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For your marketing campaigns to influence loyalty program members to visit and spend more, you should keep in mind three things: format, ..read more
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Successful loyalty programs provide guests with multiple ways to engage and enroll. Every guest is different and each has preferred ways ..read more
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Online ordering is a significant part of restaurant success. Getting in the game and scoring big depends on implementing the right ..read more
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Are your numbers for loyalty penetration and new member enrollment declining? Is there evidence that you are over-discounting customers? ..read more
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Visit challenges are a great way to boost sales and increase customer engagement while motivating guests to dine more frequently. With the ..read more
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  When Popeyes launched a new chicken sandwich earlier this month, its locations were flooded with large crowds of people eager to give ..read more
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In the age of Big Data, having a wealth of information can be both a blessing and a curse. There are a lot of valuable insights to gain, ..read more
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Your guests increasingly expect frictionless experiences when dining out. Whether customers choose to visit a fast-casual or full-service ..read more
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With burger joints eager to stay current and appeal to varying tastes, guests are seeing a full range of innovative menu items. Some of ..read more
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According to a recent survey by Tork, millennials are three times more likely than baby boomers to believe that coworkers would judge ..read more

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