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In this month’s issue of LivRio Magazine, Floralife sings the praises of everyone’s favorite filler, gypsophila, a.k.a. Baby’s Breath. And we offer some useful care and handling tips for our flexible little friend. Commonly known as baby’s breath, gypsophila is to roses as peanut butter is to jelly. They just go together! These tiny white …

The post Floralife Salutes Gypsophila, the Florist’s Friend appeared first on Floralife - Blog.

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June is National Rose Month in America. In fact, America’s love affair with the rose goes all the way back to the Father of Our Country (and prolific rose breeder), George Washington. George bred and developed a variety named for his mother that we still enjoy today! Roses are popular all year round, but June …

The post Floralife and Floriology Team Up for National Rose Month appeared first on Floralife - Blog.

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HASSELT, Belgium – May 3, 2018 – Smithers-Oasis Company, a worldwide leader in providing solutions throughout the plant and flower journey from propagation to presentation, recently received verification from FloraHolland for its Floralife® Express Clear 100 for post-harvest astilbe care. FloraHolland, the world renowned floral auction located in The Netherlands, is a Dutch cooperative of growers and the largest floral auction …

The post Floralife®Express Clear 100 Verified by FloraHolland for Astilbe appeared first on Floralife - Blog.

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Trivia time! Mother’s Day is right around the corner, with most countries, including North America and much of Europe celebrating on the second Sunday in May. So, just for fun, we pulled together some fun Mother’s Day trivia to share with our friends in North America and the EU. Enjoy! How Mother’s Day began: The …

The post Mother’s Day Fun Facts! appeared first on Floralife - Blog.

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HASSELT, Belgium – April 9, 2018 –Floralife®, a division of Smithers-Oasis Company, and worldwide leader in postharvest flower care and handling, announces a global integrated marketing promotion for its newly expanded Express Technology product line in Europe. New multi-platform marketing campaign promotes expanded Floralife® Express Technology product line in Europe The “Flowers Love Food Too!” campaign for Europe launches with …

The post “Flowers Love Food Too!” Campaign Launches in Europe appeared first on Floralife - Blog.

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FloraHolland verification for Floralife Express Clear 100 for Roses: Smithers-Oasis recently received verification for its Floralife Express Clear 100 for post-harvest rose care from FloraHolland. Floralife Express Clear 100 received FloraHolland verification after a stringent, four-phased, year-long testing procedure that began in early 2017. FloraHolland Verification Process “The process involved a precise temperature- and humidity-controlled …

The post Floralife Express Earns FloraHolland Verification! appeared first on Floralife - Blog.

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A free Managing Ethylene Risk webinar will address economic risks and potential losses caused by ethylene, conditions that create ethylene, as well as solutions for shielding plants from ethylene. KENT, Ohio – February 27, 2018 – Smithers-Oasis Company, a worldwide leader in providing solutions throughout the plant and flower journey from propagation to presentation, is hosting a free webinar …

The post Free Webinar: Managing Ethylene Risk appeared first on Floralife - Blog.

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Valentine’s Day 2018 is shaping up nicely for our American floral friends, according to the SAF. They have compiled a list of good reports from various surveys done by the National Retail Federation, SAF and Prince & Prince. Overall, the outlook is for near record spending , with reaching it’s second-highest level since SAF started …

The post Valentine’s Day Fun Floral Facts! appeared first on Floralife - Blog.

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Friends of the Floralife brand, are you ready for the AFE Challenge? We have an important announcement: this year, Floralife a division of Smithers-Oasis is partnering with the American Floral Endowment to support AFE’s vital work that gives so much to the cut flower industry. As you may already know, the AFE is an independent, nonprofit organization dedicated to advancing …

The post Accept the AFE Challenge and Double Your Support! appeared first on Floralife - Blog.

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Floralife’s research department never stops looking for ways to keep yur flowers fresher and longer lasting. Our latest research demonstrates that Crowning Glory® Spray has a positive impact on the vase life of fresh cut hydrangea! Floralife® Crowning Glory® Spray Effects on Vase Life on Hydrangeas at Farm Level: Maintenance of proper water balance in …

The post Crowning Glory for Longer Vase Life! appeared first on Floralife - Blog.

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