Tips for Marketing a Property Management Company: Should You List Your Pricing Online?
Fourandhalf Blog
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1d ago
At Fourandhalf, we work with hundreds of property managers to help them increase the online presence of their property management company and one question we're frequently asked is: "Should I have a pricing page on my property management website?" There are a few ..read more
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Beyond AIDA: Online Reputation and the Customer Journey for Property Management Companies – Part 1
Fourandhalf Blog
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1d ago
Do you remember Alec Baldwin's iconic line "Always Be Closing" from the movie Glengarry Glen Ross? While it resonates with sales teams to this day, it paints an incomplete picture of the customer journey. There were actually two acronyms on the board in that scene ..read more
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Preparing Your Property Management Company for a Profitable Sale with Scott Duke of OpnRoad
Fourandhalf Blog
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3w ago
Welcome back to The Property Management Show. On today’s episode, we’re talking to an expert on mergers and acquisitions, who has specific experience in property management. We’re talking to Scott Duke, of OpnRoad. He’s talking about the things that make a difference ..read more
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Persuasive Copywriting in the Age of AI
Fourandhalf Blog
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1M ago
 Amy Harrison is a sales and marketing copywriter from the U.K. and an expert in storytelling. After hearing her speak at a marketing conference and finding the information invaluable, we invited her onto The Property Management Show to talk about the evolution of ..read more
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Rental MLS: A Threat or a Tool to Help Property Managers?
Fourandhalf Blog
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1M ago
PJ Clay, the Director of Client and Partner Services at Rental Beast, joins us on The Property Management Show to discuss the company's role as the rental MLS, and how they provide back-end technology to MLS associations across the United States and Canada. We also ..read more
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Legacy Planning for a Property Management Business
Fourandhalf Blog
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2M ago
Two guests are joining The Property Management Show today, and they are Scott Brady and Garrett Brady from Progressive Property Management in southern California. Scott has been on the show before, and tends to talk about forward-looking topics that involve ..read more
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The Power of Action Versus Perfectionism in Video Marketing
Fourandhalf Blog
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2M ago
Marc Cunningham is a property management consultant and he’s also the President of Grace Property Management in Colorado. He’s joining The Property Management Show today not only because he’s a prominent figure in property management, but also because he’s one of the ..read more
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GoogleMyBusiness Fundamentals for Property Managers
Fourandhalf Blog
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3M ago
Navigating and effectively utilizing your Google Business Profile (formally known as Google My Business or GMB) is pivotal for the success of your property management business, ensuring that your services are not just visible but also easily accessible to those in ..read more
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Shifting Tides in Digital Marketing with Rand Fishkin Part 2
Fourandhalf Blog
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3M ago
Welcome back to The Property Management Show. In our previous episode, we spoke with SEO and marketing guru Rand Fishkin about the shifting tides in digital marketing and the sources of influence that are important today. On the second part of our podcast with this ..read more
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Shifting Tides in Digital Marketing with Rand Fishkin
Fourandhalf Blog
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3M ago
Marie Tepman and Brittany Jones are on The Property Management Show, interviewing Rand Fishkin, co-founder of Moz and founder of SparkToro, about the changing landscape of digital marketing. This is only Part 1 of our discussion, which includes a look at the shift ..read more
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