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The GDPR has been a hot topic of debate since it was enforced mid last year. The GDPR, short for the General Data Protection Regulation ..read more
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We get it. You want to create a stellar headline that will pique anyone’s curiosity and land on your website. In an ideal world, that ..read more
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As a social media platform, Instagram has been continuously evolving and has put to bed some of its competitors (i.e. Instagram Stories ..read more
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As digital marketers, knowing which channels to assign our budget to and how much to assign to each channel, is one of our biggest ..read more
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Technical Search Engine Optimisation (technical SEO) is the process of a webmaster ensuring their website is technically compatible with ..read more
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Remarketing gives you a second, third, or even fourth chance to make a sale or conversion on your website. As it targets users who have ..read more
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The metrics that you use to measure campaigns will depend on what point in the buyer journey the prospect is at; from awareness to ..read more
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The buyer journey is becoming more complex, with consumers interacting with brands across multiple touch points before deciding which ..read more
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The quickest growing social media platform, Instagram’s user base has increased at an exponential rate over the past few years. The ..read more
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Landing pages are responsible for turning traffic into conversions, so they’re arguably the most important aspect of any digital ..read more

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