When it comes to conversion rate optimization (CRO), you want to ensure that your website is designed with the customer in mind so you can generate leads and sales that align with your company’s goals and initiatives. That’s why, now more than ever, user experience (UX) should be utilized in your website design and development. […] The post What is the Role of UX in CRO? first appeared on Sixth City Marketing ..read more

Now more than ever, it is crucial to showcase a comprehensive and enticing website to draw your target audience in and convert them into loyal customers. That can include redesigning your website to directly reflect industry trends, as well as what viewers deem the most valuable. With that being said, our team has compiled a […] The post 6 Key Web Design Trends for 2024 first appeared on Sixth City Marketing ..read more

Marketing can be tricky to the outside eye: your website might be bringing in a lot of traffic, social media profiles are getting a lot follows, and your email campaigns are opened by most of your subscribers, but you still aren’t seeing the progress you hoped for. While some may not understand what is wrong […] The post CRO Case Studies: 7 Success Stories to Help Your Strategy in 2024 first appeared on Sixth City Marketing ..read more

When adding content to your website, a great way to include interactive features that captures your audience’s attention is to embed different kinds of posts. Embedding different elements into your web pages will benefit you because it can gain exposure to other platforms connected to your business and help make your content more interesting. Not […] The post The Ultimate Guide to Embedding Google Maps, YouTube Videos, & More first appeared on Sixth City Marketing ..read more

This Upcoming Change in 2024 Will Impact Some of Your Marketing Efforts As of this month, Google Chrome has already started phasing out cookies on Chrome for 1% of its users, and by the end of Q3 this year they plan to disable cookies for all. For some time, cookies on Chrome have been a […] The post What to Know About Third-Party Cookies Going Away on Chrome first appeared on Sixth City Marketing ..read more

This post was last updated November 15, 2023 When it comes to generating numerous qualified leads and sales for your business, your call to action, or CTA, can be considered the “final hurdle” or “rite of passage” to seeing these results. Also, without a high-quality CTA, your business runs the risk of experiencing little to […] The post 10 Statistics to Know About CTAs in 2024 first appeared on Sixth City Marketing ..read more

Your Website Speed Can Impact Your Sales, Leads, and Ranking in Search Engines The speed at which your website loads can have a tremendous impact. In the video below, we’ll give you some key data on what areas it impacts and show you how to check your speed: Your website speed can affect: The percentage […] The post VIDEO: How to Improve Site Speed in 2023 first appeared on Sixth City Marketing ..read more

Back in March, an article released by Moz highlighted ways to prepare your SEO strategy for your new website. According to Moz, there are ten steps to consider when launching a new website, while considering SEO strategies as well. Let’s take a deeper look at the ten steps and what they all entail. 1. Select […] The post Launching A New Site? Be Sure to Adjust Your SEO Strategy Too first appeared on Sixth City Marketing ..read more

Are you familiar with the different ways SEO can help with website redesigns? Implementing SEO strategies on your website can help reach your sales goals and overall strengthen the growth of your site. Keep on reading to learn more about six different ways SEO can help you get the most out of your website redesign. […] The post Six Ways SEO Can Help with Website Redesigns first appeared on Sixth City Marketing ..read more

Did You Know That How Your Site Was Built Could Be Holding It Back? Shopify, a popular ecommerce platform for online stores, offers many services such as marketing and customer engagement tools. When creating an account under Shopify, it’s important to consider what you and your business are trying to achieve, how you want to […] The post Five Things About Shopify You Need to Know first appeared on Sixth City Marketing ..read more