Beyond The Stage Homes | Home Staging, Decorating, and Design
Shauna Lynn Simon is fiercely committed to creating beautiful homes, and providing the highest level of service with every project. She believes in being a part of the complete process, whether you’re preparing your home for sale, or creating the home of your dreams, Shauna Lynn provides fresh ideas and designs for your home.
I get it – you all have to live in your home while it's listed for sale...
The home-selling process can be very disruptive, and often stressful, on kids. You may want to recommend that they play a part in preparing their rooms for sale themselves, to help them with the transition. If you have any knowledge of their next home, you can also help to get them excited about getting their new home ready.
- Engage your kids in the process – get them involved with deciding what will stay, and what will be packed for the new house.
- Kid’s toys should be limited to their bedrooms and play area (if available). Remove all additional toys from the living room, kitchen, dining room, and other adult entertaining areas.
- If you need to have some toys in an adult area, considering investing in a wicker or canvas basket - fill with toys, and place a blanket over the top to cover. This will cleverly disguise your toy basket as a simple “blanket basket”!
- Kid’s play areas are a great selling feature, in the right neighbourhood, if there is space available for them. Adding baskets to these areas will help to keep the toys contained, and somewhat organized.
- Kid’s Rooms – Kids will be kids, but when selling a house, it’s important that to check their rooms each morning to ensure that the beds are made and toys put away.
- Limit the toys to a maximum of 2 toy bins, and unless these are considered decorative, such as a storage bench, keep these bins stored away in the closet or under the bed.
- Take advantage of your “free” storage areas – these are areas that prospective buyers will not be looking in and includes under beds, dresser drawers, and inside any other furniture that you own. Remember, if it is sold with the house, they will look inside, so avoid over-filling any built-in cabinets or closet spaces.
- Tone down any accessories and wall coverings – since it’s a kid’s room, some toys or other fun items should be on display, but be sure that these are kept to a minimum as well, and aim for a few select larger items rather than multiple small items.
While parents have often joked about shipping their kids off for the time that the house is for sale, some clients have actually make arrangements for the kids to be out of town, or have an extended stay at grandparent’s house for the first week or two. This helps to minimize stress on everyone, and allow them to be more flexible with available showing times – this can result in a faster sale, and return to normal life.
When preparing your home for sale, the ultimate goal is to ensure that the home shows at it’s very best, and appeals to as many potential buyers as possible. This strengthens your chance of receiving quality offers, and selling the home quickly.
Unfortunately, not all buyers are pet lovers, and in fact, a home with pets can often be a cause of concern for many, especially for those with allergies. Evidence of pets such as toys, food dishes, and pet beds will also put potential buyers on the lookout for damage throughout the house that may have been caused by furry family members. By eliminating the presence of the pets in the home, buyers can focus on the home’s features, instead of scrutinizing and looking for flaws.
The BTSH team consists of serious animal lovers, and we are proud of our dedication to the animal community. We are all pet owners, and Shauna Lynn takes “crazy cat lady” to a whole new level. Despite this, our recommendations when selling a home with pets is always the same - consider removing all pets from the home, not only for showings, but for the duration of the sale. At the very least, aim for a temporary home for your furry family members for the first two weeks that the home is listed – this is when you receive the greatest amount of traffic and interest in the house. Approach trusted friends and relatives about opening their home to your fur babies. This will mean less stress on both you, and the pets. Animals can be incredibly sensitive to changes, and to strangers in the house (even when they are removed from the home for showings), and you won’t have the worry of trying to maintain the home with the fur, dirt, and other messes that these pets create for us.
If removing your pets is not an option, there are some steps that you can take to ensure that the evidence of them is minimized. To minimize any potential pet odours, ensure that all pets and pet areas are given a thorough cleaning. Opening the windows for a few minutes every day, regardless of the season, will help to remove any stale odours that may be lingering.
Selling Your Home With Cats Selling your home can be especially stressful for cats, so it is strongly recommended that cat-owners find a temporary home for them while the house is on the market. Indoor cats, when left in the house for showings, often escape, whether by fright or negligence of the potential buyers.
If the cat(s) absolutely must remain in the house for showings, it is important that their presence is minimized as much as possible.
Litter box should be cleaned twice daily
Litter box should be completely emptied and washed at least once a week
Remove cat and litter box for showings if possible (sometimes this can be as simple as a car ride for the duration of the showing or open house)
Store food in an unmarked, opaque container – this will help to keep it hidden from buyers, as well as keep the food fresh
Remove all scratch trees, beds, and all toys
Ensure that their food area is kept clean and tidy, and remove it for showings
Vacuum and dust daily
Selling Your Home With Dogs Dogs are a little easier to “hide” while a house is on the market. Usually, a homeowner (or a friend or family member) can remove the dog(s) for showings, if given sufficient notice. It is still recommended that a temporary home be found for dogs whenever possible, but if they must remain living in the house for the time that it is on the market, their presence should be minimized as much as possible.
Remove the dog for all showings
Hide all evidence (leashes, food, toys, beds, etc.)
Store food in an unmarked, opaque container – this will help to keep it hidden from buyers as well as keep the food fresh
Thoroughly clean all fabric surfaces (couch, carpet, rugs, bed, etc.)
Keep dog(s) well-groomed
Clean the house regularly
Keep the yard cleaned and patch any bare areas
To check out a few of the furry friends that we have had the pleasure of meeting and working with, check out our video here.
As another year comes to a close, we wanted to take a moment to reflect on the past 12 months, and peer through the looking glass at the year ahead. We want to thank you for continuing to be a part of our journey, and look forward to another year serving the residents of Waterloo Region.
So what made this year so fantastic? Here are just a few things that happened at Beyond The Stage Homes - thank you for being a part of it!
January – Shauna Lynn was officially sworn in as the Canadian Representative on the National Board of Directors for the Real Estate Staging Association. In her 2-year term, her aim is to grow a stronger home staging community across the country, build awareness for the industry, and forge relationships with Canadian home staging leaders. In her first year, she has travelled to visit all Canadian RESA Chapters, and was instrumental in bringing the Staging to Sell – What Every Agent Should Know professional development course to Canada. The inaugural Canadian class was taught right here in Kitchener-Waterloo in September, providing savvy KW agents with the CSA (Certified Staging Advocate) designation.
April – Spring is a time to refresh, and BTSH took this as a great opportunity to refresh our home staging inventory! We sold off most of our inventory, helping us to clear out space to bring in new, top-quality items for staging our homes, as we continue to be Waterloo Region’s #1 choice for vacant home staging.
May - BTSH continues to be a proud sponsor of the KW MS Walk by raising funds at our hosted home sellers workshops, providing TeamMS prizes at the walk, and volunteering their time before, during, and following the event. This event helps to raise much needed funds for the MS Society’s Grand River chapter.
July- Received 1st place Diamond Award for the Waterloo Chronicle Reader Awards Interior Design/Furnishings Category 2017
October - Received 1st place Diamond Award for the Record Reader Awards Favourite Interior Decorator 2017 (our 3rdyear in a row, thank you so much!!). To say thanks to our loyal supporters, we are offering a chance to win a $500 shopping spree from Wayfair!
Other notables of 2017:
BTSH enjoyed surprising clients with home-grown maple syrup from Harvey Martin Farm, in commemoration of Canada’s 150!
Shauna Lynn was featured on CTV, Rogers Daytime, podcasts, blogs, and more!
We continue to support local businesses and new entrepreneurs through the Waterloo Region Small Business Centre. Shauna Lynn is a volunteer mentor with the centre, and has provided leadership through guest speaking and 1-on-1 coaching.
We met some incredible people throughout the year, and we couldn’t forget about the furry friends that we made as well.
The Furry Friends of Beyond The Stage Homes - YouTube
What does 2018 have in store?
You know what they – time flies when you’re having fun! Well, we cannot believe that the spring of 2018 will mark our 10 year anniversary – stay tuned for details on how you can help us to celebrate this incredible milestone!
In July, Jennifer Roth and Shauna Lynn Simon will attend the 2018 RESA Convention at M Resort in Las Vegas where SLS Academy will be exhibiting once again.
Beyond The Stage Homes will continue to make Waterloo Region’s homes beautiful, and service our clients in the only way that we know how – by always exceeding expectations in our designs, and in our service, and by creating a home that they can cherish, regardless of whether they are selling staying.
Wishing you a healthy and prosperous 2018!
All the best, from Shauna Lynn and the entire BTSH team
With the holidays just around the corner now, there are parties that need a-hosting, and tables that need a-setting. I love to host gatherings with my friends, from simple cocktail parties to extravagant bashes, and of course, dinner parties with my closest friends are always a holiday favourite.
The Cocktail Party
When hosting a cocktail party, since the objective is to have your guests mixing and mingling, it’s easiest to simply set out your food and drinks buffet style. First, re-arrange your furniture to accommodate your guests and allow them the room to move easily throughout the room (setting a table against a large wall in the room, rather than the middle of the room, will allow for a better flow and access). Ensure that you have a pitcher or punch bowl of a non-alcoholic beverage available, and set out with some highball glasses, a bucket of ice, and some lemons and limes for garnishes. Set out wine glasses, as well as an uncorked bottle of red and white (don’t open too many right away, as your guests may bring you a bottle as well). Serve finger foods that are easy to eat and don’t require utensils, and be sure to provide lots of side dishes and napkins. Allow for some rest areas around the room that provide some seating and if possible, some tables for setting down a glass or a plate.
The Dinner Party
When hosting a dinner party, how you choose to dress up your table can set the tone of the evening.. Whether it be simple and elegant, or festive, or even themed, have fun with it. Be sure to set the table before your guests arrive – it will help to avoid the chaos of trying to get it done while entertaining your guests. Set out hand-written place cards for a personal touch, to allow you to select the seat that will allow you the most flexibility to balance serving with entertaining.
The Black Tie Themed Party
If you are hosting a formal, black tie style party, why not set your table in a black tie theme? Choose a black linen tablecloth, and crisp white linen napkins, with black and white dishware. Compliment with some shimmer, such as silver candlesticks, or a centrepiece of silver and gold ornaments. Add a splash of colour with some rose gold or navy blue, both hot colours this season.
Attending a hosted party this season? Avoid arriving empty-handed. Most hosts will appreciate a contribution to the beverage bar, such as a bottle of wine or after dinner liqueur, but feel free to bring something more personal that can be kept and enjoyed after the party. For some inspiration, check out some of our favourites here.
Review all of your lighting in your kitchen and identify when it was last updated? This includes your eating area, above your island (if applicable), and above the sink. As a general rule, if the light fixtures have not been installed within the past 10 years, they will likely need to be replaced. If the light fixtures are the original ones that the builder installed, they should likely be replaced.
Here is what not to do:
Here are some great alternative options:
While you’re updating your lighting, why not consider adding under-cabinet lights? These add a great task lighting and are a great selling feature!
Out with the old, and in with the new! If your faucet is showing age and/or wear, upgrading it can be a great low-cost update.
Find something with a spray head included, and select a faucet that compliments the overall style of the kitchen (i.e. that antique style faucet may look nice, but if your house is a newer house with clean lines and very little traditional style and feel, it may not be the best choice). Brushed nickel is still the preferred choice for the kitchen, but if your light fixtures and/or door hardware has been upgraded to an oil-rubbed bronze, you may want to consider adding a faucet to match.
Stainless steel sinks are becoming a thing of the past, and are being traded up in favour of granite sinks and other alternatives. If you are replacing your countertops, it would be a great time to consider replacing your sink as well (note that if you are not replacing your counters, you will need to find a sink that is comparable in size to your current sink, and may require some minor counter adjustments to be made).
3. Cabinet Hardware
Plastic, wooden, brass, or other outdated cabinet hardware should be upgraded in favour of a newer style and finish. Again, brushed nickel is the preferred choice, however oil-rubbed bronze is a great consideration if it compliments other aspects of the home. This could be one of the least expensive updates in your kitchen, with the greatest impact.
4. Refinish/Paint Kitchen Cabinets
Remember that when selling a home, our goal is to provide a move-in ready house. If the kitchen cabinets are in need of a facelift but a full renovation is not in the budget, consider painting or refinishing them instead.
A backsplash is the finishing touch that every kitchen needs. It’s like that last accessory that you put on to complete your outfit before heading for an evening out! When you’re dressing your kitchen, the backsplash will complete the look. It always amazes me how many homes do not have a backsplash. If you’re installing a new backsplash, and have not yet installed under cabinet lighting, I recommend installing the lighting first, as it will be much more difficult to properly run the electrical for it after the backsplash is installed.
It’s truly amazing what a new countertop can do for a kitchen. Most buyers today would prefer to see a granite or other stone countertop in a home, regardless of the price point of the house. Again, our focus is on move-in ready, so if the kitchen is likely to be fully renovated by the new homeowners within a couple of years, you may opt for a low-cost counter solution such as laminate, in an updated style/colour. If the kitchen has a great layout however, and the cabinets are in good shape, it’s unlikely that the new owners would take on a full renovation, in which case an upgrade to a stone countertop is a worthwhile investment. Take a look at this example:
This is a great example of a kitchen with a good layout, and good quality cabinets, but the counter makes it seem dated and uninviting. The home had been previously listed for approximately six months prior to calling Beyond The Stage Homes. The homeowners were concerned that we would suggest a full renovation, but instead we recommended adding a backsplash, new countertop, and updated cabinet hardware. The transformation was just what the home needed.
Most buyers expect to purchase all appliances with the home. While they may not need to be stainless, if they’re dated, or broken in any way, they should be replaced. Check out your local scratch and dent stores for good quality appliances at a discounted price.
Each month, the BTSH team meets to review past, current, and upcoming projects. Often, our discussion will lead us into a chat about some of our favourite places to shop, favourite restaurants, and weekend plans. So, we thought that we would put together a list of some of our favourite things about Waterloo Region and surrounding areas. This is a great city to discover, and we are proud to be a part of the community!
Did you know? Huffington Post reported that Waterloo is one of the top Canadian cities to live, touting our high-tech industry as a catalyst of this.
In a 2016 Moneysense report on the best places in Canada to live, Guelph ranked #10 and Waterloo #3. While this report touted economic factors, mobility factors, and even the weather, locals here have a long list of reasons for loving the area. Here are just a few of ours (not in ranking order, but simply in a random order, though we have noted each team member’s personal favourites):
With so much to do, what’s not to love about St. Jacobs! From the Farmer’s Market, a great place to stock up on farm to table fresh foods, to an up-close look at a traditional Mennonite culture that has built the community. The Kissing Bridge, Home Hardware, Picard Peanuts, the downtown shops, and even Darryl Sittler!
The Grand River by Paris (Photo Credit: Wikipedia)
The Grand River is the largest river that is entirely within southern Ontario's boundaries. Flowing through Grand Valley, Fergus, Elora, Waterloo, Kitchener, Cambridge, Paris, Brantford, Caledonia, and Cayuga, the Grand River offers a spectacular scenic view, and draws countless canoers and kayakersduring the warmer months. Prefer to stay on land? Take a walk along the Walter Bean Grand River trail, with access to more than 25% of the river’s watershed.
Did you know? The BTSH office is located within sniffing distance of Dare Foods! From their delicious cookies, to their savoury crisps, this family-owned business has been making delicious snacks for 125 years. What started out in Charles H. Doerr’s small grocery store in the then Berlin, Ontario (now Kitchener), has become an international favourite. Did you know? Dare Foods was one of North America’s first “peanut-free” food manufacturers.
Who doesn’t love to drive down Victoria Street in Kitchener to get a delicious whiff of fresh-baked bread! That scent tops pretty much every “best smells ever” list you can find, and in Kitchener, we get to experience it practically on the daily.
Don’t you just love it when an outsider asks about Downtown Waterloo, and you quickly correct them, stating that it’s actually Uptown? Uptown Waterloo has earned this classy distinction through it’s shops, festivals, Waterloo Town Square, and it’s rich culture. Some of the region’s best eats can be found in the Uptown blocks.
Canada has always been proudly diverse, and this diversity is what has made us such a strong nation. This diversity can be found not only throughout our neighbourhoods, but in the restaurants that we offer, the local community stores, and the Universities and Colleges in the area. Being from an immigrant family herself, this one is naturally marked at Marina’s favourite. Waterloo Region has been a safe refuge for hundreds of years. Immigration to the region was at it’s highest from 1816 to the 1870s, with predominantly German settlers, and their influence continues to enrich our culture.
7. Proximity to Surrounding Areas and Ease of Day-Trips
Enjoy visiting the bustling metropolitan of Toronto? How about a day-trip to wine-country in beautiful Niagara Falls? While Waterloo Region has lots of shopping and activities to offer, sometimes you just need a mini vacation, and Waterloo Region’s proximity to so many great major cities and tourist attractions allows for just that!
What’s not to love about Victoria Park? Featured this year on Murdoch Mysteries, Victoria Park offers a great place for a picnic, a scenic park to explore, wildlife, jogging paths, and so much more! You can even find your Chi with Yoga in the Park! A popular spot for wedding photos and events, this city-central park is a great place to unwind and enjoy the day.
Host to great shops, restaurants, Centre in the Square, The Museum, Food Trucks, outdoor events and festivals and so much more, Kitchener’s downtown is rich in history. The LRT construction has been built with our Kitchener Downtown in mind, servicing numerous growing businesses, including Communitech, Google, Desire2Learn and more!
10. Festivals and Celebrations, including of course, Oktoberfest (**Jen’s Favourite**)
Photo Credit: KW Multi-Cultural
Did you know? Kitchener’s Oktoberfest is the largest in North America, and is second in the world, next to Munich’s celebration of course. In addition, our Waterloo Region hosts numerous free and low-cost festivals and events throughout the region and throughout the year. From the Bluesfestof Downtown Kitchener to the Jazz Festof Uptown Waterloo, not to mention our Ribfests, Multi-cultural festival, and too many more to mention.
This one might get some haters, but Shauna Lynn has claimed this one as her personal favourite. Yes, the past couple of years have seen the most significant changes, and construction can make our commutes longer, not to mention that they are noisy, and often downright inconvenient. So, why did our owner mark this one as a favourite? It’s simple – construction is a sign of improvement and a good infrastructure sets a strong foundation for our city…literally. Our cities put forth a great effort to ensure that our drainage systems are working effectively, and as our city continues to grow, so do our infrastructure needs. Our region is always looking to the future, and takes a proactive approach to improvements rather a reactive approach. The considerations of any project include the short-term and long-term effect on residents, the cost to tax-payers, and the desired long-term outcome and sustainability. Yes, it can make things challenging when you are living or working in a construction zone, but it is our responsibility as a community to make every effort to support these businesses, even when it might take just a little longer to reach them.
Photos taken from down the road from the BTSH Office You can learn about the latest road closures and project schedules by checking your local municipality website – these are kept current and up-to-date with the latest and upcoming projects. Want to avoid construction on your route to work? Download the PingStreet app to learn of the latest closures, updated regularly.
This is a big year for Canada, as well as Waterloo Region! So how can you make this the most memorable birthday yet? Here are just a few ideas that the BTSH team has put together for you:
1. You know how great it is when your birthday lands on the weekend – it means no work, all play, and a leisurely start to the day! Nothing says “Canadian” like morning pancakes or waffles with some local Maple Syrup.
4. Head to downtown Kitchener for a free concert and fireworks display. Festivities start at 5pm and feature the James Barker Band (19+)! Check out the Kitchener Market 10am-2pm for a family-friendly Canada Day event including live music, face painting, crafts and more!
5. Organize a neighbourhood bike rally – set up a table to supply Canada themed bike decorations, including ribbons, stickers, garland, etc. and invite your neighbours to bring Canadian themed snacks and treats.
6. Dress yourself in your favourite red and whites! Check out Old Navy for some great Canadian themed garbs for every age.
7. Host a Canada Day scavenger hunt - around your neighbourhood or your back yard!
For around your neighbourhood, create a list of red, white, or Canadian flag items to be found, and have your players take photos as they uncover these items.
Around your yard, hide red, white, and Canadian themed treats and prizes
8. Canada Day 2017 at the University of Waterloo celebrates not only Canada’s 150th, but also celebrates the University’s 60th anniversary, PLUS the 50th anniversary of the UW Federation of Students. Celebration includes performance by Tom Cochrane with Red Rider! Get all the details here.
When we style a home, we place furniture for function and living based on how we live in the home. When it comes to selling your home, this may not be the optimal way to showcase it and it’s features, so it is important to review and evaluate what items should remain in each room, and what should be removed for the purposes of staging and selling.
This editing can be critical to creating the right flow throughout the home, allowing your potential buyers to properly “feel” the space and envision themselves in it. Items removed from the room should be stored off-site until the house has sold. In some cases, you may be able to relocate items within the home.
How do you know what stays and what goes?
- Determine what the style of the room is versus what it should be for the style of house, neighbourhood, and listing price, and select the pieces that best reflect the house’s style.
- What is the intended purpose of the room? In most cases, a room should have only one purpose and its intended purpose should be clearly outlined in it’s furnishings. If you have been using your dining room as a kids playroom, it will need to be converted back to a dining room to properly show the scale and purpose of the room.
- For bedrooms, as a general rule, we recommend aiming to show a minimum of 3 of these rooms as bedrooms. We always recommend properly furnishing the smallest of the bedrooms to properly show the scale. As well, if a bedroom has an awkward layout, it is a good idea to show it furnished.
- Evaluate what items in a room are absolutely necessary for every day function, and then ask whether or not they add to helping to show the room’s purpose and use. If not, try to disguise or hide them, otherwise, remove them temporarily.
- Are any furniture pieces blocking critical areas such as windows, doors, or vents? If so, be sure to remove them or relocate them to ensure that access to these areas is clear.
- Are any furniture pieces impeding the natural flow of traffic?
o “Traffic flow” is something that can very easily turn off buyers, without them consciously realizing it – remove any items that force an unnatural path through the home.
- What is the quality of the furniture? Heavily damaged furniture should be removed; moderately damaged furniture may be repaired and touched up. Although your furniture is unlikely to be sold with the house, buyers will often judge how a home is cared for by how the furniture is cared for (you’ll often hear this referred to as “Pride of Ownership” or “Pride of Property”).
- Is the furniture out-of-date? If so, consider removing and replacing when possible.
- Are any furniture pieces overshadowing the room? It’s great to have some colour in the accents in a room, but bold patterns and/or colours on large furniture pieces can over-shadow the room.
- Is the room balanced? Every furniture piece has a visual “weight”.
o Visual Weight – darker pieces and larger pieces are heavier; light coloured pieces and smaller furniture is lighter; glass items should be balanced with “light” furniture
o Use items such as artwork, accessories, and plants to help balance areas of a room that are lacking
- The most important rooms in the home, according to your buyers, are:
o Master bedrooms
o Living rooms
- First impression areas should also receive special attention, including the front entry, and any other rooms clearly within view from the entrance of the home.
Once you have determined what stays, you must then determine if anything additional should be added to the room to highlight the features. You may choose to purchase these items, or you may wish to rent them from your home staging provider. Regardless, your new furniture plan will only be effective with the proper finishing touches.
For more information on how to stage your home, or to get assistance with everything from pre-listing staging to decor and furniture rentals, contact Beyond The Stage Homes!
Many of the decisions made regarding flooring, in terms of what buyers will prefer to see, will be market specific. Often the price-point of the house will dictate the extent of upgrades required for flooring.
Updates and Repairs
Replace worn, stained, or outdated carpet
Stretch and tack down loose carpet
Check grout for condition, and re-grout cracked or recessed grout (clean stained or discoloured grout)
Touch-up minor floor scratches
Refinish worn hardwood
Upgrade as necessary
Types of Flooring
Most often used to replicate wood, this versatile and durable flooring can also mimic the look of tile
Available in a range of quality – a good quality laminate can be much more durable than hardwood (not as sensitive to temperature and humidity changes)
Not easily scratched or dented, and therefore ideal for use with pets and kids
Easy to install, and may be installed over most types of flooring
Good for medium to lower priced homes – considered an inexpensive upgrade by buyers
Not ideal in areas prone to moisture (i.e. bathrooms, laundry room, or kitchen)
Works best in living rooms, bedrooms, and basements
Has a natural pattern and colour, and the pattern will have variations
Some woods are not actually “hard” woods, despite their name, and have a low level of durability
Will expand and contract depending on temperature – should be installed in rooms that experience a fairly consistent temperature and humidity level
If hardwood floors already exist in a home, consider refinishing to update colour and remove scratches
Engineered vs Natural
Both are great products, very durable
For comparable quality, the pricing for either is generally relatively similar
Less sensitive to humidity and temperature changes
Not recommended to be sanded and refinished
Available in wider plank sizes than natural
May be installed on any level of the house
Will expand and contract due to temperature and humidity changes – should be installed to allow for this without buckling
May be sanded and refinished numerous times (approximately 10 times on average)
Recommended in above-grade rooms only
Works best in living rooms and bedrooms, but great for any room above grade
TIP: Avoid distinct or trendy wood features for the purpose of resale
Travertine and natural stone tiles have a varying texture and colour
Natural stone tiles should be re-sealed regularly
Porcelain tiles are harder and more durable than ceramic, but often more expensive
Ceramic tiles often mimic porcelain tiles but are less durable and may crack or break if items are dropped on them
Tiles should be installed on flat surfaces, otherwise grout will crack, as could the tiles
Tiles can be a cold surface if heating is not installed with it
Good for installing as an upgrade from linoleum
Works best in bathrooms, entries, and laundry rooms
Once considered a luxury item, carpet is now considered an inexpensive flooring option, and is much less appealing to most buyers
Considered less hygienic – people with allergies often opt for a home that is carpet-free (if carpet is being removed from a home, consider replacing it with a non-carpet flooring alternative – i.e. hardwood)
Varies in heights, known as “pile” – a higher pile generally reflects a higher cost as well
Always ensure a high-quality under-pad is installed to maximize the value of the carpet
If you have never hired a professional home stager, you may be wondering what exactly it's all about. You've seen it on all the great real estate television shows, but it's probably too expensive, and isn't meant for your type of house, right? WRONG! Home Staging refers to the entire process of preparing a home for sale, ANY home for sale, and professional home stagers are working with homeowners just like you every day. Here we dispel the top 10 myths about Home Staging
1. Home Staging is Expensive
Absolutely not! A trained professional stager is skilled at maximizing your budget, whatever it is. When preparing your home for sale, it’s a good idea to plan to spend some money to get your home move-in ready. With the recommendations of a professional home stager, often your largest investment is your time. Accessory and other staging packages vary by stager, but BTSH offers no minimum rentals (with our Home Staging Consultations).
Did you know? Your buyers are actively looking for a move-in ready home, and 63% of home buyers are willing to pay more for a move-in ready home!
2. A home stager will tell me to remove everything that I have and replace with new stuff
A professional home stager will not recommend adding or removing anything unless they believe that it will contribute positively towards the sale of the house, and will do their best to work with your items wherever possible to achieve the desired results. Often, re-arranging of what you already have can work wonders for improving the flow, and overall appeal of a house to potential buyers! We get it – sometimes it’s just not in the budget to invest in a large staging package.
3. All rooms should be painted builder’s beige
When selling your home, neutrals tones are best for showing off the space, but your typical “builder’s beige” is not recommended. In fact, today’s buyers are drawn to grey tones more than browns, giving the home a more modern look and feel. Whatever you choose, ensure that you select a neutral shade, and avoid colours that are too light. By choosing a colour a little further down the colour chip, you’ll add warmth and a cozy, welcoming feel to a room.
4. Home staging is only for vacant homes or homes with ugly carpet and wallpaper
Certainly some homes can use updating more than others, but the truth is that every home can benefit from home staging, and often a few subtle changes can make a significant difference, whether it’s re-arranging furniture, or more dramatic updates and repairs, every home is unique and requires a unique home staging plan. Yes, vacant homes can tend to sit on the market longer than occupied and furnished homes since buyers struggle to make the necessary emotional connection to these homes, But the same can be true for occupied homes that are not styled to suit the target buyer market. Home staging will help to improve the overall flow of the home, and provide the final touches that buyers will be drawn to.
5. Home staging is a way to fool buyers
Absolutely not! In fact, it’s the complete opposite! Our goal is to provide your buyers with the home that they are looking for. As a homeowner, you are still required to disclose any major flaws of the home that you are aware of. Home staging will help to minimize minor flaws by drawing the focus to the features of the home. As a member of the Real Estate Staging Association (RESA) and the Better Business Bureau, Beyond The Stage Homes abides by a strict code of ethics.
6. Home staging is just removing personal photos and de-cluttering
We all know that we need to declutter and remove personal items from a home before listing, but home staging helps to address so much more. A professional home stager will help to create a style plan for your home, and address where to invest your money in repairs and updates. Home staging focuses on maximizing a home’s space, lighting, flow, design and best features, not just decorating the space.
7. It’s better to list my property first, and call a home stager if it doesn’t sell right away
Always, always, always consider your home staging options BEFORE listing the home for sale! Cliché as it may sound, you really do only get one chance to make a first impression. When your home is listed, you want to be sure that it is ready to show at it’s best, both in pictures and for showings. Any Realtor® will tell you that you get the most attention for your property listing during the first couple of weeks that it is listed – don’t miss out on these key buyers! Home staging is an investment with proven results for selling your home in less time, and for the most amount of money possible.
8. Staging is just the latest real estate trend
Staging has actually been around since the 1970s, and is a real estate service that is as common today as home inspections! Showing buyers that your home offers good value is always in style.
9. Buyers can see past all of my stuff
Here’s a fun fact for you - only 10% of buyers have the ability to visualize a space! This means that only 1 in every 10 people that view your home will be able to look past your things, and see the home’s true potential. Are you willing to miss out on 90% of your potential buyers that walk through the door? Make it easy for them – show them the best way to live in the home by showing optimal furniture placement, and eliminating anything that might distract them from seeing the features of the home.
10. Home Staging means living in a show home, and that’s just too hard for my family and I to do
A professional home stager will provide you with options and solutions to allow you to maintain the function that you need while your home is listed. In this case, you’re right, it’s not easy to live in a show home, but by implementing your home staging recommendations, you won’t have to do so for long! In addition, BTSH provides you with a detailed list and tips for getting ready for showings, and will provide creative solutions for the things you need every day.