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Today a slick and engaging digital experience is no longer a choice for organisations looking to provide a stand out customer experience – it’s a necessity that’s expected in every situation and at every stage of the buying process. That’s why we at CleverTouch headed to the Wellcome Collection to host our latest event along […]
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Today we announce the launch of landing pages to Momentum for Marketo, a marketing technology platform enabling field marketers to easily create beautiful HTML emails and landing pages in Marketo without the need for central marketing operations teams.
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Whether it’s from Hubspot to Pardot, Eloqua to Marketo, migrating to a new Marketing Automation platform is a huge challenge for any business.
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Making the right choice when it comes to your marketing technology is a daunting task, especially if you’re moving away from the familiarity of an existing platform in order to scale your marketing operations.
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The day has finally come and you’re ready to launch your new Marketing Automation platform. The data has been ported across, you’ve migrated your best content and your new campaign workflows are ready to go. Internally, you’ve briefed your sales team and – as it’s you who is overseeing the project – there’s big expectations […]
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This week, Salesforce announced huge news in its bid to step up its work in analytics and data visualisation with the acquisition of Tableau for $15.7Bn in an all-stock deal.
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A significant Marketo feature change is coming at the end of April. We have just been made aware of a Marketo platform change coming in April which could impact your data capture and form pre-fill set up. The full details are below, however, if you would like to speak to one of our certified solutions experts, […]
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On the 13th Feb CleverTouch Marketing held a Marketo workshop focusing on the two areas that many Marketers struggle with – Lead Management and Scoring.  These topics were twofold, initially focusing on the theory then demonstrating the approach, implementation and management from a technical perspective. The day was hosted by Roz Smith one of our […]
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Some organisations do look to outsource their entire Marketing Automation delivery for expertise and guaranteed resource, but others like to develop the skills in-house...
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It’s not very often we stumble across something as intriguing as listening for Contact Field value changes in Eloqua. Basically, it means you can “listen” – in real-time – for changes in certain Contact Fields in your programs, then perform any action you wish on those contacts as soon as the change takes place. Setting […]

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