers who don’t seem to know what they’re writing about. You know the ones. Their articles are usually a paragraph or two long and say absolutely nothing – just vague allusions to the title they were assigned.
Do your research.
Google is your new best friend, so you might as well get to know it well. Remember, there is more than one page to your search — you could find something very interesting on page ten, so don’t be afraid to search, search, search.
Then, when you think you are done searching, rephrase what you are looking up, and search some more. You will be amazed at what you can find out there (I know I was!).
5. Need an easy article idea to get started? Answer a question
Go check out at least ten different blogs. Look for different types of blogs — don’t just go to Sam’s Cooking Blog and read ten articles.
See what you like, and don’t like about them. Then, turn those likes and dislikes into questions.
For example: you read one of Sam’s Cooking Blog’s articles and he talked about his kids fighting all the time, or how his daughter won the baton championship, or that his dog that just threw up (which is kind of gross for a cooking blog). You think he shouldn’t do that. So your dislike-turned-question would be, “Do you like reading about the writer’s personal life if it has nothing to do with the blog article?”
You could also just ask your readers what they get most frustrated with when they are reading an article online.
Then, write your research-based answer on your blog.
I don’t recommend using more than six questions. You don’t want to overwhelm your audience!
Once you’re done, post it on all of your social media sites.
6. FOLLOW THE EDITOR’S RULES AND GUIDELINES
If you want to do things your way, I suggest you stick to blogging on your own site. If you want to get into freelance blogging, you’ll have to follow the rules.
The editor of the blog you are trying to get a guest post published at is your next possible boss. They have given you a set of guidelines to follow, but you don’t like them, so you do it your way…
Guess what! You just blew your chance at getting that guest post spot you wanted so badly. There isn’t a boss on this planet who wants or likes their rules ignored.
They use them for a reason, even if you don’t know what it is. So if you know how to follow the rules and you use the guidelines the editor gives you, you will have a greater chance at getting your guest post published.
By searching for information to help you get started on your freelancing path, you have already taken that first step. Is there still more that you could learn? Of course there is! I am constantly learning. You’re not going to know everything just from reading one article.
Each editor you work for will want something different, but you won’t know what that is unless you take that thinking cap off and put your writer’s cap on!
What are you waiting for? Switch them caps, and get a move on doing what you love!!
So, you’re interested in blogging? You’ve never written anything before…and you are no longer considered young. How’s that going for you? Tough isn’t it?
‘When I get older losing my hair, Many years from now’ …so goes the opening line of The Beatles song, ‘When I’m 64’.
Though I’m not quite 64; even though it sometimes feel like it; no seriously, being middle-aged everything hurts or creaks, and I mean everything – even my brain at times, entering the ‘Blogging Arena’ later in life can be hard work.
You need to get the right head on.
Millennials VS. Generation X
It’s a young persons game isn’t it? All that technology and stuff that never existed until the late 1990s – by which time some of us were already fully-formed adults with kids of our own and probably set in our ways.
“In my day…” comes the desperate, confused and, quite frankly, moany response from the non ‘Millennials.’ I’m Generation X; post Baby Boomer, pre Millennial; what was once described as the ‘alienated youth’.
Well I’ll be damned if I’ll be alienated in later life!
I fall into the 7.1% (according to Sysomos), of bloggers over the age of 50 years.
The vast majority of bloggers are 21 to 35 years of age; that is young to me; you too? These ‘youngsters’ are all over the place, writing their thoughts and opinions, offering advice to others who want to express their thoughts and opinions.
Anyway, isn’t 50 the new 30?!
The Gloves Are Off
But what about me (and you, old geezer at the back; I see you reading this post), don’t I have something to offer in this age of ‘click and share’, of information sharing expansion -that is – everyone potentially having access to digital sharing across the world! Damn it! Who says its a ‘young persons game’? Where is that written? Show me and I’ll give ’em a slap!
Join the 28 million middle-aged (and older) folk who already do. Your age has nothing to do with restricting your attendance to the blogging bash – it’s all in the mind; time to gate-crash this party!
Take a tip from Dylan Thomas
But ‘it gets harder as you get older,’ I hear you cry. Stop complaining; you sound like an old person!
I regularly prod the grey cavity that is my brain. I will not ‘go gentle into that good night‘, as Dylan Thomas urges, I will ‘rage, rage’, and I do; on a regular basis.
Your older brain isn’t slower because new stuff i.e. technology, is ‘hard’ – it’s because it’s already stuffed with information – and it’s this information that you, the older blogger, can tap into for your posts.
An active brain is a healthy brain, you know this is a fact. You simply need to get out of your comfort zone (or comfy slippers) and try something new.
Have laptop, will travel (in cyberspace)
Sure, you need to understand some elements of this modern, digital world. In ‘the old days’, if we wanted to tell someone something, and it wasn’t face to face we wrote a letter – yes young readers, this was a thing; pen, paper, handwriting – or pick up the telephone; in your house (not a cell phone, they didn’t exist) and actually speak to another person.
I’m going to assume that, as you’re reading this, then you must have access to a computer; whether it’s your own laptop, the local library (or you’re at work! Tut, Tut), so you must at least have a passing acquaintance with some technology. You’re already on your way then!
You do need some knowledge of how the blogging world works and that includes the accompanying tech.
Engines, Garages and Traffic
When I first started blogging, I noticed the initials SEO popping up all over the place. “What’s this SEO?” thinks I. Search Engine Optimization, says Google (a search engine!)
I had visions of minions under the Google offices pedaling faster and faster on bicycles attached to a ‘Mother Computer’, trying to speed up, or Optimize, my searches. Well, not quite (not really actually), but I made efforts to find out what SEO is – what is the point of it, and how do I get me some?
Make Google Your Friend
As it happens, Google itself has pretty much everything you need to learn the skills for promoting your blog. I found Google Digital Garage extremely simple to use. It delivers a series of short lessons about what SEO is and how to utilize it to promote your business; use it at your own pace, I know, your blog isn’t a business, for now! But it could be, and even if you’re not interested in following that route, you still want to drive traffic to your lovingly crafted word vomit!
Grab your ‘Soapbox’
There are plenty of free blogging platforms to choose from; Blogger, Wix, WordPress, Weebly and Squarespace are a small selection. Just a little research will help you select what suits you; I personally use WordPress for my blog, Flailing Through Life, as I find it has everything I need, or understand so far on my journey through blogging.
If you can afford it, there are also Plug-ins like Yoast, that assist with your SEO. Plug-ins are not plugs that you literally shove into your computer, think of them as add-ons to your blog site that expand the reach of your posts.
WordPress itself also has online training sessions that can be easily accessed and understood by ‘newbies’ and ‘oldies’ alike. Just take it one-step-at-a-time.
I’m not saying this journey into blogging is going to be easy. It takes time, commitment, research, learning a new way of thinking.
You’re not telling me you didn’t have to learn new skills when you changed jobs! There may be tears of frustration (been there), there may even be kicking and screaming.
Long ago, I had a second-second hand computer, it stalled, it rebelled, it lost three years worth of fiction writing! I kicked its hard-drive to death. I have a very understanding husband who knows to keep clear at these moments, and believe me, there have been a few.
On Your Marks…
But I’m still at it, why? Because I love sharing my ideas; they’re as relevant as anyone else’s; aren’t they? So are yours.
Your age gives you an advantage over all these ‘young things’, you have a whole shitload of experience/advice/warnings etc. to impart. Step up to the starter’s line…Go for it!
Wait! But What type of Blog Should I Write?
Ever heard the saying ‘Variety is the spice of life’? Well you have a whole world of variety in the blogging community alone. You can read about anything, and I mean anything, online. From Ageing (A) to Zen (Z). There is a plethora of topics; you just need to find your own.
Do you live in a tiny flat and successfully grow herbs in a window box? That’s a lifestyle blog.
Are you going through an age-related illness? Make an inspirational blog.
Have you begun a new hobby late in life? Right there is your motivational blog.
Do you simply want a platform to vent your spleen at the world (as I often do)? You can bet your bottom dollar that if you want to write about it, someone, somewhere will be interested in reading it,(Believe it or not, I have had someone in Mongolia viewing my site!).
You just need to start.
Stop thinking like an ‘old’ person, get your blogging head and your reading glasses on, research, read, write.
Staying productive and on task when you work from home can be super challenging, but, if you’re a freelancer and your home is also your office you absolutely need to nail this if you want to succeed.
Getting everything done just as you want it and on time can be one of the hardest things to get right when transitioning from office life to working for yourself at home.
When I first started working from home I’d get up just before I needed to be at my desk and then spend the morning working in my pyjamas.
I’d make regular trips to the kettle, potter around the kitchen, and, before I knew it, it was 11am which meant time for a break. I’d eat biscuits, stick on Netflix then sit at my PC to work without focusing on anything in particular.
Soon enough it’d be 3pm and I’d done pretty much nothing.
I did this for two weeks before realising I was getting nowhere and would be back in a ludicrous 9-5 office job in no time if I didn’t get my act together, pronto!
Now I successfully work from home as a freelancer and here I share my top tips for how to stay on task and be sure the job gets done when your office is also your living space.
1. Get yourself a routine
Find what works for you then create a routine and stick to it.
One of the great perks of being a freelancer is that you can choose your own hours. Don’t feel you have to stick to a 9-5 schedule if that’s not what you want.
I was so ingrained in the corporate lifestyle that it took me a while to work out that my hours were now flexible.
That Wednesday afternoon Yoga class that was always so appealing was suddenly accessible. I’d just work an hour in the evening instead.
I don’t work so well in the early hours so now I use my mornings to manage my social media accounts, read blogs and learn what I can about the industries that I’m involved in.
I write best after 5pm, when the evening is drawing in, so I generally use early afternoons for exercising, meeting friends or scheduling personal appointments.
Maybe you work best at the crack of dawn or the middle of the night? The beauty is it doesn’t matter.
What does matter is that you find your routine and follow it daily, that way you’ll always know what you should be doing. You won’t waste precious time trying to decide which task to tackle next.
2. Get out of the house
Whether it’s to walk the dog, go for a run or pick up some milk, just get yourself outside before you start your working day.
The effect this can have is incredible.
When you work from home it can be really tough to separate yourself from your business. You wouldn’t think something as simple as leaving the house and going back inside would help but it truly does.
Firstly, it makes you get dressed so you avoid the habit of working in your pyjamas. Some people do work in their pyjamas by the way and they work well, but, if you’re anything like me and you struggle with self-discipline getting dressed can help shift your mindset from ‘home’ to ‘work’.
I’m not talking smart business dress, just something different to what you woke up in.
Secondly, when you physically leave your home you can convince yourself you’re leaving home life to enter work life.
When you come back inside you’re walking into your office rather than the place you eat, sleep and chill out in.
3. Make a daily to-do list
Having a to-do list can help you stay on track and ensure that nothing important falls on the back burner.
Keep it in a handy place such as a whiteboard next to your desk or a dedicated planner you can carry with you.
Find a time for you to update your to-do list, you could spend 10 minutes each morning and each evening planning your day and checking whether you’ve done what you needed to do.
In the morning this can help you to get into ‘work’ mode and in the evening, when you check off what you’ve accomplished, this can help you to wind down and clock off.
The satisfaction of ticking things off your to-list is motivation in itself. It’s great knowing you’ve checked off everything you had planned.
4. Have a dedicated workstation
When you work from home it can be really tempting to work sprawled on the sofa, at your breakfast bar or even in bed.
The problem with this?
It doesn’t put you in that professional mindset to start work.
I know I keep banging on about this mindset malarkey but it’s so important it’s worth repeating … several times.
When you have a dedicated workstation you can have everything set up just as you need it.
If you’re lucky enough to have a house that has a spare room turn that into your office. Go on, do it now!
If, however, you’re like me and working from a little one bedroom flat you won’t have this luxury yet, but you can still make it work.
I have a desk in my living room that has my PC on, a desk drawer with all my notebooks, letters and business documents inside, and my whiteboard with my daily to-do list hanging on the wall next to me.
Unfortunately, I also have my sofa and TV right next to me and the wine rack on the wall opposite which can, admittedly, be a challenge sometimes.
Hey, I can give you all the tips in the world to make this work but the biggest thing here? Self-discipline my friend.
You gotta keep away from that TV. After all, Stranger Things will still be there when you clock off.
5. Block distractions with an app
You know Apple’s trademarked phrase, ‘There’s an app for that!’? Well guess what…
If you find that your number one source of procrastination is your phone there are tons of apps you can get to help.
There’s apps that block social media accounts, mute notifications, save links to read later and even lock your phone completely for a set period of time that you choose.
Do some research and find the one that suits you best, there’s plenty of free options out there too.
6. Reward yourself
Completed everything on your weekly to-do list? Landed a new client? Updated your website? When you achieve what you set out to do reward yourself.
I’m not suggesting here that you go out and buy everything on your wishlist just because you managed to tick off everything you planned to do this week. I am suggesting you treat yourself in some way. Rewards don’t have to cost a lot of money.
At the end of a successful week I like to take a bubble bath with a large glass of wine and listen to an audio book.
Landed a great new client? Well, maybe that does deserve some bubbly with your favourite meal.
Think of it like a game; the status of your reward should match the level of your achievement.
The way to stay productive when you work from home is finding what works for you.
You can read all the advice in the world but you’ll soon find that it becomes overwhelming and discover that what works for one person isn’t going to work for someone else.
Just try different ways of working and see what sticks.
Good Luck and Happy Freelancing!
What about you? Do you agree with the tips above? What do you do to stay on task? I’d love to hear about it in the comments section below.
You like to write, you like to explain yourself, you like to describe things, but you just don’t know what to write about or how to write about it.
You continuously struggle with not being able to grasp what you are truly passionate about because you are just following what everyone around you does – what all the “big name” writers write about.
I’ve been there. And I can help.
It’s time stop living – and writing — like that. You have to discover what YOU are passionate about!
If you’ve been searching for meaning in your writing, and longing to find your perfect niche, but have always been too scared to take the next step: now is the time to take it.
Don’t worry. I’ll guide you through it!
How to Discover Your Likes
Let’s start by thinking about you. Ask yourself simple questions like:
What’s my favorite color?
What’s my favorite type of music?
What’s my favorite sport?
What do you like to do for pleasure and enjoyment?
If you could do anything in the world what would it be?
Have this conversation with yourself honestly and write the answers to all of these questions down on a sheet of paper. Feel free to add more questions to the list than the ones above. The more, the better!
Once you have done that, read over your paper and analyze it and you will realize what type of things you like to do. If you notice any connecting patterns, circle them – these are your “passion” areas.
Immerse Yourself in Your Passions
Now that you have successfully answered all of your questions and gone over your answers, it’s time to put them into action in the real world. Before you write about your passions, you have to live them!
For example, let’s say the answer to the question “what’s your favorite type of music?” was “rock.” You can now try associating more with other people who love that genre of music, rather than hanging out with your friends who only listen to country.
Or, maybe your favorite sport is soccer. In that case, head to the local park with a soccer ball and try to find people to play with!
Or, if you wrote down that you love helping people, try volunteering at a local hospital or soup kitchen. Make a donation to your favorite charity (or simply hand over your spare change to someone begging on the street). See how it feels.
The point is to make it all about YOU and YOUR interests. If you love soccer, but all your friends love basketball, then it’s time to branch out – even if it means introducing yourself to some strangers.
Immerse yourself in the things you’ve decided you like. This will help you discover which “likes” are actually “passions.”
The Difference Between “Likes” and “Passions”
Now that you have physically experienced your likes a few times, it’s time to determine which of those “likes” are actually your “passions.” I know. This might be a little confusing. “Likes” and “passions” sound similar, in theory, but they’re very different…
When I went on my own journey to find my passions, I realized that some of the activities I “liked” weren’t among my ultimate list of “passions.” I enjoyed them, but they weren’t what I wanted to write about in the long term.
When you “like” something, it means you think that certain thing is cool and you have fun doing it. You see other people doing it and you enjoy watching them. Every time you see this activity occurring, you suddenly get happy and you have fun while you’re watching it or doing it.
But that’s it! If the activity goes too long, you get bored or tired of it and it starts to become a drag. You only like it for a certain amount of time and that’s it. That’s a brief explanation of something that you “like” to do.
When you are “passionate” about something, it is completely different.
When you are passionate about something, whenever you are doing that activity it tingles all of the cells inside your body. Your heart races and the hairs on the back of your neck stand up. You feel this aura around you that you can’t explain — but it’s filled with love and happiness.
You could literally spend an entire day doing something you’re passionate about and think that only two hours have gone by. You never get tired of this activity and all you want to do is spend time doing the same activity day after day with no rest. THAT is a “passion,” not a “like.”
Compare how you react to your activities and you’ll get an idea of what you’re passionate about and what you like. Once you figure out your true passions, it’s time to write about them.
How to Write About Your Passions
Once you have discovered what you are passionate about, everything else should come super easily (provided one of your passions is writing!).
All you have to do is dig into your heart and soul and pick out your feelings and expressions and put them onto paper (or a Word doc). Think about the basics of why you like that certain activity and describe the benefits you get from it.
Simply explain, in as many details as you can, why you love that certain thing and how it can benefit others too. Just describe why your passion is so awesome to you. This piece of writing can easily serve as the first post on your niche blog. It will allow your readers to get to know YOU as well as your passion – the topic you’ll be writing about again and again.
Don’t Stress Other People’s Opinions
Don’t worry about what other people might think about your writing or the content of your blog.
Whether you writing just for fun or for money don’t stress about what someone ELSE is going to think about YOUR passion.
Don’t let other people’s ideas affect how you’re going to describe what YOU truly love. Whether they understand where you’re coming from or not doesn’t matter because YOU know where you’re coming from and YOU know what you’re writing about is amazing and that’s all that matters on YOUR blog.
Your audience will come. Others who share your passion will find you eventually, so long as you keep writing truthfully and from your heart.
Write Your Heart Out
It’s time to start writing.
Grab a pen and paper or your laptop or a chalkboard — whatever you want to write on — and start writing. Let out the emotions and feelings you have inside your heart and soul and start describing your passion.
Everything should come naturally since your passion runs through your veins. Have fun while you are writing. Express yourself and share your wonderful thoughts with the world. Take it one step at a time and it will come out amazing.
Believe in yourself and other people will believe in you too.
And, who knows? Maybe writing about YOUR passion will help someone else who’s floundering find passion and meaning in THEIR life!
When you’re ready, share your first “passion” post in the comments’ section! I’d love to read it.
Freelance writing is a big, bold, exciting world full of possibilities. You can find success beyond your wildest dreams — if you know where to look and have the right work ethic.
In this sense, working online is similar to working in the “real world.” However, like the real world, people can be toxic jerks — specifically, new “clients.”
If you are a doe-eyed newbie freelancer, hopefully, you haven’t encountered a client with a toxic attitude. If you HAVE, I’m sorry, and I hope this piece helps you avoid people like that in the future. You deserve payment for your hard work — never let a so-called “client” convince you otherwise.
We are going to go through four different types of behavior that toxic clients possess, and why they are hurting you. Afterward, we will dive in deep and figure out how to avoid them altogether.
These examples are based on my personal experiences and horror stories from freelancing friends.
1. They Won’t Pay
The first sign of a toxic client is also the most frustrating sign: they won’t pay you. This “behavior” manifests itself in a variety of different ways.
You may hear them say something subtle like “Oh, I have to pay you from my friend’s account, it’s going to be a week or so.”
There are other examples too. At one point, a client told me “Don’t worry about getting paid, just do more work for me.” This conversation occurred AFTER I worked with her for almost two weeks and was promised payment a week prior. (I was a doe-eyed newbie freelancer once upon a time too!)
There are also people who will try to scam you by promising payment “in the future.” Sometimes it’s two weeks, sometimes it’s a month; the time frame can vary. They will unload a ton of work on you, and tell you that they’ll pay you at a set time. Finally, payday comes, and they’re nowhere to be found. You’re sick to your stomach, disgusted, and annoyed. You’ve been had.
Luckily, you don’t have to go through this mess. If you are applying to a company that are legit and pay every two weeks, you’ll know. The company name will be in the email, they’ll be researchable with a phone number or physical address, and you’ll be able to reach out to other employees. In essence, it will be obvious.
But, if “SEOMaster77” adds you on Skype with no profile info or picture and wants you to write ten articles a day, don’t engage with these potentially toxic “clients.”
If you come into contact with a client who pays you regularly and then starts making the excuses that they’ll pay when they get into their friend’s account next week — cut the ties. Otherwise, you’re only setting yourself up for disappointment.
2. “Just Friends”
The next toxic client behavior can be challenging to overcome. There are clients who you’ll come into contact with, and everything will go smoothly. You’ll do some work, and then they will pay you. The process repeats a couple of times. Suddenly… things change.
Your client approaches you and says, “Hi, so I need you to do something for me…” They give you an assignment, seems easy enough. You ask them, “What’s the pay for this article?”
Then, it happens:
“Oh, I thought you were going to write this for me for free because we are friends.”
This tactic is used by toxic clients to get free work out of you. The goal is to guilt you into writing something for them.
The client wants you to think “I CAN’T say no! They asked me to do it as a friend.” Get that notion out of your head right now.
In most cases, clients will do this when they are not even that friendly with you. This behavior is far from friend-like, and you need to put your foot down. Explain to them that your time and experience is valuable, and you need to be paid for your services. If they decline or push the issue, it might be time to cut ties.
Think of it this way: REAL FRIENDS know your value.
You will know whether you are talking to a friend, or just a client trying to get free work out of you.
3. Is Anybody Home?
We all know people who make excuses for everything. People with this habit are usually unreliable, irritating, and, generally, make life difficult. You know what amplifies the difficulty? When you work with people who have an excuse for everything.
You’ll be able to point out a toxic client with this habit fairly quickly. They will offer you a ton of work, tell you that they’ll be online later to give you directions, and then they end up not showing up for a week.
These incidents may seem insignificant, but the truth is they have a huge impact on your career as a whole. We all know that time equals money. If you are spending your time hunting down a client who is making excuses, you are burning money.
You could use that time to work for a client who actually bothers to get online and give you that crucial info. Or, you could spend your time working on a blog, finding new clients, and doing things to promote your career.
Missing out on a little bit of time every day adds up and can cost you big over the long term. The best way to handle these clients is to have a serious talk with them. Explain that your time is valuable and that you can’t bother hunting them down every day. Tell them that there has to be a set time to meet up, and, if they can’t do that, it may be time to move on.
4. Unrealistic Expectations
We all strive to do a good job when we’re working. Sometimes articles get sent back for edits because something just isn’t right. It happens to the best of us and is nothing to be ashamed of.
However, some clients take will advantage of this normal process.
Let’s say you finished your first article and submitted it. Typical clients will say “Great, thanks!” or “Can you fix [insert problems]?” If you get the latter, fix the problems and send the article back.
Sometimes, in rare cases, you may have to edit the piece again. It honestly shouldn’t go beyond that scenario. If you have a client asking for three, four, and five edits — something isn’t right. They have unrealistic expectations of you, the writer.
As previously mentioned, time equals money. If you are spending most of your day editing one piece of content for chump change, you’re wasting your valuable time.
If this happens once it might not seem like that big of a deal, but, if this trend continues, you are going to sink countless hours into this project with little-to-no return.
You can work towards fixing this behavior if you have a simple conversation with your client. Ask them if they can include all edits in the first email, if applicable. This will “restrict” them and let them know that you’re not okay with six edits on a 1,000-word article. Explain that you are wasting your time going back and forth, and you have other clients that need work done too.
There are toxic clients out there; and you will learn to spot them the longer you work in the world of freelance writing. If you want success, it’s best to avoid these people. Very few work relationships are salvageable when the client has crossed the line.
The most important thing to take away from this piece is that you should always be aware. Pay attention to the client before and during work. Listen to the language that they use, and observe their actions. You’ll begin to notice that there is a clear pattern.
Once you’ve identified this pattern, it’s like being able to see through the Matrix. You’ll save yourself time, trouble, and headaches. The icing on the cake, of course, is that you will end up setting yourself up for success and make more money if you only work with reputable people who deserve your talent.
Never forget: You have talent, you work hard, and you’re worth it.
Have you ever had an experience with a toxic client? If so, how did you respond? Let me know in the comments!