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About Xponential Fitness:
Founded in 2017 by Anthony Geisler, Xponential Fitness is the curator of the best brands across every vertical in the boutique fitness space – including Pilates, indoor cycling, stretch, rowing, dance and yoga. Currently, Xponential Fitness’ portfolio of brands includes Club Pilates, the nation’s largest and fastest growing Pilates franchise; CycleBar, the first and only premium indoor cycling franchise; StretchLab, a concept offering one-on-one assisted stretching services and group stretch services; Row House, a high-energy, low-impact indoor rowing workout; AKT,  a dance-based cardio workout combining toning, interval & circuit training developed by Celebrity Trainer Anna Kaiser; YogaSix, a modern boutique yoga brand; Pure Barre, the largest barre franchise worldwide that uses the ballet barre to perform small, isometric movements for a total body workout ; and most recently, Stride, a treadmill-based cardio and strength training concept. Visit www.xponential.com to learn more.


Founded in 2017 by Anthony Geisler, Xponential Fitness is the curator of the best brands across every vertical in the boutique fitness space – including Pilates, indoor cycling, stretch, rowing, dance and yoga. Currently, Xponential Fitness’ portfolio of brands includes Club Pilates, the nation’s largest and fastest growing Pilates franchise; CycleBar, the first and only premium indoor cycling franchise; StretchLab, a concept offering one-on-one assisted stretching services and group stretch services; Row House, a high-energy, low-impact indoor rowing workout; AKT,  a dance-based cardio workout combining toning, interval & circuit training developed by Celebrity Trainer Anna Kaiser; YogaSix, a modern boutique yoga brand; Pure Barre, the largest barre franchise worldwide that uses the ballet barre to perform small, isometric movements for a total body workout ; and most recently, Stride, a treadmill-based cardio and strength training concept. Visit www.xponential.com to learn more.

In its first-ever, multi-brand international agreement, Xponential Fitness, the largest curator of boutique fitness brands in the world, will now have an extensive presence in the Middle East. The company announced today the signing of a Master Franchise Agreement for Saudi Arabia – a development which will bring more than 50 Xponential Fitness studios to the country over the next three years. Brands included in the development agreement are Club Pilates, Pure Barre, CycleBar, YogaSix and AKT.

After its initial overseas expansion which began with the signing of a large-scale deal that is set to bring 165 Club Pilates studios to Japan, Xponential Fitness has set its sights on further expansion outside the U.S. where, combined, the company has over 1500 studios across eight brands, with another 1000 in development.

With the boutique fitness industry rapidly gaining popularity across the globe, now is the perfect time to introduce niche fitness concepts to the Middle East. The Xponential Fitness studios slated to open in Saudi Arabia will be female-only, in order to serve the growing population of women seeking fitness options in the wake of the country’s recent reforms.

The Saudi Arabian development will be led by Sultan and Mohammed Alhokair, owners of the newly-established First Agility Company. Sultan Alhokair is deputy chairman of the Fawaz Abdulaziz Alhokair Company (also known as Fawaz Alhokair Fashion Retail), the largest franchise retail operator in the Middle East with more than 1,750 stores across 13 countries. Brands within their portfolio include Zara, Banana Republic, Mango, and Nine West, among many others. The Xponential Fitness expansion will begin with a five-brand flagship location in Riyadh, expected to open in October 2019.  

“This is an ambitious and unprecedented fitness project for the Middle East, and we believe the Alhokair family and their team will be outstanding partners for Xponential Fitness,” said John Kersh, Chief International Development Officer for Xponential Fitness. “The Saudi Arabian fitness market is poised for significant growth in the coming years, and we are excited for Xponential Fitness and our brands to play an influential role in its development.”  

Backed by CEO Anthony Geisler and Snapdragon Capital, Xponential Fitness was established to bring the highest-quality boutique fitness brands together under one umbrella. Housing brands across every vertical of the industry and accelerating their growth domestically and internationally, Xponential’s portfolio of brands includes Club Pilates, CycleBar, StretchLab, Row House, AKT, YogaSix, Pure Barre, and Stride.

Five of these brands were acquired and launched a franchising opportunity in the past year. In March of 2019, Xponential Fitness was named to Fast Company’s prestigious annual list of the World’s Most Innovative Companies for 2019. Recognized for propelling niche fitness modalities into nationwide chains, Xponential Fitness ranked No. 10 in the Wellness category among industry giants such as Peloton and ClassPass.

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Pho Hoa is waving off 1 year royalty fees for new franchisees

About Pho Hoa and Jazen Tea

Founded in 1983, Pho Hoa Noodle Soup now operates in 6 countries internationally, and continues to offer delicious and healthy pho noodle soup at an affordable price. As one of the largest Vietnamese Fast-Casual dining chains in the world, quality and consistency remain the company’s top priorities and have been the driving force behind their success as a franchise.

Jazen Tea was founded in San Jose, California in 2012 and has since expanded to 20 locations in the U.S. and Canada. The company specializes in creating fresh fruit and boba teas, made with real fruit and high quality tea leaves. Jazen Tea was recently featured by Franchise Gator as one of the industry’s Top Emerging Franchises.

Pho Hoa Noodle Soup, the leading U.S.-based Vietnamese food franchise, announced on Friday, June 14 that they will be offering new franchisees the opportunity to have all royalty fees waived for one year. This announcement comes shortly after it was ranked on both Entrepreneur’s Franchise 500 and ranked #2 in the Asian food category on Entrepreneur’s Top Food Franchises List.

The promotion for one year of free royalties will be offered to any new franchisee that is looking to open either a Pho Hoa standalone location or a Pho Hoa that is co-branded with their sister franchise; Jazen Tea. Franchisees who co-brand with a Jazen Tea will have royalties for both brands waived for an entire year.

The company is well positioned for today’s business environment with the Fast Casual concept leading the restaurant industry growth over the last decade and Asian Food restaurants leading the industry’s growth worldwide. The organization has laid the groundwork for franchise expansion with simple operations and healthy menu offerings at affordable prices.

The restaurant currently has locations in six countries internationally with eight more locations slated to open this year.

“With our recent ranking in the Franchise 500 and eight new locations opening in the next few months, this promotion is part of our strategy to capitalize on this momentum,” says Kan Simon, the Franchise Development Consultant for Pho Hoa Noodle Soup and Jazen Tea. “We’re confident that once a franchisee has joined our system, they’ll see how successful they can be and want to stay. We have franchisees that have been with us for over 20 years and others who have gone on to become multi-unit owners. We believe in the Pho Hoa brand and what it can bring for our franchisees.”

The startup cost for a standalone Pho Hoa location ranges from $226.1K to $436.7K and $340.6K to $635.4K for locations that are co-branded with Jazen Tea. For more information about franchising opportunities with Pho Hoa Noodle Soup and Jazen Tea, visit PhoHoa.com/franchising.

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N-Hance Seeks Master Franchise Owners In GCC Nations

N-Hance, a U.S. based, rapidly growing wood-refinishing and refreshing franchise opportunity, is seeking Master Franchise Owners in the Gulf Cooperation Council (GCC) countries of Saudi Arabia, Kuwait, the United Arab Emirates, Qatar, Bahrainand Oman.

It continues to build its international presence through a highly successful international-expansion program.

N-Hance is a unique wood-refinishing business providing consumers affordable wood refreshing, including the ability to change wood colors, in flooring, cabinetry, siding, furniture and trim refinishing, at a fraction of the cost of new cabinetry or floors.

N-Hance launched in 2006, began its global expansion in 2018 and already has more than 500 franchises around the world. Its Master Franchise Owner program provides entrepreneurs ownership rights to an entire region or country, where they have the right to develop as many franchise locations as they can in that area.

Joe Manuszak, the VP of Global Development says,“N-Hance has the products, services and technology that are beneficial to consumers anywhere — it’s a business that transcends borders. And on the ownership side, we have created a business model designed to perform well in any market, which is why our international footprint is enlarging at such a rapid pace.”

“N-Hance Master Franchise Owners and their teams provide a full roster of wood refreshing and refinishing services, from floor and other timber renewal to complete cabinet makeovers through color renewal or replacement, all of which are in high demand in their countries,” Manuszak added. “N-Hance’s fast, durable services, market-competitive pricing and industry-leading technology, such as Lightspeed, are creating substantial opportunities for N-Hance Master Franchise Owners in the global marketplace.”

Master Franchise Owners enter their markets and expand rapidly in two main ways: open and operate their own locations to establish and grow market share, and then reach out and onboard entrepreneurs, who will operate their own sub-franchise locations under the Master Franchise Owner’s control and supervision.

“N-Hance has already established footholds in countries around the world, thanks to entrepreneurs who see the amazing opportunity this brand offers to their personal business-growth goals, as well as what it can do to provide steady employment and boost the local economy,” Manuszak said.

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After an estimated franchise low domestic opening of $33 million for Dark Phoenix, things look a little dull for X-Men

Deadline is suggesting that the final X-Men movie could end up losing $100-120 million after the overall costs (includes budget, distribution, and marketing costs) of the comic book film in the range of $350 million and the low box office will make things very difficult to edge-out a profit or break even.

Even though Dark Phoenix is the No. 1 winner around the globe with $140M –down substantially from the worldwide launches of X-Men: Days of Future Past ($262.9M), Logan ($247.4M) and X-Men: Apocalypse ($166.6M), finance experts tell us that the tale of Jean Grey will burn out with an estimated $100M-$120M loss after ancillaries, off a combined production and P&A estimated cost of $350M+ (which includes reshoots). 

The Hollywood Reporter tried to analyze what went wrong this weekend and suggested that doubling-down on repeating the same mistakes of poorly received installments such as X-Men: The Last Stand and X-Men: Apocalypse along with multiple release date changes could have led to audience disinterest.

Another problem highlighted was the film had horrible awareness which might have a lot to do with the lackluster marketing and promo materials released to sell to the film.I personally think that having a first-time director also being the film’s producer and screenwriter may have contributed to the hiccups as well.

There likely weren’t as many fresh eyes and constructive criticism from others during the development phases on the project to pick-up on potentially repeating previous franchise mistakes. Along with re-shooting a more fantastical sounding third act could have been a big factor as well.

Dark Phoenix isn’t really the final mutant movie from 20th Century Fox, as Josh Boone’s The New Mutants is set for release on April 3rd, 2020. Producer Simon Kinberg has confirmed that reshoots on that film will take place sometime this year and the extent of those reshoots have yet to be revealed.

It was revealed by TheHollywoodReporter that Dark Phoenix had a combined five weeks of reshoots (two principal photography and three with the 2nd unit), but it remains to be seen if they’ll attempt to reshoot an entire act of The New Mutants like with that movie.

There has been some fan speculation that Disney might want to remove any hint of the previous franchise in the reshoots and could attempt to incorporate the film into the Marvel Cinematic Universe. Nothing really supports any of that at the moment but the former might be a good idea allowing New Mutants to be a standalone film feels like the best plan at the moment until we see how audiences react to it in April.

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The post Final ‘X-Men’ Outing ‘Dark Phoenix’ franchise in trouble appeared first on Franchise Alpha.

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FIFA 20 is making many changes, taking the franchise in a more inclusive and interesting direction with FIFA VOLTA: its new street soccer mode.

It captures new styles of soccer with a few mode-exclusive skill moves like jumping off walls alongside more traditional ones.  It even has four distinct modes within the VOLTA mode itself – World, Story Mode, League, and kick-off. There are also five different match configurations: 3v3 Rush, 4v4 Rush (No Goalies), 4v4, 5v5, and Professional Futsal. But all of that is just the beginning.

The character customization, varied locations, and the fact that men and women can share the pitch for the first time in franchise history makes FIFA VOLTA a pivotal addition to the game and a push towards celebrating the inherent diversity of soccer.

The popularity of soccer is unparalleled with an estimated 4 billion people who follow the sport. There are even professional teams that have players from every continent and confederation in the world on their roster. Suffice it to say, soccer touches every corner and every country.

FIFA VOLTA takes this into account by celebrating soccer history on an individual level, taking players back to their own beginnings with soccer.

“When our users first picked up the [soccer] ball it was not in an 11v11 professional game,” said Prior, “even the professionals do not [initially] connect with FIFA on a professional level or even just a regular 11v11 [match].”

And it’s true. To this day, I’ve never even played an 11v11 soccer game on an actual field. But I remember moving trash cans to make two sides of a goal post and running around in gym class trying to get one past the goalie, who stood between two safety cones.

So when I saw the FIFA VOLTA trailer taking us through an underpass in Amersterdam, a cage in London, and a rooftop in Tokyo I couldn’t help but feel I was getting a window into other people’s lived experiences.

I instantly thought of the beach my family used as a soccer field once, the day my dad broke his toe playing goalie barefoot in the sand. The possibilities for this mode to grow feel endless. FIFA VOLTA is an unexpected nostalgia trip I didn’t know I was missing.

Progress has been made over the years, with women finally being playable starting with FIFA 16, but we still have a long way to go. For instance, we’ve been able to play the men’s world cup but not the women’s. And the absence of women from FIFA Ultimate team is one of the most notable gaps for the franchise.

But FIFA VOLTA is shaking things up. “It’s much more of a blank canvas in creativity,” said Prior, “it’s the most accessible, customizable and, inclusive mode we’ve ever put in FIFA.”

Rest assured, the overwhelming amount of content in FIFA VOLTA isn’t taking away anything from the classic 11v11 gameplay.

“We have added members of the team to bring this mode to it,” clarified FIFA 20 producer Matthew Prior, “we didn’t take away members of the team from the regular game.” In fact, the same core mechanics are in place along with some of the same skill moves so players can flip between standard play and VOLTA comfortably.

“VOLTA means ‘the return’ in Portuguese,” as stated in EA’s official press release, “and [FIFA VOLTA] is all about returning football back to its roots in an authentic, cultural and creative way.”

I’ve been playing FIFA for years and now I can actually put myself into the game I’ve been engrossed with for so long. FIFA VOLTA is more than a fun and surprisingly expansive addition, it’s a homecoming and I’ve never felt so welcome in the franchise.

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Global Franchise Group® announces the opening of a new Hot Dog on a Stick® location in China bringing fresh hand-stomped lemonade and made-to-order stick items to Shanghai
ATLANTA.

Global Franchise Group is proud to announce the opening of a new location in Shanghai China – the brand’s first location in the country. Through a Master Franchise agreement with Eugene Restaurant Management, Hot Dog on a Stick’s fresh hand-stomped lemonade, made-to-order stick items and smiling customer service are available at Crystal Galleria. Eugene Restaurant Group plans to open 20 additional franchise locations throughout the greater Shanghai area.

“Hot Dog on a Stick is a pop culture phenomenon and the sunny concept with our famous striped uniforms and portable food items really resonates with the modern Chinese lifestyle,” said Chris Dull, President and CEO of GFG. “Global Franchise Group is proud to take this California-born brand across the Pacific and we are confident that this will be a very popular dining destination in Shanghai.”

Hot Dog on a Stick at Crystal Galleria in Shanghai is located in a bustling tourist and office retail area and offers the brand’s signature line-up of fresh hand-stomped lemonade in a variety of flavors, made-to-order stick items dipped in the brand’s proprietary Party Batter and fries. Hot Dog on a Stick in Shanghai offers a special food challenge for guests with big appetites – if a customer consumes 10 stick items of their choice and a large portion of fries within 8 minutes, their meal will be free. To celebrate the grand opening, the location is also offering 15% off the entire check through June 15th. Hot Dog on a Stick Shanghai is open during regular Crystal Galleria hours of 10 A.M to 10 P.M. The official address is 68 Yuyuan Rd, Jingan Qu, Shanghai, China.

“I’ve been a fan of it since my childhood in the U.S. and decided to open a location in China because I truly missed the food,” said Eugene Mao, Master Franchisee of Hot Dog on a Stick in China. “I love serving the delicious lemonade and stick items to our customers and I believe the local population in Shanghai will love it as much as I do. Our products are simply the best.”

It has international locations in Korea and now China. Established in 1946 in Southern California, Hot Dog on a Stick is known for its fresh, made-to-order hot dog and cheese on a stick products, hand-stomped natural lemonade, smiling customer service and its iconic bright striped uniforms. It takes pride in providing customers with a fun all-American quick service restaurant experience, catering services for events, party packs, and fundraisers. It has close to 70 locations in the U.S. and internationally including Korea and China.

Global Franchise Group, LLC is a strategic brand management company with a mission of championing franchise brands and the people who build them. The company owns a portfolio of franchise brands that includes six primary Quick Service Restaurant (QSR) franchise concepts: Great American Cookies®, Hot Dog on a Stick®, Marble Slab Creamery®, MaggieMoo’s Ice Cream & Treatery®, Pretzelmaker® and Round Table Pizza®. The brands are managed by GFG Management, LLC, a subsidiary of Global Franchise Group, LLC. Global Franchise Group, LLC is an affiliate of Lion Capital LLP and Serruya Private Equity, Inc.

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Filmmaker Karan Johar is now stepping into the genre of horror after treating cinema lovers with romantic films.

Karan on Friday took to Twitter to announce that his Dharma Productions is now “anchoring” a horror film.

Karan Johar, who has produced films in romance genre till now, is ready to dive into the horror scene. The filmmaker took to Instagram to tease his fans with a poster of an announcement about an upcoming horror film.

The poster read, “Dharma Productions is anchoring a new franchise of fear. 15th November, 2019. Sea you soon.” Along with the poster, he wrote, “Film announcement on Monday! STAY TUNED!” He tagged Apoorva Mehta, writer Bhanu Pratap Singh and director Shashank Khaitan in the post.

He shared a poster which read: “Dharma Productions is anchoring a new franchise of fear. November 15, 2019.”

He captioned the poster: “Film announcement on Monday! Stay tuned! Apoorva Mehta18, Shashank Khaitan Dharma Movies.”

Other details related to the project are still under wraps.

Going by the poster, it seems the film, to be announced on Monday, will be a sea based horror film.

The film will be directed by Dhadak director Shashank Khaitan.

While the filmmaker and the producers haven’t shared any further detail about the film, buzz has it that the film will star Vicky Kaushal and Bhumi Pednekar. In January this year, it was reported that Vicky Kaushal and Bhumi Pednekar are going to team up for a horror film. It was said that the film will be directed by Shashank Khaitan’s assistant Bhanu Pratap Singh, who was also tagged in the post.

There were also reports that the film is supposed to be based against the backdrop of an abandoned ship on the shore. Since the post insinuates at sea with hints like “‘sea’ you soon” and Dharma Productions is ‘anchoring’ a new franchise of fear, it seems it is the same project with Vicky and Bhumi.

Also, recently, Vicky Kaushal got injured on the set of a horror film he was shooting in Gujarat. The actor suffered a fracture on his cheekbone and got 13 stitches. According to reports, he was filming an action sequence in a ship on a night shoot. The film is being directed by Bhanu Pratap Singh.

Karan’s Dharma Production is known for producing films such as “My Name Is Khan”, “I Hate Luv Storys”, “Student of the Year”, “Yeh Jawaani Hai Deewani”, “The Lunchbox”, “Hasee Toh Phasee”, “Humpty Sharma Ki Dulhania, “Kapoor & Sons”, “Ae Dil Hai Mushkil”, “Dear Zindagi”, “Badrinath Ki Dulhania”, “Raazi”, “Dhadak”, “Kalank” and “Student Of The Year 2”.

The filmmaker currently awaits the release of the fantasy adventure “Brahmastra” starring Alia Bhatt, Ranbir Kapoor and Amitabh Bachchan.

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Bungie had a livestream today to go over their first expansion since their separation from Activision and it features several major changes. Going forward they want to unify their player base and bring everyone together. To do that they’ve introduced several new ways to deliver content to everyone and have changed up systems while adding much sought after features. Here’s a list of the key items you need to know about Destiny 2 franchise.

  • The Destiny franchise is finally adopting the term MMO. That will allow them to do a lot of things that other games have for years. More on that in a minute.
  • Going forward the World will become ever evolving. Destiny 2 will become a platform for future expansions.
  • Destiny 2 can now be played anywhere. That does include PS4, PC, Stadia, and Xbox. It will utilize a cross-save feature meaning you can easily move between each of your choices.
  • There will be a base game called Destiny 2 New-Light that will be free-to-play. You will start on the Cosmodrome from Destiny 1 and have access to the majority of the base content of the game.
  • There will never be platform exclusive content again. This is to tear down those barriers Destiny has had separate you from your friends.
  • Destiny 2 will be moved from the Blizzard launcher onto Steam. They will have services setup to help you transfer your saves and/or characters.
  • Bungie has said that only Bungie and the players will decide what happens with the game going forward.
  • Armor in Destiny will now allow from transmogrification meaning you can give your favorite armor set the stats of a piece you like. That armor can then be upgraded from there.
  • Finishers are being added to each of the character allowing them to perform a fatality like move as you defeat your foes.
  • Crucible Labs will bring beloved Destiny PVP modes from the past back. There’s no confirmation if that’s the much loved Trials of Osiris, but here’s hoping!
  • Everything released up until now will be made available for $40 starting today. Going forward, all content will be delivered ala carte.

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Longtime NFL Franchise could move cities without a new stadium. The Buffalo Bills have been playing in upstate New York since 1960 and, hopefully, the longtime NFL franchise will remain there for decades to come.

A new stadium might be essential for that, however.

Talk of the Bills needing a new stadium to remain in Buffalo is growing heading into the 2019 regular season.

“The drums are getting louder, Buffalo. And the message from the league is clear: Pay for all or part of a new stadium, or else the Bills eventually will move,” ProFootballTalk tweeted.

NFL commissioner Roger Goodell spoke about the Bills future this weekend.

“I want to make sure this franchise remains competitive and stable,” he said at Jim Kelly’s golf tournament.

Matthew Fairburn tweeted, “Roger Goodell speaking at Jim Kelly’s golf tournament remains in the camp that a new stadium is essential to the stability of a franchise. On the Bills: “I want to make sure this franchise remains competitive and stable.”

The Bills currently play at New Era Field in Buffalo. There’s been talk of a new stadium for a while, and steps have been taken to build one, though it’s unclear how close it is to happening.

If a new stadium is built in Buffalo, it likely wouldn’t resemble the iconic stadiums built in Dallas or Los Angeles.

“I think the answer is probably a scaled-down version of some of these palaces that are being built around the country,” Buffalo Bills co-owner Terry Pegula told reporters earlier this year. “The thing (Rams owner) Stan (Kroenke) is building in L.A. is amazing, Jerry Jones’ facility in Dallas. So we need to do something that’s Buffalo style.”

The Bills have one of the most-passionate fan bases in all of sports and it would be a major blow to see them leave Buffalo. Hopefully, a new stadium happens soon.

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Lakme Academy powered by Aptech (LAPA) today launched a new centre in Dilsukhnagar, Hyderabad. The centre was inaugurated by well-known writer and Telugu Cinema heartthrob Maya Nelluri.

The academy plans to be the biggest player in the beauty and wellness vocational skilling sector and plans to continue its impressive growth in opening training academies in the coming years as well.

The brand is a collaborative venture between global education and training leader, Aptech Ltd. and Lakme Lever Pvt. Ltd; a subsidiary of Hindustan Unilever Ltd. Currently, LAPA has over 125 centres across India with over 85 currently open.

“Behind every cinema star or artist lies hours of effort by the beauty, hair care and wellness professional. We certainly owe it to them for our success. I want to convey to all the students out there that this is a great industry to be in, especially since two of the biggest names Aptech and Lakme, are partners in bringing this knowledge to you”, said Maya.

“Dilsukhnagar is one of the largest commercial and residential centres in Hyderabad and thus a strategic location for us. The growing demand for skilled beauty professionals is not hinging on the thriving affluent population which has been the predominant consumers of the beauty and wellness service. The rise of millennial and the neo middle class who emphasize on holistic wellbeing as well as the desire to look good and young are playing a key catalyst in the growth”, said Pravir Arora, Executive Vice President and Global Head of Marketing, Aptech Ltd.

“It is estimated that the biggest impediment in the growth will be the shortage of skilled manpower. With Lakme Academy powered by Aptech, we aim to bridge this skill gap in the industry. There are numerous opportunities across the value chain for talented beauty and styling professionals, managers and entrepreneurs”, said Yatham Madhav Reddy – Owner of the franchise.

Students at the academy are offered both foundation and advanced level training in skin, hair and make-up. Lakme Academy powered by Aptech has also integrated soft skills development into the technical curriculum to ensure that students are aligned as per the demand of the industry. The top-performing students are assisted with placements through the Lakme Salon Network while aspiring entrepreneurs are provided with the vocational skills needed to own and sustain a Lakme Academy franchise.

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