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Your reader doesn’t care about you. So focus your writing around them. Reader-centred writing is more interesting, and leads to more ..read more
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Your reader doesn’t care about you. So focus your writing around them. Imagine you’re about to go on a training course. Here are two ..read more
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Your reader doesn’t care about you. So focus your writing around them. Imagine you’re about to go on a training course. Here are two ..read more
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After each task in BBC2’s The Apprentice, the two teams come to the boardroom to be grilled by Alan Sugar. And every week we’re ..read more
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The interview follow-up letter A few months ago I applied for a job and got an interview, which went well. Shortly after, something ..read more
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Here’s a quick technique that’ll help make sure your writing is clear and flows well. It’s especially useful when you want to make a ..read more
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