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Since Amazon introduced the buyer Opt-Out policy, buyers can stop receiving unsolicited messages from sellers, which means if you send an email to a buyer who has opted out, Amazon will block the message and send you a bounce-back email.

If you are an Amazon seller, you may feel frustrated about Amazon Opt-Out as you send hundreds of follow-up emails every day, hoping to get more reviews and feedback, but ultimately, you receive only undelivered emails from opt-out buyers instead of valuable feedback and reviews.  

So how can you get more reviews and feedback without violating Amazon’s Terms of Service (TOS)?  

 

Start using an Amazon feedback tool to request Feedback & Reviews

We all know the best method to get feedback and reviews is to ask your buyers to leave them.

You can use a feedback tool that helps automate feedback and review request emails. Just select a default template or personalize your email campaign and then you are ready to go. 

But a simple email automation feature is not enough! Before delivering emails to your customers, a good feedback tool will automatically match the information with the order ID and remove unhappy buyers in a mailing list to prevent you from receiving negative reviews and feedback.

But what if a buyer has decided to opt out from receiving messages?

 

How to send request emails to Opt-Out buyers?

Buyers who choose to opt out of communication don’t wish to hear from you, so you should respect their decisions, which is also one of the important components included in customer service and ensure your buyers have a positive shopping experience with you.

However, if a buyer gets in touch with you through the messaging system, the Opt-Out will be lifted and you will be able to respond to the buyer. 

A common example is when the buyers ask for a VAT Invoice or send you a product inquiry. 

BigCRM, the only Amazon feedback tool that can detect Opt-Out buyers, can automatically unblock previous opt-out customers and it will resume sending them feedback and review requests. 

 

A revolutionary All-In-One solution

BigCRM is the latest Amazon “All-In-One” solution that helps provide faster and better Customer support, while also sending automatic feedback and product review request emails.

By integrating multiple Amazon marketplaces into one platform, BigCRM lets you respond to all your buyer questions efficiently without the hassle of logging into separate seller accounts. It also provides multiple language templates and a smart multi-language Auto-Reply feature that allows you to greatly reduce your response time.  

In addition, BigCRM automates feedback and product review request emails. Thanks to its ability to manage feedback and product reviews received, it can prevent sending request emails to unsatisfied buyers to eliminate the possibility of receiving negative responses.  

 

For more information about BigCRM, visit us at bqool.com, where you can also start a 14-day FREE trial

 

The post The Winning Formula to Get Reviews in the Era of Amazon Opt-Out Policy appeared first on BQool Blog.

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If you had more wiggle room in your budget, you could put profitable follow-up on autopilot.

Too much to do—not enough time or money. If your workday begins with this sad song, you are not alone. Although the struggle is common (and real), you are unwilling to accept that this is how it has to be. After all, you’ve worked hard to grow your online business. Still, you likely know there’s a better way to do things; you just haven’t quite figured it out yet, or you lack the time and resources to make it happen.

And email automation? Well, you’ve already heard it’s a necessity for business growth, but how are you even supposed to go there when you continually feel like you are putting out one fire and then the next?

First things first, it’s time to take back control with two simple steps:

  1. Free up funds, so you have money to spend on multipliers like e-mail automation.
  2. Use e-mail automation to boost your online sales month after month.

Let’s break down the problems you are facing and how these two simple steps can provide the solutions you need to experience business growth.

 

Problem: You’re Making Sales But STILL Feel Strapped

Whether you tend to spend your own funds for inventory or dip into your savings for advertising, lack of funding can tank your e-commerce business. In fact, studies have shown start-up businesses have an 80 to 98% failure rate. Many times this failure is related to lack of funding.

When you lack the resources to invest in the tools and tactics to scale up your business, it tends to grow stagnant before it even gets started. Perhaps, like many struggling entrepreneurs, you’ve tried to stay away from borrowing money for your business. The problem is that this stance can be short-sighted, resulting in a cash-strapped lifestyle that leaves no room to invest in opportunities for your business that can bring the kind of growth you want to see.

Being in this position can leave you with a business you know has the potential to be successful, but you simply lack the funding and, therefore, the tools to make the most of what you have worked so hard to build.

 

Solution: Free Up Funds So You Can Scale

For every problem, there is a solution. In this case, you may discover funding solutions abound, but not necessarily the kind you want to use. From Amazon-funded loans to traditional bank loans, some may offer benefits, but you may or may not qualify. But then, do you even want to qualify? A closer look at many funding opportunities reveals that the cash advances are short-term and don’t facilitate consistent growth.

What you need is a lending resource that will tailor their services to your unique business structure and sales forecast. You need lending flexibility and long-term coverage to give you the capital and security necessary to take your business to the next level and beyond. The right online lender is focused specifically on e-commerce—not traditional brick and mortar buildings—just e-commerce. This means you can work with an online vendor that understands the unique funding challenges you are facing.

This optimal lending option provides you with lending based on your business metrics, so it is customized and personalized to meet your needs. Once you have the right style of funding in place, you are free to invest in your business—and make the most of the multipliers to yield an exponential ROI, instead of feeling like you are at a standstill.

 

Problem: Neglecting to Leverage Customer Retention

Now. With funding in place, you have a major obstacle out of your way, and you are ready to tackle Problem #2: lack of customer retention. A report from Frederick Reichheld of Bain & Company revealed that an increase of only 5% in customer retention improves business revenues by 25 to 95%. If you were dragging your feet about investing in e-mail automation, that statistic alone should put some pep in your step.

Not connecting with your customers after the initial sale is costing your business. When you follow up with your customers, you increase the chances they will purchase from you again and again. However, very few e-commerce entrepreneurs have the time and in-house bandwidth to nurture this essential and profitable customer-seller relationship.

The more you sell, the more time it takes to reach out to customers for feedback, reviews, and post-sale customer care. There are only so many hours in the day!

 

Solution: Use Email Automation to Increase Customer Retention

The right takes this issue off your hands, so you can focus on other pressing daily tasks for growing your business. There are many email automation services available, but it’s important to choose one that will offer a comprehensive solution to simplify your customer service, review request e-mails, and automate feedback, so you can save time and make the most of your investment.

Features of the right email automation service include:

  • Full customer insight and help desk solutions: identify customers quickly so you can ensure they have the highest quality shopping experience and customer service.
  • Reduced response times: when you respond to a buyer’s question within 24 hours, he or she is less likely to provide negative feedback; customized auto-reply messages help you to solve problems for both you and the customer.
  • Tailored templates for customer communication: utilize compelling templates in a variety of languages to meet the needs of a global e-commerce business (or to go global!).
  • Intuitive feedback software: ensure the automatic e-mails and review requests to customers cease once they have contacted you for service or have left a review; this feature will help you to avoid negative reviews from disgruntled customers.
  • Feedback management: receive alerts for negative feedback, so you can respond quickly to protect your reputation; an additional layer of protection includes automated e-mail templates tailored to a variety of negative customer feedback scenarios.

 

The Right Funding + Email Automation = E-commerce Success

Accessing the optimal funding solution will enable you to leverage the business multipliers you need to succeed in your e-commerce business. There’s no reason to settle for a stagnant business or fade out like the vast majority of start-ups. It’s time to take full advantage of the resources available to you.

Whether you are an Amazon seller or grow your business outside of the Marketplace, comprehensive email automation services will put you in the kind profitable position you dreamed about when you got into the industry.

 

About the Author

Ricardo Pero, Chief Executive Officer of SellersFunding, received an MBA in Finance from Columbia University and has 20+ years of experience in Corporate Treasury and Wealth and Asset Management. As an investor and advisor to companies in the U.S. and Latin America, he enjoys helping start-up e-commerce businesses of all sizes to achieve success.

The post One Way to Use Amazon Small Business Lending to Make More Sales appeared first on BQool Blog.

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The term “virtual assistant” (VA) came about in the 1990s to describe an individual who provides remote support services to businesses of all sizes. Thanks to new technologies – including artificial intelligence and big data – software can perform many of the same tasks as a living, breathing human VA. Learning more about the pros and cons associated with utilizing a digital virtual assistant as an Amazon seller can help you make better decisions about your future.

Do You Need a Virtual Assistant?

No matter how big or small your business might be, a virtual assistant can make running your business much, much simpler. A VA can undoubtedly save you time, and according to at least one study, hiring a VA can save you as much as 78% on your annual operating costs. By utilizing a VA to perform certain tasks on your behalf, you can save a great deal of money on recruitment and training your employees to properly run your Amazon business. In fact, you may even eliminate the need for training altogether.

What Tasks do Virtual Assistants Perform?

In theory, virtual assistants can do anything traditional onsite support staff can do. Most provide a great deal of clerical services, but in today’s high-tech world, they also lend their expertise to things like web design, digital marketing, and even content writing. You can find VAs who specialize in specific types of tasks, including marketing or public relations, and you can even find some VAs who specialize in a particular industry like real estate or medicine.

Some of the specific tasks a VA can perform include:

  • Bookkeeping – Keeping up with things like bills, accounts receivable, taxes, and more is time-consuming, so many people rely on a VA.
  • Data Entry – If you need to keep track of your customers’ names, addresses, buying preferences, email addresses, and more, consider a VA to help with data entry tasks.
  • Reports – Running reports often take a great deal of time, and it can be frustrating for a business owner to spend hours each week compiling data into an easy-to-read format. VAs can do it in the background and save countless hours.
  • Email Management – If you spend too much time in your inbox, or if you find that managing your email marketing list has become difficult, a VA can take on this role and handle all the important things for you.
  • Booking and Scheduling – Whether you need to schedule an appointment for yourself, time a mass email perfectly, or ask your customers for feedback at just the right time, a virtual assistant can keep track of these things and make your life much simpler.

For the most part, a virtual assistant can help you perform any task that takes up too much of your time and effort. This allows you to spend more of your time researching new products, talking with your customers, and discovering new ways to grow your Amazon-based business.

What Is a Digital Virtual Assistant?

A digital virtual assistant is just that – software that performs the same tasks as a human VA. It provides you with a dashboard that centralizes everything important to you and your business and gives you countless options for delegating a wide variety of tasks. As an Amazon seller, you likely perform many of the same tasks day in and day out. Some of these include:

  • Managing messages from buyers. Customer queries can overwhelm you in a matter of hours, especially if you have multiple seller accounts, but a digital virtual assistant can make things simpler. It will centralize all your messages from every account and allow you to respond to your customers more efficiently.
  • Asking for reviews and feedback. One of the best ways to grow your Amazon business involves gathering feedback from your customers, and many sellers will send email reminders to their buyers in order to get that feedback. VA software automates this process and allows you to grow your brand’s reputation with far less work.
  • Responding to questions. Per Amazon, if you can respond to a buyer’s question about his or her order within 24 hours of submission, you are 50% less likely to get negative feedback. A virtual assistant can automate your responses when you are unavailable to respond on your own, and with such responsive customer service, you are sure to get better feedback.
  • Writing emails. Sending emails out to buyers to make them aware of sales and promotions can be time-consuming, but with a VA, it doesn’t have to be. A digital VA provides you with you can use for the most common scenarios, and you can even create your own templates – in numerous languages, too.
  • Getting to know your customers. One of the most important parts of running a successful business as an Amazon seller involves getting to know your customers. The ability to track their orders, their refund history, their feedback, and more can help you tailor your responses, emails, promotions, and more for specific people or groups. A virtual assistant can provide you an incredible overview of this data.

Are There Any Downsides to Using a Digital Virtual Assistant?

While the benefits associated with utilizing a digital VA are certainly wonderful, there are a few other things you should consider before making the leap. VA software truly can save you time and money, but it cannot compare with real physical collaboration with another person. What’s more, whereas a human VA might specialize in Amazon selling, email marketing, or some other aspect of running an ecommerce-based business, software does not. It cannot offer you personal insight and suggestions based on what has worked (and what hasn’t worked as well) in the past, and it cannot bring fresh ideas to the table like a living, breathing human being can.

If you would like to grow as an Amazon seller by saving yourself time and money, consider utilizing CRM software that can perform many of the same tasks you would otherwise delegate to a virtual assistant. Though there are a few logistical shortcomings, you will never have to worry about another individual having access to confidential information, you won’t have to question the software VA’s dedication and commitment to your business, and you won’t have to learn its behavioral patterns or wonder whether the work you’ve delegated is actually getting done.

To get started with your own software-based virtual assistant, consider a 14-day free trial of BQool’s BigCRM software. This amazing Amazon help desk tool provides you with the ability to improve your customer service, gain more positive feedback, and manage your business from one simple dashboard to save time and money.

 

The post The Pros and Cons of Hiring a Virtual Assistant as an Amazon Seller appeared first on BQool Blog.

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From the early electronic data transactions of the 1970s to modern day online shopping, e-commerce has revolutionized the way we do business. Thanks to the universal availability of fast internet connections for homes and businesses, transactions can now be completed almost instantly.

Automated systems, massive customer reach and low operational costs are just a few of the advantages of e-commerce over brick-and-mortar stores. Amazon is one of the giants of the e-commerce world, having been launched in 1994 as an online bookstore operating out of founder Jeff Bezos’s garage. It has since grown to become the biggest online marketplace in the world.

Selling on Amazon is a smart move for brands because of its huge reach, ready-made infrastructure and great reputation. Whether you are a sole trader or a large retailer, Amazon provides everyone with the same opportunities for commercial prosperity. As with any e-commerce platform, delivering positive customer experience is crucial for success. Feedback provides essential data on customer experience, and how you use and respond to that feedback can make or break your business. Here is a rundown of the different types of customer feedback and the best ways to deal with them.

Direct Messages

Private messages and emails are often the first lines of direct contact between a buyer and a seller, and they should never be ignored. If a customer has a problem or query, a prompt and professional response from you will boost their confidence in your brand.

Amazon measures seller responsiveness as a key performance metric and expects sellers to respond to all messages within 24 hours. If you routinely fall short of this requirement, Amazon will issue a warning and may suspend your account if your performance does not improve. Slower response times increase the likelihood that the customer will file a claim or leave a negative review. So it is in everybody’s best interests for you to be on the ball in this area.

Customer Feedback

There are two types of public feedback on Amazon – seller feedback and product reviews:

Seller Feedback

Seller feedback ratings reflect your performance as a seller. Customers look at these ratings to select the best sellers from multiple options. Product reviews are tied to the individual product, and they are useful for customers when choosing which product to buy. It’s a great idea to use emails or product inserts to encourage customers to leave honest feedback and reviews. Unsurprisingly, the feedback and reviews that customers leave will affect your performance and profits going forward. Positive ratings create a positive feedback loop, encouraging more sales and hence even more positive reviews. Of course, negative ratings can have the opposite effect. But if you receive negative ratings or reviews, don’t despair. Negative feedback is a valuable source of data about where you could make improvements, and how you handle it can make all the difference.

Product Reviews

When you receive a negative customer feedback rating, the first thing you need to do is to assess what went wrong with your service. Is there an outstanding issue that could be resolved by getting in touch with the customer? If so, take action on the issue and politely request that they remove the feedback once the issue is satisfactorily resolved. If the problem is one that was out of your control, like a courier losing the package, you can ask Amazon to remove the rating. Another valid reason for removing a negative rating is if the customer wrote a product review instead of seller feedback.

When it comes to negative product reviews, identify the reason for the bad review and see if you can resolve it with a replacement or refund. Reach out to the customer directly and find out what you can do to make things right. It is not permitted to offer an incentive in exchange for amending a review, but good customer service never goes amiss. There are a few criteria that Amazon considers grounds for removing product reviews. This includes irrelevant or inappropriate content, low word count or links to external sites. If the review ticks any of these boxes, contact Amazon and request removal. If you don’t yet have any product reviews, you can set up an automated message to prompt customers to review the item after delivery.

Social Media

Social media is a valuable source of free, real-time customer feedback. Make a habit of checking the major social media networks for any positive or negative mentions of your brand, and set up Google Alerts so that no mention slips through the net. Impress customers by being proactive in responding to comments and issues even when they haven’t contacted you directly. Social media is also useful for monitoring feedback about your competition. This allows you to always stay ahead of the game. Encourage satisfied customers to share their positive experiences on social media, and their evangelising will drive organic growth for your brand.

Author’s bio:
Cloe Matheson is a freelance writer who lives in the gorgeous South Island city of Dunedin, New Zealand. An avid reader, Cloe has written articles on a plethora of topics including travel, lifestyle, and business.

The post How to Handle Different Types of Amazon Customer Feedback appeared first on BQool Blog.

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Although English is the most commonly used language in the world, the EU consists of 28 countries, many of which have their own languages. Many US-based sellers think language is a barrier to prevent them from expanding their business to Europe. Especially for non-German speakers who wish to sell in the DE marketplace, they often would need to find a way to write up German Email Templates for Buyer-Seller Messaging Service to answer customer inquires.

According to Amazon, you can translate European languages by following these three steps:

1. Use Amazon’s listing and translation tools

Before you start selling on Amazon EU, the very first thing you should do is to translate your product pages in the EU marketplaces. So your products can be easily found for the local shoppers, and your potential buyers will likely purchase your products if the product description of your listings is in their own language. Amazon’s Build International Listings (BIL) tool helps you create and update your listings from your source market to other marketplaces, which includes tasks such as synchronizing your offer price and listing details. You can also translate your product listings with Amazon’s Translate Your Products (TYP) tool that offers either a free machine translation or paid human translation.

2. Answer questions using free online translation services

The next challenge you will likely encounter is answering customer questions in a foreign language. You can use free translators such as Google Translate to translate the questions that are in different languages to English and translate your answers to the language your customers understand.

3. When you’re ready, hire a native speaker

As your Amazon business grows, you may need some professional support and assistance. Hiring a native speaker who can continue with your translation work while refining listings and Sponsored Products ads and optimizing customer support, but it requires a considerable amount of money.

If you are on a budget, BigCRM is the best solution to help you provide multilingual support.

BigCRM is the latest Amazon help desk tool featuring email automation, ticketing system, feedback and review management that help you provide stellar customer service and improve your customer satisfaction.

Its pre-made customer service email templates can be customized and translated into multiple languages automatically.

If you are selling on Amazon DE marketplace, we have included a few email templates in this article to help you handle the most common customer service requests in German.

German Buyer-Seller Messaging Templates 1 – FBA Cancel Order

SUBJECT

FBA Bestellung stornieren

MESSAGE

Liebe(r) {{buyer_first_name}},

Es tut mir sehr leid, dass Sie Probleme mit unserem Produkt haben. Wir möchten Sie hiermit darüber informieren, dass Ihre Bestellung von Amazon FBA erfüllt wurde. Alle käuferbezogenen Erfüllungsprobleme für FBA-Bestellungen in 30 Tage werden direkt vom Amazon.com-Kundendienst bearbeitet. Sie als Käufer können den Kundendienst auf der Amazon.de Hilfeseite zu finden ist, direkt kontaktieren.

Bestellung stornieren

Sie können bei einer Bestellung, die sich noch nicht im Versandprozess befindet, unter Meine Bestellungen schnell selbst die Adresse, Zahlungsart, Artikelanzahl sowie weitere Details ändern oder auch die Bestellung stornieren.

Rückgabe & Erstattung

  1. Hier finden Sie den Link: https://www.amazon.de/gp/help/customer/contact-us 
  2. Melden Sie sich bei Amazon an.
  3. Zu welchem Thema können wir Ihnen helfen? Wählen Sie ‘Meine Bestellung’.
  4. Wählen Sie den Artikel aus, den Sie stonieren möchten.
  5. Klicken Sie auf ‘ Artikel zurücksenden oder ersetzen ‘.
  6. Befolgen Sie die Anweisungen, um Ihre Rücksendung- und Erstattungsanforderung abzuschließen.

Wenden Sie sich an Amazon-Kundendienst

  1. Hier finden Sie den Link: https://www.amazon.de/gp/help/customer/contact-us 
  2. Melden Sie sich bei Amazon an.
  3. Zu welchem Thema können wir Ihnen helfen? Wählen Sie ‘Meine Bestellung’.
  4. Bitte geben Sie uns weitere Informationen zu Ihrem Anliegen: Stornieren oder Ändern einer Bestellung
  5. Wie möchten Sie uns kontaktieren? Wählen Sie ‘E-Mail’, ‘Telefon’ oder ‘Chat’, um Amazon-Kundendienst zu kontaktieren.

Sie können bei einer Bestellung, die sich noch nicht im Versandprozess befindet, unter Meine Bestellungen schnell selbst die Adresse, Zahlungsart, Artikelanzahl sowie weitere Details ändern oder auch die Bestellung stornieren.

Auf unseren Hilfeseiten erfahren Sie mehr über das Ändern und Stornieren von offenen Bestellungen. Oder sehen Sie sich einfach das kurze Hilfevideo unten an.

Nach Versand sind keine Änderungen mehr möglich. Sie können aber bei Zustellung die Annahme verweigern oder die Bestellung über unser Online-Rücksendezentrum zurückgeben.

Wenn Sie weitere Fragen haben, lassen Sie es uns bitte wissen.

Wir werden unser Bestes tun, um Ihnen zu helfen.

German Buyer-Seller Messaging Templates 2 – FBA Returns & Refunds

SUBJECT

FBA Rückgabe & Erstattung

MESSAGE

Liebe(r) {{buyer_first_name}},

Es tut mir leid, dass Sie durch unser Verschulden einige Unannehmlichkeiten haben werden. Wir möchten Sie hiermit darüber informieren, dass Ihre Bestellung von Amazon FBA erfüllt wurde. Alle käuferbezogenen Erfüllungsprobleme für FBA-Bestellungen in 30 Tage werden direkt vom Amazon.com-Kundendienst bearbeitet. Sie als Käufer können den Kundendienst auf der Amazon.de Hilfeseite zu finden ist, direkt kontaktieren.

Rückgabe & Erstattung

  1. Hier finden Sie den Link: https://www.amazon.de/gp/help/customer/contact-us 
  2. Melden Sie sich bei Amazon an.
  3. Zu welchem Thema können wir Ihnen helfen? Wählen Sie ‘Meine Bestellung’.
  4. Wählen Sie den Artikel aus, den Sie zurückgeben möchten.
  5. Klicken Sie auf ‘ Artikel zurücksenden oder ersetzen ‘.
  6. Befolgen Sie die Anweisungen, um Ihre Rücksendung- und Erstattungsanforderung abzuschließen.

Wenden Sie sich an Amazon-Kundendienst

  1. Hier finden Sie den Link: https://www.amazon.de/gp/help/customer/contact-us 
  2. Melden Sie sich bei Amazon an.
  3. Zu welchem Thema können wir Ihnen helfen? Wählen Sie ‘Meine Bestellung’.
  4. Bitte geben Sie uns weitere Informationen zu Ihrem Anliegen: Wie sendet man einen Artikel zurück.
  5. Wie möchten Sie uns kontaktieren? Wählen Sie ‘E-Mail’, ‘Telefon’ oder ‘Chat’, um Amazon-Kundendienst zu kontaktieren.

Wie sendet man einen Artikel zurück:

Sie können diesen Artikel über unser Online-Rücksendezentrum zurückgeben.

Besuchen Sie unsere Hilfeseiten, um mehr über unsere Rücknahmebedingungen zu erfahren.

In diesem kurzen Video zeigen wir Ihnen, wie Sie Ihre Artikel zurücksenden können.

Status einer Rücksendung oder Erstattung überprüfen:

Rückerstattungen werden normalerweise innerhalb von 3-5 Werktagen nach Amazon bearbeitet und erhalten Ihre Rücksendung. Sie können den Status Ihrer Rückerstattung überprüfen, indem Sie die Bestellung und die Details auf Ihrer Amazon-Kontoseite hier überprüfen.

Besuchen Sie die Amazon-Hilfeseiten, um mehr über Rückerstattungen zu erfahren.

Falsche Erstattung

Besuchen Sie die Amazon-Hilfeseiten, um mehr über die Berechnung der Erstattungsbeträge zu erfahren.

Wenn Sie weitere Fragen haben, lassen Sie es uns bitte wissen.

Wir werden unser Bestes tun, um Ihnen zu helfen.

German Buyer-Seller Messaging Templates 3 – FBA Damaged Item

SUBJECT

FBA Beschädigter Artikel

MESSAGE

Liebe(r)  {{buyer_first_name}},

Es tut mir sehr leid, dass Sie einen beschädigten Artikel erhalten haben. Wir möchten Sie hiermit darüber informieren, dass Ihre Bestellung von Amazon FBA erfüllt wurde. Alle käuferbezogenen Erfüllungsprobleme für FBA-Bestellungen in 30 Tage werden direkt vom Amazon.com-Kundendienst bearbeitet. Sie als Käufer können den Kundendienst auf der Amazon.de Hilfeseite zu finden ist, direkt kontaktieren.

Rückgabe & Erstattung

  1. Hier finden Sie den Link: https://www.amazon.de/gp/help/customer/contact-us 
  2. Melden Sie sich bei Amazon an.
  3. Zu welchem Thema können wir Ihnen helfen? Wählen Sie ‘Meine Bestellung’.
  4. Wählen Sie den beschädigten Artikel aus.
  5. Klicken Sie auf ‘ Artikel zurücksenden oder ersetzen ‘.
  6. Befolgen Sie die Anweisungen, um Ihre Rücksendung- und Erstattungsanforderung abzuschließen.

Wenden Sie sich an Amazon-Kundendienst

  1. Hier finden Sie den Link: https://www.amazon.de/gp/help/customer/contact-us 
  2. Melden Sie sich bei Amazon an.
  3. Zu welchem Thema können wir Ihnen helfen? Wählen Sie ‘Meine Bestellung’.
  4. Bitte geben Sie uns weitere Informationen zu Ihrem Anliegen: Problem mit einer Bestellung oder einem Artikel.
  5. Bitte grenzen Sie Ihr Anliegen ein: Artikel beschädigt.
  6. Wie möchten Sie uns kontaktieren? Wählen Sie ‘E-Mail’, ‘Telefon’ oder ‘Chat’, um Amazon-Kundendienst zu kontaktieren.

Sie können beschädigte Produkte über unser Online-Rücksendezentrum zurückgeben.

Besuchen Sie unsere Hilfeseiten, um mehr über unsere Rücknahmebedingungen zu erfahren.

In diesem kurzen Video sehen Sie, wie Sie Ihre Artikel zurücksenden können.

Wenn Sie weitere Fragen haben, lassen Sie es uns bitte wissen.

Wir werden unser Bestes tun, um Ihnen zu helfen.

Email templates can make an Amazon seller’s life so much easier. Need a few more? Sign up BigCRM for a 14-day free trial, and you can get more proven email templates in multiple languages that are tailored to various customer service scenarios. 

Stay tuned to the BQool blog as we will share more useful templates in other languages that you can implement in your Amazon business immediately in our next post. 

The post Free German Email Templates for Amazon Buyer-Seller Messaging Service appeared first on BQool Blog.

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The number of sellers on Amazon is increasing, which means competition is fierce. There are millions of sellers, and you need to stand out to convert customers and increase sales.

Sellers optimize all aspects of their product listing page; the product title, it’s description and pricing. A key component of an Amazon listing is product photos. These show what your product looks like but also its design, function, and usage. These aspects are key to telling shoppers a lot about your product. A single picture is worth a thousand words.

Your products will show on the product listing page as well as shoppers’ search result page as thumbnails. The quality of your image has a big impact on your click-throughs, and conversions rates and these actions are incorporated in the Amazon ranking algorithm. If your products get clicks and are purchased, they have a better chance of ranking higher in the search result page. That’s what a quality product image can bring to your Amazon business.

It’s crucial to understand the importance of quality product images. How can you optimize Amazon product images? We will break down this question in detail, and give you our best tips to help you make your product images visually appealing. Keep reading.

  1. Follow the product image requirements of Amazon

When you optimize Amazon product images, you have to follow the Amazon product image requirements. Make sure your images comply with the rules.

There are some technical aspects you must understand. Here is a summary of their requirements:

  • Image format: TIFF (.tif/.tiff), JPEG (.jpeg/.jpg), GIF (.gif) and PNG (.png)
  • Image size: Images should be at least 1000 pixels or larger in either height or width
  • Color mode: RGB or CMYK
  • Image name: File names must consist of the product identifier followed by a period and the appropriate file extension

For the primary product image, ensure you have:

  • A professional photograph of the product
  • An image of the product alone
  • Plain white background
  • The product should account for at least 85% of the frame
  • An image from watermarks, text, and promotional stickers as these are banned

For subsequent images, make sure:

  • That the image is of or pertaining to the product being sold.
  • Where the image features other products or objects that they are used to demonstrate the use or scale of the product, otherwise, they are not allowed.
  • The product images fill 85% or more of the image frame.

Other factors to be aware of:

  • Cropped or close-up images are allowed.
  • Backgrounds and environments are allowed.
  • Text and demonstrative graphics are allowed.
  • Pornographic and offensive materials are prohibited.

If there is any violation of the rules, Amazon will suppress your product listings, and your products will not show in the Amazon search result page. It’s imperative that you always follow the product image rules issued by Amazon.

  1. Make your main image eye-catching

The main product image is the key driver for your click-through and conversion rate.

Pay special attention to your main image; optimize it, it shapes the perception of the quality of the item, which will help you increase your Amazon rankings.

  • A plain white background helps the item stand out and look sharp and clean.
  • Shoot the product photo professionally.
  • Choose the best angle that highlights the features of the product.
  • Only show a single product.
  • Try and distinguish your product from competitors.
  • Make it eye-catching to stand out.
  • Make it recognizable.
  1. Reduce the size of your image file

Amazon has found that if page load speed drops by 1 second, they lose around 1.6 billion a year.

Don’t underestimate the loading speed of your product listings because it greatly impacts customers’ shopping experience. The loading time of your product images depends on how large they are. The larger the file size, the longer it will take to load the image. Listings that load slowly have lower conversion rates. A smaller image size loads faster, and this reduces your bounce rate, which will increase conversions.

To reduce the file size, you can use advanced Apps to get a quality image with the smallest file size. There are many choices like Photoshop and Pixlr Editor, plus other compression apps like TinyPNG.

  1. Capture high-quality image

Images need to be aesthetically pleasing and technically suitable. Remember, you are trying to encourage shoppers to buy your products. Replace poor images with quality shots.

Technically, you have to set a product photo with a white background. Grab a white sheet or a piece of white cloth, and find a spot to shoot your image. Remember, light is everything. Choose a spot indoors with natural light, maybe by windows. If you need more light, you can add an extra source.

Try lots of angles and shoot your product in many different ways. Make sure there is space to edit and always keep the product in the center of the frame for a tight square crop.

Remember, you can still improve the images by editing; you can change the exposure and make the background whiter. Apps like Amazon Seller App, VSCO, PS Express, and Snapseed can help you make edits.  Pay special attention to the brightness, temperature or saturation, clarity, and highlights of your product image.

  1. Name your image properly to improve SEO

Smartphones, cameras, and computers assign a name to image files. It would be very easy to keep them as they are; however, this is not a good SEO practice. Your image file names matter for your product ranking on Amazon. Name your images with qualitative keywords in a descriptive and to-the-point manner.

Optimizing file names makes it easy for the crawlers to index your images in the Amazon algorithm. The crawlers can easily recognize text and identify keywords in the image file name, whereas they get nothing from the default series of numbers or text automatically assigned by the device used to capture the images.

Re-name your images in English and use keywords relevant to the search term shoppers will use to search for your product.

  1. Use a wide range of product photos

Using a wide range of shots gives shoppers a detailed view of the product.

  • Show different perspectives so that the customer feels as if they’ve seen the whole product; otherwise, you will lose conversions.
  • Show the benefit of the product.
  • Show how it’s used.
  • Use images to place your product in a customer’s life in a way they can understand.
  • Think about lifestyle and context photos.
  • Highlight the product’s design and functions.
  • Distinguish your product with different perspectives.
  1. Test your product images

Having lots of great looking images can cause a problem, however. How do you decide which is best? Testing them will help you choose. Trial different images and see which has the most sales over a set time frame.

You have choices when deciding what to test. You can test the number of images per item, per category, and page. Testing will reveal the best number of thumbnails to feature for each product.

You can also test the file size and find out how higher quality images with slower loading speed affect your business.

You can also test which images your customer prefers. Showcase the images from different perspectives, angles, backgrounds, and image type, to figure out which customers prefer.

When you plan to test your product image, remember to test only one variable at a time. This is to make sure that it’s the variable affecting the result.

In a nutshell, your product images can make or break your Amazon success.

  • Optimize them to boost your sales.
  • Follow the Amazon guidelines.
  • Create great primary images.
  • Compress image file sizes to improve your load speed.
  • Name your images to improve SEO.
  • Use a wide range of product images
  • Set up testing to choose the best performing images.

If you are new to this, incorporate these tips into your business practice. Never fail to exhaust any possible chances to make your product listings stand out among competitors, and you will see improvements in your Amazon rankings, business conversions, and profits.

Author bio:

Sharline Shaw, the founder of a leelineSourcing.com, is an expert on Chinese export trade. With 10 years of experiences in the field of sourcing in China, she is familiar with all relevant regulations and laws about China’s exporting. She’d love to share her experience with people and has written many helpful articles.

The post How to Optimize Amazon Product Images in 2019? appeared first on BQool Blog.

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Try new ways and strategies to keep your competitors out by building a great storefront and keeping in mind the following strategies to gather more and more traffic and increase the conversion rate to your Amazon Storefront:

1) SALES THROUGH AMAZON STOREFRONT

Millions of sellers have their product listed on Amazon selling portal. For creating a storefront just like a web store on Amazon is free for the ones who have registered their brand on Amazon. There are lots of benefits to creating a storefront. By creating a storefront, one can easily attract more repeat customers as they have more information regarding their various products and brand. Customer can get a feeling of reliability by analyzing seller’s brand and products that are showcased on Amazon seller storefront. 

  • Showcase your brand and your collection of unique products to your potential repeat customers and make them buy more and more from your storefront.

Customization is the best thing about the storefront, as the seller can create it the way they like to attract the customer. Storefront helps to create a unique place and be different from competitors and increase the brand value in mind of customer by presenting various products sold by a seller.

The storefront will basically help your shoppers to know your products being sold on Amazon and get more ideas about your brand. By placing your products on the storefront, seller not only sell the products but also creates a brand portion and awareness in the mind of customers. Amazon storefronts are just like the websites but better in the context to codes, as these storefronts are created without any kind of back end coding, but it does require an eye-catching template to increase the conversion rates. Amazon storefronts are the ideal and best medium to choose for small businesses to showcase their brand and different categories of products they are selling – All at one place!

Stay Unique by showcasing your Products & Brands all together with the help of STOREFRONT.

2) FOLLOW UP EMAILS 

Why there is a need to follow up emails?

Follow up emails help to increase the chances for a customer to buy the product.

If a seller delivers the product to customers, it’s necessary to have a follow-up email asking the customer regarding the feedback and sometimes it may happen that a customer rolled up on seller’s product and forgot to make the payment after adding the product into the cart. At that time a seller must take a follow-up email with attractive content to make the customer buy the product and make the payment soon. 

Follow up emails also develops good customer and seller relations, and eventually turns a potential customer to a regular one!

Email Automation is the perfect investment for a seller to increase future sales from its storefront. Keep a knock in the customer’s mind and place a brand value for your brand into the mind of the customers for current and future storefront sales.

  • Start following up with emails to increase your sales. 

3) COUPON CODE DEALS FOR FUTURE ORDERS

Repeat customers are always interested in the deals that they get when they buy a product and looks for a coupon code that makes them pay less than the price listed. A customer looks to products of various sellers for the same category and makes a buying decision for the one where they find benefit in terms of payment. Sellers can track their sales with the help of coupon codes, whether they were helpful to them for generating more sale. These coupon codes can be generated in two ways, i.e pre-purchase or post-purchase. Pre-purchase can be done with the help of advertising, campaigns or by placing the coupon at the product listing page. Post-purchase coupon deals can be done at the time of checkout, you can surprise your customer by offering them a coupon for next purchase from your brand, whenever they buy any product from your storefront. A customer can get attracted to buy more and more with the help of coupon codes. Both of the ways can help in generating more sales, as this is what attracts a customer to buy from your brand. Coupon code increases the number of sales and also increases the conversion rates of the product selling on Amazon, resulting in good product rankings. Promo codes give a push to the customer to make a purchase after receiving a discount on the product price. 

  • Give your customer a new reason to buy your products by offering coupon code deals.
  • Engage with your customers and make them feel a priority!
  • This will help create a good amount of sale and higher sales with high conversion rates.

4) HIGH-QUALITY PRODUCT & LISTING

  • Take your Amazon business to the next level with High-Quality Products & Listing

Not selling on Amazon but willing to sell on Amazon? You have made a great choice to opt for Amazon selling account. One should not sell any random products on Amazon. Because, if the product is not of high quality or profitable it’s of no use. If you want to make profits but don’t have any inventory products to sell. You can sell through dropshipping. There are out there who can help you to choose high quality and profit generating products into your seller account. Therefore, choosing the best quality products is the main aim if one aims to achieve a high number of sales.

 High-quality products are acceptable in the online market by customers as they are not able to see the product physically in their hand. Choosing the right quality and category product can help one achieve higher sales without any inventory. One should take the advice of an expert or hire dropshipping services out there with a minimum charge to run their accounts. As there are various things to look upon while drop shipping and any mistake can lead to a huge loss for the seller. 

Product listing is what describes the product that one offers to its customers. High quality and informative listings help to improve the customer experience and increase the sale of the products listed on Amazon.

As, a customer finds out multiple products, evaluates, and then makes a buying decision after comparing the products of different sellers. High quality and optimized listings are always successful in attracting customers and tend to have higher sales compared to their competitors. If you wish to have higher sales and beat your competitor’s products, the seller should list their products systematically and for better and quick results one should opt for Amazon Product Listing Optimization

If the Product Listing doesn’t meet the Amazon selling standard and are not according to Amazon’s algorithm and guidelines, Seller’s listing will be considered as a low-quality product listing and will not earn good product rankings. This will result in non-visibility of the seller’s product on the top pages of the Amazon search engine. This would result in low sales, as the product’s visibility is not falling in the top searched Amazon product search engine. 

Following are the essentials that one must look upon to have a perfect product listing

  1. Images: As your Amazon customers are not able to see the product physically, so Images are the one that can trigger attraction to your potential buyers. So, high quality and informative images can make your product listing look perfect.
  2. Product Title: Product titles are important as they are visible along with the Product Image when a customer searches for the product. Adding the top searched SEO keywords can bring your product listing to the top page of the Amazon search engine.
  3. Bullet Points: Here, your customer gets information regarding the product that they are looking for, catchy words and perfect keyword research can help in attracting more traffic to your product listing.
  4. Product Description: Product description gives more detailed information regarding your brand and product such as dimensions, extra features, brand history, etc.
  5. Brand Registry: A seller must register its brand on Amazon to enjoy various perks available to the registered seller and also to create a good brand value in the minds of customers.

5) EXCELLENT CUSTOMER SERVICE

Customer service is not about providing the products to the customers, but its also providing precise information regarding the products to your customer. If the products are good quality but there is no information regarding the product then the customer will not agree or be satisfied with the seller’s product and making a buying decision. 

Customer service is something that needs to be offered pre-purchase and post-purchase of products. Before, making a purchase if the customer has any doubts, the seller should solve it for the customer by contacting them in order to make a sale. If, after purchasing a product the customer has any issue regarding the product the seller must look after that and make sure they are satisfied with their purchase. It’s a seller’s responsibility to ask a buyer about their convenience and take feedback on the product when the buyer received the product. One of the main benefits of good customer service is that it results in good long term seller-buyer relations and a good reputation for the brand. Feedbacks also let sellers know regarding their product and how it performs on Amazon. Customers who feel the positive experience with seller’s products are more likely to make a repeat purchase and cultivates a positive image of the seller’s brand. Seller’s pre and post-purchase customer service create a good brand image and reputation in the mind of the customer.

  • As a result, great customer service will convert to higher profits.

6) BRAND PRESENCE ON PACKAGING

A seller should pack the product with the brand name or its label. This will create brand awareness and also will help to create a brand name in the minds of people. Packing the product with the brand label will increase the visitors to the seller’s brand. Having a brand’s name on Packaging will also create uniqueness, as not every seller does their brand labeling while selling on Amazon. This will make your product stand out from your competitors.

The brand name on packaging serves various benefit for a seller to create brand value and increase the sale of its product on the storefront. By, this seller’s satisfied customer can directly go their storefront to check other products sold by the seller and a satisfied customer will keep the seller’s brand a priority while making a second purchase.

The seller should make its brand known and create a brand value in the eyes and mind of the customer. A new seller should apply this strategy to label its brand name on the packaging to gain more and more future sales and create brand value by driving out the competitors.

  • Let your Brand speak louder and make an effect into your Amazon business and earn higher profits.

CONCLUSION

All the above factors, if followed carefully or with the help of an expert’s service, one can have a successful sales history for their product. Don’t just sell on Amazon, try out the ways to earn more profits each and every day. A good sales history and higher sales with maximum product reviews will surely take one’s Amazon business to the next level.

These ways will not only improve your sales on Amazon but also serve brand awareness into the mind of your customer and gain traffic to your product storefront.

Author bio:

Kamaljit Singh is the founder of AMZ One Step and organizes meetups for Amazon sellers around Canada and USA. Kamaljit is also a former veteran seller and he has helped multiple sellers online.

The post How to Get Repeat Customers for Your Amazon Store appeared first on BQool Blog.

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What’s the secret sauce to a seller’s success on Amazon? Low prices? Fast delivery? Or a vast selection of products? There are many ways for a seller to succeed on Amazon but no seller can achieve great success without providing great customer service.

Successful sellers would have a customer-centric strategy in their business. They provide products and services based on the needs of customers to ensure their clients have a good customer experience shopping at their store.

Communication is key to the provision of good customer service. On Amazon, real buyer email addresses are not disclosed to sellers due to Amazon policy. The only method for an Amazon seller to communicate with buyers is through the use of Amazon Buyer-Seller Messaging Service.

Whether you’re a new seller or an experienced seller, some of your customers may need your support. The questions coming from your customers could vary. You’ll need to create email templates for many possible customer support scenarios. Today, we are going to share a few email templates that can help customers with orders or product issues.

  1. When buyers received damaged items

SUBJECT

FBA Damaged Item

MESSAGE

Dear {{buyer_first_name}},

I’m very sorry that you have received a damaged item. Upon checking your order, I have found out your order was fulfilled and shipped by Amazon within the last 30 days. Based on Amazon policies, please kindly contact them by following the steps below:

Returns & Refunds

  1. Visit https://www.amazon.com/gp/help/contact-us/general-questions.html
  2. Sign in to Amazon.
  3. What can we help you with? Select ‘An order I placed’
  4. Select item that was damaged.
  5. Click ‘Return or replace in 3 easy steps’.
  6. Follow the instructions to complete your returns and refunds request.

Contact Amazon customer service representative

  1. Visit https://www.amazon.com/gp/help/contact-us/general-questions.html
  2. Sign in to Amazon.
  3. What can we help you with? Select ‘An order I placed’
  4. Tell us more about your issue: select ‘Problem with an order’
  5. Select issue details: Damaged item.
  6. Select additional details: (one of the following)
  7. Packaging undamaged, product damaged
  8. Shipping and product boxes damaged
  9. Product box damaged
  10. Shipping box damaged
  11. Improper/insufficient packaging
  12. How would you like to contact us? Select ‘Phone’ or ‘Chat’ to talk to Amazon customer service representative.

You can return damaged items to Amazon for a replacement or a refund via the online Returns Center.

Visit Amazon Help pages to learn more about Amazon returns policy.

If you have any further questions, please feel free to contact us.

2. When buyers received defective items

SUBJECT

FBA Defective Item

MESSAGE

Dear {{buyer_first_name}},

I’m very sorry that you have received a defective item. Upon checking your order, I have found out your order was fulfilled and shipped by Amazon within the last 30 days. Based on Amazon policies, please kindly contact them by following the steps below:

Returns & Refunds

  1. Visit https://www.amazon.com/gp/help/contact-us/general-questions.html
  2. Sign in to Amazon.
  3. What can we help you with? Select ‘An order I placed’
  4. Select item that was defective.
  5. Click ‘Return or replace in 3 easy steps’.
  6. Follow the instructions to complete your returns and refunds request.

Contact Amazon customer service representative

  1. Visit https://www.amazon.com/gp/help/contact-us/general-questions.html
  2. Sign in to Amazon.
  3. What can we help you with? Select ‘An order I placed’
  4. Tell us more about your issue: select ‘Problem with an order’
  5. Select issue details: Defective item / item does not work.
  6. How would you like to contact us? Select ‘Phone’ or ‘Chat’ to talk to Amazon customer service representative.

You can get product support for eligible items via Product Support else you can return the product to Amazon for a replacement or a refund via online Returns Center.

Visit Amazon Help pages to learn more about Amazon returns policy.

If you have any further questions, please feel free to contact us.

3. When buyers’ order arrived with items missing

SUBJECT

FBA Missing Item

MESSAGE

Dear {{buyer_first_name}},

I’m very sorry that you have received our product with missing item. Upon checking your order, I have found out your order was fulfilled and shipped by Amazon within the last 30 days. Based on Amazon policies, please kindly contact them by following the steps below:

Returns & Refunds

  1. Visit https://www.amazon.com/gp/help/contact-us/general-questions.html
  2. Sign in to Amazon.
  3. What can we help you with? Select ‘An order I placed’
  4. Select item with missing parts.
  5. Click ‘Return or replace in 3 easy steps’.
  6. Follow the instructions to complete your returns and refunds request.

Contact Amazon customer service representative

  1. Visit https://www.amazon.com/gp/help/contact-us/general-questions.html
  2. Sign in to Amazon.
  3. What can we help you with? Select ‘An order I placed’
  4. Tell us more about your issue: select ‘Problem with an order’
  5. Select issue details: Missing item or parts.
  6. Select additional details: (one of the following)
  7. Entire item missing from shipment
  8. Product parts or accessories missing
  9. How would you like to contact us? Select ‘Phone’ or ‘Chat’ to talk to Amazon customer service representative.

The item manufacturer can provide missing parts in many circumstances.

If you prefer, you can return your item to Amazon for a replacement or a refund via the online Returns Center.

If you have any further questions, please feel free to contact us.

4. When buyers received a wrong item

SUBJECT

FBA Wrong Item

MESSAGE

Dear {{buyer_first_name}},

I’m very sorry that you have received a wrong item. Upon checking your order, I have found out your order was fulfilled and shipped by Amazon within the last 30 days. Based on Amazon policies, please kindly contact them by following the steps below:

Returns & Refunds

  1. Visit https://www.amazon.com/gp/help/contact-us/general-questions.html
  2. Sign in to Amazon.
  3. What can we help you with? Select ‘An order I placed
  4. Select wrong item.
  5. Click‘Return or replace in 3 easy steps’.
  6. Follow the instructions to complete your returns and refunds request.

Contact Amazon customer service representative

  1. Visit https://www.amazon.com/gp/help/contact-us/general-questions.html
  2. Sign in to Amazon.
  3. What can we help you with? Select ‘An order I placed
  4. Tell us more about your issue: select‘Problem with an order’
  5. Select issue details:Wrong item or not as expected
  6. Select additional details: (one of the following)
    • Different from item ordered
    • Item doesn’t match website description
    • Product doesn’t meet expectations
    • Correct product box contained incorrect item
    • Received extra item
  7. How would you like to contact us? Select‘Phone’or‘Chat’to talk to Amazon customer service representative.

You can return most items to Amazon for a replacement or a refund via the online Returns Center.

Visit Amazon Help pages to learn more about how to return an item.

If you have any further questions, please feel free to contact us.

You can save these templates to “Manage Email Templates” for future use.

Automate your Buyer-Seller Messages

When you are facing an angry customer with an order or product issue, the best course of action is to respond to the customer as soon as possible. If you can reply to the customer faster, you would have a better chance to prevent the customer from leaving negative feedback. 

You can automate your Buyer-Seller messages professionally and efficiently with BigCRM. It provides you with various email templates to deal with different customer service scenarios. In addition, you can set an auto-reply to respond to your buyer’s questions automatically. BigCRM can truly help Amazon sellers provide better customer service by simplifying mundane tasks. Building a good reputation on Amazon is easier than you think. 

If you want to improve your customer service and communicate with your customers effectively and efficiently, sign up for a Free 14-day trial to get more Amazon feedback and reviews with BQool BigCRM today!

The post Free Email Templates for Amazon Buyer-Seller Messages – Part 1 appeared first on BQool Blog.

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Amazon is one of the most popular online shopping platforms to date. As the e-commerce store with one of the highest revenue rates, Amazon is an incredibly successful global company. For that reason and many others, it is no wonder that mobile shopping trends for Amazon are a topic that sparks deep curiosity.

Mobile shopping is the act of using a mobile device, such as a smartphone or a tablet, to pursue e-commerce websites and make purchases on the go. Due to the advantages and the ease of shopping from a mobile device, mobile shopping is becoming more and more common. This is no surprise given the constant increase in the use of technology all around the world. 

Why focus on mobile?

People are almost always carrying their smartphones with them. Since these devices are mobile, people are given the ability to use a smartphone at any given moment. While mobile shopping on Amazon is gaining quite a lot of traction, it has not erased the use of desktop computers for viewing Amazon’s website from an internet browser. At least, this is not yet the case. 

Looking at trends from years prior is a great way to predict trends in the current year. In order to predict mobile shopping trends of 2019 on Amazon, let’s first take a look at the statistics reported in 2018 regarding a couple of Amazon’s shopping trends. 

Reflecting on Amazon Trends in 2018

At the start of  2018, people viewed Amazon on a mobile device for an average of two billion four million minutes per month. Similarly, the total number of minutes that people spent on the Amazon mobile app in 2018 was roughly twelve billion eight million minutes on average in a given month. 

Compared to the first month of 2018, January of 2019 saw an increase in viewers on the Amazon website from a mobile device of seventeen million five hundred thousand people. In addition, the total number of people who viewed the Amazon mobile app in January 2018 increased by eight million two hundred thousand people in January 2019.
According to analytics reported by App Annie’s, Amazon was the third most-used app on a monthly basis in 2018 for both Android users and iPhone users. To emphasize how impressive it was for Amazon to rank so highly on the list of top ten most used apps, the two apps that took first and second place were the Facebook app and the Facebook Messenger app, respectively.

Amazon Shopping Trends Predictions for the Year 2019

Mobile apps are predicted to encompass just under 45 percent of all sales that take place online in 2019, which is a much greater percentage than the number of e-commerce sales through mobile shopping in 2019. For comparison’s sake, mobile shopping on Amazon was part of the 39.6 percent of online sales on mobile devices in 2018. In 2019 there is expected to be about a 5 percent increase in mobile sales from the previous year. 

Analysts have witnessed an interesting phenomenon when viewing data for both the usage of the Amazon app and Amazon’s mobile web use. In terms of the number of total visits on a monthly basis, it appeared that more people viewed Amazon’s website on a mobile internet browser than the number of people who viewed the Amazon app. 

In total conflict with what you might assume, even though more people used the internet on their smartphones to view Amazon’s website, people who viewed the web spent much less time shopping than people who used the mobile app. With that, it’s important to make sure you are accommodating your website design for all viewers, mobile or desktop.

This mobile shopping trend held true in 2018, but it is predicted that the opposite will hold true in terms of which method of viewing Amazon will receive higher visitor rates in 2019. This year, Amazon’s mobile app will receive more traffic than Amazon’s website by way of Chrome, Safari, or other internet browsing options. 

This prediction is expected to hold true in 2019. Overall, it is most likely that mobile shopping on Amazon will be at an all-time high, with the volume of online mobile sales on Amazon in 2019 outnumbering the number of mobile sales on Amazon in 2018. Amazon seems to be an ever-increasing entity, and they clearly prioritize viewing accessibility.

Reasons for Amazon’s Impressive Shopping Trends 

One of the many things that Amazon does well as a retailer is providing amazing deals for people who pay for Amazon Prime. Subscribing to Amazon Prime provides customers with free two-day shipping on the majority of items, with a few exceptions here and there. The customer service team makes returns, refunds, and any other order-related issues easy to handle. 

Amazon Prime Video is another service that is made available by way of a Prime membership. Prime Video is an on-demand video hosting service provided by Amazon to all paying members. Not every show or video can be viewed for free with the membership, but you would be surprised by the number of options that open up for Prime members. Even when options are not technically free, the opportunity to have a free trial through another media provider is offered.

Final Thoughts

At the end of the day, Amazon SEO has a lot to do with the overall trends of mobile shopping on Amazon, no matter the year. If shoppers are able to find the items they are looking for and see recommendations for related products that keep them interested and engaged, then people are far more likely to stay on the website for longer periods of time. 
Likewise, mobile shopping trends are based upon the algorithm of Amazon, which is heavily impacted by SEO best practices. It is most important that the products of Amazon sellers are enhanced in accordance with Amazon SEO. E-commerce solutions providers like BQool are great resources for sellers looking to benefit from Amazon shopping trends in 2019

Author bio:

Andrew Maffettone is the Director of Marketing and Operations for Seller’s Choice, a full-service digital marketing agency for e-commerce sellers. Andrew is a digital strategy and marketing expert with over a decade of experience improving the online presence of e-commerce sellers all over the world.

The post Mobile Shopping Trends in 2019 for Amazon appeared first on BQool Blog.

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“Rome wasn’t built in a day”, neither would your sales on Amazon. When it comes to purchasing decisions on the same product from different sellers, positive feedback is the only factor that buyers to consider regardless of the price. Nearly 90% of buyers make their purchase decisions based on product reviews, and only about 10% of buyers leave positive feedback if they are satisfied with the purchase experience. To encourage your customers to leave feedback, you can consider using an Amazon feedback tool as a solution, to increase feedback volume.

Let’s take a look at some of the best Amazon feedback solicitation tools currently on the market.

  1. BigCRM

BigCRM is the latest Amazon help desk software with email automation that ensures sellers to deliver great customer service while requesting feedback and reviews automatically.

Amazon sellers can manage customer inquiries from different Amazon marketplaces on a BigCRM account.

BigCRM automates seller emails such as feedback and review request emails to Amazon buyers. It also allows sellers to personalize email campaign with multiple languages. BigCRM assigns an appropriate auto-reply message to solve a buyer’s question when sellers are offline and provide sellers powerful insights of customer support and workload performance to pinpoint the problem area.

All the features are designed to get the best result – effectively get more feedback and reviews!

  1. Feedback Genius

Feedback Genius keeps the customers engaged with automated emails and customizable proven email templates. Furthermore, A/B testing can help to optimize emails for the best results. Sellers can receive notifications when a buyer leaves you feedback.

The software is available for 8 marketplaces including Amazon US, Mexico, Canada, UK, Germany, Italy, France, and Spain.

With a 30-day free trial, sellers can thoroughly check the software to make decisions.

  1. Feedback Five

Feedback Five won’t change or remove negative feedback, it instead helps sellers managing reviews, tracking negative/neutral product reviews left on listings without taking hours to check through listings and contacting customers.

The software has multiple languages email templates and supports 10 Amazon marketplaces, so it helps to gather feedback around the world.

  1. Kibly

Unlike most Amazon feedback software that offer free trial or subscription for their service, Kibly offers “free” accounts instead. Sellers only need to pay for additional features they use. They charge $0.003 – $0.50 per email.

  1. Feedbackexpress

Feedbackexpress allows sellers to personalize emails with multiple languages, insert product images, product titles, and the order information in minutes. Phone alert feature allows sellers to get notified quickly when negative feedback/reviews are left.

  1. AMZFinder

AMZFinder offers a variety of pre-made email templates, customizable email templates, order filter settings, and a blacklist feature. It can automatically assign suitable email templates to individual customers and send invoices based on customizable invoice rules.

Conclusion

All roads lead to Rome, just like how all Amazon feedback software can lead to a higher number of feedback and reviews for your store.

But before you make the decision of investing in Amazon feedback software, you will need to measure which has features that cover your needs the most. You should also take advantage of software free trials offered by these companies before you decide which to purchase. This way you can compare which Amazon feedback software works best for you.

Are you looking for the best Amazon feedback software on the market? Then you should try BigCRM, the Amazon tool that offers not only all the must-have features to get more feedback and reviews but also combines help desk and feedback software together, so Amazon sellers can enjoy the all-in-one solution at an affordable price.

Try BigCRM free for 14 days and see what a difference it makes!

The post 6 Best Amazon Feedback Software in 2019 appeared first on BQool Blog.

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