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“I’ve shared that a lot more openly, and it’s been one of the best medicines that I’ve found. It’s liberating. Talking about grief has been something that’s unlocked a lot of happiness for me.”
— Nick Norris

Nick Norris (@nick_norris1981) is a graduate of both the United States Naval Academy and Basic Underwater Demolition / SEAL (BUD/S) Class 247. Upon completion of SEAL training in 2004, Nick assumed progressively higher positions of leadership within Naval Special Warfare. His deployed roles included combat advisor to Iraqi and Afghan military units, Cross Functional Team Leader, and Ground Force Commander during combat operation in both Iraq and Afghanistan.

Nick was most recently assigned to Naval Special Warfare Basic Training Command — SEAL Qualification Training (SQT) as Officer in Charge prior to transitioning off Active Duty. Originally from Chicago, Nick received his Bachelor in Science from the United States Naval Academy in 2003 and his Masters of Science in Real Estate from The University of San Diego in 2013. He is on the board of directors of the C4 Foundation, which provides support and resources through science-based programs to active duty Navy SEALs and their families. Nick is the Co-Founder and CEO of Amavara, a sunscreen company that has invented a new mineral sunscreen technology to protect both consumer health and the environment.

Listen to the episode on Apple Podcasts, Spotify, Stitcher, Overcast, Castbox, or on your favorite podcast platform.

#378: Nick Norris — Navy SEAL and Athlete on Training, Post-Traumatic Growth, and Healing
https://rss.art19.com/episodes/a6afd5f8-e3a4-40aa-b926-6632ae060b6b.mp3Download

Want to hear an episode with someone who served with Nick on SEAL Team Three? — Listen to the most recent episode featuring Jocko Willink in which he discusses how to stop laziness and procrastination, behaviors that lead to failure, and much more. (Stream below or right-click here to download):

This podcast is brought to you by Helix Sleep. I recently moved into a new home and needed new beds, and I purchased mattresses from Helix Sleep.

It offers mattresses personalized to your preferences and sleeping style — without costing thousands of dollars. Visit Helixsleep.com/TIM and take the simple 2-3 minute sleep quiz to get started, and the team there will build a mattress you’ll love.

Their customer service makes all the difference. The mattress arrives within a week, and the shipping is completely free. You can try the mattress for 100 nights, and if you’re not happy, it’ll pick it up and offer a full refund. To personalize your sleep experience, visit Helixsleep.com/TIM and you’ll receive up to $125 off your custom mattress.

This episode is also brought to you by LegalZoom. I’ve used this service for many of my businesses, as have quite a few of the icons on this podcast including Automattic CEO Matt Mullenweg of WordPress fame.

LegalZoom is a reliable resource that more than a million people have already trusted for everything from setting up wills, proper trademark searches, forming LLCs, setting up non-profits, or finding simple cease-and-desist letter templates.

LegalZoom is not a law firm, but it does have a network of independent attorneys available in most states who can give you advice on the best way to get started, provide contract reviews, and otherwise help you run your business with complete transparency and up-front pricing. Check out LegalZoom.com and enter promo code TIM at checkout today for special savings and see how the fine folks there can make life easier for you and your business.

QUESTION(S) OF THE DAY: What was your favorite quote or lesson from this episode? Please let me know in the comments.

Scroll below for links and show notes…

SELECTED LINKS FROM THE EPISODE
  • Connect with Nick Norris:

Amavara Skincare | Instagram

Organizations to Highlight: 

SHOW NOTES

Dear listeners, please note that timestamps will be added shortly. 

  • What is dynamic four-way, and how was it responsible for Nick’s first trip to Tokyo?
  • What on Earth is a MoonBoard, how long does it take to build one, and where’s the strangest place Nick has used one?
  • In climbing and wind tunnel flying, what separates the good from the great?
  • In wind tunnel flying, what constitutes “high-speed?”
  • Nick describes proximity flying — a sport too extreme even for him.
  • What are some of the differentiators Nick has observed in exceptional climbers versus people who (like me) are just permanent blue belts, and can these differentiators be developed?
  • What is bouldering, and how is Nick’s physique equipped for it?
  • How does Nick prepare — mentally and physically — for particularly challenging climbs?
  • How Nick uses visualization for optimal performance.
  • Of what past physical feats is Nick most proud?
  • What prompted Nick’s interest in becoming a Navy SEAL, how did he conceptualize the structure of the small goals it would take to achieve this particularly big goal, and when did it start to become a reality?
  • What aspect of BUD/S or the SEAL training/vetting process did Nick expect to be the most difficult?
  • What is stress inoculation, and where do people sometimes get it wrong?
  • How does Nick know (former guest and fellow SEAL) Jocko Willink?
  • What internal conflicts did Nick experience when he returned to civilian life in 2013, and how long did he search for a remedy before he found something that actually helped?
  • How quickly did Nick respond to PR TMS (personalized repetitive transcranial magnetic stimulation) once it was applied?
  • Nick’s tips for better sleep.
  • An interesting aside: Why does Nick climb with headlamps in the middle of the night?
  • The rules Nick has established for himself around coffee consumption, and what I’ve observed about my own caffeination habits over the years.
  • One of the biggest bang-for-your-buck supplements we’ve found for coping with the “tired and wired” phenomenon.
  • Has PR TMS been a cure-all remedy, or does Nick still experience bouts of apathy, depression, or other internal conflicts that drove him to seek it in the first place? What was it about his initial visits that seemed to help as much as — or perhaps even more than — the therapy itself?
  • To understand the perspective of someone close to a returning veteran and issues they may have in common, what has the adjustment been like for Nick’s wife during this time?
  • Why do so many veterans — including Nick — struggle to recognize their own internal conflicts?
  • What telltale signs and symptoms alert Nick that he may be in for an emotional rough patch, and how..
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This episode features a panel that I moderated in front of a standing-room-only crowd at the Milken Institute’s Global Conference 2019. It includes a great overview of psychedelic science, investing opportunities, anecdotal personal benefits, legal challenges, and much more. I think it’s one of the more comprehensive panels ever done on the subject. Here are the participants:

Listen to the episode on Apple Podcasts, Spotify, Stitcher, Overcast, Castbox, or on your favorite podcast platform.

#377: Psychedelics — Microdosing, Mind-Enhancing Methods, and More
https://rss.art19.com/episodes/7fd077cc-c8f5-4dfc-b87a-46933d9769bd.mp3Download

Want to hear another podcast discussing psychedelics? — Listen to my conversation with James Fadiman, who has been called “America’s wisest and most respected authority on psychedelics and their use.” Stream below or right-click here to download.

Ep 66: The Psychedelic Explorer's Guide - Risks, Micro-Dosing, Ibogaine, and More
https://rss.art19.com/episodes/ae1b609a-106c-486e-a62b-2f4b410b33da.mp3Download

QUESTION(S) OF THE DAY: What was your favorite quote or lesson from this episode? Please let me know in the comments.

Scroll below for links and show notes…

SELECTED LINKS FROM THE EPISODE
  • Connect with Matthew Johnson:

Johns Hopkins Psychedelic Research Unit | Twitter

  • Connect with Ayelet Waldman:

Website | Twitter | Instagram | Facebook

  • Connect with Robin Carhart-Harris:

Centre for Psychedelic Research, Imperial College London | Twitter | Facebook

  • Connect with Christian Angermayer:

Apeiron Investment Group | ATAI Life Sciences | Twitter

SHOW NOTES
  • An encouraging story about how well-funded research can change lives for the better. [03:25]
  • Matthew Johnson stresses how understanding the downsides and risks of psychedelics is key to their responsible use in research. (The slides by Matthew Johnson can be found by clicking here.) [06:02]
  • Matthew Johnson lays out the benefits, as we currently understand them, of psychedelics on mental health and addiction. [07:21]
  • How did Ayelet Waldman begin her experiences with microdosing, and in what ways did the practice affect her depression and productivity? [12:17]
  • Robin Carhart-Harris explains our current understanding of why these compounds do what they do — even beyond the duration of their physical presence — in what he describes as the entropic brain. [16:48]
  • Christian Angermayer tells us why his biotech company, ATAI Life Sciences, is currently one of the largest global investors in bringing psychedelics — including psilocybin — back into the legal realm. [21:37]
  • Treating PTSD with MDMA, how Ayelet and her husband use MDMA to process “the mundane PTSD of a long marriage,” and the risks involved. [28:16]
  • Matthew speaks to the potential toxicity of some of these compounds. [31:41]
  • Matthew takes us through current studies applying psychedelics to opiate and opioid addiction, and Ayelet weighs in on why traditional methods have not proven successful thus far, and why we need to reclassify some schedule one psychedelics to schedule four. [37:33]
  • Robin explains the context-shifting power psychedelics have over certain diagnostic categories, the problem with diagnostic categories as they traditionally stand, and current thinking around the default mode network. [40:45]
  • Why Christian believes psychedelics should be used in a strictly controlled environment by prescription rather than provided over the counter. [45:48]
  • Ayelet’s ideal paradigm for psychedelic decriminalization: the psychedelic spa. [47:04]
  • Christian points to The Netherlands as an example of a place where psychedelics are available recreationally, but not applied in a way that puts a dent in that country’s mental health crisis. [47:59]
  • How does Christian envision a sustainable business model for single-dose psychedelic therapies?..
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Greetings!

This is a quick public service announcement: I will be stopping the fan-supported podcast experiment and moving back to an ad-supported podcast. This post will explain a few of the reasons.

Let’s kick off with some housekeeping notes:

  • Huge thanks to everyone who became supporters. I’ll have more to share with y’all via email soon.
  • As part of that thank you, I will be refunding every supporter 100% of what they’ve paid to date. Doing this for thousands of people will take 1-2 weeks, so thank you for being patient.
  • All support subscriptions have been stopped, so you will not be charged again.
  • Just for kicks, I will do another live video Q&A just for supporters on August 2nd, 2019, most likely 8-9pm ET (5-6pm PT), so you can pencil that in. More details will be sent via email once finalized.
  • If you think your company/product/service could be a good fit for the podcast, I’m interested in a few new sponsors to keep things fresh. Most sponsor spots for Q3 and Q4 are already full, but if interested, please click here for more information.

Now, back to this stopping of the experiment…

You might be thinking “Well, that was fast!”, and you’d be right.

The feedback and data have been overwhelmingly clear. Given the size of the audience — the podcast passed 400 million downloads a month ago — experiments can sometimes yield conclusions much more quickly than expected.

So, what did I learn?

The entire experience has been very surprising. For one, many of my assumptions were totally off.

It turns out that most of my listeners have a strong preference for an ad-supported model compared to other options. Many folks have come to use the podcast and 5-Bullet Friday for discovering new products and services, and that has been reflected in the comments since launch. After weeks of consistent feedback from my audience, it’s now loud and clear that my vetting and sharing of sponsors is better received and a better fit.

Below is just one of many blog comments left after the initial switch to no ads/fan-supported:

“Tim, just feedback about the no-sponsor thing– I don’t mind hearing your sponsored adverts because I believe you’ve considered them carefully and only tell us about great products. That’s why I have a closet full of Mizzen & Main shirts and drink Four Sigmatic. Not sure I would have known about those without you. I would rather hear your ads for you to get paid than to offer up my own money; those companies have more money than I do. Just my $.02. Thanks!”

Here are a few more, out of hundreds:

Screenshot 1: https://i.imgur.com/ImJlcFr.jpg

Screenshot 2: https://i.imgur.com/vYH9Ute.jpg 

Live tweet example.

The really comical part is that I should have known, and I could have known. Actually, one could argue that I did know.

Pre-launch polling on social media almost perfectly predicted the outcome. Here’s the tweet I used to test the waters, which had nearly 18,000 respondents. The results were:

72% – No, I wouldn’t donate.

24% – I would give $5 per month.

4% – I would give $10 or more per month.

The comments on this post are really worth reading. The feedback was almost entirely positive towards ads and almost entirely “meh” about fan-supported.

In other words, the answer to my question was clear from the outset: 99% of my listeners are totally OK with ads, and many of them look forward to finding new products and services through my sponsor reads. It’s industry standard for high-download podcasts to have ads, anyone who wants to skip over ads can skip ahead, and people generally do not want to support multiple podcasters by paying for them à la carte.

I may very well write an in-depth blog post about the data and findings another time, but here are a few teasers:

  • Did anyone actually decide to contribute at the $1,000-per-month level I added perhaps 10 days into testing? Short answer: yes. That ended up comprising roughly 13.4% of total monthly recurring revenue (MRR).
  • What percentage of converted visitors to the sign-up page chose the lowest-priced option, no matter the dollar amount ($9.95, $19.95, etc.)? Across all of our split tests, approximately 83%. Keep in mind that this is 83% of total supporters, not 83% of total revenue.
  • The customer service was incredibly low labor. This was shocking. Even with thousands of paying supporters, there were very few inquiries and very few issues (great people, I tell you!). The self-serve portal worked. That’s the good news. The bad news is that, without adding bonuses and incentives for various tiers — something that would create 10x more labor than the ad-supported model, defeating the purpose — the upside wasn’t enough for most listeners to subscribe/support.

So, we are going back to what worked.

The short conclusion to this experiment seems to be “Don’t fix it if it ain’t broken.” My sincerest thanks to everyone who provided support, advice, and feedback. It’s been a great learning experience, and I’m lucky that I can do these types of tests at all.

Onward and upward!

All the best to you and yours,

Tim

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“From my perspective, the goal is unobstructed self-expression.”
— Josh Waitzkin

Josh Waitzkin, author of The Art of Learning, is an eight-time US National Chess Champion, a two-time World Champion in Tai Chi Chuan Push Hands, and the first Brazilian Jiu Jitsu Black Belt under nine-time World Champion Marcelo Garcia.

For the past 12 years, Josh has been channeling his passion for the outer limits of the learning process toward training elite mental performers in business and finance, and to revolutionizing the education system through his nonprofit foundation, The Art of Learning Project. Josh is currently in the process of taking on his fourth and fifth disciplines, paddle surfing and foiling, and is an all-in father and husband.

The audio and video were recorded at The Sohn Investment Conference in the David Geffen Hall at Lincoln Center for the Performing Arts.

The Sohn Conference Foundation is dedicated to supporting innovative initiatives to cure and treat pediatric cancer. The Sohn Conference Foundation raises its funds through a unique strategy: Wall Street’s most successful investors offer their expertise on stage and inspire large audiences to give to the foundation’s cause. You can learn more about it at sohnconference.org.

Listen to the episode on Apple Podcasts, Spotify, Stitcher, Overcast, Castbox, or on your favorite podcast platform.

Watch the interview on YouTube.

#375: Josh Waitzkin — How to Cram 2 Months of Learning into 1 Day
https://rss.art19.com/episodes/c656791d-c44b-4b05-b6c5-d0ab0fe8afaa.mp3Download

Josh Waitzkin — How to Cram 2 Months of Learning into 1 Day | The Tim Ferriss Show - YouTube

Want to hear another conversation with Josh Waitzkin?In this episode (the second ever on The Tim Ferriss Show), we discuss The Art of Learning, what separates elite performers, and strategies for peak productivity. (Stream below or right-click here to download):

If you’d like to get exclusive access to me and a small tribe of like-minded people, you can contribute a few dollars a month (or more) to support the podcast. 

Here’s what you get:

1. Once per month, I’ll do an hour-long, live video Q&A… just for this much smaller group of supporters. You can ask me anything. Only supporters get to participate and ask questions. The first one will be on July 1st, 2019, and you’ll be notified via e-mail. If you can’t make it live, each session will be available to supporters right afterward as a recording. And if the audio is ever shared on the podcast, it will be delayed by at least a month.

2. Each time you hear a podcast episode (or see anything from me) that you consider impactful and want to share with friends, you can smile, knowing that you helped make it possible.

I’d really love a more direct relationship with my most dedicated listeners, readers, and fans. This is a great way to test it out. And since the podcast has become the engine that fuels everything else, if this experiment doesn’t work, we’ll just go back to sponsors. Easy.

Please only contribute what you feel great about contributing. This is zero pressure, and I’m not mailing out any beer koozies or other crap you don’t want. I’ll just do the private monthly Q&A for supporters, and I’ll share more good stuff. Think of it as a monthly gym membership for your mind and career.

To contribute, please visit tim.blog/support.

QUESTION(S) OF THE DAY: What was your favorite quote or lesson from this episode? Please let me know in the comments.

Scroll below for links and show notes…

SELECTED LINKS FROM THE EPISODE
  • Connect with Josh Waitzkin:

Website | The Art of Learning Project

SHOW NOTES
  • What song makes Josh ready to fight 10 dudes, and how did it become such a powerful trigger? [05:18]
  • Why — and how — does Josh lately feel like he’s cramming two months of learning into each day? It all started with a desire to surf in New York City. [06:45]
  • How foiling allows Josh to deliberately practice surfing in ways regular surfing can’t. [10:09]
  • Deliberate practice and the harnessing of unconscious learning: what did Olympic skier Billy Kidd consider the three most important turns of a ski run — and why? [12:15]
  • What types of biomarkers does Josh track in his coaching clients? [14:01]
  • What is a resonant frequency? [16:00]
  • What is trigger work, and how did has it helped Josh enter peak performance in the space of a breath? [16:43]
  • What tools does Josh use for tracking HRV? [18:04]
  • How might HRV training help someone attune their senses in a non-athletic capacity? [18:39]
  • Though he tailors his coaching for each individual, Josh has these suggestions for people who are looking to better structure their days looking toward higher performance. [21:05]
  • How do people identify their peak energy? Josh details one of his most important activities for ending the day and beginning the next. [24:29]
  • How might this exercise differ between individuals for more personalized results? [25:55]
  • One of the most important things a decision-maker can do. [26:58]
  • How can someone find their MIQ (most important question) if they’re struggling to identify one? How might an otherwise great thinker use this tool to move through something that gets them stuck? [28:45]
  • What Ernest Hemingway’s writing process and Marcelo Garcia’s pre-match naps can teach us about the timely art of letting go. [30:50]
  • Why being able to go from a relaxed zero to an intense 10 is better than existing at a constant, simmering six. [32:40]
  • As someone who’s moved his family away from the city noises of bustling Manhattan to a remote, coastal jungle in Latin America, how would Josh convince an always-on, FOMO-addled client of the benefits to similarly unplugging and learning to say no? [34:18]
  • Josh says your ability to determine what matters most is affected by your ability to identify your zone of genius. How does he recommend finding that zone? [38:00]
  • Final thoughts and thanks. [41:52]
PEOPLE MENTIONED
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“The question would be: ‘What mastery can you offer?’ So have a friend of yours ask that question of you five times, and you’ll be sort of surprised at, by the fifth time you get asked that question, and you’ve had to come up with four other answers before that, what kind of revelation you may have in this archaeological dig.”
— Chip Conley

At age 52, after selling the company he founded and ran as CEO for 24 years, rebel boutique hotelier Chip Conley (@chipconley) was looking for a new chapter in life. Then he received a call from the young founders of Airbnb, asking him to help grow their disruptive start-up into a global hospitality giant. He became their head of global hospitality and strategy.

Chip is a leading authority at the intersection of psychology and business. He is a New York Times bestselling author, and his latest, Wisdom @ Work: The Making of a Modern Elder, inspired him to build the world’s first midlife wisdom school. Located in Baja California Sur, the Modern Elder Academy provides the place and the tools to start reframing a lifetime of experience for what comes next.

Listen to the episode on Apple Podcasts, Spotify, Stitcher, Overcast, Castbox, or on your favorite podcast platform.

Watch the interview on YouTube.

#374: Chip Conley — Building Empires, Tackling Cancer, and Surfing the Liminal
https://rss.art19.com/episodes/3663faf7-3d3a-4288-acb8-f2661ae51dec.mp3Download

Chip Conley — Building Empires, Tackling Cancer, and Surfing the Liminal | The Tim Ferriss Show - YouTube

Want to hear another interview with an incredible boutique hotelier? — Listen to my interview with hospitality mogul Liz Lambert, in which she talks about balancing the desire to be an artist with the desire to be a business tycoon. (Stream below or right-click here to download):

#320: The Art of Hospitality: An Interview With Entrepreneur and Hotelier Liz Lambert
https://rss.art19.com/episodes/85a66b23-4f0c-4531-9816-758b62d6b57c.mp3Download

If you’d like to get exclusive access to me and a small tribe of like-minded people, you can contribute a few dollars a month (or more) to support the podcast. 

Here’s what you get:

1. Once per month, I’ll do an hour-long, live video Q&A… just for this much smaller group of supporters. You can ask me anything. Only supporters get to participate and ask questions. The first one will be on July 1st, 2019, and you’ll be notified via e-mail. If you can’t make it live, each session will be available to supporters right afterward as a recording. And if the audio is ever shared on the podcast, it will be delayed by at least a month.

2. Each time you hear a podcast episode (or see anything from me) that you consider impactful and want to share with friends, you can smile, knowing that you helped make it possible.

I’d really love a more direct relationship with my most dedicated listeners, readers, and fans. This is a great way to test it out. And since the podcast has become the engine that fuels everything else, if this experiment doesn’t work, we’ll just go back to sponsors. Easy.

Please only contribute what you feel great about contributing. This is zero pressure, and I’m not mailing out any beer koozies or other crap you don’t want. I’ll just do the private monthly Q&A for supporters, and I’ll share more good stuff. Think of it as a monthly gym membership for your mind and career.

To contribute, please visit tim.blog/support.

QUESTION(S) OF THE DAY: What was your favorite quote or lesson from this episode? Please let me know in the comments.

Scroll below for links and show notes…

SELECTED LINKS FROM THE EPISODE
  • Connect with Chip Conley:

Modern Elder Academy | Twitter | Facebook | LinkedIn

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“You are not alone. And just because you feel like shit doesn’t mean you are shit.”
— Jerry Colonna

Jerry Colonna (@jerrycolonna) is the CEO and cofounder of Reboot.io, an executive coaching and leadership development firm dedicated to the notion that better humans make better leaders.

Prior to his career as a coach, he was a partner with J.P. Morgan Partners (JPMP), the private equity arm of J.P. Morgan Chase. Prior to that, he cofounded New York City-based Flatiron Partners with Fred Wilson, which became one of the nation’s most successful early-stage investment programs. His first leadership position, at age 25, was Editor-In-Chief of InformationWeek magazine, and now he has returned to the written word with his first book, Reboot: Leadership and the Art of Growing Up.

Listen to the episode on Apple Podcasts, Spotify, Stitcher, Overcast, Castbox, or on your favorite podcast platform.

#373: Jerry Colonna — The Coach With the Spider Tattoo
https://rss.art19.com/episodes/643ace4c-54ab-4421-bb6d-a8e2c902a144.mp3Download

Want to hear an episode with someone else who understands the value of coaching? — Listen to my conversation with Eric Schmidt, in which we discuss the immeasurable impact late coach Bill Campbell had on Silicon Valley’s rise as a veritable modern superpower. (Stream below or right-click here to download.)

#367: Eric Schmidt — Lessons from a Trillion-Dollar Coach
https://rss.art19.com/episodes/d26d7aad-bb59-4032-93d5-2c0c57544da5.mp3Download

If you’d like to get exclusive access to me and a small tribe of like-minded people, you can contribute a few dollars a month (or more) to support the podcast. 

Here’s what you get:

1. Once per month, I’ll do an hour-long, live video Q&A… just for this much smaller group of supporters. You can ask me anything. Only supporters get to participate and ask questions. The first one will be on July 1st, 2019, and you’ll be notified via e-mail. If you can’t make it live, each session will be available to supporters right afterward as a recording. And if the audio is ever shared on the podcast, it will be delayed by at least a month.

2. Each time you hear a podcast episode (or see anything from me) that you consider impactful and want to share with friends, you can smile, knowing that you helped make it possible.

I’d really love a more direct relationship with my most dedicated listeners, readers, and fans. This is a great way to test it out. And since the podcast has become the engine that fuels everything else, if this experiment doesn’t work, we’ll just go back to sponsors. Easy.

Please only contribute what you feel great about contributing. This is zero pressure, and I’m not mailing out any beer koozies or other crap you don’t want. I’ll just do the private monthly Q&A for supporters, and I’ll share more good stuff. Think of it as a monthly gym membership for your mind and career.

To contribute, please visit tim.blog/support.

QUESTION(S) OF THE DAY: What was your favorite quote or lesson from this episode? Please let me know in the comments.

Scroll below for links and show notes…

SELECTED LINKS FROM THE EPISODE
  • Connect with Jerry:

Reboot.io | Twitter

SHOW NOTES
  • What’s the story behind Jerry’s spider tattoo? [05:10]
  • What happened at an Olympic bid meeting in 2002 that would change Jerry’s life? [11:39]
  • Jerry talks candidly about a suicide attempt at age 18 and spending three months in a psychiatric hospital. [18:17]
  • What’s the difference between responsible and complicit and, in 2002, how was Jerry complicit in creating the conditions in his life that he would have said he didn’t want? [19:30]
  • Three important questions Jerry’s therapist taught him. [23:02]
  • An example of something Jerry needed to say during this period of time that he didn’t say or that wasn’t heard. [24:24]
  • What did Jerry do to overcome the nagging self-doubt and unanswerable questions that were crushing him at this point? [26:12]
  • How did Jerry find his way to coaching, and what three books guided him in that direction? [28:42]
  • If he were to hazard a guess, how much of Jerry’s call to coaching was finding relief in taking the focus outside of himself and, in a way, healing his younger self? [35:12]
  • How does Jerry get through to fellow high-achievers who don’t think they have the time, patience, or need for self-discovery? [38:30]
  • The first question Jerry asks: “How are you really feeling?” [39:41]
  • How does Jerry work with the chronically busy? [43:11]
  • Jerry takes a look at how I’ve historically dealt with busyness and breaks it down — along with saying “No” and when (and why) this is most difficult for me. [45:54]
  • There are three basic risks that we’re all trying to manage all the time: love, safety, and belonging. [59:35]
  • Tools, books, and approaches Jerry has found helpful for people who have difficulty saying “No” or establishing boundaries. [01:01:43]
  • “All beings own their own karma. Their happiness or unhappiness depend upon their actions, not my wishes for them.” [01:03:50]
  • A boundary tool that acknowledges compassion — but from a distance. [01:05:21]
  • To Jerry, the challenge isn’t in not having a tool for maximizing the efficiency with which we overcome our struggles. The challenge is in the meaning that gets put into a situation before a tool can even be applied. [01:06:35]
  • Like the Jerry of Seinfeld fame, we all have a Newman (or several) vexing our lives in some way. How might we humanely confront, converse with, or even sever ties with these unhealthy relationships? [01:07:21]
  • How does Jerry get someone from the point of intellectually agreeing with what he’s saying to actually putting it into practice and changing their behavior? [01:12:38]
  • As a 55-year-old who’s been journaling daily since he was 13, how does Jerry prescribe the practice as a way to drive personal results? [01:15:16]
  • Guilt vs. remorse. [01:17:30]
  • Marie Ponsot, the crow, and the importance of letting the crow speak in the journal. [01:18:14]
  • Jerry describes his typical bedtimes and mornings, when he fits in time for journaling, and what his journaling prompts and processes look like. [01:22:31]
  • How journaling can help us accept the totality of what’s going on in our lives by allowing our different voices to speak — the “multitudes” we contain per Walt Whitman’s Song of Myself. [01:26:13]
  • On Radical Acceptance by Tara Brach [01:28:19]
  • How Jerry has used Marvel’s Hulk and Thor to reconcile the different parts of himself and understand that they each serve a purpose — recalling Carl Jung’s notion of The Shadow. [01:29:20]
  • Jerry walks us through the time he made a difficult decision to say “No” — and focused on something narrowly — that ended up being life-changing in..
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Hello, my lovelies! This is an important announcement.

From June – Dec, 2019, I’m removing ads and sponsors from the podcast for a six-month test. The podcast will continue to be 100% free for everyone. There will be no paywall, and no one has to pay for anything.

If interested, you can contribute a few (or more) dollars a month to support me doing more crazy experiments and initiatives, or to simply say “thank you” if any of my books, nearly 400 free podcasts, or 1,000+ free blog posts have had a positive impact on you or your loved ones.

Visit tim.blog/support to find out more and support.

Since the podcast has become the engine that fuels everything else, if this experiment doesn’t work out after six months, we’ll go back to sponsors. If it works, we’ll stay with fan-supported. Easy peasy.

So, why am I doing this? Two main reasons:

#1 – Sponsors and ads chew up a TON of time that I’d rather spend finding and doing cool things I can share with you. To be clear, I don’t think all advertising is evil. I turn away 90-plus percent of inquiries, personally test everything remaining, and then share the best. I feel good about that, BUT it consumes a lot of my time and energy. I would rather focus on finding, doing, and making cool things that I can share with you. That’s what I love, it’s what I’m good at, and it’s why many of you ended up reading my books or listening to the podcast in the first place.

#2 – Over the years, thousands of readers and fans have asked me, “How can I thank you?” Aside from the books, I’ve never sold any products, courses, or otherwise, nor do I plan to. Fan-supported subscriptions allow people to say “Thank you, and please do more.” If you want to help fuel more experiments, science, and exciting discoveries, you can easily sign up below and contribute to the cause. Think of it as a monthly gym membership for your mind and career. How much would you gladly pay for that?

Then, each time you hear a podcast episode (or see anything from me) that you consider life-changing and want to share with friends, you can smile, knowing that you helped to make it possible.

Please only contribute what you feel great about contributing. This is zero pressure, and I’m not mailing out any beer koozies or other crap you don’t want. I’ll just do and share more good stuff.

Visit tim.blog/support to check it out.

Sending much love to you and yours,

Tim

If you prefer, you can listen to this announcement in an audio format on Apple Podcasts, Spotify, Stitcher, Overcast, Castbox, or on your favorite podcast platform.

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“There is no elevator to success; you have to take the stairs.”
— Julie Rice

Julie Rice (@julierice_) is an entrepreneur best known for co-founding the fitness phenomenon SoulCycle. Julie served as Co-CEO at SoulCycle from 2006 to 2015 before joining WeWork in November 2017.

Julie’s life’s work has been about building community, and these days she brings that focus to her new role at WeWork. At WeWork, Julie is approaching everything through the lens of community—she is focusing on WeWork’s brand and the experience WeWork provides its members, and seeking new and innovative ways to grow and share the WeWork experience around the globe.

Julie lives in NYC with her husband Spencer and their two daughters, Phoebe and Parker. She is a board member of The Public Theater and Weight Watchers, as well as an advisor to the women’s club The Wing.

Listen to the episode on Apple Podcasts, Spotify, Stitcher, Overcast, Castbox, or on your favorite podcast platform.

#372: Julie Rice — Co-Founding SoulCycle, Taming Anxiety, and Mastering Difficult Conversations
https://rss.art19.com/episodes/1e4cab11-c8ce-41bd-8b49-4ad6d76f07cc.mp3Download

Want to hear another episode with someone who knows how to build an enticing atmosphere into a business model? — Listen to my interview with hospitality mogul Liz Lambert, in which she talks about balancing the desire to be an artist with the desire to be a business tycoon. (Stream below or right-click here to download):

#320: The Art of Hospitality: An Interview With Entrepreneur and Hotelier Liz Lambert
https://rss.art19.com/episodes/85a66b23-4f0c-4531-9816-758b62d6b57c.mp3Download

Important announcement from Tim below:

Hello, my lovelies!

From June – Dec, 2019, I’m removing ads and sponsors from the podcast for a six-month test. The podcast will continue to be 100% free for everyone. There will be no paywall, and no one has to pay for anything.

If interested, you can contribute a few dollars a month to support me doing more crazy experiments and initiatives, or to simply say “thank you” if any of my books, nearly 400 free podcasts, or 1,000+ free blog posts have had a positive impact on you or your loved ones.

Visit tim.blog/support to find out more and support.

Since the podcast has become the engine that fuels everything else, if this experiment doesn’t work out after six months, we’ll go back to sponsors. If it works, we’ll stay with fan-supported. Easy peasy.

So, why am I doing this? Two main reasons:

#1 – Sponsors and ads chew up a TON of time that I’d rather spend finding and doing cool things I can share with you. To be clear, I don’t think all advertising is evil. I turn away 90-plus percent of inquiries, personally test everything remaining, and then share the best. I feel good about that, BUT it consumes a lot of my time and energy. I would rather focus on finding, doing, and making cool things that I can share with you. That’s what I love, it’s what I’m good at, and it’s why many of you ended up reading my books or listening to the podcast in the first place.

#2 – Over the years, thousands of readers and fans have asked me, “How can I thank you?” Aside from the books, I’ve never sold any products, courses, or otherwise, nor do I plan to. Fan-supported subscriptions allow people to say “Thank you, and please do more.” If you want to help fuel more experiments, science, and exciting discoveries, you can easily sign up below and contribute to the cause. Think of it as a monthly gym membership for your mind and career. How much would you gladly pay for that?

Then, each time you hear a podcast episode (or see anything from me) that you consider life-changing and want to share with friends, you can smile, knowing that you helped to make it possible.

Please only contribute what you feel great about contributing. This is zero pressure, and I’m not mailing out any beer koozies or other crap you don’t want. I’ll just do and share more good stuff.

The lower tiers of support are roughly equal to four Starbucks cappuccinos per month, or one decent bottle of wine per month. The higher tiers of support are roughly equal to a gym membership, or a single dinner for two per month.

Visit tim.blog/support to find out more and support.

QUESTION(S) OF THE DAY: What was your favorite quote or lesson from this episode? Please let me know in the comments.

Scroll below for links and show notes…

SELECTED LINKS FROM THE EPISODE
  • Connect with Julie Rice:

 Instagram | LinkedIn

SHOW NOTES
  • Julie was a nerdishly well-behaved child…except for this one time. [06:35]
  • What was Julie’s life like the year before cofounding SoulCycle? [09:28]
  • What were Julie’s duties as a talent manager in her former life, and what were some of her better decisions in that role? [13:37]
  • One of Julie’s better skills in life: people picker. [15:03]
  • How many clients does a successful talent manager usually have under their wing? [17:22]
  • What did Julie see in Ellen Pompeo that made her pursue her as a client, and how does it tie in with what she looks for in people who work for her in different capacities today? [19:04]
  • How did SoulCycle formulate as a concept and become something real in just four months? [20:49]
  • The Sunday $200 ATM ritual and how money was handled in the early days of SoulCycle. [23:44]
  • How did the name “SoulCycle” come about, and were there any serious alternatives in the running? [29:01]
  • How did Julie and Elizabeth decide on the business model that made SoulCycle stand out from its big box gym contemporaries at the time? [29:42]
  • Early good decisions. [31:35]
  • How lack of space in the first SoulCycle room created an accidentally positive environment for human connection and moving meditation. [33:08]
  • What value did Julie and Elizabeth find in having a life coach help them at this stage in the business? [34:48]
  • While initially skeptical about seeing a coach, what sold Julie on the deal at the first meeting? [41:26]
  • What Julie has learned about fostering a company culture and a family life (thanks to some help from Hendrix and Hunt’s Getting the Love You Want) that make conflict resolution go smoothly and constructively. [44:31]
  • Why Julie considers Simon Sinek’s Start with Why so helpful for people trying to communicate in the workplace. [52:18]
  • How SoulCycle’s investment in the careers of its instructors engendered true loyalty and made the company stand out as an innovator in the fitness industry. [55:24]
  • Why did Julie and Elizabeth resist the urge to take outside investment money early on, and how did it shape the way business — particularly marketing — was done? [57:27]
  • How a little creativity gave a marketing experiment in Bridgehampton much better ROI than a $75,000 magazine ad ever could have — and turned SoulCycle from a scrappy startup into a bona fide sensation. [1:05:14]
  • Why finally accepting outside cash infusion from Equinox was seen as a good idea for the business at this time. [1:08:49]
  • Bad uses of time and money and rolling with the consequences. [1:10:45]
  • Think you don’t have time to meditate? Here’s how Julie does her daily meditation in 16 seconds. [1:16:15]
  • The number one thing that keeps Julie from buckling under stress and anxiety. [1:17:54]
  • A new weekly ritual that helps reframe Julie’s family life and bring everyone closer together. [1:21:50]
  • What SoulCycle’s eight-week training program strives to instill in its instructors, and what this brings to the overall SoulCycle experience. [1:26:27]
  • What does a curriculum designed around developing spiritual, emotional leaders look like? [1:29:30]
  • Books Julie recommends and gifts frequently. [1:31:39]
  • What is Julie currently most excited about — professionally, personally, or in-between? [1:32:43]
  • What would Julie’s billboard say? [1:35:20]
  • Closing thoughts. [1:36:50]
PEOPLE MENTIONED
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“Most of us should spend less time on most decisions and we should spend a lot more time on a few key decisions.”
— Ramit Sethi

Ramit Sethi, (@ramit) author of the New York Times bestseller I Will Teach You To Be Rich, has become a financial guru to millions of readers in their twenties, thirties, and forties. He started his website, iwillteachyoutoberich.com, as a Stanford undergraduate in 2004, and he now hosts over a million readers per month on his blog, newsletter, and social media.

Ramit grew up in Sacramento, the son of Indian immigrant parents who taught him the art of negotiating — his father once spent five days negotiating with a car dealer, only to walk away over a set of floor mats. He wasn’t the smartest kid in his class, but he loved building systems, which ultimately earned him over $200,000 in scholarships, which he used to get bachelor’s and master’s degrees in technology and psychology at Stanford. His understanding of human behavior and money led to him creating innovative solutions in self development.

Ramit and his team of dozens of employees build premium digital products about personal finance, entrepreneurship, psychology, careers, and personal development for top performers. The IWT community includes one million monthly readers, 400,000 newsletter subscribers, and 35,000 premium customers.

He has written about personal finance for The Wall Street Journal and The New York Times, and been interviewed on dozens of media outlets including NPR, ABC News, and CNBC, and popular podcasts like The Tim Ferriss Show.

Watch the interview on YouTube.

Listen to the episode on Apple Podcasts, Spotify, Stitcher, Overcast, Castbox, or on your favorite podcast platform.

#371: Ramit Sethi — Automating Finances, Negotiating Prenups, Disagreeing with Tim, and More
https://rss.art19.com/episodes/93b87359-3738-4773-b03b-829cfd3c8c08.mp3Download

Ramit Sethi — Automating Finances, Negotiating Prenups, and More | The Tim Ferriss Show - YouTube

Want to hear the first time Ramit was on this show?Listen to Ramit and me talk about persuasion and turning a blog into a multi-million-dollar business. (Stream below or right-click here to download part one; right-click here to download part two.):

#33: Ramit Sethi on Persuasion, Negotiation, and Turning a Blog Into a Multi-Million-Dollar Business
https://rss.art19.com/episodes/7c653f0f-800c-48b8-bfbb-d36906a1e0b2.mp3Download

This episode is brought to you by LinkedIn Jobs. The right hire can move your business quantum leaps forward, while the wrong hire can crater it. Luckily, you can rely on LinkedIn Jobs to find you the most relevant, qualified candidates so you can focus on making a hire you’re excited about.

With five hundred million active members, LinkedIn attracts people every day who want to make connections, grow their careers, and discover new job opportunities. Note that 90% percent of LinkedIn users are open to new opportunities, but not actively scanning job boards. Post a job today at LinkedIn.com/Tim and get $50 off your first job post!

QUESTION(S) OF THE DAY: What was your favorite quote or lesson from this episode? Please let me know in the comments.

Scroll below for links and show notes…

SELECTED LINKS FROM THE EPISODE
  • Connect with Ramit Sethi:

Website  | Instagram | YouTubeTwitter

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Photo by Norman Chan

“A true creator knows that you follow the thing to where it’s going, not to where you think it ought to go.”
— Adam Savage

Adam Savage (TW: @donttrythis IG: @therealadamsavage FB: therealadamsavage) has spent his life gathering skills that allow him to take what’s in his brain and make it real. He’s built everything from ancient Buddhas and futuristic weapons to fine-art sculptures and dancing vegetables.

The son of a filmmaker/painter and a psychotherapist, Adam’s previous positions include projectionist, animator, graphic designer, carpenter, interior and stage designer, toy designer, welder, and scenic painter. And he’s worked with every material and in every medium he could fathom—metal, paper, glass, plastic, rubber, foam, plaster, pneumatics, hydraulics, animatronics, neon, glassblowing, mold making, and injection molding, to name just a few.

In 1993, Adam began concentrating his career on the special-effects industry, honing his skills through more than 100 television commercials and a dozen feature films, including Star Wars: Episode I – The Phantom Menace and Episode II – Attack of the ClonesGalaxy Quest, and the Matrix sequels.

A decade later, Adam was chosen, along with Jamie Hyneman, to host MythBusters, which premiered on Discovery Channel in January 2003. 14 years; 1,015 myths; 2,950 experiments; eight Emmy nominations; and 83 miles of duct tape later, that version of the series ended in March 2016.

Today, Adam hosts and executive produces MythBusters Jr., as well as a brand-new series, Savage Builds, which premieres on Science Channel in June 2019. He also stars in and produces content for Tested.com, including behind-the-scenes dives into multiple blockbuster films (including Alien CovenantMortal Combat, and Blade Runner).

In addition, after a lifetime of hunting for the perfect bag, Adam launched Savage Industries and began manufacturing his own, along with MAFIA BAGS. Made in the United States and constructed primarily from recycled sailcloth, every bag is not only durable and lightweight but unique, as well. The current line (available at AdamSavage.com) includes two sizes of the EDC (“Everyday Carry”) and pouches, with more product both available on the site and on the way.

Finally, in 2019 Adam wrote his first book, Every Tool’s a Hammer, which is, in Adam’s words, “…a chronicle of my life as a maker. It’s an exploration of making and of my own productive obsessions, but it’s also a permission slip of sorts from me to you. Permission to grab hold of the things you’re interested in, that fascinate you, and to dive deeper into them to see where they lead you.”

More information about the book is available at AdamSavageBook.com.

Watch the interview on YouTube.

Listen to the episode on Apple Podcasts, Spotify, Stitcher, Overcast, Castbox, or on your favorite podcast platform.

#370: Adam Savage on Great Tools, Great Projects, and Great Lessons
https://rss.art19.com/episodes/2bce09f9-eb95-4ac3-94ca-4fe1dfedae50.mp3Download

Adam Savage on Great Tools, Great Projects, and Great Lessons | The Tim Ferriss Show - YouTube

Want to hear another episode with someone who’s not afraid to let their geek flag fly? — Listen to my conversation with Aisha Tyler in which we discuss optimism, free-range parenting, aggressive failure, heckler stories, and much more. (Stream below or right-click here to download.):

#327: Aisha Tyler — How to Use Pain, Comedy, and Practice for Creativity
https://rss.art19.com/episodes/1d8dd853-973a-4874-b452-3f6b68cead2d.mp3Download

This episode of the Tim Ferriss Show is brought to you by Theo Chocolate, which is the first organic and fair-trade chocolate company in North America. The folks there reached out to me because they spotted some neatly stacked bars of their dark chocolate coconut in a recent Instagram photo of my fridge (see it here).

This is a brand that does everything from scratch, and the difference shows. It’s why Theo is one of my favorite chocolates. It offers tons of different bars, little snacks like coconut bites, and also imaginative creations like a cinnamon horchata bar, beer and scotch chocolates, and its signature s’mores bite — The Big Daddy. My personal favorite: Salted Almond Butter Cups, which are ridiculous.

Theo is helping drive its industry forward by working with communities in the Congo and Peru to make the economics of the cocoa trade fair for farmers, and by using sustainable farming practices. Whether you want to feel better about where you buy your goodies or you just want a really unique and delicious gift for yourself or someone else, they’re available in Whole Foods and other grocery stores across the U.S. For listeners of this podcast, Theo is offering 15% off your online purchase at TheoChocolate.com. Use code Tim15, or visit TheoChocolate.com/Tim for more details.

This podcast is also brought to you by Athletic Greens. I get asked all the time, “If you could only use one supplement, what would it be?” My answer is, inevitably, Athletic Greens. It is my all-in-one nutritional insurance. I recommended it in The 4-Hour Body and did not get paid to do so.

As a listener of The Tim Ferriss Show, you’ll get a free 20-count travel pack (valued at $79) with your first order at AthleticGreens.com/tim.

QUESTION(S) OF THE DAY: What was your favorite quote or lesson from this episode? Please let me know in the comments.

Scroll below for links and show notes…

SELECTED LINKS FROM THE EPISODE
  • Connect with Adam Savage:

Website | Twitter | Instagram | Facebook

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