I never thought that less would truly exemplify more, but I have been wrong before about micro-dosing cannabis. Traditionally on this 4/20 day, it has special meaning to many, but in my case it is especially profound because I’ve chosen to go the less is more route. As many folks will rise before the dawn for their first foray into the experience of the day, others slept through the first class, like myself. I never should schedule an early class, just not a good idea. Maybe if I had packs of OLO Sublingual strips on hand I could fine tune my day.
Five Questions with Morris Beegle, President of WAFBA (We Are For Better Alternatives)
Morris Beegle and I share more than names, (Morris is my middle name) — we are both a part of a much larger world of cannabis. In Morris’ case, he is a leading cannabis/hemp advocate and entrepreneur. As co-founder and president of the WAFBA (We Are For Better Alternatives) family of brands, including the NoCo Hemp Expo, Silver Mountain Hemp Guitars, Tree Free Hemp, The Hawaii Hemp Conference, and more, he stays quite busy engaging audiences in N.A., Europe, UK, Nepal and beyond, presenting at a dozen or more hemp conferences each year.
I met Arend over lunch in NYC recently and within a few minutes I realized the difference between the media moguls of the past and the new leaders of the present. Arend is one of those new leaders. He is confident yet humble in his soft-spoken, gentle manner. I found him to be engaging and crisp. He speaks with a smile and he is well known and liked within the tribe. He’s on to something that is very modern, very cool indeed. His style is forthright, humorous and well punctuated by thought. He’s precisely the kind of entrepreneur who would dream in color, yet is well grounded in pragmatic reality. He knows where he is from and how tough it was to get here. Arend is definitely going places. I see it. You shall too. Thank you Arend, you rock. What is it with this generation? Such enthusiasm for entrepreneurial success. They know what time it is.
I’m a fanatic for museum quality art glass. The kind that begs conversation over glasses of Barolo wine, caked with sediment from years resting in the cellar. Take me to Venice and turn me loose in the historic glass factories in Murano. They have been hand-blowing fine art glass for hundreds of years in Venice, Italy. I see much symmetry in the highest quality glass designed for the cannabis industryas in the very rare hand-blown, Murano glass. The colors may be a bit different from piece to piece in cannabis glass design, but insofar as the curves and bends of the glass, the new styles of glassware for cannabis rigs mimic the fine glass art that I’ve seen in Italy. Do you think today’s glass blowers studied with the old masters in Italy? I wouldn’t doubt that they’d consider my compliment of their craft, one of the “highest” honors. The Beta Glass Rigs that I was sent for review are as intriguing, in my view, as a several-hundred-year-old Murano glass chandelier.
Head’s up sons and grand-sons! It’s almost too late for the most important, my bad, the next to most important holiday in the year, Mother’s Day being the most important holiday… Need I explain this with your mom in the room?
I first met Alex through a close personal friend, who like Alex always seems to be traveling at one thousand miles per hour. Time is what you make of it with the experience of a lifetime unfolding in front of you in real time. Alex Pasternack is on to his newest idea with a pragmatic approach to the classic business model which is geared to his growing success. It would appear that his company, Binske is increasing their metric and raising the bar at the same time. Utter quality leads their ethos of making the very best quality products with authenticity as the rudder. When I discovered Alex was deeply rooted in food history,with his chocolates derived from heirloom ingredients in the Slow Food style, I was immediately a fan. As a trained cook, having started my second career in restaurant kitchens, surrounded by talented flavorists, it wasn’t too far of a leap to include the finest artisan products with my favorite plant. Not a house plant, but a very succinctly raised medicinal one named cannabis. The work that Alex is producing at Binske is as pertinent as anything I’ve ever experienced in my entire 58 years. Alex is going places with Binske. I’m deeply honored to be his friend and hope that these questions along with his thoughtful replies will enlighten your day. Should you be in a place where you can buy Binske, the experience should be intellectually bemusing to say the very least. Cheers to your next success, Alex and the ones that will obviously follow. WB
SAN FRANCISCO, June 11, 2019 (GLOBE NEWSWIRE) — via CannabisNewsWire — On July 25, San Francisco is going to become the center of the U.S. cannabis industry, as hundreds of individuals involved in the development, production, distribution and retailing of cannabis drinks and related alcoholic beverages make their way to California for the first-ever Cannabis Drinks Expo.
The conference, which is intended to help participants unlock new opportunities in the fast-growing U.S. cannabis industry, will include a full day of panel discussions, Q&A sessions, and speaker presentations from some of the biggest names in the industry.
During the morning session, a series of high-profile speakers will help to highlight some of the most attractive business opportunities in the market today. They will focus on the strategies and tactics needed to bring a new cannabis drink product to market. Bill Silver, CEO of Cannacraft, and Jeff Maser, President and CEO of Tinley Beverages, will cover the key aspects of tapping into the market for cannabis beverages. In addition, Bruce Linton, Chairman and CEO of Canopy Growth Corporation, will address the most important factors to keep in mind as entrepreneurs look to develop new products for the North American market.
These three high-level presentations will set the stage for the following group of dynamic speakers, who will cover some of the day-to-day legal and regulatory aspects of bringing a new cannabis drinks product to market in the highly regulated U.S. marketplace. Experts presenting at the Cannabis Drinks Expo include Rebecca Stamey-White, Partner at Hinman & Carmichael LLP; Michael Cooper, Managing Member of MadisonJay Solutions LLC; Omar Figueroa, an author and cannabis law expert at the Law Offices of Omar Figueroa; and Stacey Hostetter, General Counsel at Cannacraft.
After these morning sessions set the context for what it takes to enter the cannabis drinks market, the second part of the day will include insights and analysis from some of the top executives, tastemakers and influencers who are helping to shape the industry. This includes noted mixologist and author Warren Bobrow, who will demonstrate some of the interesting cocktails being made with cannabis today, as well as Jeremy Marshall, Brewmaster at Lagunitas, who will talk about the converging worlds of beer and cannabis, and Chip Forsythe, cannabis winemaker and owner of Rebel Coast Winery, who will talk about the converging worlds of wine and cannabis.
“We really wanted to present a wide range of different speakers who could help to showcase the real dynamism and growth potential of this industry,” said Sid Patel, CEO and Founder of Beverage Trade Network, the organizer of the event.
Other high-profile names presenting at the event include John Korkidis, cannabis mixologist and founder of Proposition Cocktail Company; Kimberly Belle, cannabis cuisine activist; and Jamie Evans, founder of Herb Somm. As well, a number of representatives from top brands and brand building agencies will be presenting at the event. Key names to watch include Kathleen Murphy, a VP in charge of innovation at Francis Ford Coppola Winery; Terence Donnelly, Chairman and CEO of Hill Street Beverage Co; Michael Hayford, Chairman and CEO of Lighthouse Strategies; and Eric Schnell, Co-Founder of Beyond Brands (creator of the cannabis-infused sparkling tonic Mood33).
At the end of the full day of activities, participants will have a comprehensive view of what it takes to succeed in the fast-growing cannabis drinks industry. They will understand the key strategies and tactics for success, and they will also find out why certain brands are already having so much success in the marketplace. And, of course, there will be plenty of opportunities for networking throughout the one-day event. In addition to the conversations that will happen at the exhibitor booths, there will also be many opportunities to network one-on-one with other event participants and to ask specific questions about your own business.
If you’ve ever wondered what it takes to get started in the cannabis drinks market, or how to transition from the wine or beer industry into the cannabis industry, the Cannabis Drinks Expo is shaping up to be the must-attend event of the year.
About Beverage Trade Network Beverage Trade Network (BTN) is a producer of competitions, conferences, expos and trade shows for the alcohol beverage trade industry around the world. BTN is the alcohol beverage industry’s leading network and is committed to helping importers and distributors find new suppliers from all over the world. BTN hosts events in London, New York, and San Francisco, including the highly acclaimed International Bulk Wine & Spirits Show (London and San Francisco), the London Wine Competition (London) and the USA Trade Tasting show (New York).
The phone rang the other day. I didn’t recognize the number, but something told me just to answer it. On the other end was Cleveland Jones. He introduced himself to me in an almost apologetic manner. Would I mind if he gave me his elevator pitch. First of all, most of my pitches are self-generated. I don’t usually accept pitches, and when I do, they are on email. But this was different. I felt a kinship immediately and trust. I wanted to do this piece because I felt this person was on a path to entrepreneurial success. He was unafraid of calling someone out of the blue. The simple act that he picked up the phone, instead of sending an email. That takes guts. Cleveland obviously speaks with a smile, because the smile is what you will feel after you finish reading about him. Cleveland is both intriguing and he’s on a path to success. I’m proud to introduce him to you. Cheers!
Location: Emerald Exchange office in Mendocino, CA Michael Katz on right, Justin Calvino on the left SAGE CALVINO
I am a fanatic for a little thing named terroir, no not terror, but terroir. In the study of wine, it’s a French word that means quite simply, the taste of the place. The characteristics of the soil, the rock and the drainage. The way of the earth. In ultra-high end cannabis it’s also the taste of the place. Hey, wait a minute, didn’t I just say that in wine that terroir is the French word that describes the taste of the place, yet in cannabis it’s the same thing? Well my friends may I suggest drinking wines from the same regions that cannabis is grown. You’ll be astounded, just like I was when we started discussing appellations and the deeply sensual characteristics of the soil. Who knew that rocks would be sexy? (They are, especially with grape vines struggling out of the crushed stones and crystals. The taste of the place in wine is essential. Just like the difference between pretty label wines and true garragist wines. Then, organically our the conversation leaks into Biodynamics. Did you know that Rudolph Steiner developed the theories of Biodynamics in the late 1800’s? Steiner saw himself as a clairvoyant of the earth. That the soil is a living thing and it requires self-regulating utilizing techniques of a purely organic manner? That different types of organic applications give the soil acidity but others make the soil sing its own song of renewal. That Biodynamics teach me everything that I need to know about growing vegetables and cannabis. Preferably together, along with wild herbs. The taste of the place, the taste of the soil, the way things are grown. No chemical manipulations or augmentations are allowed, ever. We need to have this conversation about replenishing the soil with nutrients that add balance and structure to the growing process. That outdoor grown cannabis naturally tastes better. Less corporate. More passion. You may disagree with me. That’s fine, the massive cannabis conglomerates are not worried about craft cannabis, just like the massive liquor manufacturers are not worried about craft spirits. They aren’t even on the radar. Sure everyone wants to make money in cannabis. But corporate weed has no place at the craft table, just like speed rack quality whiskey can never be called Straight Bourbon. There is a difference in craft spirits as there is in craft cannabis. I’m absolutely positive that all craft cannabis growers want to earn a good living for their talent. By creating a workable format for an appellation, these mom, and pop cannabis growers will raise their bar. Initially growers may doubt the path of an appellation, but with quality comes success. And organic success doesn’t have to be corporate run to earn a very fine living for themselves. That’s why in France, where appellations have contributed to the quality of life itself. Not a bad way to become known for utter quality over quantity.